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Remaining relevant
In order for AAXO to remain valuable to its members, we need to stay relevant.
By Anthea Buys, office manager of AAXO
This means that AAXO will continue to adapt to the changing needs of its members. We can only do this if we remain on top of industry trends and by offering relevant programmes, initiatives and services. The AAXO Lunch and Learn sessions is one such initiative.
The AAXO Lunch and Learn sessions provide an opportunity for members to meet, hone their skills and learn from experts across the board, namely; content, marketing, digital, PR, communications, leadership, public speaking advertising, sales, operations, finance and more.
The AAXO Lunch and Learn sessions offer members an educational setting to provide ongoing professional development and training opportunities. They are an effective way to encourage learning and collaboration in a relaxed and informal setting.
AAXO has two online sessions planned per month. AAXO encourages members to participate in these sessions, and to engage with AAXO in terms of what topics to consider for future sessions.
In conclusion, remaining relevant requires an association to be responsive to its members’ needs, stay up-to-date with industry trends, embrace technology, foster collaboration, and be proactive in responding to changes in the regulatory environment. AAXO does just this, through effective engagement with our members, by open communication, active participation, and a focus on their needs and interests. By building a strong and engaged community, AAXO achieves our mission and makes a positive impact on our members and society.
