Dominique de Guzman Final Ver.

Looking Through Lonsdale

Dominique de Guzman

Welcome to Lonsdale!

Follow me around as we take a walk around some popular and not-so-popular areas of Lower Lonsdale.

While we’re at it let’s take a look at the various typefaces we see!

Sans serif Grotesque Heavy weight Condensed No contrast Rationalist axis Square period Possible fonts Wearetrippin Display, Bebas, Din 2014 Narrow Bold This sign was found outside a clothing/coffee shop in located on Esplanade W. This quirky shop is a mix of everything and has a distinct aesthetic.

Serif Transitional Higher contrast on ‘good’ Lower contrast on ‘lad’ Roman Oblique serifs Straight ear on ‘g’ Double story ‘g’ Possible fonts Novel Pro Light (good), FF Eureka Std Bold (lad) This sign is actually the name of the store from the first page. It is most likely comprised of two different fonts.

Serif Old style Bracketed serifs High contrast Bent leg on ‘R’ Prominent beak on ‘E’ Possible font Goudy Old Style Extra Bold This sign can be found at the Lonsdale Quay Market on top of all the entrances. The market and the surrounding area are popular hangout spots in North Vancouver.

Sans-serif Grotesque Low contrast Condensed Straight leg on ‘R’ Regular weight Rounded apex and flat corners on ‘A’ Possible font Big Noodle Titling This was found on the backdrop of the outdoor stage located in Shipbuilders’ Square at the Shipyards. This outdoor area usually flourishes in the summer, when a variety of events take place.

Display Sans-serif No contrast Rationalist axis Angled crossbar Small Aperture Letters not fully closed on ‘e’ and ‘b’ Half cross stroke on ‘f’ Possible font ITC Bauhaus Pro Medium This sign belongs to a charming little bakery and cafe located near the seabus station. I’ve always wanted to eat something from here, but for some reason I’ve never stepped inside.

Sans-serif Grotesque Low contrast Regular weight Condensed Flat apex and corners on ‘A’ Possible font Parkson Bold Located at the Shipyards Commons, this street sign is placed in an area where there aren’t any actual streets. It’s a little unconventional, but it does add character to the area.

Sans-serif Geometric No contrast Rationalist axis Heavy weight on ‘Shipyards’ Light weight on ‘Coffee’ Modern Possible fonts Avenir Next Pro Bold (Shipyards) Avenir Next Pro Regular (Coffee) This cafe is located near one of the entrances to the market. Many people go here to study or grab a quick coffee.

Sans-serif Grotesque Roman Heavy weight Oblique Double story ‘a’ Small aperture Medium contrast Possible font Impact Std Roman This poster was found outside of the market along with many others sightseeing advertisements. This poster seems to use some version of the font Impact. I assume they bastardized the font or it is a knock-off.

Bracketed serifs Transitional Italicized Ball terminal High contrast Large aperture Possible font Adobe Caslon Pro Bold Italic This phrase was seen on an advertisement for aromatherapy. I found this sign by one of the entrances of the market. It doesn’t really represent Lonsdale Quay, but I liked this phrase.

Sans-serif Humanist Low contrast Roman Hooked terminals Large aperture Double story ‘a’ Rationalist axis Possible font FF Meta Pro Medium This sign is found at the entrance of the seabus terminal. The seabus is common mode of transportation for people on the North Shore.

Publication Š 2020 ECUAD All rights reserved. No part of this book may be reproduced, stored in a retrieval system or transmitted in any form or by any means without prior written permission of the publisher.

Editing: Dominique de Guzman Design: Dominique de Guzman Printed in Canada _______________________________ Library and Archives Canada Cataloguing in Publication (your name), editor (Your title)/ (your name) ; COMD204-Project1 Type Safari.

ISBN 975-1-696359-81-7 (pbk.)

1. Student project. 2. Illustration and Communication Design--Classroom. Emily Carr University of Art + Design, host institution V. Title.

N8236.P35B83 2015 704.9’4933827282 C2013-903923-6

Dominique de Guzman COMD 204 Fall 2020 Instructor: Robin Mitchell-Cranfield Emilt Carr University of Art and Design