IT REPRESENTS THE FOUNDATION OF ALL ECONOMIC

MIROSLAV VRANEŠ, DELL TECHNOLOGIES, ACCOUNT EXECUTIVE

IT Represents The Foundation Of All Economic Branches, Including Medicine

The current year differs completely from all previous years, in terms of being challenging, demanding and unpredictable. Clients are demanding the fast and efficient transformation of their own operations, and Dell EMC – as a technology leader and one of the world's largest companies - helps with digital transformation in order to adapt operations to the new situation as easily as possible. We are witnessing the great responsibility and high level of awareness of our users, as well as a swift change of priorities in the implementation of projects adapted to existing challenges

All praise for active work and quick given that they are working from their “safe” pandemic and to what extent did those chanadjustment should go to the Serbian locations, i.e. from their homes. nels impact on traditional business models? Government’s Office for IT, which Technology is completely ready to move - We use all communication channels and “launches” online services for the the virtual environment closer to the real one, platforms that are already generally accepted, simpler, faster and safer functioning of vari- though some human adaptation and changes such as Zoom, Teams and Skype, for daily comous economic processes on a weekly basis. in habits are also required. In one virtual panel munication, both internal between employees discussion, with dozens of people present, it and for external communication with our How can the positive aspects of work from can happen that only a few individuals “share” partners and users. They are very easy to use home be preserved even when the and exchange all digital materials. threat of the pandemic abates? By using virtual communication channels On the other hand, the number of - Dell Technology switched to fully working from home about ten days before the state of emergency was declared. “Workforce Transformation”, as one of the biggest initiatives of our company, enabled we gain additional opportunities in the form of fast exchanges of digital materials, recording contents, easier follow-up, easy searches and returning to a desired part. Likewise, it is much easier for all “virtual” meetings has increased significantly, which requires better personal organization of time and priorities. The owners of your company, us to instantly switch to adapting participants to stay on topic Michael and Susan Dell, donated to work in a virtual office. more than $100 million for the

The pandemic merely accelerated the audio and video content and participate in the struggle against COVID-19? transformation of human resources and actual conversation, while for others you’re - That’s right... Through their foundation, the showed us the direction in which we need to aware of whether they are even actaully Dells invested large sums of money for the develop further and what to strive towards. present, whether they are listening to you testing and development of a medicine for There are numerous advantages of working and whether they contribute to the discussion COVID-19. Being a technology leader also from home, while no time is lost travelling in any way. Naturally, in a real “face to face” requires corporate social responsibility. IT to and from work, going to meetings, etc. environment that looks completely different. has entered all aspects of all branches of On the other hand, it brings great personal the economy, including medicine, so in this responsibility, with employees unable to Which new channels of communication did respect IT will only serve to accelerate the “relax” too much in their daily responsibilities, companies establish during the COVID-19 inventing of a medicine or vaccine.