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OXO International Making the OXO International name memorable is the primary goal of this site. It successfully recreates the look and feel of a product line that embodies fun, simplicity and ease of use. Since the target audience, for the three lines that make up the brand, is every household in every city, everybody is a potential user of their products and their site. The sheer size of the audience dictated the use of a variety of technologies and a simple interface.

Peter Comitini, creative director/interface designer Susan Saunders/Evelyn Krasnow/Paul Mulhauser, writers Tavis Jeffries/Dino Karl/Craig Wollman, programmers David Wagner/Jeff Lederman, digital video producers Peter Comitini/Andrea Pinto/Mathew Siee, graphic designers MYKO (catalog), photographer Alan Donaghey, 3-D animator LiveArea, site design and development OXO International, client

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Tools that make· everyday living easier oxo lnternallorial Is dedicated to providing inno¥ative · consumer products that make everyday living easier. From cooking and cleaning ·to baking, barbecuing and gardening, · OXO's easy-to-use products are designed with an emphasls on comfort, quality and value. f rom our signature .

Oood Orips collection to our Basics and Softworks product lines, consumers around the world - of all ages and abilities.:_ delight In OXO's award-winning and ' revolutionary designs.

What Makes O>CO Products So Good? All oxo products are manufactured using the .highest quality materials,. measured against the most stringent standards In the business. We've taken every step to ensure thatthe best po'ssible'products are avallable to consumers in all . markets. Ergonomic designs and ground-breaking Innovations are based on comprehensive research and extensive Interviews. Add that all together and it'S simple:

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You Don't Know JACK, volume 4, The RIDE The fourth in a series of irreverent pop-culture quiz show party games for the computer, The RIDE contains hilariously twisted questions (a combination of pop-culture, current events and classic trivial in a game show format. Designed for 18- to 36-year-olds, the interactive game was recently given a graphic overhaul and comes complete with studio sound effects, seamless game play for up to three players, money to win and the voice-over of Cookie-a loudmouth, wisecracking host.

David Houghtaling, Jellyvision, creative director/associate director Evan Sornstein, Curium Design, art director Harry Gottlieb, Jellyvision, director/architect Julie Stroud/Michele Lindzy, Berkeley Systems, producers Stephen Ekstrom/Lucas Kuzma/Liz Newell/ Adina Nystrom/ Mike O'Connor/Brian Perkins/Jamie Ruderman/Troy Shelton/ Evan Sornstein/lim Sniffen/RC Williams, animators/artists Berkeley Systems/Jellyvision/Curium Design, project design and development Berkeley Systems/Jellyvision, clients

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Microsoft Encarta Encyclopedia Deluxe 99 The primary goal of the Encarta Encyclopedia was to aid students with homework and research. In this sixth edition, the original idea has been taken one step further; by placing the content in a more intuitive interface, Microsoft has created a tool that inspires deeper learning. It relies heavily on an innovative interface that is flexible, modular and grid-like with a more Web-like search and explore function and a main navigation that is clear, consistent and always present.

Little Rock

Little Rock, city in central Arkansas, capital of the state, and seat of Pulaski County. The city is situated on a bluff on the south bank of the Arkansas River, opposite North Little Rock. Little Rock is a financial, commercial,

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Little Rock cities nearby colleges and universities other cities in Arkansas school integration struggle Jacksonville (Arkan.as)

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Bill Flora, creative director Mark Mackenzie/Stephane Comeau/Robert Falk/ Matthew Browning/Steven De Mar, multimedia authors Gary Alt/Ted Dworkin/Kip Knox, editorial leads Andy Woods/Giovanni Guillemette/Brian Manthos/Jon Parati/ Paul Higinbotham/Maria Blees/Larry Israel/Stanley Tam/ Andrew Nicholson/Stephen MacKenzie, programmers Lisa Everett Woods/Jim Oker/Stacy Schoolfield/Bill Stauber/ Annie Lamour-Peckman/Christina Storm/ Alessandra Pompei-Erickson, program managers Adrienne O'Donnell/Angela Herbold/Bill Flora/Sheila Carter/ Susan Lally/Cynthia Brosnan/Bridgette Johnson, product designers Emily Hammack/Kory Kuriel/Scott McFadden/Eric Voetberg/ Cynthia Coppage/Aaron Butcher/Brian Walker, producers Karen Lawson/Stefanie Zabriskie/Kriss Chamount/Ben Harrison/ Kathleen Henwood/Bruce Whitaker, production artists Stan Le Pard, music composer Geoff Corso, usability designer Kathy Osborne/Joyce Yarrow, user assistance Microsoft Learning Business Unit, project design and development Microsoft Corporation, client

manufacturinc;, and distribution center for a region with abundant sources of raw materials, including petroleum, natural gas,

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Self-Promotion Gnomist The navigational structure of the Gnomist site plays on the juxtaposition of the organic branching motif found in nature and the technical one that is inherent on the Internet. Although the site is intended as a self-promotional tool, it is primarily an online gallery and a point of reference for the discussion of a number of graphicsrelated topics that are being used to create client work. The site maintains an organic quality despite its clear, consistent navigation.

Stephen K. Mack, creative director/interface designer/writer/ programmer/graphic designer Gnomist, Inc., site design and development/client

www.gnomist.com

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