Streaming Integration value

Everyone knows Bri Bagwell

Integration a streaming Platform has been a Vital source of revenue. How has it contributed to the Success of Bri Bagwell.

“Getting onto specific playlists is a very big deal, and I hire a team to help me with that. There are apparently streaming promoters that will pitch your songs to specific playlists”

- Bri Bagwell

Streaming audio and video has become huge integration for all aspects of the entertainment sector.

The value of streaming platforms.

For movie, and T.V. shows cable is no longer as dominant as in previous years. Many turn to streaming applications for movies and T.V. shows. It has become apparent that streaming has held the entertainment sector together. Per Warner Music Group “for the fiscal year, recorded music streaming revenue increased 24% year on year to $2.404 billion. In the fourth quarter, streaming revenue was up 22% to $639 million”. Like the Japanese money tree, the music industry has deep roots, and has intertwined with elements that keep it stable during difficult times. Regardless of the competition in the entertainment sector, the music industry is functioning quite well. With the power, stability and revenue, the music industry always comes out strong. However, it has to “intertwine” with other components to guarantee its success. We have acknowledged that streaming is a key element for the success of the music industry. Does that mean that the revenue trickles downward, or shared amongst those that make streaming possible? We have posed some interesting questions. This is a topic worth discussing with one of the most talented and brilliant mind of the music industry. That is country artist and performer Bri Bagwell.

Let’s look in on and interview that we had with Bri Bagwell during the month of December 2021. What kind of value has streaming services added to her success?

(Source Photo: Bri Bagwell)

(Source Photo: Bri Bagwell)

Interview with Country Music Artist Bri Bagwell.

There are beautiful tree’s such as the “Japanese money tree that “grow intertwined”. It’s really a “survival strategy”. Gravity pulls tree branches downward and it’s “branch growth” is often affected by the force of wind. In order to “remain healthy” tree’s that intertwine”, rely on each other to gather light, to stay stable in the wind, and to succeed against “nearby competitors”. So when they grow crookedly, or intertwined, that's part of a tree's overall survival strategy. What does a Japanese money tree have to do with the music industry? I was about to say “simple”.

However, there is nothing about the music industry that is simple. Often times it can be quite difficult. Especially during the last two years.

The music industry has been affected by unordinary challenges. However, it still finds a way to survive. As if there was some unique strategy behind it. Regardless of the difficulties in the music industry it continues to remain healthy. What has enabled this to happen? Could we conclude that the music industry has “intertwined” with other components to ensure its longevity? These answers were covered on the previous page. At this point, we want to highlight how Bri Bagwell has implemented it in her music career. All this “money tree” talk sure makes me wish that money did, in fact, grow on trees. Wouldn’t that solve a lot of problems? Ha. - Bri Bagwell. The first thing that comes to mind is the substantial live music market in Texas and the surrounding regions. We become almost a bit numb to the profound reality that we have venues all over the state (and beyond) that consistently hire live bands in our genre. I’ve been able to sustain a career thanks to the evergrowing popularity of Texas country music and being able to tour nonstop throughout the year.

It’s hard to imagine a life where I’m not able to supplement my writing and creating, with consistent income and application via live performances every week. When I look at streaming, I try to have a bigger picture perspective: people on streaming services have an opportunity to discover my music through playlists and other artist’s radio stations. I may be gaining fans that will eventually (and hopefully) buy tickets and merchandise at a live show down the road or online. Hopefully, the pay is made up in new fans and subscribers. I am also glad that my fans have all of my music at their fingertips.