www.encinitaschamber.com
Volume 6, Issue 5
Routing slip Share Encinitas First with others in your organization:
INSIDE Volunteering isn’t just about being a do-gooder — it can help to make your business more attractive and successful PAGE 2
In the past decade, a local startup has grown from a small-time watch company to an international brand PAGE 3
Art meets environmentalism in Encinitas’ “Recycle, Reclaim, Repurpose” exhibit PAGE 11
Encinitas’ sand replenishment efforts have garnered attention PAGE 9
Health care reform might spell trouble for your business
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May 2010
Hawk ramps it up for festival On May 23, the Encinitas Chamber of Commerce’s A Sporting Life Health Family Festival will take place at the Oak Crest Middle School Upper Field from 10 a.m. to 5 p.m. Skateboarding legend and Encinitas local Tony Hawk is the feature performer. He will be one of the many world-class athletes participating in the event. Hawk took some time recently to answer questions about his involvement with the event and his feelings about the importance of healthy living. For more information about the A Sporting Life Health Family Festival and a complete list of athletes set to appear, activities, ticket information and more, visit www.asportinglife.org. Q. What made you want to get involved with the A Sporting Life Health Family Festival event? Tony Hawk: To support the city of Encinitas and to raise awareness about staying healthy, especially Legendary local skateboarder Tony Hawk will be the feature performer at the A Sporting Life Health Family Festival on through sports like skate- May 23 at Oak Crest Middle School’s Upper Field. boarding. Courtesy photo
Q. As a world-class athlete, how important do you feel it is to educate today’s youth about nutrition, diet and exercise? Tony Hawk: It is paramount to becoming a healthy adult. The No. 1 cause of cancer in today’s youth is childhood obesity. I want to encourage kids to get out there and be active in whatever interests them (even if it is different). Q. What role has healthy living played in your life and now in your own family members’ lives? Tony Hawk: I watched my dad eat unhealthy foods most of his adult life and he suffered greatly from it. It made me want to stay healthy even if I am no longer skating professionally (which keeps me healthy by default). If I feel like my kids are spending too much time on the computer, playing videogames, or watching television, I will take them outside and do something active like swimming or playing games. ❚ see Hawk on 19
Scripps expands to keep up with growth By Lillian Cox ENCINITAS — Since opening in 1978 Scripps Memorial Hospital Encinitas has worked hard to keep pace with population growth and rapidly developing technology. Today, Scripps Encinitas is one of five acute-care hospital campuses in the Scripps Health system. In March it was among four Scripps Health hospitals on the state’s list of top California hospitals for delivering quality health care. Earlier this year Scripps Health was named to Fortune magazine’s 13th annual list of America’s “100 Best Companies to Work For.” The Scripps Encinitas
third in acare continuing series Health destination...
ENCINITAS for world-class health care
We have it all. campus has 138 beds, more than 1,000 employees, 550 physicians and 250 volunteers. It boasts North County’s first certified Primary Stroke
Center; a segment elevation myocardial infarction (STEMI) receiving center designation from the American Heart Association and the only Commission
on Accreditation of Rehabilitation Facilities (CARF)-accredited brain injury program in San Diego, Imperial and Riverside counties. In addition, the hospital has the distinction of being the county’s first World Health Organization-designated baby-friendly birth pavilion and a regionally recognized rehabilitation center. A wide range of specialty services and programs are offered including imaging, intensive care, a Level II neonatal nursery, OB/GYN, cancer/oncology, urology, cardiology, orthopedics, neurology, ophthalmology, ❚
see Scripps on 16
My work here is done By Marshall Weinreb It’s said that time flies when you’re having fun, so I guess that’s why it feels like I took the position as CEO of the Encinitas Chamber of Commerce five years ago. As I look back on the almost one year since I took over, most of it seems like a blur to me. For the first six months I worked seven days a week and 12 hours a day to create a new and positive direction for the chamber. There were many critical issues that needed attention and I had to pick the top ones to focus on. As I look back MARSHALL now, I WEINREB am very pleased with the results we were able to achieve and how we created a new standard by which the organization would be judged. To be perfectly honest, the effort was much greater than I expected and the long days and 100 mph pace took their toll on me. I was fortunate to have a few dedicated people work tirelessly with me like Pat Reinhardt, Debbie Caligiuri and most recently Marilyn Phenow, without whom I could not have achieved the outstanding results that are now evident. Membership, both new and renewals, has been surging. Our State of the City Awards Dinner was a sold-out, ❚
see Done on 19