Team Roberts
Make Moving Easy
n i v a G
Roberts
Our Agenda Begins WithYou This meeting is all about you. Our proposal is aimed at helping you achieve your particular needs and maximising the value of your property.
Introducing Team Roberts Getting Your Home Ready To Sell Sale Methods Auction Information Recently Sold By Team Roberts Marketing Information Commission Details Sponsorship Sale Awards Our Team Support
INTRODUCING Gavin Roberts Service, trust, loyalty and good old hard work are the key to any success and those attributes, along with the first class environment that Harcourts provides enables me to get the results you want. I believe that attention to detail combined with open lines of communication and an intimate knowledge of the local market and trends results in successful outcomes for both buyers and sellers in all markets. I am proudly North Shore born and raised, attending Milford Primary, Takapuna Normal Intermediate School and Westlake Boys. Having a passion for sports, I played rugby for Takapuna and pursued rowing and tennis. After 10 years living in Ireland, Italy and Holland I have invaluable experience communicating with many different nationalities, which is highly valuable in the multi-cultural melting pot that is the North Shore. This time abroad was spent coaching rugby and working in leadership programmes with some of Europe's leading banks. It is a great privilege to work for people in selling what for many is their largest asset. I will make the process as stress-free as possible. It is important to have shared expectations providing regular feedback with a friendly and relaxed approach. Buying, selling or maybe just curious about the value of your property, give me a call and we will help you on your way to a stress-free real estate experience. I look forward to working with you! Gavin Roberts Sales & Marketing Consultant Harcourts Milford P 021 150 1476 E gavin.roberts@harcourts.co.nz
INTRODUCING Michelle Heron Licensee Salesperson EA | Sales Consultant Michelle's prior work experience was Personal Assistant to Team NZ in the 1995 campaign in San Diego winning the America's Cup. She then went onto manage the running and operations for the American Eagle Charter Boat for five years co-ordinating corporate company functions along with weddings and birthday parties. Michelle is a keen sports person who has played competitive squash for over 30 years, having represented NZ, and different districts within NZ as well as her North Shore club - winning a number of titles. Michelle is looking forward to being challenged further and working alongside Gavin Roberts providing support in a professional and stress free real estate experience. P 021 449 674 E michelle.heron@harcourts.co.nz
INTRODUCING Trey Tupu-South Licensee Salesperson Sales Associate Born and breed on the North Shore Trey has an incredible understanding of the area and the cultural diversity. Trey holds a Bachelor's Degree in Communications from AUT. He has worked at Newstalk ZB and Magic Talk Radio before moving into Real Estate. Having always loved sport, Trey has excelled in rugby and boxing. He has won two national titles in boxing for under 63kg and 69kg division. Trey prides in pushing himself outside his comfort zone - including bungee jumping off the Harbour Bridge and stand-up comedy in front of 100 people. Trey joins the team with calm personable characteristics and can't wait to meet you. P 027 379 2927 E trey.tupusouth@harcourts.co.nz
WHY CHOOSE TEAM ROBERTS?
Service, trust, loyalty and good old hard work are the key to all of our successes to date and those attributes, along with fantastic communication and team work are what drives us to succeed with the best results for our clients. We love the journey we go on with all of our clients and they make us feel like we're part of the furniture by the end of their campaigns - building relationships is the key to our success. We can't wait to go on the journey with you!!
GETTING YOUR HOME SALE READY Consider what to do to get the best return Think carefully about major renovations – you may not get your money back if you tackle big jobs like modernising the kitchen or bathroom before selling. Budget carefully if you decide to go ahead. A property valuer or agent may be able to help you decide which actions are likely to increase the value of the property.
Deep Clean When your home is free of clutter and surplus furniture, it’s a good time for a deep clean. - Think about hiring a professional cleaning team to do this for you if you’re short of time. - Consider having the carpets professionally cleaned – this can make a big difference. - When the deep clean has been done, it will be easier to clean before each open home or showing.
Declutter Removing the clutter will make your home look larger and more appealing. - Remove everything you haven’t used or won’t need for a while & consider hiring a storage unit - Buyers will check storage during open homes. Tidy, organised cupboards imply that the rest of the house is well looked after. - Use decluttering as an opportunity to sell or throw out items you don’t want to move to your next home.
First impressions count
De-personalise Start thinking about the house objectively as a property for sale. This will help you remove yourself emotionally from your home and will help you see it as buyers do. - Remove personal photos and items. - Consider having your home professionally staged, especially if your furniture is tired - Think about painting over bold colours and dated wallpaper.
Touch ups and repairs Most of us have a list of jobs around the home that haven’t been finished. Now is the time. - Fix any issues like leaks, damaged retaining walls and broken drains - Make sure you have consent and compliance for any changes you’ve made to the property - Attend to things like dripping taps, cracked windows, holes in walls, tired paint, sticking doors & lightbulbs
Street appeal The house exterior and garden should be tidy and inviting – first impressions are important. - Keep lawns mowed, paths swept and free of moss & gardens weeded. - Check that fences are in good condition & declutter - Wash the house, including all windows - Check that the front gate is clean, tidy & working well - The letterbox should be clean and in good condition - Have a look at your front door & consider a fresh coat of paint and a new doormat. Add a pot plant for colour
SALE METHOD
Options
AUCTION
TENDER
PRICE
NO PRICE
The advantages of the auction are numerous. You set the terms, conditions & deadline. You agree on an undisclosed minimum reserve price, with no pressure to sell if the property fetches a lower than expected bid. There’s also the very real possibility of acquiring a higher price – especially if keen buyer interest promotes competition. You’ll also attract only genuinely interested, cash-in-hand buyers with no subject-to-sale or subject-to-finance uncertainty.There is even the opportunity to accept offers prior to auction day. Auction marketing motivates genuine buyers to act.
This method of marketing creates a high profile for your property and establishes a competitive environment without having to list a price. You also set the terms, conditions and deadline. Prospective buyers become emotionally involved before they consider price and have only one opportunity to put forward their most competitive bid. You have the opportunity to accept, decline or continue negotiations with any interested party. It’s your choice. You’re in control. All tender details remain undisclosed and absolutely confidential.
Marketing with a price attracts buyers shopping in that specific price range. It is easier for buyers to know if they can afford the property and some buyers will choose not to inspect the property based on its price being too low or too high. Buyers negotiate to pay as little as possible and it is common for a single buyer to control negotiations.
Marketing without a price means there is no risk of over or under pricing the property. You reach a wider range of buyers and the property is judged on its merits not its price. It helps gauge what the market value is and buyers justify paying more to win. Having your property on the market with no price will give all buyers a chance to buy.
AUCTION
s t s i l a i c e Sp
6 IN HOUSE AUCTIONEERS Harcourts Cooper & Co are proud to have some of the countries best auctioneers working exclusively for them and their clients. All auctioneers work closely with the consultant, they will meet the client to conduct a reserve and auction day strategy meeting and having 6 auctioneers means quite simply we can give the property the time and attention it deserves. AUCTION BUYER INFORMATION EVENINGS Harcourts Cooper & Co is the only company on the North Shore running weekly information evenings explaining the Auction process to buyers. We find an informed buyer is more comfortable participating at our Auctions which means that our Auctions have a higher success rate. VENDOR BIDDING Some companies take away a vendor’s legal right to bid at Auction in New Zealand. Harcourts Cooper & Co leave this choice up to their clients. Harcourts Cooper & Co have faith in their clients understanding of the Auction process as they have been made fully aware of all aspects of the process. ON SITE AUCTION SPECIALIST Whilst all companies will say they can do on site Auctions, actions speak louder than words and clearly by their actions it is not their preference! Often agencies will get lured by the attractiveness of being able to call bulk numbers of Auctions in rooms at one time and from a time management perspective it is attractive. At Harcourts Cooper & Co we are fortunate to have the resources to offer both!
6 IN HOUSE AUCTIONEERS Sam Walmsley
Andrew North
Aaron Davis
Sam is the recent winner of the 2021 REINZ National Auctioneering Championship Open Division. Sam has quickly made a name for himself and customers are raving not only about his likeability but also his enthusiastic, charismatic and successful auctioneering abilities.
Working hard over the last 15 years to hone his craft Andrew is now widely accepted and recognised as one of the country’s leading auctioneers. He has the ability to relax and read a crowd, and is committed to creating an amazing experience for all in attendance.
An award winning auctioneer, who defies apathy because when the bidders say no, he takes it to another level. If you are looking for an auctioneer who will leave no stone unturned when taking your property to the market – then make the call and talk to Aaron today.
Marshall Zhang
Travers Smyth
Shane Cortese
Marshall Zhang works as a member of the successful Harcourts Cooper and Co Auction team and as the only Auctioneer with the ability to speak both English and Mandarin he provides a genuine point of difference to the customer.
Travers brings a fresh approach to the auction room. Known for his quick wit and rapport with bidders – be it online, on site or in rooms – Travers enjoys the thrill of the call and is proud to be a part of the Harcourts Cooper & Co team.
A finalist in the REINZ National Auction competition he has quickly gained attention and industry admirers with both excellent skill and an ability to make both sellers and buyers feel relaxed and confident to make major decisions.
TEAM ROBERTS SOLD PROPERTIES
19 Garmons Way, Castor Bay
169 Kowhai Road, Mairangi Bay
29 Quebec Road, Milford
4A The Esplanade, Castor Bay
1/2 Heathcote Road, Castor Bay
33a Karaka Street, Takapuna
2/47 Rangitoto Terrace, Milford
10 Seine Road, Forrest Hill
1/41 Seaview Road, Castor Bay
2/35 East Coast Rd, Milford
1a Whitby Crescent, Mairangi Bay
56 Sunrise Ave, Mairangi Bay
MARKETING
y g e t a r t S
Conducting a compelling marketing campaign is a blend of art and science. My goal is to capture the attention and imagination of the right prospective buyers for your property, creating authentic desire and perception that your property surpasses others in value and worth. Tailored marketing strategy Because your property, situation and needs are unique, I will custom design your high-impact strategic marketing campaign. Through a variety of mediums, I can cast the net far and wide to target local, national and international buyers. My aim is to: Achieve a maximised price for you, beyond market expectations. Work with timing that suits your needs. Maximise the exposure of your property at minimum cost, and without compromise. Marketing your property: To announce your property's availability through a combination of online & offline platforms, I will use specialised marketing techniques proven to get results. Online efforts will connect your property with consumers, while offline marketing connects your property directly to buyers, real estate agents, and my local sphere of connections. This ensures that your property gets the maximum exposure to prospective buyers penetrating the market. I will consult with you to fine tune my marketing strategy, as needed and will maintain regular communication with you throughout the campaign so you can review the results of my marketing activities.
MARKETING COMPONENTS SOCIAL MEDIA Advanced Internet Marketing (AIM) Facebook & Instagram INTERNET PRESENCE According to Nielsen Online Ratings, the Harcourts website has a higher unique audience than any other real estate ground in NZ. The internet campaign for your property is designed to capture the 80% of buyers who use the internet as part of their purchase process. It will feature a comprehensive listing of your property, including professional photos and floorplans, broadcasting it to local and international buyers on the top real estate sites. Including: Cooperandco.co.nz Harcourts.co.nz Realestate.co.nz Trademe.co.nz Oneroof.co.nz Hougarden.com PROFESSIONAL PHOTOGRAPHY Team Roberts uses the finest industry renowned property photographers, highly experienced at showcasing a property to its best advantage. Exceptional photos will showcase your property's best attributes and create an emotional connection that will attract buyers to your property. A broad portfolio of high resolution digital photographs will be used in colour print and online marketing. PROPERTY VIDEO Our professional property videographers are experts in taking viewers on a journey of your property. These videos showcase a property more comprehensively than any other marketing tool, allowing you to present your property, its location and surrounding lifestyle options in a cinematic package. PRINT MARKETING OPTIONS Property Press DLEs/ Brochures Signboard
Our amazing photography team, Luke & Amy
MARKETING BUDGET MARKETING PAYMENT COOPER & CO TRADING ACCOUNT ACCOUNT: 12-‐3109-‐0030936-‐00 Please use the property address for reference
QUANTITY
PRICE
PRINTED MARKETING ABC Colour Signboard (1700x1055mm) - Includes 100x DLE's & 50x Trifold Brochures
1 Included
$ Included
ONLINE MARKETING Trademe.co.nz - GoldPackage One Roof - Super Package Boost Facebook Advertising Boost
1
$
1
$
1
$
1
$
LIM Report & Property File
1
$
Auctioneer Fee
1
$
IMAGERY LP Imaging - Videography, Photography, Ariel Photos, Floor Plan
ALSO INCLUDES
ALSO INCLUDES Title Search Window Card 100 In House Flyers to Neighbours Just Listed & Auction Reminder flyers Listing emailed to Cooper & Co database with over 16,000 buyers www.harcourts.co.nz www.cooperandco.co.nz www.hougarden.co.nz (Chinese Website) www.oneroof.co.nz www.realestate.co.nz
TOTAL
Our Cost Our Cost Our Cost Our Cost Our Cost Our Cost Our Cost Our Cost Our Cost Our Cost Our Cost
$
MARKETING CALENDAR Starting from 00/00/2022 | Auction is on 00/00/2022 MONDAY
TUESDAY
Marketing budget paid, Lim ordered & print media booked
Day & Dusk photography, videography & drone work 4:306:30pm aprox
All printed material proofed and sent to print
WEDNESDAY
Vendor Meeting: Written report to you with viewing numbers, buyer interest, internet hits etc.
Follow up calls made to all OH attendees & any private viewers.
Vendor Meeting: Written report to you with viewing numbers, buyer interest, internet hits etc.
Follow up calls Pre auction reserve made to all OH set Vendor meeting, Weekly Review, attendees & any confirm bidders, private viewers. *All potential buyers are sent a property information pack*
FRIDAY
SATURDAY
SUNDAY
Sign board & brochures etc drafted
Write scripts for all marketing
Listing goes live Signboard installed Print marketing online + Caravan received, x100 just for Cooper & Co listed letter to agents neighbours
Follow up calls made to all OH attendees & any private viewers.
THURSDAY
Wine & Cheese VIP Evening 5:00 - 6:00pm
Mid week Open Home TIME TBC
Mid week Open Home
AUCTION IN ROOMS @ 1:00pm
Final auction invitation
Prep Week
First Open Home TIME TBC
Open Home
Open Home
Open Home
Open Home
Open Home
OR OPTION 2 Auction On Site @ 4:00pm
Week 1
Week 2
Week 3
Week 4
COMMISSION DETAILS We would be delighted to act on an Exclusive Agency basis for a period of 90 days from the date of the Agency signing with a commission fee incorporating: • a base fee of $500.00 • 4% on the first $300,000 and 2.5% on the balance of the purchase price + GST The commitment, experience and expertise of your chosen sales consultant, the support of the branch they work from together with the support of the other 20 offices under the Harcourts Cooper & Co umbrella and the combined might of the Harcourts network including over 189 offices and 1,980 sales consultants across New Zealand. Detailed Internet Exposure • www.harcourts.co.nz - New Zealand’s most viewed real estate brand website • www.realestate.co.nz - New Zealand’s most viewed real estate website • www.hougarden.co.nz • www.open2view.co.nz International Referral Service Harcourts has over 780 offices and 5,200 sales consultants worldwide. Signage Opportunities A full-colour profile sign is included within our marketing proposal. Photography We will provide professional full colour photography, including internal and external shots. Access to Staff And Management During the course of your listing there will be a team inspection of your property, where possible, to allow consultants within the local offices to view your property. You will also have complete access to the Branch Manager should you require further assistance or guidance. Office Promotion A window card will be placed in our high profile windows both in Milford & Takapuna. Open Homes We will ensure that your property has regular open homes (as many or as few as you require), with written feedback and regular feedback meetings. Personalised Marketing Campaign We recommend that your property is marketed across a number of areas, both online and in print, and we will discuss with you the various options and pricing structures available. Communication We guarantee to keep you informed at all times on how the marketing of your property is progressing, provide feedback that we have received from prospective purchasers and to present all offers made to you. Negotiation We commit to negotiating all offers made to you to ensure that you get the best price available at the time of sale.
f o s r o s n o p Proud S l o o h c S l l i Forrest H Team Roberts is proud to be involved in Forrest Hill School as a primary sponsor. The school’s vision of ‘nurturing growth for a lifetime of learning’ is something we cherish being closely involved in. We love seeing the families of the community come together and grow. Throughout the year we spend time with the school from their Fun Run to their Cultural Carnival at the end of the year. Weekly we love to be involved in Garden to Table where the children grow their own produce and then make lunches for their classmates. You can see us either rolling up our sleeves digging spuds or inside chopping up chives.
This year we are happy to be involved in the Music Gala incorporating children from early childhood to Year 13 from the seven schools in the area including double Westlake. Look out for our Coffee and Cone Cart where the profits go back to the schools.
We love to get involved in the community that we support and help them experience the difference.
AWARDS Harcourts New Zealand Awards Jan - Mar 2020 Bronze Award Oct 2020 - Dec 2021 Platinum Award #31 Sales Consultant 2020/2021 #36 Sales Consultant 2021/2022 Northern Region Top 20 Awards June 2020 20th Place Sept 2020 18th Place June 2021 11th Place December 2021 18th Place Year of 2020/2021 16th Place Year of 2020/2021 19th Place Harcourts Cooper & Co Awards Cooper & Co Sales Awards 2020/2021 7th Place 2021/2022 9th Place Cooper & Co Auction Lister 2020/2021 3rd Place Harcourts International Awards Harcourts Diamond Badge $225m Top 1% Harcourts Internationally Harcourts Cooper & Co: 400+ Salespeople, 20 offices across North Shore and North West, Harcourts number 1 franchise in the world for 10 years running, 100% locally owned and run Harcourts New Zealand - NZ largest real estate company, 191 offices nationwide Harcourts International - 900+ offices internationally
YOU ARE OUR PRIMARY FOCUS One size does not fit all. We start with understanding what you want to achieve and what your needs are at this exact moment. From there, we then propose a professional solution tailored to those needs. Our experience, skills and resources are harnessed to help achieve the best result for you. Our values of people first, doing the right thing, being courageous, and having fun and laughter characterise everything we do. Those values are who we are and make up why we have been so successful in this competitive industry, year after year.
2022 AWARDS
2021 AWARDS
Top Office for Revenue Top Office for Revenue per sales consultant Top Office for Auctions Top Office for Auctions per Sales Consultant
Number 1 Office Harcourts Cooper & Co Number 2 Office Harcourts NZ Number 3 Office Harcourts Worldwide
OUR TEAM YOUR SUPPORT
When you list with me you benefit from the power of our entire team, our entire company and our entire network. We have gathered some of the best in the industry to lead up their individual departments. When you list with me our powerful team is focused on serving you.
Kristina Marmont Branch Manager
Catherine Curley Office Manager
Steph Fallon Marketing Coordinator
Licensed Sales Person REAA 2008
Licensed Sales Person REAA 2008
Licensed Sales Person REAA 2008
HARCOURTS COOPER & CO Harcourts Cooper & Co is Harcourts Global #1 Franchise with 12 residential offices, 1 designated commercial & commercial Property Management office in NAI Harcourts, 1 designated Property Management office, and over 300 salespeople and a support staff of over 100 people. Harcourts Cooper & Co sell 33% + of all property in our local market place. We are very proud of a number of things in our business but most importantly we are so proud of how we look after our customers, ensure that they get the very best service and that they are happy with the results they get. There's a number of things that contribute to that end result but we believe it all starts at the very beginning of any relationship. We are committed to being better, to providing better service than others and ensuring we provide a better result each and every time. Harcourts is New Zealand's largest and most successful real estate company with over 2,300 sales consultants selling more real estate than any other brand. Also being internationally renowned with over 900 offices in 9 different countries and over 10,000 team members worldwide, this gives you superior connections to local and foreign buyers via our international network. Harcourts has been voted New Zealand's Most Trusted Real Estate brand for the last seven years. Our commitment to our customers means that we will continue to be trustworthy, we will continue to provide award winning quality service, we will ensure our Auctioneers continue to be award-winning talents, that our community continues to be supported to the best of our ability, that we work hard with on-going training for our agents all to ensure that you, our clients, get the best results possible. We believe that 'Better Never Stops' for us or our customer.
Martin Cooper Managing Director Harcourts Cooper & Co Real Estate Ltd
SELL WITH
e c n e d i f Con
TEAM ROBETS GAVIN ROBERTS 021 150 1476