Editor workshop document

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Presented by: Amanda Lau, IP Santa Rosa News Editor, Santa Rosa High School Stephen Bearden, Kiwanis President-Elect, Cloverdale Kiwanis

Editor Workshop

a K i wa ni s - f a m i l y m em b er k e ycl ub . o r g

D ev el o p i ng co m p e te n t, ca p a b l e , a nd c a r i ng l e a d er s s i nc e 1 9 2 5 .

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Newsletter “To Do”

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

International Branding Guide

For a 27-page color document describing the most current graphic standards, go to www.keyclub.org and find this guide under, “Resources�. Download it and save it to your hard drive. Then refer to it whenever you are creating an official document.

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Connecting with the CNH District

On-line help from the district for club editors….

Join the Editors’ Reflector group for contact with the District Editor & other club editors throughout CNH.

Other resources available to you on the Cali-Nev-Ha District website

www.cnhkeyclub.org KEY CLUB

This is one of the resources on the Cyberkey

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Examples of Pages

Example

You need to have someone reliable taking pictures of activities and then display them onto the pages in ways that are visually attractive.

Remember to always follow graphic standards. You can download templates like these pages from off the International website.

KEY CLUB

Example

KEY CLUB

International Key Club Week is always the first week of November. It’s easy enough to just copy and paste the flyer that can be found on the international website into one of your newsletters. Then, of course, you can add information about what your club is doing to celebrate the week. The International website url is: www.keyclub.org.

Example

KEY CLUB

CLUB ELECTIONS Clubs should also begin holding their elections for the 20132014 term. Since DCON is being held earlier this year, it is recommended that clubs elect their new board

in January!

Don’t forget to advertise your club elections. They are supposed to occur in either January, or the beginning of February.

I KEY CLUB at’s Happening from 5/16 – CNH End-of-year Example

What’s Happening from 5/16 – End-of-year End-of-the-Year Awards Night Tuesday, May 20 at the Cafeteria at 6:30 p.m.

Pot luck Families are invited If you received a mailed invitation, you should be there, especially if you are a SENIOR or an OFFICER from either the 2013-14 year or the 1014-15 year.  $500 has been spent on awards! It should be a FABULOUS evening!  There will be a donation drawing to raise funds for the ICON attendees.    

Pizza Party    

Wednesday, May 21 at 5:30 p.m. at 552 Port Circle Show up to make your own personalized pizza and bake it in a special outdoor oven.

Evening is being hosted by Kiwanis member Stephen Bearden.

This is an opportunity to mingle with the Builders Clubbers, who are also invited and to encourage them to join Key Club when they get to CHS.

One Dollar For Life Project     

Committee meeting at lunchtime TODAY…. In the Library… please come.

Final days of fundraising on campus early next week. ….. Only $125 still to fundraise.

Going to visit businesses after school a couple of days next week.

Going to visit adult organizations next week.

We’re close to reaching our $2300 goal….. pretty incredible!

Final Key Club Meeting of the 2013-14 School Year 

There’s a meeting this coming Monday… Plus the final meeting is on Tuesday, May 27th. Please come! We’ll be holding a small celebration!

Example

DIVISION 32 I K E Y C L U B

Join us:     

Saturday, March 22nd 3990 Brickway Blvd.

9 – 11 a.m. (service time) 11 – 12:30 – Division Council Meeting Lunch provided!

EXAMPLE

EXAMPLE

As can be seen, there is a lot of leeway for creativity in how you put together your pages. As long as you use “Graphics Standards”, and include the suggested information, you can be as creative as you desire. You need to figure out what kind of “blend” of information and pictures works for you and your club. Also, whether or not you print out the document or put It on-line in a magazine format will impact how much color you use, an how much information you put on each page.

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

What Internationals says about newsletters‌

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

More Newsletter Content Info…

Newsletter Content: Each issue should include the following elements.  Minimum of two pages per issue  Key Club Branding: proper use of graphic standards, Key Club symbol  Copyrighted materials may not be used without proper permission.  Banner/Masthead: name and address of the school; frequency of publication; issue number and month of publication; name of newsletter editor and contact information Content possibilities include:      

President’s remarks Calendar of recent/upcoming events One “fun” article (facts, Kiwanis Family, original comic) Past projects (e.g. fundraisers, service projects, socials Minimum one story (not socials) Upcoming projects: minimum one story (not socials)

Scoring Rubric for judging newsletters in the district-wide competition: Promotion of the organization 20 Points  Promotion of Key Club Organization (education, history, facts, information)  Promotion of the Kiwanis Family: education on all branches and programs

Appropriate and useful content 40 Points     

Club Information (events, special features, meetings, activities) Division Information (events, training) Region Information (events, training) District Information (events) International Information

Timeliness of information 20 Points  Recognition of Past Events  Present Events  Promotion of Future Events

Final Product 20 Points  Layout / Format Style  Graphic Standards

Also use these as a guideline for what’s important to include in your newsletters.

YES….. there is a district competition for newsletters!

You can find the contest rules on-line at www.cnhkeyclub.org

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Reporting Timeline For the competition, you need at least ONE newsletter from this time frame

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Reporting Timeline For the competition, you need at least TWO newsletters during the months of August, September & October

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Reporting Timeline November December January TWO newsletters are required during these months

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

June 28, 2014

Reporting Timeline Finally, one newsletter must be submitted for these months

Even though you may only be required to submit 4 newsletters for the year, the minimum requirement to be an Outstanding Newsletter Editor is to create at least 6 newsletters over the course of your yearly term.

It is highly recommended that, once you get started, you do ONE newsletter each month‌. Usually 4-6 pages are best!

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Putting the Newsletter Online

Visit www.issuu.com Follow their instructions for putting the newsletter online, for “free�, in magazine format.

The arrow on the far right allows you to turn pages.

Layout usually has you seeing 2 pages at a time

Documents have to be put into pdf format before you can create them into an online magazine

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Join the Editors Officer Reflector on the CyberKey and be connected to other editors from throughout the three states in our district

KEY CLUB OFFICERS TRAINING CONFERENCE/ Editor Workshop

April 25, 2015

General Officer Guidelines CNH District Club Meetings:  Attend 80% of all club general meetings.

Board Meetings:  Attend 80% of all club executive board meetings.

Division Council Meetings:  Attend a minimum of six (6) Division Council Meetings.

Kiwanis Meetings:  Attend a minimum of one (1) Kiwanis Division Council Meetings or attend a minimum of three (3) general Kiwanis meetings.

Training Conference:  Attend the Officers Training Conference or the Region Training Conference.

Officer Workshop:  Attend the appropriate officer workshop at District Convention, Officer Training Conference or Region Training Conference.

CNH K E Y C L U B OFFICERS TRAINING CONFERENCE/Editor Workshop

April 25, 2015

Being a Club Webmaster

Creating a website for “free” is possible. Unfortunately, the site provider is then allowed to put popups and advertisements on your site.

If you want your site to be exclusively dedicated to your club’s business, then you will need to pay an annual fee. This fee is usually only about $30, though. So, it’s affordable for most clubs.

Tips for the club webmaster:  Create the site during the summer time  Traditionally it takes 50-100 hours to create the site, depending upon how in-depth you want it to be.  Suggested tabs across the top should include: o Home o About Us o Members o Multimedia o Contact Us  You need a good photographer o Pictures should be uploaded within 48 hours of any event  This means continued updating on the site  A responsible person, willing to spend regular time on the site, should be put in charge  If you don’t have a webmaster, then a Vice President should take charge of this responsibility.  The “Home” page should be constantly updated and provide links to information found in other sections, depending upon what is immediately important for the members to know.  Some pages, like the “Contact Us” can be created in the summer, and probably never changed for the rest of the year.  What you include in the “About Us” section is really up to you.

Take some workshop time to go on-line and view the Cloverdale website, as it follows the suggested website guidelines: www.cloverdalekeyclub.com Did you know that there is a Cali-Nev-Ha website contest? To enter it, you need to submit your website address to the district, usually in early October. The LTG & Region Advisor will remind all clubs about the submission deadline, when the time draws near.

Don’t forget‌.the rules for graphics standards apply for websites, too!

What about a Facebook site for your club?

Facebook can be a useful club communication tool, as long as your members are willing to “join or like� your site. Someone will need to invite all members to join & then be in charge of sending out messages.

Facebook works even better if an officer/leader makes INDIVIDUAL contacts when needed.