KENO’S SECOND CHANCE DRAW STILL A DRAWCARD

Keno’s Second Chance Draw remains a popular drawcard for players, offering more chances to win and boosting customer engagement with the product.

Keno’s Second Chance Draw continues to give customers another chance to win, with five players pocketing a $1,000 cash prize each month.

This ongoing promotion remains a strong draw card for Keno customers, as well as a great way to enhance customer engagement with the product in your club.

In April, there were 75,800 entries into the Second Chance Draw, with more than 7,000 unique entries.

Over the last eight months of the promotion, there were more than 585,000 entries across ACT, NSW, and Queensland retail venues.

During this time, Keno celebrated with the 45 winning customers, who each took home $1,000 in cash prizes.

While almost all Second Chance Draw winners were surprised to receive a call from Keno advising them of their win, the ways in which customers planned to spend their cash prizes were very different. These included using it for holiday spending money and plumbing of their new home.

Your club can enhance its ticket sales by actively telling customers about the promotion and displaying the Point of Sale marketing tools available on Keno Connect.

Visit Keno Connect today to download your digital POS.

July 2023