AT THE VERY CENTER OF BUSINESS
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Columbia University Press
BEST OF BUSINESS FA L L 2 0 1 7
A Dozen Lessons for Entrepreneurs
Big Money Thinks Small Biases, Blind Spots, and Smarter Investing
Tren Griffin
Joel Tillinghast "Tillinghast has built an outstanding investment record over three decades by being smart and disciplined. Now, all of us can benefit from his hard-won wisdom and perceptive insights, which are found on literally every page of this fine book." —Seth A. Klarman, Portfolio Manager and CEO, The Baupost Group, LLC. Through sensible instruction, Joel Tillinghast teaches readers how to ask the right questions in any investing situation and think objectively and generatively about portfolio management. $29.95 / £24.95 cloth 978-0-231-17570-8 August 2017 312 pages
"When I first came to Silicon Valley, I was struck by how much people teach and learn from one another. In this book, Tren continues that spirit by sharing his own learning from others—and explains how investment judgments and decisions are made in the world of tech start-ups." —Marc Andreessen, cofounder of Netscape and Andreessen Horowitz
Design Thinking for the Greater Good Innovation in the Social Sector Jeanne Liedtka, Randy Salzman, and Daisy Azer “This is a timely work in that it parallels interest in applying effective business principles and practices to the nonprofit and government sector. It also aligns business with the idea of doing well and doing good." —Toni Ungaretti, Johns Hopkins School of Education
$29.95 / £24.95 cloth 978-0-231-17952-2 September 2017 304 pages
$24.95 / £19.95 cloth 978-0-231-18482-3 November 2017 288 pages
Through ten stories of struggles and successes in fields such as health care, education, agriculture, transportation, social services, and security, the authors show how collaborative creativity can shake up even the most entrenched bureaucracies—and provide a practical roadmap for readers to implement design thinking's tools.
From profiles and interviews with the world's leading venture capitalists and high-profile coaches of business founders, A Dozen Lessons distills a set of bedrock methods for approaching business questions and creating value.
Bestsellers
The Digital Transformation Playbook Rethink Your Business for the Digital Age David L. Rogers "Rogers uses case histories to illustrate how and why the times they are a-changin'. And more importantly, exactly how to adapt." —Bob Garfield, NPR's On the Media "With practical frameworks and nine step-by-step planning tools, [Rogers] distills the lessons of today's greatest digital innovators and makes them usable for businesses at any stage."—Accountancy Ireland $29.95 / £24.95 cloth 978-0-231-17544-9 2016 296 pages / 26 illus.
The Most Important Thing Illuminated
Narrative and Numbers "Damodaran's success in combining storytelling with traditional financial analysis and valuation is unprecedented. The book has the potential to be a cornerstone of both traditional valuation and business 'pitching' as it shows how individuals from each world can benefit from co-opting tools from the other."—Paul Johnson, Nicusa Investment Advisors
"Marks's wisdom is joined by the comments, insights, and counterpoints of four renowned investors." —Value Walk Blog
Aswath Damodaran
Howard Marks
The Value of Stories in Business
Uncommon Sense for the Thoughtful Investor “This is a book I recommend you keep on your desk." —Forbes.com Moneybuilder
$29.95 / £24.95 cloth 78-0-231-16284-5 2013 248 pages
$29.95 / £24.95 cloth 978-0-231-18048-1 2017 296 pages