2027
AMERICA’S BEAUTY SHOW
SALES GUIDE
APRIL 3, 4 & 5, 2027
AMERICA’S BEAUTY SHOW 2027 April 3-5 | Donald E. Stephens Convention Center America’s Beauty Show is a non-profit event FOR you. Here’s how we’re continuing to support your growth: • $40 million annually on beauty products is approximately what our attendees spend. We are investing in more digital marketing to increase attendance and deliver more value to you. • Exhibit Space is YOUR Content Studio Capture the energy—interactions, testimonials, and behind-the-scenes footage—right from your exhibit space to use in post-show marketing. We’ll provide tools and affordable solutions to help you do this easily. • Lead generation tools will offer one-on-one meeting opportunities in 2027 to help you turn attendee interest into long-term customer relationships. We will offer this functionality at a low price so you can capture the data you need. • Visual Story Telling Think about replacing static signage with stacked monitors or dynamic displays to tell your story with movement and color. Televisions are often significantly less expensive than printing signs and are reusable. We’ve done it and will guide you on how to do it affordably. • Media Opportunities We coordinate with key media outlets each year to spotlight brands like yours. We’ll offer more ways to showcase you across digital, print, and influencer platforms. • Cost-Effective Exhibit Experience Flooring is required, but it doesn’t have to be carpet. Consider cost-effective padded tiles to improve both visual appeal and comfort. Source them on Alibaba. • Education is our legacy—and your opportunity. Whether you’re teaching in an exhibit, classroom, main stage, or creative pop-up, we will help you bring meaningful education experiences to life.
YOUR IMPACT MATTERS Over a century, we are still evolving, and honored to serve you. ABS is committed to professionalism, passion, and to our beauty community. We are here to help you THRIVE and together, our future is bright. Together, We Make Our Industry Stronger. With deep gratitude and admiration,
Frank P. Fulco | Chief Executive Officer America's Beauty Show & Cosmetologists Chicago (Since 1912)
t
o
APRIL 3, 4 & 5
2027 WAYS TO PARTICIPATE • • •
EXHIBIT EDUCATION SPONSORSHIP
CONTACT US WE LOOK FORWARD TO WELCOMING YOU TO AMERICA’S BEAUTY SHOW 2027 AND SUPPORTING YOUR SUCCESS AT THE 104TH AMERICA’S BEAUTY SHOW! Exhibitor Sales: exhibits@americasbeautyshow.com Education: education@americasbeautyshow.com General Information: info@americasbeautyshow.com Sponsorships: sponsorship@americasbeautyshow.com
Instagram: @americasbeautyshow Facebook: America’s Beauty Show in LinkedIn: America’s Beauty Show
2027
PROSPECTUS
Strategic Framework •
The constraint is not product innovation. It is authority acceleration.
•
Elevated Beauty Group brands compete in a market where authority determines discoverability.
•
Authority drives AI citations, organic growth, consumer trust, salon loyalty, and expanded lifetime value.
•
Competitive brands compound authority over time.
Why America’s Beauty Show – Your Professional Authority Amplifier America’s Beauty Show is the ignition point of 4.5 million hours of conversation inside trusted client relationships. Professional conversation is influence with authority.
Do the Math:
•
•
20,000 licensed professionals
•
3,000,000 consumers influenced
•
14,400,000 annual client appointments
•
6,720,000 chair hours
•
67% of time with client is conversation.
• 4,502,400 hours of trusted narrative annually
Professional conversation with a client is narrative. Narrative drives demand. This narrative is not media. This narrative is influence with authority.
Strategic Integration: Elevated Beauty Group at America’s Beauty Show •
CEU-integrated education
•
Competition sponsorship
•
Live social commerce
•
QR-based wholesale capture
•
Affiliate stylist activation
•
Post-show CRM integration
•
AI-optimized content capture
The Strategic Choice •
Compete on paid impressions or control 4.5 million hours of trusted, influential professional narrative.
•
You don’t need more impressions.
•
You need more hours of narrative that influences with authority.
2027
AMERICA’S BEAUTY SHOW
EXHIBITOR GUIDE
Promote your brand to over 20,000 beauty professionals. Reserve your space to connect with our community of loyal, original, and straight-up cool beauty pros. Our attendees are projected to spend over $40,000,000 on products and partnerships. Electricity, and Secure WiFi are not included in the booth package.
10’ X 10’ | LINEAR
ndependent organizers looking to mote their products. Skirted Table Booth Chairs Waste Basket arting at $3,950
Carpet included
10’ X 20’ | LINEAR or up & coming companies that have tiple products to display. Skirted Tables 4) Booth Chairs Waste Basket ting at $7,900 Carpet included
1000 sq ft and larger contact for pricing PLEASE NOTE, FLOORING IS REQUIRED
10’ X 30’ | LINEAR Starting at $11,850 Carpet included
• (3) Tables • (6) Chairs • (1) Waste Basket
20’ X 20’ | ISLAND
For established practitioners who need heavy foot traffic. Starting at $14,200 Includes 1/2 page ad in the APG
20’ X 40’ | ISLAND
For exhibitors who need to pull customers in their space for demonstrations. Starting at $28,400 20x30 available for $21,300 Includes 1/2 page ad in the APG
30’ X 30’ | ISLAND For companies who need to make a big impression on attendees. Starting at $31,950 Includes 1/2 page ad in the APG
1O4 YEARS FEEL THE PULSE. YOU CANNOT AFFORD TO MISS THIS SHOW!
PROJECTED ANNUAL PURCHASES OF AMERICA’S BEAUTY SHOW ATTENDEES
$40,000,000
+
40+ MILLION REASONS TO ATTEND ABS!
THE MARKET IS GROWING! PROJECTED % GROWTH # STYLISTS (2020 – 2030)
20% 80%
FEMALE
53% OF THE ATTENDEES ARE UNDER THE AGE OF 45.
ATTENDEES DESCRIBE THEMSELVES
“THESE ARE MY PEOPLE! I get to be with my tribe of other salon owners, and in-person. The vibes leave me feeling sparked & re-energized for months.” — McKenna, Jasmine, Aveda Concept Salon
I’m enthusiastic and a complete beauty enthusiast! ABS has so many incredible offerings, I look forward to going every year! I’m a people person. Making a difference in others’ lives is my passion, and that is why I chose a career in the beauty industry. I love surrounding myself with people every day. I have always been a natural leader. The professional opportunities and networking are unlike anywhere else I have experienced.
19% Source: US Bureau of Labor Statistics
5,000+ 9,000+
SALON OWNERS
STUDENTS
10,000+
INDIVIDUAL PROFESSIONALS
2027 IS A RENEWAL YEAR FOR
FRANK P. FULCO
COSMETOLOGISTS CHIEF EXECUTIVE OFFICER
&
ESTHETICIANS
MARKETING OPPORTUNITIES AMERICA’S BEAUTY SHOW HAS THE MOST LOYAL ATTENDEES. You’ll be in front of people who pride themselves on being original. When they find a brand they like, they can’t wait to share it in their salon, spa, and social media. ABS is invested in digital marketing. Our commitment to digital is a driving force in our, and your success. Join our digital marketing force and further invest in yourself.
Don’t miss out on building your brand through:
{
25,000 of your newest super fans $40,000,000+ in annual purchases 7 million emails 24 million impressions on social media 30,000 direct mail pieces 12 million influencer followers
SOCIAL MEDIA AUDIENCE 102,000+ followers on facebook
74,000+ 14,000+ followers on followers on instagram twitter
40,000+ followers on tik tok
2027 FLOOR PLAN BARBER STAGE NAIL UNIVERSE
Freight Door
Fire Exits
Women
Expoteria Restaurant
Fire Exits
Freight Dock
Fire Exits
Freight Dock
Freight Dock
INTERNATIONAL
Men
Rosemont Convention Center Main Offices
Freight Dock
FA,FE,EP
Electrical
PAVILION
Fire Exits Payphones
Fire Exits
Storage
Elevator
Fire Exits
Equipment Room
Concession Catering Offices
Freight
Elevator
Stairs
Payphone
.
s
RES Service Center
50'
ABS Competition Arena
To
1647
1746
1747
1947
2046
1644
1645
1744
1745
1844
1845
1944
1945
2044
Reser ved
Reser ved
1442
Reserved
1443
1542
1742
1743
1842
1843
1942
1943
2042
20'
Reser ved
20'
Reserved
20'
1343
1445
Reser ved
Reserved
1243
1444
Reserved
1242
Reserved
20'
1143
Reserved
Reserved
Reserved
20'
Reserved
Reserved
20'
20'
20'
1142
Reserved
1043
1846
1847
1946
737
937
1137
1240
1237
1543
1642
1643
1437
Reserved
Reserved
1637
1739 Reser ved
20'
20'
1537
1536
20'
20'
Reserved
20'
1337
1336
20'
20'
Reserved
20'
1037
1036
20'
837
836
20'
637
20'
Reserved
FOOD COURT
1736
1737
1838
1839
1938
1939
1836
1837
1936
1937
Reser ved
2038
2039
Reser Reser ved ved
Reser ved
2036
2037
519
919
1118
1323
1215
709
Reser ved
400
20'
Reserved
401
HOW TO
500
Reser Reser Reser ved ved ved
501
502
600
20'
Reserved
1615
20'
601
700
701
20'
1915
1508
1408
1609
1709
20'
1809
1909
702
801
EP,FA,FE
OPEN HALLWAY
1305
1300
1301
1400
1401
1303
Reser Reser Reser Reser ved ved ved ved
2009
2424
20'
1304
1802
OPEN HALLWAY
First
2409 20'
2411
2413
2419
2421
2423
2425
2512
2518
2520
2522
2524
2606
2608
2610
2612
2437
2435
Health & Wellness by Fruitful Yield
30'
2505 2507 2508 2509 2510 2511
2504
20'
2513
2519
2521
2523
2525
2616
2618
2620
2622
2624
20'
Reserved
1900
1902
1904
2000
2002
2529
2539
2455
2471
2459
2554
Reserved
2543
Mech.
20'
Reserved
2619
2621
2623
2625
Reserved
2613
Reserved
Reser Reser Reser Reser ved ved ved ved
Mech.
2465
2559
2561
2565
2658
2660
2664
2567
Chiro One
2572
2574
2571
2573
2575
2670
2672
2674
2659
2661
2665
2667
2671
2673
2675
2754
2758
2760
2764
2766
2770
2772
Reserved
Reserved
2741
20'
2735
20'
20'
Reserved
2731
2743
Reser Reser Reser ved ved ved
2846
2848
2774
2755
2757
2761
2765
2767
2771
2773
2775
2856
2860
2864
2866
2872
2874
2854 20'
Reserved
20'
Reserved
Reserved
Mech.
Equip.
Bar
5117
5017
4815
20'
4917
20' 4715
20'
4817
3907
30'
4615
20'
4717
20'
4617
5021
5020
4921
4920
4821
4820
4721
4720
60'
3915
3715
40'
3925
40'
40'
40'
40'
3407
20'
20'
Reserved
20'
3506
3307
3513
3512
3413
3412
3313
3515
3514
3415
3414
3315
3418
3319
3420
3321
EP,FE,FH
Fire Exits
3618 3620
3519 3521
3518
20'
3419
Men
Women
20' 3425
Concession
40'
4627
Women
Men
30'
30'
3933
Concession
Electrical
3733
HALL F
Electrical
Fire Exits
Fire Exits
Freight Door
Freight Door Ramp
Fire Exits
THE RUNWAY Fire Exits Fire Exits
Elevator
Ramp Up
Freight Door
40'
Reserved
2953
.
Women
Fire Exits
2952
30' 20'
2947
3725 40'
4726
Men
Fire Exits
50'
Reserved
Reserved 20'
20'
Reserved
Reserved
Reserved
20'
20'
Reserved
30'
.
30' 2871
Freight Door
2961
3302
3614
3525
30'
4927
3400
3612
40'
20'
5227
5126
2941
20' 2865
20'
20'
4621
30'
60'
3500
30'
5120
40'
20'
3507
40'
ABS Education Academy Village 5121
3501
Skincare, Makeup & Wellness
3707
20'
The Runway 5220
Ramp
20'
Reserved
2937
30'
4915
20'
2935
20' 2859
Fire Exits
20'
30'
5015
20'
Fire Exits
20'
4609
40' 5115
2931
2870
30'
Reserved
2950
RES
40'
30' 20'
4709
20'
Reserved
Service Center
40' 20' 20'
20'
20'
20'
20'
4809
2940
Reserved
20'
Reserved
3502
ABS Model Prep Space
20'
20' Reserved 2841 20'
2934
OPEN HALLWAY
.
.
20'
20'
2929
ENTRANCE
Show Office
Concession
2917
Museum
Stairs
Elevators
Sprinkler
20' Reserved 2835 20'
Skincare, Makeup & Wellness 50'
Reserved Activation L1
20'
20'
20'
2829
Freight Door
2823
OPEN HALLWAY
Grand Entrance
DJ
2817
20'
20'
ROSE-Bar
Freight Door
Freight Door
Freight Door
Donald E. Stephens CONVENTION CENTER
Freight Door
ABS EDUCATION ACADEMY VILLAGE
2104
40'
Reserved
20'
2200
2202
HALL C
2850
30'
2729
20'
20'
Reserved
2725
2102
2475
2570
2655
Reserved
2723
20'
Reserved
2100
Fire Exits
Payphones
20'
20'
20'
20'
Reserved
Women
2004
Reser ved
Storage
2611
HALL A
2209
Ramp
20'
20'
Reserved
20'
2506
2502
20'
2407
2500
20'
Concession
Registration - Attendee
2403
30'
20' 20'
Ramp
2401 Handicap Ramp
Escalators
4909
2109
. - copy
Aid
50'
Reserved
Reserved
20'
2422
Reserved
2420
20'
2418
20'
2416
20'
2414
Kitchen
20'
Reserved
Fire Exits
2412
.
Freight Door
20'
Reserved
20'
20'
Reserved
20'
20'
1509
20'
Reserved
20'
20'
Reserved
Reser Reser Reser Reser Reser Reser Reser ved ved ved ved ved ved ved
Reserved
Ramp OPEN HALLWAY
2410
Men
Women
50'
Reserved 2115
2015
20'
20'
Reserved
20'
20'
Reserved
20'
20'
Reserved
20'
20'
20'
1209
1109
20'
Reserved
Ramp
2408
2717
20'
Reserved
20' Bold Hair & Company
Reserved
1815
Mech.
5009
Reserved
2225
2224
30'
Reserved
1715
30' 2404
2609 Grand Entrance - Hall B
20'
2123
30'
20'
Reserved
30'
30'
30'
20'
Reserved
1515
20'
30'
Reserved
Reserved
911
809
Reser Reser ved ved
Show Office
MAIN LOBBY
5109
2124
30'
20'
Reserved
1514
30'
20'
Reserved
30'
1414
30'
1315
20'
20'
Reserved
30'
30' 302
106
ABS MODEL PREP AREA
Escalators
Reser ved
2336
Concession
20'
Reserved
Reser Reser Reser ved ved ved
20'
VALUE CENTER
2338
20'
2131
2025
20'
20'
Reserved
1923
Men
20'
2237
Reserved
50'
509
30'
1115
1014
Mech.
Entrance
.
Grand Entrance
20'
2239
2236
Bar
Activation CC1
20'
20'
2238
20'
2031
20'
Reserved
1823
Reserved
20'
Reserved
1723
30'
20'
Reserved
Reserved
20'
Reserved
Reserved
914
20'
60'
Reserved
309
109
Men
20'
20'
Reserved
30'
811
20'
Men
20'3''
Reserved
30'
611 40'
60'
20'
Reserved
30'
20'
511
60'
20'
Reserved
Reserved
20'
Reserved
20'
20'
Reserved
20'
60'
Reserved
20'
40'
Reserved
.
20'
2137
Women
Activation CC2
Fire Exits
2139
2136
20'
20'
20'
Reserved
1625
20' Reserved 1931
20'
20' Reserved 1831
20'
20'
Reserved
1525
1524
20' Reserved 1731
20'
20'
Reserved
20'
Reserved
1530
1425
Reserved
1431
20' Reserved 1631
20'
Godef Reser roy/In ved
20'
Reserved
1223
20' Reserved 1531
20'
40'
719
619
20'
Reserved
20'
30' Stylecraft/ Gamma+
40'
40'
Reserved
40'
50'
Reserved 40'
40'
30'
30'
419
426
40'
20'
Reserved
60'
Reserved
Reserved
221
40'
20'
Reserved
Fire Exits
2138
20'
537
20'
Reserved
20'
Reserved
20'
1042
1244
Reser Reser ved ved
333 30'
60'
943
20' 1145
20'
20'
Reserved
233
124
Reser ved
20'
20'
Reserved
845
20'
Reserved
20'
20'
Reserved
843
20'
20'
Reserved
Reserved
20'
Reserved
534
20'
437
20'
30'
Kitchen
743
742
1045
Reser ved
Reserved
643
20'
Reserved
642
1044
Reser Reser ved ved
438
20'
339
Reserved
Reserved
543 Reser Reser ved ved
340
20'
Reserved
644
20'
545
20'
542
20'
Reserved
Reserved
241
Reser ved
439
Under Reser My ved
20'
Reserved
240
20'
141
20'
143
442
Reserved
Escalator
1646
International Pavilion Reser Reser ved ved
343
Women
1547
Reserved
Concession
550
Reser ved
HEALTH & WELLNESS FRUITFUL YIELD
.
Expoteria
30'
Barbershop Stage
SKINCARE, MAKEUP & WELLNESS
ABS Brings together the most creative professionals in the industry through community.
WHY EXHIBIT AT ABS? Join the Beauty Community at America’s Beauty Show 2027 America’s Beauty Show offers an unparalleled opportunity to connect with the beauty community and promote your brand in a vibrant, real-world setting. Each year, tens of thousands of beauty professionals gather at ABS to discover hands-on products, innovative experiences, products, and services just like yours. No other event is as dedicated to supporting the needs of exhibitors and educators, ensuring your success. Whether you're a first-time participant or a returning exhibitor, ABS remains committed to making your experience seamless and enjoyable. Stay updated by visiting our website, signing up for email notifications, and following on social media as we continue to add exciting brands, entertainment, and educational content for ABS 2027. Get ready for a full agenda – we look forward to seeing you there!
SEGMENTS INCLUDE: • • • • • • • • • • • • • • • •
Apparel & Accessories Appliances Barber & Grooming Brows & Lashes Business Assets Furniture & Equipment Haircare & Styling Hair Color Hair Loss & Replacement Makeup & Esthethics Nails & Pedicures Salon Tools & Essentials Skincare & Beauty Waxing Wigs & Extensions Wellness
SHOWCASE YOUR PRODUCTS/LAUNCHES, SERVICES, HANDS ON TRAINING AND EDUCATION & REACH NEW AND EXISTING AUDIENCES.
2027
EDUCATION
EDUCATION OPPORTUNITIES
2027
CREATE EXPERIENCES. INSPIRE PROFESSIONALS. BUILD YOUR BRAND. Partner with America’s Beauty Show to deliver exceptional education experiences that engage, inspire and drive lasting connections with more than 20,000 beauty professionals.
20,000+
BEAUTY PROFESSIONALS
300+
EDUCATION SESSIONS
3 DAYS
OF INSPIRATION
PRE-SHOW, ON-SITE & POST-SHOW MARKETING
MEANINGFUL CONNECTIONS THAT DRIVE RESULTS
PREMIUM PRODUCTION & SUPPORT
APRIL 3, 4 & 5, 2027 A ME R I CASB E AU T YSH OW.CO M
education@americasbeautyshow.com
EDUCATION THEATER AT
ABS 2027 PUT YOUR BRAND IN THE SPOTLIGHT. CONNECT. EDUCATE. LEAD.
MINIMUM INVESTMENT, MAXIMUM RESULTS.
100 SEATS
DUAL SCREENS
SILENT DISCO
Premium Seating for maximum impact
High-impact presentations on two large screens
100 headphones for an immersive audio experience
FULL MARKETING PACKAGE Maximize visibility before, during & after the show
APRIL 3, 4 & 5, 2027
POSITION YOUR BRAND IN THE SPOTLIGHT. The Education Theater at America’s Beauty Show is a turnkey sponsorship opportunity that combines premium education, product discovery, lead generation, and brand visibility in one dedicated environment. Located directly on the show floor, the Education Theater gives your company a fully customized destination where attendees can experience your brand through education, demonstrations, launches, and engagement activities.
DONALD E. STEPHENS CONVENTION CENTER ROSEMONT, ILLINOIS
A M E R I CAS B E AU T YS H OW.CO M
TURNKEY ACTIVATION
WE HANDLE THE DETAILS. YOU HANDLE THE SPOTLIGHT.
WHAT’S INCLUDED: PREMIUM THEATER ENVIRONMENT
YB CUSTOM BRAND EXPERIENCE
AUDIENCE & ENGAGEMENT
MARKETING & PROMOTION
• 100-seat branded theater
• Fully branded theater façade
• Silent Disco headphone
• Dedicated education listing in APG
• Raised stage with steps
• Custom graphic opportunities
system (100 units)
• Full 2-page APG advertisement
• Dual projection screens
throughout space
• Cvent LeadCapture scanner
• Dedicated pre-show
• Dual 8K projectors
• Digital classroom signage
• Dedicated audience gathering
email campaign
• Professional sound system
• Product display shelving
area
• Three social media promotions
• Stage monitors
• Product showcase area
• Product sampling opportunities
• Inclusion in ABS attendee
• Wireless microphones
• Model preparation space
• Live demonstrations & education
marketing support
• Professional lighting package
• Step & Repeat backdrop
• AV switcher & technical support
LIMITED AVAILABILITY.
RESERVE YOUR EDUCATION THEATER TODAY!
Position your brand as an industry leader while delivering education, inspiration, and engagement to thousands of beauty professionals!
CONTACT US TO SECURE YOUR SPOT. education@americasbeautyshow.com
EDUCATION VILLAGE CLASSROOM
ABS 2027 A HIGH IMPACT LEARNING SPACE FOR EDUCATION, DEMOS & BRAND SPACE.
MAXIMUM EXPOSURE, UNMATCHED VALUE.
75 SEATS
DUAL SCREENS
SILENT DISCO
Perfect for demos, classes & brand presentations
High-impact presentations on two large screens
75 headphones for an immersive audio experience
FULL MARKETING PACKAGE Maximize visibility before, during & after the show
APRIL3, 3,4 4& &5, 5,2027 2027 APRIL
POSITION YOUR BRAND IN THE SPOTLIGHT.
DONALD E. STEPHENS CONVENTION CENTER DONALD E. STEPHENS CONVENTION CENTER ROSEMONT, ILLINOIS ROSEMONT, ILLINOIS
The Academy Village Classroom at America’s Beauty Show offers an exclusive opportunity to connect with beauty professionals in an
AMERICASBEAUTYSHOW.COM AMERICASBEAUTYSHOW.COM
intimate, high-impact setting.
TURNKEY ACTIVATION
Ideal for hands-on education, product demonstrations, or brand
WE HANDLE THE DETAILS. YOU HANDLE THE SPOTLIGHT.
storytelling, this turnkey space delivers premium visibility and a fully customizable experience — all at an unbeatable value.
WHAT’S INCLUDED: PREMIUM THEATER ENVIRONMENT
YB CUSTOM BRAND EXPERIENCE
AUDIENCE & ENGAGEMENT
MARKETING & PROMOTION
• 75-seat classroom
• Branded classroom sign
• 75 Silent Disco headphone
• Dedicated education listing in APG
• Raised stage with steps
• Custom graphic opportunities
system
• Full page APG advertisement
• 2 - 75” HD monitors
throughout space
• Cvent LeadCapture scanner
• Three social media promotions
• Professional sound system
• Digital classroom signage
• Dedicated audience gathering
• Inclusion in ABS attendee
• Wireless microphones
• Product display shelving
area
marketing support
• Professional lighting
• Digital classroom signage
• Product sampling opportunities
• On-site technical support
• Step & Repeat backdrop
• Live demonstrations & education
LIMITED AVAILABILITY. RESERVE YOUR CLASSROOM SPACE TODAY!
Position your brand as an industry leader while delivering education, inspiration, and engagement to thousands of beauty professionals!
CONTACT US TO SECURE YOUR SPOT. education@americasbeautyshow.com
ABS ACADEMY CLASSROOM
WHERE EDUCATION MEETS BRAND ENGAGEMENT. The ABS Academy Classroom provides a dedicated, professionally equipped education space where brands can deliver high-impact classes, product demonstrations,and hands-on learning experiences. Designed to foster attendee engagement while elevating your brand, this turnkey classroom allows your educators — to focus on teaching while ABS manages the setup.
DEDICATED EDUCATION SPACE
MAXIMUM BRAND EXPOSURE
Host your brand's classes, demos and hands-on learning in a professional environment.
Prominent signage, event marketing and program guide placement drive awareness to your classroom.
DRIVE ENGAGEMENT & LEADS
TURNKEY & STRESS-FREE
Connect directly with highly engaged beauty professionals and generate qualified leads through education.
ABS handles all logistics, AV, and setup so you can just focus on what matters— teaching and inspiring.
READY TO RESERVE YOUR education@americasbeautyshow.com ACADEMY CLASSROOM?
ALL EDUCATION OPPORTUNITIES ARE TURNKEY EXPERIENCES.
ABS manages room build out, seating, AV, technical support and attendee promotion allowing your team to focus on exceptional education.
EDUCATION INVESTMENT GUIDE PREMIUM EDUCATION EXPERIENCES. MAXIMUM BRAND IMPACT. PREMIER EDUCATION EXPERIENCES EDUCATION THEATER
EDUCATION ACADEMY CLASSROOM
EDUCATION VILLAGE
$125,000
$59,000
$25,000
6 AVAILABLE
12 AVAILABLE
6 AVAILABLE
The ultimate immersive environment for major brand activations, product launches, celebrity artists and large-scale education experiences.
A dedicated branded classroom that delivers high-impact education, product demos and interactive learning.
Professional, turnkey education classroom perfect for training, demos and smaller brand activations.
125 premium theater seats
75 classroom seats
75 classroom seats
Dual large-format screens
Dual large-format screens
75" HD monitor
Silent Disco headphone system
Silent Disco headphone system
Optional Silent Disco add-on
Full branding & custom environment
Full branding & custom environment
Branding opportunities
Premium marketing package
Premium marketing package
Standard marketing package
Turnkey production & AV included
Turnkey production & AV included
Turnkey production & AV included
ADDITIONAL EDUCATION OPPORTUNITIES OPPORTUNITY
INVESTMENT
INDIVIDUAL/ SINGLE SESSION
$625
WORKSHOPS
$3,500
FULL DAY CLASSROOM
$5,000
Included with Setup: Either theater, classroom, or round style seating for 50-100, protected floors, one (1) microphone, speakers, 75" HD monitor
THE BARBERSHOP STAGE
$2,750 EXHIBITOR $5,000 NON-EXHIBITOR
Includes (2) Sessions on the ABS Barbershop Stage Designated for barber and men’s grooming, located in Hall A on the exhibit floor. Open concept stage with HD monitors and full sound/video capabilities.
THE RUNWAY
$7,500 EXHIBITOR $12,500 NON-EXHIBITOR
A Fashion week-inspired, open-concept stage experience that brings brands and artists closer to their audience. With runway-style presentations, immersive seating, and full production (lighting, sound, LED, AV), The Runway delivers high-impact, trend-forward moments designed to captivate and convert.
MODEL PREP SPACE
1. 2. 3. 4. 5.
Setup includes access to shared shampoo space
10’ x 10’ space 10’ x 20’ space 20’ x 20’ space 20’ x 40’ space 40’ x 60’ space
READY TO RESERVE YOUR EDUCATION EXPERIENCE?
DETAILS Duration: 60 minutes
Includes with Setup: Theater seating for at least 75, one (1) microphone, speakers, 75” HD monitor
Duration: Up to 3 hours
Includes with Setup: Theater seating for at least 30, one (1) microphone, speakers, 75” HD monitor
$400 $800 $1,600 $3,200 $9,600
Includes: (1) 2’ x 6’ x 30” Unskirted Table + (2) Side Chairs + 1 Electrical drop Includes: (2) 2 x 6’ x 30” Unskirted Table + (4) Side Chairs + 2 Electrical drops Includes: (4) 2' x 6’ x 30” Unskirted Table + (8) Side Chairs + 3 Electrical drops Includes: (24) 2' x 6' x 30” Unskirted Table + (16) Side Chairs + 6 Electrical drops Includes: (24) 2' x 6' x 30” Unskirted Table + (48) Side Chairs + 10 Electrical drops
education@americasbeautyshow.com in @americasbeautyshow
AMERICASBEAUTYSHOW.COM
MARKETING & ADVERTISING SPONSORSHIP CATALOGUE
HOW WE’RE GROWING... Attending America’s Beauty Show is more than just setting up a booth; it’s about creating an immersive and exciting experience for everyone involved. Elevate your company or brand by enhancing your presence and participating in our diverse Marketing & Advertising Sponsorship opportunities.
Our Marketing & Advertising Sponsorship Catalogue provides detailed descriptions, images, deliverables, and due dates to help you make informed decisions. Should you have any specific questions or concerns, please do not hesitate to reach out to your Account Manager, or the ABS Sponsorship Team.
WE LOOK FORWARD TO GROWING TOGETHER AS A COMMUNITY AT AMERICA’S BEAUTY SHOW 2027!
When submitting your Asset Deliverables, please ensure your Subject Line reads as follows:
Subject Line: "Sponsorship Item - Company Name" ANY SPONSORSHIP ASSET IMPLYING PREFERENCE OR ASSOCIATION WITH SHOW MANAGEMENT WILL NOT BE ALLOWED.
JAREK LIPCZYNSKI
KATHY GRUTTADAURIA
Jarek.Lipczynski@americasbeautyshow.com
Kathy.Gruttadauria@americasbeautyshow.com
SEAN KERLEY
SPONSORSHIP TEAM
Sean.Kerley@americasbeautyshow.com
Sponsorship@americasbeautyshow.com
CONTENTS/PRICING ADVANCE PROGRAM GUIDE
MOBILE APP
Half Page Ad
$1,500.00
In App Push Notification
$1,000.00
Full Page Ad
$2,500.00
Rotating Banner + Landing Page
$5,000.00
2 Page Spread Ad
$4,000.00
Registration Confirmation
$5,000.00
Social Media Post
$1,500.00
ABS GLOBAL IMAGE AWARDS The Diamond Sponsorship
$7,500.00
The Crystal Sponsorship
$2,500.00
Finalist Announcement Sponsor
$2,500.00
VIP Bag Sponsorship
$3,500.00
VIP Bag Item
$750.00
Full Page Ad
$2,500.00
2 Page Spread Ad
$4,000.00
NEW OPPORTUNITIES ACTIVATIONS Brand Uplink Activation Zone
$5,000.00
Crowned In Celebration
$4,000.00
Presidents Party Soiree
$5,000.00
ONSITE GRAPHICS
SHOW ACTIVATIONS $10,000.00
Elevator Graphics
$3,500.00
Shopping Bag Sponsor
$25,000.00
Stair Graphic
$7,500.00
Branded Bist-Rose Bar & Lounge
$15,000.00
Food Court Sponsor
$12,000.00
Photo Booth Sponsor
COMPETITIONS
DEDICATED EMAIL Pre Show Email (Jan-March)
$3,000.00
Presenting Sponsor (Barber, Student & Nail)
$15,000.00
Post Show Message (April-May)
$2,500.00
Category Sponsor
$3,500.00
SHE LEADS NETWORK SPONSORSHIP
PRINT OPPORTUNITIES Fall Post Card
$1,000.00
Spring Post Card
$1,500.00
School, Salon, Spa or Barber Poster
$2,000.00
Rotating Banner + Landing Page
$5,000.00
Social Media Post
$1,500.00
HANGING BANNERS Exterior K
$20,000.00
Turnaround Banner
$8,000.00
Exterior O
$20,000.00
Hall A Entrance Banner
$10,000.00
Hall B Entrance Banner
$6,000.00
Hall D Entrance Banner
$6,000.00
Hall F Entrance Banner
$6,000.00
Hall F Entrance Banner
$8,000.00
Double Sided Lobby
$15,000.00
JUMBOTRON Jumbotron Image
$1,000.00
Jumbotron Video (30s No Sound)
$2,500.00
Education Schedule Advertisement
$2,500.00
ON-SITE SIGNAGE Bathroom Mirror Cling
$3,000.00
Front Door Entrance Cling
$5,000.00
Front Door Exit Cling
$3,000.00
Skywalk Window Cling (5-Pack)
$1,500.00
Trailblazer Sponsor
$10,000.00
Empower Sponso
$5,000.00
Inspire Sponsor
$2,500.00
SUNDAY NIGHT SPONSORSHIP Experience Sponsor
$12,500.00
Headline Sponsor
$7,500.00
Vibe Sponsor
$5,000.00
DONALD E. STEPHENS CONVENTION CENTER ROSEMONT, ILLINOIS AM E RI CAS B E AU TYS H OW.COM
APRIL 3, 4 & 5, 2027
ABS 2027 DIGITAL ADVANCE PROGRAM ADS This is the book everyone waits for to plan their show experience! Look no further than our ever popular guide, encompassing everything that is happening at America’s Beauty Show! The Advance Program contains all of the information on special events, education, runways, stage schedules, workshops, special exhibits, competitions, artist listings, and more. The Digital Advance Program is available to be accessed 24/7 by our extensive community. Be seen sooner than later and select one of our Advance Program Items!
PLEASE EMAIL FINAL PRESS PDF FILES TO:
sponsorship@americasbeautyshow.com PLEASE: Make sure your email subject line describes what you are sending.
3 AD SIZES & SPECS HALF PAGE AD: $1500
Trim: 5.813” x 4.3125” Bleed .25” LIVE area .25” inside trim
HALF PAGE
PLE
M EXA
1 FULL PAGE AD: $2500 Trim: 5.813” x 8.625”
FULLA PAGED
Bleed .25” LIVE area .25” inside trim
E L P
2 PAGE SPREAD AD: $4000 Send two seperate pages that make up the spread. See page size above.
SPREAD AD (2 FULL PAGES)
Need: 4/C - 300 dpi - PRESS pdfs
M A
EX
CONTACT YOUR SALES TEAM: JAREK LIPCZYNSKI VICE PRESIDENT OF SALES
jarek.lipczynski@americasbeautyshow.com 702.820.8563
SEAN KERLEY - DIRECTOR OF SALES
sean.kerley@americasbeautyshow.com | 779.861.0286
KATHY GRUTTADAURIA - SENIOR SALES MANAGER kathy.gruttadauria@americasbeautyshow.com | 203.901.5873
ABS GLOBAL IMAGE AWARDS The International hairdressing contest known as The ABS Global Image Awards celebrates the passion and artistry of professional and emerging stylists in an image and video competition. Be the first to celebrate the finalists of the 2027 ABS Global Image Awards.
THE DIAMOND SPONSORSHIP $7,500 Raise the awareness of your Company or Brand by being a featured presenter at the The ABS Global Image Awards 2026. Enjoy Premium Seating and Marketing Opportunities during the Program. •
Submit a VIP Bag Item (Required - 750 Items)
•
15 Second Video Clip (Cocktail Party and Red Carpet)
•
PRESENT AN AWARD (Branded Slide Plays for Award Presentation)
•
Branding on Red Carpet Photo Experience
•
Advance Program - Full Page Ad
•
Branding on The ABS Global Image Awards Website Page
THE CRYSTAL SPONSORSHIP $2,500
VIP BAG SPONSORSHIP $3,500
Showcase your Company or Brand with our Premier Marketing at the The ABS Global Image Awards 2026
Maximize your brand’s exposure and prestige by sponsoring the logo placement on the exclusive VIP gift bags for the America’s Beauty Show Global Image Awards. These bags are the perfect vehicle to showcase your brand to a discerning audience. Each bag, prominently featuring your logo, will be a tangible reminder of your brand’s association with innovation and excellence in the beauty industry. Our VIP guests, including top beauty professionals, influencers, and industry leaders, will carry your brand into their daily lives, providing ongoing visibility and reinforcing your commitment to beauty and style. Join us in delivering an unforgettable experience and elevate your brand’s presence in the most glamorous way possible.
• • • • •
Submit a VIP Bag Item (Required - 750 Items) Branding on Red Carpet Photo Experience Advance Program - Full Page Ad Branding on The ABS Global Image Awards Website Page
FINALIST ANNOUNCEMENT VIDEO $2,500 The Finalist Announcement will be made on January 04, 2026. The Finalist Announcement Video will be sent to our Community as well as hosted on America's Beauty Show & Media Partners Social Platforms including Facebook, Instagram, TikTok, and YouTube. With a reach of over 2.5 million followers this video will be the only way for the Beauty Industry to see who will be crowned the next ABS Global Image Awards winners.
VIP BAG ITEM $750 Take the opportunity to contribute a Product or Branded Item to our VIP Bags for The ABS Global Image Awards. VIP Bags are given to all in attendance for The ABS Global Image Awards hosted on Saturday evening, April 18, 2026 on The Runway Stage!
SHOW ACTIVATIONS PHOTO BOOTH SPONSOR $10,000 One of our most sought after Activations is now available to you to be a Sponsor. Our Photo Booth, located in the Main Lobby allows attendees to create memories that they can take with them by having, complimentary, instantly printed Pictures. In addition, they receive their Picture digitally for immediate upload to their Social Media Platforms. Include your Company and or Brand Logo plus a QR Code that can promote your desired needs from your Booth Space to Show Specials on four (4) different Photo Overlays!
SHOPPING BAG SPONSOR $25,000 SHOPPING! One of the top three things our Attendees that come to America's Beauty Show want. Utilize this item as the Exclusive Shopping Bag Sponsor. Complimentary Shopping Bags are provided in the Lobby that attendees can grab to begin their fun at our extravaganza.
BIST-ROSE BAR & LOUNGE SPONSOR $15,000 Take over the most visible social destination at America’s Beauty Show 2027 — the Rose Bar located in the center lobby of the Donald E. Stephens Convention Center. Every attendee passes this high-traffic location while entering and exiting the exhibit halls, making it one of the most impactful branding opportunities at the show. Sponsorship includes a custom signature cocktail, branded graphics surrounding the bar, logo placement on the TVs behind the bar, and opportunities for branded napkins, giveaways, or staffed activations. Your brand becomes the center of the ABS experience all weekend long.
DEDICATED EMAIL PRE-SHOW MESSAGE $3,000 If you want to exclusively promote your company or brand, prior to America's Beauty Show 2026, this is the opportunity for you! Utilize this component to reach our community of over 100K+ to describe your involvement, products, services, and your promotions. This email is completely customizable and will be worked into our main Marketing Campaign Schedule. Let attendees know your presence at the show, what you'll be showcasing, any Show Specials you'll be providing, special in-booth events, etc. Limited Quantity!
POST-SHOW MESSAGE $2,500 If you want to exclusively promote your company or brand, prior to America's Beauty Show 2027 this is the opportunity for you! Utilize this component to reach our community of over 100K+ to describe your involvement, products, services, and your promotions. This email is completely customizable and will be worked into our main Marketing Campaign Schedule. Let attendees know your presence at the show, what you'll be showcasing, any Show Specials you'll be providing, special in-booth events, etc. Limited Quantity!
42.5% EMAIL OPEN RATE DATA
PRE & POST SHOW
AMERICA’S BEAUTY SHOW
16.65% INDUSTRY STANDARD
DIRECT MAIL FALL POSTCARD $1,000 Feature your Company or Brand Logo on the America's Beauty Show "Save the Date" Postcard. This item gets physically mailed to over 20,000 individuals within our community promoting not only the Show, but promoting your presence.
SPRING POSTCARD $1,500 Feature your Company or Brand Logo on the America's Beauty Show "Show" Postcard. This item gets physically mailed to over 20,000 individuals within our community promoting not only the Show, but promoting your presence.
SCHOOL, STUDENT COMPETITION, OR SALON POSTER $2,000 Feature your Company or Brand Logo on the America's Beauty Show Poster. Choose to be on either the School Poster, Salon Poster, Spa Poster or be on all three for a discounted price!
HANGING BANNERS Take your branding to new levels by expanding your visibility outside of your Booth Space. We offer a variety of sizes and locations to boost your business and provide luminosity throughout the venue. Choosing one of the following options will enhance your brand and company by creating excitement as our 20,000+ attendees arrive at America's Beauty Show!
EXTERIOR BANNER K $20,000 Maximum Dimensions: : 30' x 18' (W x H)
TURNAROUND BANNER CENTER
$8,000
Maximum Dimensions: 40' x 7.5' (W x H)
EXTERIOR BANNER O $13,000
HALL A ENTRANCE BANNER $10,000
Maximum Dimensions: 30' x 18' (W x H)
Maximum Dimensions: 50' x 5' (W x H)
HALL B ENTRANCE BANNER $6,000 Maximum Dimensions: 25' x 5' (W x H)
DOUBLE SIDED LOBBY BANNER $15,000 Maximum Dimensions: 50' x 5' (W x H)
HALL D ENTRANCE BANNER $5,000 Maximum Dimensions: 22' x 5' (W x H)
HALL F ENTRANCE BANNER $6,000 Maximum Dimensions: 40' x 5' (W x H)
JUMBO SCREEN Become predominantly displayed in front of $40 million worth of business throughout the venue on all of our LED Jumbo Screens. The LED Jumbo Screen will be a focal point to our 20,000+ attendees, drawing immense attention to your company and brand. The options are limitless with images and videos showcasing new products, new techniques, and exposure to talent and ambassadors. Images will be shown at least 125 times per day.
IMAGE $1,000
VIDEO $2,500
EDUCATION SCHEDULE ADVERTISEMENT $2,500 America's Beauty Show is proud to offer Education on Saturday, Sunday, and Monday. The ABS Education Schedule has gone digital – creating an opportunity for your Company and/or Brand to be included outside of each classroom. With only three (3) spots available, this is a Hot Item that you don’t want to miss. Your advertisement space will not only be included on the Education Schedule Screens outside each classroom, but your advertisement will also be placed on our Jumbo Screen in the Lobby.
ON-SITE SIGNAGE INTERIOR BANNER D1 $6,000
BATHROOM MIRROR CLING Maximum Dimensions: 25' x 8' (W x H) $3,000 Graphics Size: Images should be between 72 - 150 ppi at
Take to new levels by expanding your 100% your of finalbranding size depending on process. At 1:10 (10%) scale, resolution read 750 - 1,500 ppi.Bathroom Mirror visibility outsideshould of your Booth Space. Clings offer an opportunity to boost your business and Graphics File Type: Preferred file format is AI, but high provide luminosity asPSD, Attendees are freshening up. resolution PDFs, EPS, PSB, and INDD files are also acceptable 8" x 8" (W x H) Dimensions: Bleed: 3% of Quantity: 50overall File Size; Minimum 1/2" - Maximum 4"
Deliverable Due Date: 03/01/2024 FRONT DOOR WINDOW CLING Send Deliverable To: CSowa@rosemontexpo.com ENTRANCE FACING All Exterior Graphics must be printed through RES Printing due to Liability. $5,000
Take branding toProduction, new levels by Labor expanding your Price your Includes: Materials, Install and Dismantle Labor. of your Booth Space. The Front Door visibility outside Window Cling - Entrance offers an opportunity to boost your business and provide luminosity as Attendees are walking in. Dimensions: 24" x 18" (W x H) Quantity: 10
INTERIOR BANNER D10 $5,000 DOOR WINDOW CLING FRONT
EXIT FACING Maximum Dimensions: 28' x 5' (W x H) $3,000 Graphics Size: Images should be between 72 - 150 ppi
at 100% of final size depending on process. At 1:10 (10%)
Take branding new by expanding your scale,your resolution shouldto read 750levels - 1,500 ppi. visibility outside of your Booth Space. The Front Door Graphics File Type: Preferred filean format is AI, but high Window Cling - Exit offers opportunity to leave a resolution PDFs, EPS, PSD, PSB, and INDD files are also lasting impression as Attendees leave. acceptable Dimensions: 24" x File 18" Size; (W x H) Bleed: 3% of overall Quantity: Minimum 10 1/2" - Maximum 4" Deliverable Due Date: 03/01/2024 SKYWALK CLING Send Deliverable To: CSowa@rosemontexpo.com $1,500 All Exterior Graphics must be printed through RES
Printing due to Liability. Take your branding to new levels by expanding your visibility outside of your Booth Space. The Convention Center Price Includes: Materials, Production, Install Labor and connects the Parking and multiple hotels via Skywalk. Dismantle to Labor. Skywalk Window Clings are randomly placed throughout all the different Skywalks offering more coverage to Attendees from any direction they are coming from. Dimensions: 36" x 24" (W x H) Quantity: 5 | Additional 5 + $750
THE MOBILE APP SHOW MESSAGE $1,000
SOCIAL MEDIA POST $1,500
Spread the word! We are always enhancing our Mobile App platform to reach tens of thousands of attendees at the touch of their fingertips. The Mobile App allows your Company and or Brand the flexibility to link out to a variety of your content, engaging your audience by providing greater awareness. The Push Notification offers a custom message to be sent showcasing your brand, products, services, and or any show specials.
Promote yourself across the America’s Beauty Show social media channels and expand your reach exponentially! Showcase your Brand, New Products & Services, Promotions, anything you wish to call attention to on a large scale.
ROTATING BANNER + LANDING PAGE $5,000 In this Digital Age, we are always enhancing our Mobile App platform to reach tens of thousands of attendees at the touch of their fingertips. The Mobile App allows your Company and or Brand the flexibility to link out to a variety of your content, engaging your audience by providing greater awareness. The Rotating Banner + Landing Page offers branding on the Main Screen of The Mobile App clickable to a Landing Page of your choosing from a Splash Page to your Company Website.
REGISTRATION CONFIRMATION $5,000 America's Beauty Show brings 20,000+ Ticketed Attendees. This is an exclusive item to have your Company Branding on the Registration Confirmation that each Attendee receives when they purchase their ticket. The sooner this Sponsorship is purchased, the more Attendees your Company Branding will reach.
101,000+ followers on facebook
40,000+ followers on tik tok
GET IN FRONT OF OUR A TTEND EES BY HA VING Y OUR BRAND ON OU R ABS 20 27 MOBIL E APP !
ABS 2027 NEW & CUSTOM SPONSORSHIP OPPORTUNITIES AMERICAS BEAUTY SHOW ACTIVATIONS
Brand Uplink Activation Zones PRICE: $5,000 Your Brand. Your Vibe. Right Where Everyone Sees It. Step into the spotlight with Brand Uplink Activation Zones—four (4) exclusive spaces in the bustling lobby of the Donald E. Stephens Convention Center and the Conference Center. This is where 100% of ABS attendees pass through to enter and exit the show floor. These high-visibility, high-traffic zones give your brand the chance to design an interactive, disruptive, and unforgettable experience. Whether you’re doing a live demo, immersive install, sampling, or selfie station— you bring the creativity, we bring the foot traffic. Each Activation Zone includes: • One 1K watt electric outlet • Official listing as an ABS Exhibitor • Lobby placement = MAX exposure • Premium “Featured Exhibitor” status on the ABS Event Map These are raw spaces—BYO walls, backdrop, props, crew, and wow factor. Want help? We can connect you to our preferred partner.
Crowned in Celebration— ABS Global Image Awards Winner Gift Sponsor PRICE: $4,000 When excellence is crowned at the ABS Global Image Awards, let your brand be part of that defining moment. As the official Winner Gift Sponsor, your company will be featured on a premium, celebratory take-home package gifted to each winner after they accept their award onstage. It’s the moment they’ll toast to forever—make your brand part of that story. Each gift set includes: • A bottle of premium champagne, with a custom label featuring the sponsor’s logo and ABS GIA branding • A pair of elegant etched champagne flutes—co-branded with ABS and the sponsor • Delivered in a sleek, black magnetic-closure gift box with satin insert and note of congratulations • Optional branded insert (promo, QR code, thank you message, etc.)
President’s Soirée (Multiple Available) PRICE: $5,000 Step right up to the most dazzling evening of America’s Beauty Show – the President’s Soirée! Hosted during ABS President’s Party before the Global Image Awards, this immersive event combines gourmet treats, high-energy circus-style entertainment, and eye-catching branded experiences. Attendees will enjoy our signature Food Stations while mingling with stilt walkers, LED jugglers, and hoop artists – all under your brand’s spotlight. Withprominent signage, on-site engagement, and pre- and post-event promotion, your company will be part of the evening everyone will be talking about. Each Package Includes: • Signature Branded Food Station – food selection made from options provided by RES Aramark • Branded Event Signage: Two premium branded signs in the reception area, logo on President’s Party program and ABS Global Image Awards Sponsorship Loop • Digital & Pre/Post Event Promotion: Dedicated social post from @americasbeautyshow, mention in President’s Party promo email, and tagged in ABS event gallery
AMERICAS BEAUTY SHOW GRAPHICS Elevator Graphics
(6 available Skybridge, Lobby, Hall G & Conference Center) PRICE: $3,500 per elevator bank Positioned in high-traffic zones near entrances, the elevator graphics are a can’t-miss visual for attendees traveling between halls and show levels. With repeat visibility and close-range viewing, these placements are ideal for reinforcing brand presence or promoting a call-to-action.
Stair Graphics (Between Escalators) PRICE: $7,500
Branded stair and escalator graphics provide immersive impact at eye-level as attendees move between key show areas. Ideal for brands that want to dominate a transitional experience and deliver messaging both horizontally (escalator skins) and vertically (inner stair panels).
Fueling the ABS Experience (Food Court) PRICE: $12,000 A high-traffic destination where attendees can take a break, recharge and connect without leaving the show floor. Featuring a diverse mix of food and beverage options—from poke bowls and tacos to gyros and ice cream. The ABS Food Court will be a natural gathering place throughout all three show days. The sponsoring brand will receive prominent, repeated exposure while enhancing an experience every attendee needs: a place to eat, relax and regroup before returning to the show. Sponsorship Includes: •
Brand recognition on the ABS Show Map and Mobile App
•
Branded tent cards displayed on every table throughout the Food Court
•
Dedicated sponsor signage at the Food Court entrance
•
Sponsor logo included on all directional signage leading attendees to the Food Court
•
Prominent brand recognition within one of the show floor’s busiest gathering areas
AMERICAS BEAUTY SHOW COMPETITIONS America’s Beauty Show 2027 presents an exciting opportunity for brands to align with one of the most engaging and high-energy areas of the show: our live competitions. Over three days, the show floor will host elite barbers, top nail artists, and creative student competitors showcasing talent and innovation. Each competition draws dedicated pros and rising talent, with live model work, professional judging, and high foot traffic. Enhance your brand’s presence at America’s Beauty Show 2027 with exciting new sponsorship activations designed to engage attendees, showcase creativity, and align your company with the energy of our live competitions. Competition Highlights • Global Talent Nail Cup (Saturday) • Headquarters Barber Competition (Sunday) • Student Competition (Monday)
Presenting Sponsor
PRICE: $15,000
Branded stage backdrop, ABS jumbotron video, emcee mentions, judge’s table signage, social media inclusion, VIP judge seat, 15 min live presentation during the competition, logo on the ABS Competition Webpage.
Category Sponsor
PRICE: $3,500
Table Display, ¼ page ad in the Advance Program Guide, Logo on signage, awards, and winner announcements for selected category, judges seat, digital visibility & product display
SHE LEADS NETWORK SPONSORSHIP The She Leads Network is a uniquely intimate, purpose-driven leadership experience launching at America’s Beauty Show. This event brings together senior women leaders in the professional beauty industry and rising stars in a space built for storytelling, mentorship, and actionable leadership support. Our sponsorship model goes beyond banners and social media—we’re offering brands deep engagement and meaningful alignment with female leadership in beauty. Most sponsorships are brand-to-pro. She Leads is brand-to-legacy — aligning sponsors with the women shaping hiring, branding, education, and business strategy across the beauty industry. This is not product placement. This is relationship placement. Real Talk. Real Women. Real Impact.
Trailblazer Sponsor
Empower Sponsor
PRICE: $10,000
PRICE: $5,000
• 1 female leader seated as a Real Talk Circle co-host • 3 event passes • Branded reflection prompt card included in the legacy letter activity • Dedicated social post highlighting your brand’s support for women in leadership • Logo on event signage and table cards • Branded Brunch Menu • Attendee Contact List • Female reprentative to speak at event closing • One branded item in the She Leads keepsake bag • Branded “Build Your Own Affirmation Bouquet or M&M Station” • One branded item in She Leads keepsake bag (no print flyers)
• 2 event tickets • Branded signature mocktail or smoothie (e.g., “The Trailblazer, sponsored by…”) • Placement in She Leads post-event photo gallery + digital recap • Recognition in the digital event guide and a champagne toast • One branded item in She Leads keepsake bag (no print flyers)
Inspire Sponsor
PRICE: $2,500
• 1 event ticket • Logo on digital welcome wall at event check-in • Mention in a group social post • One branded item in She Leads keepsake bag (no print flyers)
SUNDAY NIGHT PARTY LIVE 312 SPONSORSHIPS Presented by CBC + America’s Beauty Show
The Experience Sponsor PRICE: $12,500 • VIP Mezzanine Lounge Takeover for 20 guests • Branded cocktail napkins + drink tokens (30 comp drinks) • Brand Artists Participating On Stage At the L.I.V.E Event • (2) Social Media Posts + 1 Reel • Logo on venue signage @ ABS • Post-event sponsor logo inclusion email • Logo in LIVE 312 ad in ABS Advance Program Guide
The Headliner Sponsor PRICE: $7,500 • VIP Mezzanine Lounge Takeover (10 guests) • Jumbo LED screen image loop @ ABS • (1) Social Media Post • (1) Venue Poster • Logo on ABS Banner + LIVE 312 Print Ad • Product Giveaway Opportunity -– must be valued at $1,500 or more • Post-event sponsor logo email inclusion
The Vibe Sponsor PRICE: $5,000
• 6 VIP Tickets + Reserved Table • Venue Poster @ Joe’s Live • Product Giveaway Opportunity – must be valued at $1,500 or more • (1) Social Media Post • Post-event sponsor logo email • Logo on banner at ABS • Inclusion in LIVE sponsor video
THANK YOU!