HACC Business Monthly 5-2012

Hilliard Area Chamber of Commerce

Business Monthly

May 2012

Issue 23

Taste of Hilliard & Business Expo August 15!

Save the date: June 20

We have been having excellent attendance at our Hilliard Women in Business meetings. Put June 20 on your calendar to attend this next meeting as more details will follow in the June newsletter.

We will be announcing the winner of our Renai Award at this meeting. Please see the additional article about this award at the end of this newsletter and how you can nominate someone!

Have you renewed your Chamber membership?

We appreciate your continued support of the Chamber’s work on behalf of the business community. We appreciate you being a chamber member and look forward to another great year! Thank you to the following members who have re-invested as of press time: PNC Bank – Cemetery Road; Paychex, Inc.; Holkenborg Design and Landscape LLC; PNC Bank – Hilliard Rome Road; Martin Control Systems, Inc.; ImmediaDent; American General Life & Accident; Rotary Club of Hilliard; Family Medicine at Darby Creek; Courtyard by Marriott Columbus West; Applebee’s; Mall at Tuttle Crossing

Tee It UP on June 18!

Have you ever wanted to play Heritage Golf Club? Now is your chance to play in a scramble format golf outing at this private club! Bring your clubs, clients, friends, family, etc to play in this fun outing! Each year we have a great group of people who come to play this Pete Dye designed course.

Lunch and a buffet grilled dinner will be provided in addition to great skill holes to win prizes. There will also be a Bloody Mary and shrimp station. Sign up early! The form is on our website. See you at the course!

Member news

Ten Pin Alley is offering an Unlimited Summer Bowling Pass at $50 which includes an hour of bowling and six shoe rentals every day from June 1st through August 31st. Visit their website www.tenpinalleyandspikes.com or call 614-8762475 for more details.

Baker & Associates Insurance Agency has once again been named to the Ohio Mutual Insurance Group’s Centurion Club for 2012. Tom Baker’s agency has been named to this elite club 8 out of 9 years they have been eligible. The agency has also earned Pekin Insurance Company’s 2012 elite Underwriter of Merit Award. Only 119 agencies across the company earned this award, and only 5 in the State of Ohio.

We are making great progress on this event to be held on Wednesday, August 15 at the Makoy Center from 4:30-7:30 pm. We will feature our area restaurants and our businesses at the same time.

Restaurants who have already committed to being there are: Ange’s Pizza, Applebee’s, Average Joe’s Pub & Grill, Bucci’s Pizzeria, Carrabba’s Italian Grill, Domino’s Pizza, Firehouse Subs, Flyers Pizza & Subs, Heritage Golf Club, Hooters of Hilliard, Kitamu Coffee, Makoy Center, McDonald’s, Old Bag of Nails; Papa John’s Pizza, Raising Cane’s Chicken Fingers, Rusty Bucket-Dublin; house, The Olive Tree Café & Tim Sam’s Club, Ten Pin Alley, Texas Road- Hortons Mill Run. Businesses will be

Spotlight on Business

Tolles Career & Technical Center

Are you ready for the future? Tolles Career & Technical Center provides many paths to learning by offering an unparalleled hands-on and individualized educational environment to high school students and adult learners.

Located south of Plain City, Tolles serves: Dublin, Fairbanks, Jonathan Alder, Hilliard, London, Madison-Plains, and West Jefferson school districts. We are an Ohio career technical school of choice offering 23 program areas in addition to rigorous academics and the opportunity to earn dual enrollment credit from local two- and four-year colleges and universities.

Our impressive 223,000 square-foot facility boasts instructional and functional labs, academic classrooms, a media center, auditoriums, a fully operational restaurant, hair and nail spa, small animal care facility, automotive repair and maintenance center, digital media lab, community preschool, medical and fire labs along with many other spaces. Conveniently, several spaces are available for

Tolles students cooking up careers. lease to community members wishing to host an event, conference, or meeting.

And many of our labs offer services to the public at extremely reasonable rates.

In addition to unique high school programs, Tolles also offers a growing number of Adult Workforce Education courses on-site and online. These convenient and budget-friendly courses are equipped with professional instructors and open to the public. So, as an adult learner, whether the goal is to acquire a new skill or develop a new career path,

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Tolles, genuinely is, an indispensable resource to the communities of Franklin, Madison and Union counties, and we are here to serve you! Our focus is to be attentive to the educational needs of students, provide relevant offerings in alignment with industry trends and equip students with essential skills.

We value our community, who has embraced our unique educational concept and is instrumental in supporting our academic and career driven initiatives. Our associate schools continually provide us with well-prepared students ready for the next steps: advanced education and/or a career path. Also, the chamber is critical for us to stay connected with business and industry peers.

We’re thrilled to have these partnerships!

For more information about Tolles Career & Technical Center, our educational programs or community services visit www.tollestech.com or call 614.873.4666.

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able to reserve their booths in June.

We are still looking for people to be on the committee to help solicit restaurants, help with publicity, logistics, etc!

If you have an interest in helping, please let Libby Gierach know at the Chamber, info@hilliardchamber org or 876-7666.

We are pleased to announce the chair for this event, Shawn McCabe of McCabe PrintWorks.

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In brief

Hilliard Area Chamber of Commerce Business Monthly Hilliard Women in Business

Chair’s Perspective

Small business: Seven small tips for huge success Renai Award Nominations

This month for my fellow business owners and entrepreneurial sales professionals and managers my perspective is brought to you by Stacy Karacostas and her “Success without Shackles Starter Kit” at The Unchained Entrepreneur, an excerpt titled 7 Small Business Tips to Make 2012 a Huge Success: 1) Make a list of what worked and didn’t work in 2011. Those who do not study history are doomed to repeat it, right? So take a step back and look at where you’ve been. For those initiatives that didn’t work, consider why. Was it the right timing, the right offer, the right target market? Could you have done more marketing? Better marketing?

2) Create a marketing plan. Yeah, I know. You know you need one but who has the time – or know how – to put one together, right? That’s why I advocate writing a 2-page marketing plan. On the first page, list where you are now (gross and net income, numbers of new and repeat clients or customers, amount you currently work and earn, etc.). Then set goals for where you’d like to be in a year for each of those. On page two, choose three marketing strategies you’re going to use to achieve those goals (public speaking, email marketing, di-

rect mail, etc.). Include an actual to-do list of steps you need to take to implement each one, as well as due dates for each step.

3) Look to external partners. Great busiTOM BAKER nesses aren’t built by sitting alone in an office. Any entrepreneur can find someone else to interview, refer clients to, or trade promos to each other’s lists. So seek strategic partnerships and Joint Ventures. And develop a support network of at least one other entrepreneur who’s headed in your same direction you can go to for advice – or hire an experienced coach or consultant. That way you don’t waste a lot of time and money reinventing the wheel.

4) Focus on helping, not selling.

If your business is solely about making money, you’re likely to run into big problems trying to grow. Instead, think about your customer’s wants, needs, problems and goals, and how you can help them. Help them achieve their goals, and you’ll automatically achieve your own.

5) Update your Website. The Web is one of the least expensive and most ef-

fective places to market your business.

But with all the competition out there, you can’t just throw up a basic website and expect it to do much for you. Your site needs to be planned out and built to be an effective salesperson that connects with your ideal client – not just an online brochure that’s all about you and what you do.

6) Stop doing everything yourself.

As an entrepreneur, if you want something done the reality is you probably shouldn’t be doing it yourself. Focus your time and energy on the things you’re best at, and that grow your business and make money. Leave the rest to a team of skilled Virtual Assistants.

7) Have a life. It’s wonderful if you’re passionate about what you do. But all work and no play makes anyone unhappy and eventually burned out. And if you’re married or in a relationship I’d be willing to bet it’s making two (or more) people unhappy. Do something you love outside of work, get some exercise every day, and make time for friends and family. You’ll be more successful, and happier!

Tom Baker is the chair of the board of directors for Hilliard Area Chamber of Commerce.

The mission statement for Hilliard Women in Business is: Women dedicated to the inspiration, education, support and celebration of the personal and professional success of other business women.

The Renaissance is a period in time in which has been known for its great intellectual, social and artistic pursuits.

Taken literally, it was a time of rebirth. It has given history some of its greatest minds and contributions in many fields which are still being felt 500 years later.

In today’s ever-changing world, we feel that the contributions of women in business exemplify the multifaceted talents and interests of many of those figures. The talents necessary to achieve success within the workplace, mak-

ing positive contributions to the communities we serve and maintaining balance within our lives are far more difficult than at any point in history. As such, we would like to accept nominations for the Renai Award. The qualified candidate will be in her current business or industry for a minimum of two years, has a history of giving back to the Hilliard community and be a member of the Hilliard Area Chamber of Commerce. The selection committee will also be looking for any recognitions or awards she has received related to her business or industry.

Nominations must be sent to the Hilliard Area Chamber of Commerce by May 31, 2012. See the nomination form on our website, www. hilliardchamber.org.

MAKE YOUR GREAT OUTDOORS

GREATER!

New Chamber members Capital Choice Office Furniture Darrah Courter 1517 Alum Industrial Drive N. Columbus, OH 43209 (614) 332-1828 www.savewithcc.com Capital Choice Office Furniture sells new and “Better than New” office furniture. Our inventory includes cubicles, office chairs, desks, secretary stations and storage cabinets.

CENTURY 21 Capital Gold Jeanette BrowningFrench & Dean Gouty 4227 Avery Road Hilliard, OH 43026 614-876-2121 www.JeanetteSellsColumbus.com CENTURY 21 Capital Gold is a full service real estate company. We specialize in helping our clients with both buying and selling of their homes.

Ten Pin Alley Rachel Heit 5499 Constitution Blvd.

Hilliard, OH 43026 614-876-2475 www.tenpinalleyandspikes. com We’re a boutique bowling alley with 16 lanes, lounge/

bar area, full menu, and sand volleyball. Come experience a completely new way to have fun.

Primrose School of Hilliard West Annelies Condon 4370 Creekbend Drive Hilliard, OH 43026 614-254-3415 www.primrose hilliardwest.com Primrose Schools deliver well-rounded early childhood education and nurturing child care services.

Firehouse Subs Hinal Patel 1511 Hilliard Rome Road Columbus, OH 43228 614-851-3100 www.firehousesubs.com Firehouse Subs is famous for premium meats and cheeses piled high atop toasted sub rolls served “Fully Involved®” with fresh produce.

Bucci’s Pizzeria Slade Bucci 4333 Cosgray Hilliard, OH 43026 614-850-1900 www.buccispizzeria.com Bucci’s Pizzeria is a family owned and operated kitchen specializing in authentic Italian cuisine. Our menu offers

Small Business Beanstalk

The Small Business Beanstalk (SBB) has partnered with the Hilliard Chamber to help grow your independently owned & local business. They provide a twofold value: 1) Discounted offerings though their network of business to business (B2B) members, who provide an array of goods and services that you

use daily to run your business. This includes anything from Accounting to Website Development/Maintenance, Office Supplies to Wholesale Furnishings.

2) Introduction and active promotion to their engaged base of over 100,000 Community Card holders, who show their SBB card (free to

appetizers, salads, spaghetti, lasagna, loaded pizzas and desert.

NeedNexus Purba Majumder 6555 Busch Blvd., Suite 102 Columbus, OH 43229 614-888-8801 www.neednexus.com NeedNexus, LLC. offers an online website www. neednexus.com in Columbus where Buyers post their Needs/Projects and Service Providers place Bids on those projects. Needs may be for Home Repair, Garden, Office, etc.

McDonald’s Ashley McKimm 5049 Cemetery Road Hilliard, OH 43026 614-876-8674 www.mcdonalds.com McDonald’s has a long history of quality food and service. Our Main Street location is at the leading edge of the McDonald’s evolution. We invite you to come see what’s new!

Performance Chrysler Jeep Dodge Dave Delauter 1130 Automall Drive Columbus, OH 43228 614-272-0000 www.columbuscjd.com

obtain) to any of their nearly 600 member businesses around the greater Columbus area to receive a discount (determined by each individual business).

Please visit their website at www.thesbb.com to learn more, and contact sean@thesbb.com (427-3260) for details.

A fun and professional automobile dealership striving to exceed client expectations with every customer, every vehicle, every day in sales, parts and service.

Global Restoration Ed Avery 2323 Setterlin Drive Columbus, OH 43228 614-887-7700 www.globalbuildersus.com Since 1991 providing property restoration solutions to insurance claimants including water, smoke and mold remediation as part of total re-construction project management.

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5491 Scioto Darby Road, Suite 102, Hilliard, OH 43026 614-319-3306