CorD Media Kit 2015

LEADERS MEETING POINT! In Print & Digital

MEDIA KIT 2015

In Print Digital If your objective is to engage business community leaders, no communications partner offers the brand recognition CorD does

With more than 20 years of experience, aim is now the largest publisher of business-to-business publications in the region.

The aim of our publications is to develop the relationship and communication between regional and foreign leaders.

It is a widely recognised, independent and well-read current affairs business-orientated publisher, with a reputation for insightful analysis and opinion from independently minded people, as well as economic, political, business and diplomatic leaders.

CorD magazine is the leading regional business-orientated lifestyle monthly in English.

According to ABC Serbia, it is the B2B magazine with the highest circulation in the region.

GENDER

55%

AGE

MALE

leaders in Serbia and the region, in addition to all members of the Serbian and regional governments.

The readership is comprised of 38,000 to 41,000 readers.

Apart from CorD, aim publishes more than 20 other titles, which are produced in association with all relevant foreign investor associations in both Serbia and Montenegro.

It is distributed every first day of the month to the hands of business, political and diplomatic

71,4%

EDUCATION

BETWEEN 25 AND 44 YEARS

72,3%

70% READERS ARE DIRECTORS / CEO

ARE WITH B.A. OR M.A. DEGREE

45%

MEDIA KIT

FEMALE

2 PAGE

85,5%

ARE BUSINESS DECISION MAKERS

47,3% READERS ARE WITH MONTHLY INCOME >1.500 EUR

MOST POPULAR TOPICS

21,74% 23,04%

ECONOMY

Source: ABC SRBIJA 2014

FINANCE

13,4%

MARKETING/ PR/MEDIA

13,04% FASHION

18,7% IT

EDITORIAL CALENDAR 2015 Print & Digital MONTH

ISSUE DATE

PRINT AD CLOSE

January

22/12/14

16/12/14

February

31/01/15

26/01/15

March

27/02/15

23/02/15

April

01/04/15

26/04/15

May

30/04/15

24/04/15

June

01/06/15

25/05/15

July

01/07/15

25/06/15

August

31/07/15

25/07/15

September

01/09/15

25/08/15

October

01/10/15

24/09/15

November

30/10/15

25/09/15

December

01/12/15

23/11/15

Rates CorD POSITION

PRICE €

1st Cover Spread (pages 2-3)

2,400.00

1/1 Outside Back Cover Page (K4)

2,300.00

1/1 Inside Cover Page (K3)

2,100.00

2nd Cover Spread (pages 4-5)

2,000.00

1st single page

1,750.00

National and global brands rely on CorD to deliver powerful, expertly crafted content that expands their message and connects them with a desirable audience of prospective customers.

Both Print and Digital versions include dedicated advertorials and special advertising sections on topics such as Corporate Governance, Country/Economic Development, Energy, Finance/ Insurance, Health, Technology, Travel, Fashion, Cars and more.

Our publishing team will manage the entire process – from concept to production – to ensure that each client’s vision is executed successfully.

2nd single

1,550.00

1/1 page within the first 16 pages

1,400.00

All our titles are printed on doublecoated, high-quality paper, from 90gsm up to 300gsm

1/1 page

1,200.00

- - - - - - - - - - - - - - - - - -- - - - -

½ page

750.00

¼ page

500.00

Business Dialogue POSITION

PRICE €

1st Cover Spread

1,750.00

2nd Cover Spread

1,450.00

Double Page Spread

1,300.00

1/1 page

970.00

- - - - - - - - - - - - - - - - - -- - - - -

World Markets & Oppoortunities POSITION

PRICE € 1,450.00

2nd Cover Spread

1,240.00

Double Page Spread

1,200.00

Note: PR text + 20% TECHNICAL SPECIFICATION: Resolution: 300 dpi Page format: 220 x 270 mm (+3 mm; 226 x 276 mm) File format: JPG, TIFF, PSD, PDF, AI or EPS Colour mode: CMYK

850.00

World Markets & Opportunities A great opportunity to present your country in both Print and Digital format. The concept is to offer all relevant information about your country through interviews with its highest officials, reports, economic data, opinions and thoughts. The World Markets & Opportunities section covers everything, including politics, economy, culture, national heritage, tourism and more.

MEDIA KIT

1st Cover Spread

1/1 page

The Business Dialogue section is your connection with the region’s premiere business community. Our readers are highly receptive to your message. This highly engaged and influential audience combined with Business Dialogue’s authoritative environment will position your brand to influence Serbia’s decision makers

3 PAGE

FDI Foreign Direct Investment Foreign Direct Investment

EDITORIAL CALENDAR 2015

Print & Digital MONTH

EDITION

ISSUE DATE

PRINT AD CLOSE

January

Slovenia

30/01/15

25/01/15

February

Investors Guide**

09/02/15

01/02/15

March

Kopaonik Business Forum

02/03/15

23/02/15

March

USA

25/03/15

20/03/15

March

Austria

20/03/15

15/03/15

April

CSR

01/04/15

24/03/15

April

Greece

01/04/15

24/03/15

May

Croatia

30/04/15

24/04/15

June

Italy

01/06/15

25/05/15

June

UK

01/06/15

25/05/15

June

Montenegro

29/06/15

20/06/15

July

France

13/07/15

10/07/15

August

Energy Sector

31/07/15

23/07/15

September

IBS*

01/09/15

23/08/15

October

Germany

01/10/15

23/10/15

November

Austria

26/10/15

20/10/15

December

Switzerland

01/12/15

22/11/15

December

Green Serbia

01/12/15

22/11/15

* International Business Sector in Serbia ** Serbian Investors Guide

Rates

MEDIA KIT

POSITION

4 PAGE

PRICE €

1st Cover Spread (pages 2-3)

2,400.00

2nd Cover Spread (pages 4-5)

2,000.00

Back Cover (K4)

1,800.00

1/1 page

1,600.00

½ page

850.00

¼ page

600.00

1-6 page

400.00

Business Card

250.00

Note: Members of investors groups are subject to -20% off the above rate card TECHNICAL SPECIFICATION: Resolution: 300 dpi Page format: 210 x 265 mm (+3 mm; 216 x 271 mm) File format: JPG, TIFF, PSD, PDF, AI or EPS Colour mode: CMYK

Foreign direct investment (FDI) has become the major economic driver of globalisation, accounting for more than half of all cross-border investments.

Our FDI magazines provide corporate decision-makers, investment professionals, economic development organisations, consulting firms, research institutions and officials with an up-to-date image of the competitiveness of countries and their investments in Serbia and the region.

We are proud of our regular annual FGI editions, which include: • Foreign Investors Council Serbia • German-Serbian Business Association • Advantage Austria – Austrian Business Association • AmCham • Italian-Serbian Chamber of Commerce • Slovenian Business Club in Serbia • British-Serbian Business Club in Serbia • Croatian Chamber of Commerce in Belgrade • French-Serbian Chamber of Commerce • Swiss Business Association in Serbia We cooperate constantly with Serbian government bodies: - Serbian Chamber of Commerce - SIEPA -V ojvodina Investment & Promotion Agency – VIP Vojvodina -S tanding Conference of Towns and Municipalities of Serbia - Ministry of Foreign Affairs - Ministry of Finance -M inistry of Energy, Development and Environmental Protection

FIC Serbia: Guide to Foreign Investors Council EDITORIAL CALENDAR 2015 Print & Digital

MONTH

EDITION

ISSUE DATE

PRINT AD CLOSE

May

10th

25/05/15

15/05/15

Rates POSITION

PRICE €

1st Cover Spread (pages 2-3)

3,200.00

2nd Cover Spread (pages 4-5)

2,800.00

Outside back cover (OBC K4)

2,500.00

Inside back cover (IBC K3)

2,000.00

1/1 page within the first 16 pages

1,800.00

1/1 page within the first 32 pages

1,600.00

OBC – FIC Directory

1,500.00

1/1 page

1,250.00

½ page

950.00

¼ page

620.00

Endorsed by the Foreign Investors Council (FIC) in Serbia, we have been publishing a special annual edition entitled Guide to the Foreign Investors Council – FIC for eight consecutive years.

This annual guide is published each September in advance of the annual FIC White book. It provides all relevant information regarding the FIC and its activities in Serbia.

As is the case every year, it contains comments, considerations, opinions and suggestions from representatives of the FIC, leaders of top international companies operating in Serbia, and the highest officials of the Serbian government and international institutions. As well as providing many useful business contacts, this guide also offers practical information regarding all relevant FIC member companies (CEO details, addresses, telephone numbers, logos etc.) and other information.

Note: FIC members are subject to -20% off the above rate card TECHNICAL SPECIFICATION: Resolution: 300 dpi Page format: 210 x 265 mm (+3 mm; 216 x 271 mm) File format: JPG, TIFF, PSD, PDF, AI or EPS Colour mode: CMYK

MEDIA KIT

You can find the digital edition via this link: www.issuu.com/cordmagazines/ docs/fic_2013_eng

5 PAGE

CONTRACT PUBLISHING Print & Digital

The way you

present yourself

is the way you are

Despite rapid changes in the ways of making business, the images and words you choose when addressing people on behalf of your company speak both of your attitude towards your clients and your attitude towards yourself.

Contract Publishing, an arm of the alliance international media (aim), was launched to help you present your company through Print or Digital media – be it a leaflet, newsletter, customer magazine, in-house paper or magazine, supplement to an existing publication, weekly, monthly or annual report.

Dedicated professionals ensure production of your Print or Digital message will be delivered in the highest quality, from text and design, to print and distribution – and all in the minimum time and with the smallest financial investment on your part.

You will be present throughout the entire process to ensure the final result matches your expectations in their entirety.

MEDIA KIT

alliance international media was established in London in 1991 and is one of the first institutions in Serbia dedicated solely to contract publishing.

6 PAGE

With 18 years of experience and hundreds of contract publishing magazines made to date, our team provides journalistic services in 12 world languages, editors with experience in significant global publications and top-end printing and distribution services.

We invite you to join a prestigious list of domestic and foreign names, all of whom believe that keeping the public and clients informed about their activities is sometimes a duty, often a privilege, but most frequently one of the most important ways to gain visibility – and remain that way.

Long Term Partners & Clients

MEDIA KIT 7 PAGE

www.cordmagazine.com