LEADERS MEETING POINT! In Print & Digital
MEDIA KIT 2015
In Print Digital If your objective is to engage business community leaders, no communications partner offers the brand recognition CorD does
With more than 20 years of experience, aim is now the largest publisher of business-to-business publications in the region.
The aim of our publications is to develop the relationship and communication between regional and foreign leaders.
It is a widely recognised, independent and well-read current affairs business-orientated publisher, with a reputation for insightful analysis and opinion from independently minded people, as well as economic, political, business and diplomatic leaders.
CorD magazine is the leading regional business-orientated lifestyle monthly in English. According to ABC Serbia, it is the B2B magazine with the highest circulation in the region.
GENDER
The readership is comprised of 38,000 to 41,000 readers. Apart from CorD, aim publishes more than 20 other titles, which are produced in association with all relevant foreign investor associations in both Serbia and Montenegro.
It is distributed every first day of the month to the hands of business, political and diplomatic
55% AGE 71,4% MALE
leaders in Serbia and the region, in addition to all members of the Serbian and regional governments.
EDUCATION
BETWEEN 25 AND 44 YEARS
72,3%
70% READERS ARE DIRECTORS / CEO
ARE WITH B.A. OR M.A. DEGREE
45%
MEDIA KIT
FEMALE
2 PAGE
85,5%
ARE BUSINESS DECISION MAKERS
47,3% READERS ARE WITH MONTHLY INCOME >1.500 EUR
MOST POPULAR TOPICS
21,74% 23,04%
ECONOMY
Source: ABC SRBIJA 2014
FINANCE
13,4%
MARKETING/ PR/MEDIA
13,04% FASHION
18,7% IT
EDITORIAL CALENDAR 2015 Print & Digital MONTH
ISSUE DATE
PRINT AD CLOSE
January
22/12/14
16/12/14
February
31/01/15
26/01/15
March
27/02/15
23/02/15
April
01/04/15
26/04/15
May
30/04/15
24/04/15
June
01/06/15
25/05/15
July
01/07/15
25/06/15
August
31/07/15
25/07/15
September
01/09/15
25/08/15
October
01/10/15
24/09/15
November
30/10/15
25/09/15
December
01/12/15
23/11/15
Rates CorD POSITION
PRICE €
1st Cover Spread (pages 2-3)
2,400.00
1/1 Outside Back Cover Page (K4)
2,300.00
1/1 Inside Cover Page (K3)
2,100.00
2nd Cover Spread (pages 4-5)
2,000.00
1st single page
1,750.00
National and global brands rely on CorD to deliver powerful, expertly crafted content that expands their message and connects them with a desirable audience of prospective customers. Both Print and Digital versions include dedicated advertorials and special advertising sections on topics such as Corporate Governance, Country/Economic Development, Energy, Finance/ Insurance, Health, Technology, Travel, Fashion, Cars and more. Our publishing team will manage the entire process – from concept to production – to ensure that each client’s vision is executed successfully.
2nd single
1,550.00
1/1 page within the first 16 pages
1,400.00
All our titles are printed on doublecoated, high-quality paper, from 90gsm up to 300gsm
1/1 page
1,200.00
- - - - - - - - - - - - - - - - - -- - - - -
½ page
750.00
¼ page
500.00
The Business Dialogue section is your connection with the region’s premiere business community. Our readers are highly receptive to your message. This highly engaged and influential audience combined with Business Dialogue’s authoritative environment will position your brand to influence Serbia’s decision makers
Business Dialogue POSITION
PRICE €
1st Cover Spread
1,750.00
2nd Cover Spread
1,450.00
Double Page Spread
1,300.00
1/1 page
970.00
- - - - - - - - - - - - - - - - - -- - - - -
World Markets & Oppoortunities POSITION
PRICE € 1,450.00
2nd Cover Spread
1,240.00
Double Page Spread
1,200.00
1/1 page
850.00
Note: PR text + 20% TECHNICAL SPECIFICATION: Resolution: 300 dpi Page format: 220 x 270 mm (+3 mm; 226 x 276 mm) File format: JPG, TIFF, PSD, PDF, AI or EPS Colour mode: CMYK
MEDIA KIT
1st Cover Spread
World Markets & Opportunities A great opportunity to present your country in both Print and Digital format. The concept is to offer all relevant information about your country through interviews with its highest officials, reports, economic data, opinions and thoughts. The World Markets & Opportunities section covers everything, including politics, economy, culture, national heritage, tourism and more.
3 PAGE
FDI Foreign Direct Investment Foreign Direct Investment
EDITORIAL CALENDAR 2015
Print & Digital MONTH
EDITION
ISSUE DATE
PRINT AD CLOSE
January
Slovenia
30/01/15
25/01/15
February
Investors Guide**
09/02/15
01/02/15
March
Kopaonik Business Forum
02/03/15
23/02/15
March
USA
25/03/15
20/03/15
March
Austria
20/03/15
15/03/15
April
CSR
01/04/15
24/03/15
April
Greece
01/04/15
24/03/15
May
Croatia
30/04/15
24/04/15
June
Italy
01/06/15
25/05/15
June
UK
01/06/15
25/05/15
June
Montenegro
29/06/15
20/06/15
July
France
13/07/15
10/07/15
August
Energy Sector
31/07/15
23/07/15
September
IBS*
01/09/15
23/08/15
October
Germany
01/10/15
23/10/15
November
Austria
26/10/15
20/10/15
December
Switzerland
01/12/15
22/11/15
December
Green Serbia
01/12/15
22/11/15
* International Business Sector in Serbia ** Serbian Investors Guide
MEDIA KIT
Rates
4 PAGE
POSITION
PRICE €
1st Cover Spread (pages 2-3)
2,400.00
2nd Cover Spread (pages 4-5)
2,000.00
Back Cover (K4)
1,800.00
1/1 page
1,600.00
½ page
850.00
¼ page
600.00
1-6 page
400.00
Business Card
250.00
Note: Members of investors groups are subject to -20% off the above rate card TECHNICAL SPECIFICATION: Resolution: 300 dpi Page format: 210 x 265 mm (+3 mm; 216 x 271 mm) File format: JPG, TIFF, PSD, PDF, AI or EPS Colour mode: CMYK
Foreign direct investment (FDI) has become the major economic driver of globalisation, accounting for more than half of all cross-border investments. Our FDI magazines provide corporate decision-makers, investment professionals, economic development organisations, consulting firms, research institutions and officials with an up-to-date image of the competitiveness of countries and their investments in Serbia and the region. We are proud of our regular annual FGI editions, which include: • Foreign Investors Council Serbia • German-Serbian Business Association • Advantage Austria – Austrian Business Association • AmCham • Italian-Serbian Chamber of Commerce • Slovenian Business Club in Serbia • British-Serbian Business Club in Serbia • Croatian Chamber of Commerce in Belgrade • French-Serbian Chamber of Commerce • Swiss Business Association in Serbia We cooperate constantly with Serbian government bodies: - Serbian Chamber of Commerce - SIEPA -V ojvodina Investment & Promotion Agency – VIP Vojvodina -S tanding Conference of Towns and Municipalities of Serbia - Ministry of Foreign Affairs - Ministry of Finance -M inistry of Energy, Development and Environmental Protection
FIC Serbia: Guide to Foreign Investors Council EDITORIAL CALENDAR 2015 Print & Digital
MONTH
EDITION
ISSUE DATE
PRINT AD CLOSE
May
10th
25/05/15
15/05/15
Rates POSITION
PRICE €
1st Cover Spread (pages 2-3)
3,200.00
2nd Cover Spread (pages 4-5)
2,800.00
Outside back cover (OBC K4)
2,500.00
Inside back cover (IBC K3)
2,000.00
1/1 page within the first 16 pages
1,800.00
1/1 page within the first 32 pages
1,600.00
OBC – FIC Directory
1,500.00
1/1 page
1,250.00
½ page
950.00
¼ page
620.00
Endorsed by the Foreign Investors Council (FIC) in Serbia, we have been publishing a special annual edition entitled Guide to the Foreign Investors Council – FIC for eight consecutive years. This annual guide is published each September in advance of the annual FIC White book. It provides all relevant information regarding the FIC and its activities in Serbia. As is the case every year, it contains comments, considerations, opinions and suggestions from representatives of the FIC, leaders of top international companies operating in Serbia, and the highest officials of the Serbian government and international institutions. As well as providing many useful business contacts, this guide also offers practical information regarding all relevant FIC member companies (CEO details, addresses, telephone numbers, logos etc.) and other information.
Note: FIC members are subject to -20% off the above rate card TECHNICAL SPECIFICATION: Resolution: 300 dpi Page format: 210 x 265 mm (+3 mm; 216 x 271 mm) File format: JPG, TIFF, PSD, PDF, AI or EPS Colour mode: CMYK
MEDIA KIT
You can find the digital edition via this link: www.issuu.com/cordmagazines/ docs/fic_2013_eng
5 PAGE
CONTRACT PUBLISHING Print & Digital
The way you
present yourself
is the way you are
Despite rapid changes in the ways of making business, the images and words you choose when addressing people on behalf of your company speak both of your attitude towards your clients and your attitude towards yourself. Contract Publishing, an arm of the alliance international media (aim), was launched to help you present your company through Print or Digital media – be it a leaflet, newsletter, customer magazine, in-house paper or magazine, supplement to an existing publication, weekly, monthly or annual report. Dedicated professionals ensure production of your Print or Digital message will be delivered in the highest quality, from text and design, to print and distribution – and all in the minimum time and with the smallest financial investment on your part. You will be present throughout the entire process to ensure the final result matches your expectations in their entirety.
MEDIA KIT
alliance international media was established in London in 1991 and is one of the first institutions in Serbia dedicated solely to contract publishing.
6 PAGE
With 18 years of experience and hundreds of contract publishing magazines made to date, our team provides journalistic services in 12 world languages, editors with experience in significant global publications and top-end printing and distribution services. We invite you to join a prestigious list of domestic and foreign names, all of whom believe that keeping the public and clients informed about their activities is sometimes a duty, often a privilege, but most frequently one of the most important ways to gain visibility – and remain that way.
Long Term Partners & Clients
MEDIA KIT 7 PAGE
www.cordmagazine.com