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CTE Changes Company Brand Name to Weisiger Group

CTE, a Southeast equipment and service provider for the construction, electric power generation and material handlingindustries,announceditischangingitscompanybrand name to Weisiger Group.

Thisnewnamewasselectedtohonorthecompany’snearly 100-year history as a family-owned organization, with brands like Carolina CAT and LiftOne. The updated brand identity was intentionally designed to signify enduring performance, a commitment to service and the legacy of individualemployeesandcustomerswhobuiltthecompanyand will continue to be its foundation for generations to come, according to the company.

“Weisiger represents more than just a family name,” said EdWeisiger Jr., CEO. “It signifies our nearly 100-year commitment to serving our customers, communities and our teammembers.Wearesogratefulforthehardworkofthose who came before us over many generations, as well as the employees who are with us today, and it’s an honor to share the Weisiger name with them.”

“Our family name has been a part of our communities for nearly a century,” said Ed Weisiger Sr. “I’m very proud of today’sannouncement,andmydad[founderL.M.Weisiger] would be, too. It’s incredible to think that he started with 15 employees in 1926 and today we are one of the largest private companies based in North Carolina with 2,000 employees.”

According to the company, as Weisiger Group embarks onthisnewchapter,thenamechangedoesnotalterthecompany’s commitment to innovation and the opportunities and stability it offers its employees and customers. Throughout the transition, stakeholders can expect uninterrupted service and unwavering dedication to their success.

Along with the name change comes an updated company logo and a new website,

WeisigerGroup.com. The full transition of company assets will continue through the end of 2023. CTE’s family of companies will now be referred to as Weisiger Group. The names of division companies(e.g.,CarolinaCATor LiftOne) remain unchanged.

About Weisiger

Founded in 1926, Weisiger Group (formerly CTE) is a family-owned company now in its fourth generation of leadership.

WeisigerisheadquarteredinCharlotte,N.C.,andoperates in North Carolina, South Carolina, Georgia, Tennessee and Alabama. The Weisiger Group of companies includes Carolina CAT, LiftOne, SITECH Horizon, Prime Source, Hydraulics Express, Power Products & Solutions and BlueSkyeAutomation.

Weisiger was named as a 2021, 2022 and 2023 U.S. Best Managed Company, a designation sponsored by Deloitte PrivateandTheWallStreetJournalthatrecognizesoutstanding U.S. private companies and the achievements of their management teams.

For more information, visit www.WeisigerGroup.com.

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