2018 Media Kit

2018

TheNat i on’ sBe s tRe ad Cons t r uc t i onNews pape r . . .

F ounde d1 9 5 8

AMe s s a get oourMe di aBuye r s

Page2

www. const r uct i onequi pment gui de. com

www. const r uct i onequi pment gui de. com

Page3

•7Regi onalPubl i cat i ons •4Cr aneGui des •Speci al t yPubl i cat i ons •Anni ver sar yMagazi nes •CEG360° •EMai lMar ket i ng t eAdver t i si ng •Websi •Soci alMedi a •Newsl et t erSponsor shi p •I nser t s •Di r ectMai l •Bel l yWr aps •Cust om Pr i nt i ng I tNot es •Post

Page4 www. const r uct i onequi pment gui de. com

2% MI SCELLANEOUS

11% EQUI PMENTDEALERS/ MANUFACTURERS 3% RENTALCOMPANI ES

Const r uct i onEqui pmentGui depr ovi des t her i ghtaudi encet ot hosewhowantt o r eachequi pmentbuyer st hr oughout t heUni t edSt at esandPuer t oRi co.

84% CONTRACTORS/ USERS

CONTRACTOR 2% RENTALCOMPANI ES 2% NON4% TRUCKI NG COMPANI ES 11% MI SC. CONTRACTORS

Wheni tcomest or eachi ngequi pment buyer sofnew equi pment ,noone doesi tbet t er .Ouruni queci r cul at i on ver i ficat i onpr ocess,act ual l ycal l i ngand t al ki ngt ooursubscr i ber s,pr ovi des uswi t ht heoppor t uni t yt over i f ywho act ual l ymakest hebuyi ngdeci si ons i neachcompany.Thi spr ovi desyou wi t ht hever ybestbuyi nt hei ndust r y.

47% EXCAVATI NG, GRADI NG,SI TEWORK

5% MATERI AL PRODUCERS

15% HI GHWAY/ HEAVYCONTRACTORS 14% BUI LDI NG CONTRACTORS

9% OVER 50PI ECES 8% 31TO 50PI ECES 51% 3TO 10 PI ECES

32% 11TO 30 PI ECES

Whenyoui nt egr at eConst r uct i onEqui pment Gui dei nt oyourmar ket i ngef f or t syouwi l l r eacht hei mpor t antemer gi ngcont r act oras wel last hel ar gefleetowner s. www. const r uct i onequi pment gui de. com

Page5

ME 908 VT 469

NY 5149

PA 6788 MD/DC 1274 WV 535

MAI NE•VERMONT•NEW HAMPSHI RE MASSACHUSETTS•RHODEI SLAND CONNECTI CUT•NEW YORK NEW JERSEY•PENNSYLVANI A MARYLAND/ WASHI NGTOND. C. DELAWARE•WESTVI RGI NI A NORTHERNVI RGI NI A

NH 1068

MA1892 CT 1427

RI339

NJ 3038

DE267

VA 380 DEMOGRAPHI CS

* Edi t i onCi r cul at i onTot al ,exceedsi ndi vi dualSt at eTot al sPubl i sher ’ sDat a,Subj ectt oAudi t .Manycompani esqual i f yf ormor et hanonebusi nesscl assi f i cat i on.

Page6 www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

FULL PAGE

5/ 6 PAGE

2/ 3 PAGE

1/ 2PAGE

1/ 3PAGE

*EarlyHolidayDeadline 1/ 4PAGE

1/ 6PAGE

SPOTCOLOR-$175perI nsert i on FULLCOLOR-$375perI nsert i on

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page7

VI RGI NI A•NORTHCAROLI NA SOUTHCAROLI NA•TENNESSEE GEORGI A•FLORI DA•ALABAMA MI SSI SSI PPI•LOUI SI ANA•ARKANSAS PUERTO RI CO •U. S.VI RGI NI SLANDS

VA 2437 NC 3586

TN 2826

SC 1483

AR 1141 MS 775

AL 1741

GA 2373

LA 1054

FL 3915

PR188

DEMOGRAPHI CS

* Edi t i onCi r cul at i onTot al ,exceedsi ndi vi dualSt at eTot al sPubl i sher ’ sDat a,Subj ectt oAudi t .Manycompani esqual i f yf ormor et hanonebusi nesscl assi ficat i on.

Page8

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

FULL PAGE

5/ 6 PAGE

2/ 3 PAGE

1/ 2PAGE

1/ 3PAGE

1/ 4PAGE

*EarlyHolidayDeadline

1/ 6PAGE

SPOTCOLOR-$175perI nsert i on FULLCOLOR-$375perI nsert i on

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page9

I OWA•I LLI NOI S•I NDI ANA KANSAS•KENTUCKY•MI CHI GAN MI NNESOTA•MI SSOURI NORTHDAKOTA•SOUTHDAKOTA NEBRASKA•OHI O • WI SCONSI N

ND 619

MN 2421 WI 2444

SD 458

NE 900 KS 1134

I A 1644

MO 1898

MI 2651

I L 3880

I N 1772

OH 3262

KY 1240

DEMOGRAPHI CS

* Edi t i onCi r cul at i onTot al ,exceedsi ndi vi dualSt at eTot al sPubl i sher ’ sDat a,Subj ectt oAudi t .Manycompani esqual i f yf ormor et hanonebusi nesscl assi ficat i on.

Page10

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

FULL PAGE

5/ 6 PAGE

2/ 3 PAGE

1/ 2PAGE

1/ 3PAGE

1/ 4PAGE

*EarlyHolidayDeadline

1/ 6PAGE

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page11

AK 320

WA 2123 OR 1557

CA 6536

MT 480 I D 964

NV 777

UT 992

AZ 1351

HI 233

ALASKA•ARI ZONA•CALI FORNI A COLORADO •HAWAI I•I DAHO MONTANA•NEVADA•NEW MEXI CO OKLAHOMA•OREGON•TEXAS•UTAH WASHI NGTON•WYOMI NG

WY 224 CO 1455 NM 483

OK 916 TX 4642

DEMOGRAPHI CS

* Edi t i onCi r cul at i onTot al ,exceedsi ndi vi dualSt at eTot al sPubl i sher ’ sDat a,Subj ectt oAudi t .Manycompani esqual i f yf ormor et hanonebusi nesscl assi ficat i on.

Page12

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

FULL PAGE

5/ 6 PAGE

2/ 3 PAGE

1/ 2PAGE

1/ 3PAGE

1/ 4PAGE

*Earl yHol i dayDeadl i ne

1/ 6PAGE

SPOTCOLOR-$175perI nsert i on FULLCOLOR-$375perI nsert i on

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page13

FULL PAGE

1/ 2PAGE

1/ 4PAGE

FULL PAGE

1/ 2PAGE

1/ 4PAGE

FULL PAGE

1/ 2PAGE

1/ 4PAGE

*EarlyHolidayDeadline Page14

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

FULL PAGE

1/ 2PAGE

1/ 4PAGE

*EarlyHolidayDeadline

FULL PAGE

1/ 2PAGE

1/ 4PAGE

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page15

FULL PAGE

1/ 2PAGE

1/ 4PAGE

FULL PAGE

1/ 2PAGE

1/ 4PAGE

*EarlyHolidayDeadline Page16

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

ME FULL PAGE

VT

NH MA

5/ 6 PAGE

CT RI

2/ 3 PAGE

1/ 2PAGE

1/ 3PAGE

1/ 4PAGE

1/ 6PAGE

*EarlyHolidayDeadline SPOTCOLOR-$175perI nsert i on FULLCOLOR-$375perI nsert i on

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page17

Page18

FULLPAGE

10.

125”x10.

625”

1/3PAGE

5/6PAGE

8.

425”x10.

625

1/4PAGE

5”x5.

25”

2/3PAGE

6.

7”x10.

625”

1/6PAGE

3.

275”x5.

25”

1/2PAGE

10.

125”x5.

25”or5”x10.

625”

3.

275”x10.

625“or6.

7”x5.

25”

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page19

FULL PAGE

1/ 2PAGE

1/ 4PAGE

Page20

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

I NSERTRATES 4PageorLess Pr ePr i nt edI nser t Quant i t y Upt o2, 000 2, 0005, 000 5, 00010, 000 Over10, 000

CostPerThousand $220

Pr i ce $1095( mi ni mum) $1510 $2110

8PageorLess Pr ePr i nt edI nser t Quant i t y Upt o2, 000 2, 0005, 000 5, 00010, 000 Over10, 000

CostPerThousand $310

Pr i ce $2050( mi ni mum) $2490 $3090

Not e:Pr epr i ntmustar r i veatpr i nt i ngpl antatl east7dayspr i ort omai l i ng.

Cal lf orshi ppi ngi nst r uct i ons.Pi ecesmustbeski ddedandboxedwi t hquant i t yshown.

Nomai l i ngi ndi ci acanbei mpr i nt edonani nser t .81/ 2”x11”i st hest andar dsi ze, 4” x6”i st hemi ni mum si ze.Paperst ocki s70l bmaxi mum.

Forshi ppi ngi nst r uct i onscal lCat hyPr i nt zat18005232200

POSTI TNOTES SI ZE:3”x3” ( Appear sonFr ontPageofPubl i cat i on) Quant i t y 5, 000Mi ni mum Or der

CostPerThousand -

Pr i ce $2420

Mi ni mum Char ge

Over5000 BaseChar geof$2420Pl us $ 255*PerThousand *Pl us$655setupf eef oreachaddi t i onalr egi on

SPECI ALPAGESPONSORSHI P SI ZES:3”x3” or1.

5”x10.

625” Pl aceyouradonanySpeci alSuppl ementCoverpagei ncl udi ng St at eSuppl ement s,Speci alSect i ons,Recycl i ngorPavi ngSect i ons ort heAuct i onCal endar $500perRegi on( bl ack&whi t e) .Add$150f orcol or Pur chaseal l4Regi onsf orOnl y$2000 www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page21

DI RECTMAI L Rat esar ebasedonl abel i ngt hecust omer ’ smat er i alatourmai l i ngf aci l i t y .

BELLYWRAPS Whenyou needt omakeal ast i ngi mpr essi on,Bel l yWr apsar e t heper f ectoppor t uni t y.

Page22

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

LEADERBOARDS

Avai l abl eacr osst hesi t e,putyourmessagei nt hef i r stad ev er yonewi l lsee.

SI ZE:970x100pi xel s

MEDI UM RECTANGLES

Themostver sat i l eadspaceonoursi t e.Per f ectf oral lt ypesofcont ent .

Canbevi ewedonmobi l edevi cesandt abl et s.

SI ZE:300x250pi xel s

HALFPAGEBANNERS

Avai l abl eonmostoft hesi t eandagr eatopt i on t ospr eadyourcampai gnt omor epages.

SI ZE:300x600pi xel s

MOBI LEADS

Thesepr emi um adsar edi spl ayedasadhesi on banner sacr osst het oporbot t om oft hescr een.Vi ewedonphones,t abl et set c. *Cannotbet ar get edt omobi l eonl y SI ZE:320x50pi xel s

Upt o

Upt o

Upto

Upt o

* Li mi t edavai l abi l i t y

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page23

Over vi ew CEG360°i sas t at eoft hear tmer chandi s i ngs ol ut i ont hatl ever agespr opr i et ar yt echnol ogy t oconveyt r ans par encyandbui l dt r us twi t hcons umer ss hoppi ngondeal er s ’s i t es .CEG360° aut omat i cal l yconver t sequi pmentphot ogr aphsi nt os uper i nt er act i ve360ºdi s pl ayswi t h t agged,t ouchabl ehot s pot s .

T hi sbes t of br eedi nvent or ydi s pl ayt echni quei spr ovent odr amat i cal l yi mpr ovewebs i t e engagement ,whi l eel evat i ngt heus erexper i ence.

Ar andomi z edA/ Bt es tof5MM uni quevi s i t or sf oundSpi nCart odr i ve:

56%

l i f ti nt i me ons i t e

EDPRepor t s-Show how ef f ect i vet hes of t war ei s .

I ncr eas edt ur nr at e,i ncr eas ed t i meons i t e,conver s i on r at es ,et c.

42%

l i f ti nEDP conver s i onr at e

21%

r educt i oni n bouncer at e

360°Spi n-I nt er i orandext er i or s pi nsi ncr eas econs umer engagementbypr ovi di ngan i nt ui t i veandengagi ng exper i ences hopper sar ef ami l i ar wi t hf r om onl i ner et ai l er s .

Hot SpotT aggi ng-Embedvi deos , cal l s t oact i on,of f er s ,OEM col l at er al ,et c.Aut omat edf or s t andar dandcondi t i onal f eat ur es .Eas yt ous ei nt er f acef or cus t om hot s pot s .

I nvent or yAct i vi t yRepor t sL ever agedemands i dewebs i t e act i vi t ymet r i csal ongs i deyour pr i ci ngt ool st omakemor e i nf or medmer chandi s i ng deci s i ons .

L eadI nt el l i genceRepor t s-See what ' si mpor t antt oeach pr os pect i vebuyerbyt r acki ng hot s potcl i cksonf eat ur es-not j us tpages/VI Ns .Pat ent ed t echni quef ort r acki ngus er behavi or .

Qui ckandEas y I mpl ement at i on 100% Mobi l e Compat i bl e

Page24

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Requi r ement s: ( 1)970x 90l eader boar dad ( 2)300x 600Lef t&Ri ghtSi dePanel s

Requi r ement s: ( 1)970x 90l eader boar dad ( 2)300x 600Lef t&Ri ghtSi dePanel s

* Adv i s i bi l i t yi snotguar ant eedf oral l dev i c es

* Adv i s i bi l i t yi snotguar ant eedf oral l dev i c es

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page25

Ca nhe l py our e a c h y ourc us t ome r s

L e v e r a g eoure x c l us i v ea udi e nc ea c r os ss oc i a l pl a or mst opr omot e y oure v e nt s , a ucon, pr oduc t s , c ont e nta ndmor e . $500P e rP os t–upt o40, 000 $600P e rP os t–upt o60, 000 $800P e rP os t–upt o80, 000 $900P e rP os t–upt o100, 000 $125s ur c ha r g ef org e ot a r g e ng

Page26

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

I NDUSTRY NEWS SentDaily Thel at estnewsper t ai ni ngt ot hei ndust r y SI ZES:Leader boar d 400x133pi xel s

COMI NG AUCTI ONS SenteveryTuesday Upcomi ngheavyequi pmentauct i ons SI ZES:Leader boar d 400x133pi xel s

USED EQUI PMENT

Sentever yot herThur sday

Thel at estusedequi pmentpost edt oourwebsi t e SI ZES:Leader boar d 400x133pi xel s

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page27

Page28

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

FULLPAGE FULL PAGE

5/6PAGE 5/ 6 PAGE

2/3PAGE 2/ 3 PAGE

1/2PAGE 1/ 2PAGE

1/3PAGE 1/ 3PAGE

1/4PAGE 1/ 4PAGE

1/6PAGE 1/ 6PAGE

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page29

CENTER SPREAD CENTER SPREAD

FULLPAGE FULL PAGE

1/2PAGE 1/ 2PAGE

1/4PAGE 1/ 4PAGE

Page30

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Col orRat es Spotcol ori savai l abl eoncer t ai npages at$175.

00peri nser t i on.Mi ni mum adsi ze f orcol ori s1/ 4page.4col orr at ei s$375 peri nser t i on.

Combi nat i onRat es Adver t i ser sbuyi ng2edi t i onswi l l r ecei ve 10% di scountperi nser t i on.Buy3ormor e edi t i onsandr ecei vea15% di scountperi nser t i on.Basedonest abl i shedr at e.( Noaddi t i onaldi scount s) Adver t i si ngAgenci es Al lr at esar e net .Adver t i si ng agenci es pl easeadd17.

65% t oappr opr i at er at eon 1/ 4orl ar ger .Nocashdi scount ,noaddi t i onal di scount soncombi nat i ons,t er msar enet 30days.Spotcol orand4col orr at esar e noncommi ssi onabl e.

Bar gai nEqui pmentAds Rat e - $125. Ad wi l lr un i n t wo consecut i vei ssues.Sendphot osandbr i ef descr i pt i on ( Maxi mum 17 wor ds) .Check mustaccompanyor der .Anaddi t i onal$60 f orcol orand$25f ora30daypl acementon ourwebsi t e.

Cl assi fiedAds Mi ni mum char ge i s $40.

00.Over30 wor ds$1.

20perwor d.Char gecover scost ofi nser t i oni nt woconsecut i vei ssueswi t hout change.Each i ni t i alcount s as a separ at e wor d.Tel ephonenumberi ncl udi ngar eacode count sasonewor d.

Al lcl assi fiedadver t i si ngmustbepai di n advance.Pl easespeci f ycat egor yi t em i st o bel i st edunder .Addi t i onal$25f ora30day pl acementonourwebsi t e.

Ot herI nf or mat i on Publ i sheri s notl i abl ef ort he f ol l owi ng: Page number or posi t i on on page adver t i sement . Mi spr i nt s, er r or s, et c. f or whi cht hepubl i shermaybel egal l yr esponsi bl e wi l lnotexceed t he costoft he publ i sher ’ s char gef oradver t i si ng.

Omi t t i nganadver t i sement …pl easecheck yourad f orcor r ect ness,unf or t unat el y we cannotassumer esponsi bi l i t yf orer r or saf t er t hefir sti nser t i onoror der sr ecei vedby t el ephoneorhandwr i t t en.

Publ i sher wi l lnot be bound by any condi t i onsappear i ngonor derbl anksorcopy i nst r uct i ons whi ch ar ei n confli ctwi t h any pr ovi si oncont ai nedi ni t sr at ecar dorwi t hi t s pol i ci es.

Al ladver t i sement si ncl udi ngphot ogr aphs and ar t wor k or i gi nat ed and pr epar ed by Const r uct i on Equi pment Gui de® ar et he pr oper t yofConst r uct i onEqui pmentGui de® and not t he adver t i ser s. The adver t i ser has pur chased t he r i ghtofr epr oduct i on i n Const r uct i on Equi pment Gui de® and does not have t he r i ght t or epr oduce t he adver t i sement si n any ot herpl ace or publ i cat i onwi t houtt hespeci ficappr ovalof Const r uct i onEqui pmentGui de®.

Bl i ndAds… whennameandaddr essar e t obewi t hhel dandaboxnumberused,add $10.

00t ot hecostoft head.

Your i nser t i on of adver t i si ng i n Const r uct i on Equi pmentGui de® si gni fies your accept ance and compl i ance wi t h t he above condi t i ons. Vi sa, Mast er car d, Di scoverand Amer i can Expr essaccept ed wi t happr oval .

Di spl ayAdver t i si ngTer ms Al li nvoi cesar eduei n10days.Bal ances 30dayspastduear esubj ectt oani nt er est char geof11/ 2% permont hont heunpai d bal ance.

www. const r uct i onequi pment gui de. com Edi t or i alEmai l :cmongeau@cegl t d. com Pr oduct i onEmai l :pr oduct i on@cegl t d. com

Page31

www. const ruct i onequi pment gui de. com

Page32