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Richard Munao, Founder & Managing Director richard@cultdesign.com.au
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Every year, Milan Design Week transforms the city into a vibrant hub of creativity, drawing designers and enthusiasts from around the world.
From April 7 to 13, 2025, the event will showcase groundbreaking ideas, innovative collaborations, and the latest trends in design. This edition places a strong emphasis on the intersection of technology and sustainability, reflecting the industry’s ongoing evolution. Across showrooms, exhibitions, and installations, visitors can expect an inspiring week of discovery and connection in one of the world’s leading design capitals.
The 63rd edition will feature over 1,300 exhibitors across six hubs at the Rho Fiera fairgrounds, along with numerous installations throughout the city.
Read on for our Milan Design Week CULT Guide, where we highlight where to find our partners, key events to mark in your diary, and much more.
We can’t wait to see you there!
Richard Munao
Here we present a list of international brand partners participating at Milan Design Week. Click on the brand to go direct to our overview of their planned activities or scroll through this guide to view all.
4 brands
Covers locations, news & events.
Elevating the outdoors and iconic craftsmanship.
Locations
Carl Hansen & Søn Flagship Via Mercato, 3 20121 Milano
News 2025 News
Milan Design Week CULT Guide 2025
Carl Hansen & Søn
Locations
Cassina Showroom Via Durini, 16 Milano
News 2025 New Releases
Locations
Rho Fiera Fairground Hall 24 Stand # D07
News 2025 New Releases
Events
Talk talk collection with Jaime Hayon & Nani Marquina
Tuesday 8th, 2:30pm
Nuance collection with Stefan Scholten & Nani Marquina
Wednesday 9th, 12pm
Milan Design Week CULT Guide 2025
Locations
Rho Fiera Fairground Hall 18 Stand # D24
News 2025 New Releases
Exhibitions & Installations
A summary of the top non-branded exhibitions to visit throughout the city this year!
This year, Grand Seiko is delighted to present "TOKUJIN YOSHIOKAFrozen", an extraordinary project in collaboration with Tokujin Yoshioka, one of Japan's most renonwed designers.
For this project Tokujin Yoshioka focused on the concept of "water," creating an installation in which a transparent light sculpture transforms with the passage of time.
Visitors will have the opportunity to experience Tokujin Yoshioka's latest installation and artwork, "Aqua Chair," alongside Grand Seiko's Spring Drive creations, which beautifully capture the natural flow of time through the glide motion of the second hands.
For locations, please reference our Cult Interactive Milan Design Week Google Map
Top Exhibition Picks
Skincare brand Aesop presents The Second Skin, an installation incorporating its Eleos Aromatique Hand Balm.
The installation incorporates the celebration of skin and Milanese architecture, focusing on the city's entryways.
Aesop – The Second Skin takes place from 8 to 13 April 2025 at Chiesa del Carmine, Piazza del Carmine 2, 20121 Milan, Italy.
For locations, please reference our Cult Interactive Milan Design Week Google Map
Gucci unveils Gucci | Bamboo Encounters, an exhibition celebrating the enduring legacy of bamboo in the House’s design history and identity. Set against the stunning backdrop of Milan's 16thcentury Chiostri di San Simpliciano, the event will take place during Fuorisalone 2025 (April 8-13).
Curated and designed by 2050+ and its founder Ippolito Pestellini Laparelli, Gucci | Bamboo Encounters draws inspiration from the House’s pioneering use of bamboo. Building upon this rich legacy, the exhibition will feature seven unique contributions from contemporary designers of diverse backgrounds and generations.
For locations, please reference our Cult Interactive Milan Design Week Google Map
Top Exhibition Picks
In a world marked by uncertainties and change, can design be a tool for happiness?
Superdesign Show 2025 answers with a bold and visionary edition, celebrating 25 years of innovation and bringing designers and creatives from all over the world to Milan.
This year, HAPPINESS is not just a concept but a challenge—calling on designers, companies, and visionaries to translate happiness into shapes, materials, and immersive experiences.
For locations, please reference our Cult Interactive Milan Design Week Google Map
With 24 halls, each the size of a football field at the Rho Fiera fairgrounds, it’s easy to get overwhelmed!
Planning which halls and brands to visit is a useful way to manage your time at the fair, and ensure you see the best of the best.
Read on for:
01. Milan City Guide Map
02. Rho Fiera Fairground Map
City Guide
An overview of the Cult interactive Milan City Guide Google Map - the map includes six layers, which can be turned on and off, including:
1.
An overview of the major design districts to help you plan your week. We recommend two days at the Fairgrounds and two days discovering Fuorisalone, visiting 2-3 districts per day.
2.
An overview of Cult brands who are presenting installations throughout Milan city, along with other must-see installations (includes 20+ highlights).
3. SHOWROOMS
An overview of our brand partners with showrooms in Milan. These showrooms will be activated during MDW and are worth visiting!
4. CITY HIGHLIGHTS
Must see galleries, shops and architectural highlights in Milan (includes 20+ highlights).
5. EAT & DRINK
Our top picks for a refreshing aperitif, breakfast pastry, green juice, hearty pasta or late night drink (includes 40+ highlights).
6. FASHION & DESIGN
Must see fashion boutiques and design destinations scattered around the city.
With 24 halls, each the size of a football field at the Rho Fiera fairgrounds, it’s easy to get overwhelmed!
Planning which halls and brands to visit is a useful way to manage your time at the fair, and ensure you see the best of the best.
Dates & Times
Trade only // Tue 08 - Sun 13 April 2025
Opening hours: 9.30 am - 6.30 pm
General public // Sat 12 - Sun 13 April 2025
Opening hours: 9.30 am - 6.30 pm
Students // Sat 12 - Sun 13 April 2025
Opening hours: 9.30 am - 6.30 pm
The Salone is easily reached by public transport from the city of Milan. Links from the main stations and airports of Milan.
How to get there
Entrance gates
The Press pass grants direct access to the exhibitions through East Gate, South Gate, West Gate.
Non-pre-accredited journalists and photographers can register at the Press Desk in the Service Centre, entrance from South Gate.
The Press Office is located at the Service Centre, 1st floor (nearest entrance: South Gate).
A free shuttle service is available during the shows: the external shuttle bus stops at East, West and South Gates and the Salone Satellite entrance.
Brand Locations
nanimarquina
Hall 24
Stand # D07
Softline Hall 18
Stand # D24
International Furnishings & Accessories
Euroluce SaloneSatellite
Make sure you’re following @cultdesignnz on Instagram to see our recaps from Milan Design Week 2025!
@cultdesignnz
@carlhansenandson
@karaktercopenhagen
@nanimarquina_official @softlinefurniture
@yellowtrace @thelocalproject
@est_living
@habitusliving @indesignlive
@nho__________
@milan.design.week @isaloniofficial
@breradesigndistrict @fuorisalone @tmagazine @wallpapermag @yatzer @dwellmagazine @archdigest
Thank you for reviewing the Milan Design Week CULT Guide.
We look forward to seeing you there!
