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Your Georgia Connection: Rich Olivier, Atlanta, GA • 1-800-409-1479
New Porsche Headquarters Brings Growth to Atlanta By Cindy Riley CEG CORRESPONDENT
Despite idling shortly after groundbreaking, construction is shifting into high gear on Porsche’s new North American headquarters in Atlanta, Ga. Situated on the former employee parking lot of an abandoned Ford Motor assembly plant, the $100 million glass and steel facility is the first business to build at “Aerotropolis,” a new 130-acre mixed-use development near Hartsfield-Jackson Atlanta International Airport. “The location will take up 27.7 acres, including corporate offices for Porsche Cars North America (PCNA), Porsche Financial Services, Porsche Business Services and Porsche Consulting,” said Steve Janisse, public relations general manager of Porsche. “In addition, there will be a technical service and training center, as well as a leading-edge Porsche experience center that will feature a test track and handling road course.” Moving into new headquarters was the logical choice, according to Janisse, because the luxury brand carmaker’s current lease was running out. “The leases on our Lisle facility and our Atlanta training center are also expiring in 2013,” said Janisse. “Therefore, the timing is right to achieve our goal of having an integrated U.S. headquarters to enhance the strength of our brand, improve the collaboration among our entire workforce and improve our visibility.” “The Porsche Headquarters, Training & Driving Experience Center and track are located in the corner of three jurisdictions — the cities of Atlanta and Hapeville and Clayton County,” said Mark Kilby, civil engineer of the design consulting firm Kimley-Horn and Associates Inc. “PCNA, Jacoby Development and Kimley-Horn and Associates worked diligently with all three jurisdictions to reach agreements as to which jurisdiction will supply services and which jurisdiction’s regulations would govern the various elements of the project.” During demolition of the former assembly plant, below-ground utilities and feaHOK photo tures were abandoned in place. The utiliChallenges for HOK included selection of the building envelope systies that interfere with proposed improve- tems and materials to correspond to building height and acoustical ments are being removed as part of the parameters associated with the site’s proximity to the airport.
PCNA photo
An artist’s rendering of the completed Porsche North American headquarters.
earthwork operations. Other improvements include 1,300 linear ft. (396.2 m) of water main and 2,230 linear ft. (679.7 m) of sanitary sewer main extension onto One Porsche Drive. Whiting-Turner of Atlanta serves as general contractor for the high-profile project. “Whiting-Turner is focusing on critical path tasks such as erosion and sedimentation control, excavation of the headquarters building footprint and preparation of building foundation,” said Kilby. “Progress appears to be on schedule.” Application for LEED Silver certification was important to the project, and Kilby said there was a direct focus to obtain as many site development credits as possible. “Stormwater reduction through green site design and storm water collection and re-use needed to be implemented,” said Kilby. “The storm water runoff will be collected and stored for use on the track wetted surfaces where Porsche owners can learn handling conditions of a Porsche on wet pavement. The wetting systems will recirculate most see PORSCHE page 6