Issue 107
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Hospitality Sector “Edges Back” as Sales and Footfall Rise in City Centres
Britain’s pubs, bars and restaurants are gradually returning towards pre-COVID19 levels of visits after two years of disruption, according to new research from CGA and Wireless Social. The Top Cities Vibrancy Report combines CGA’s sales data with device log-in data from Wireless Social, to provide a ‘vibrancy’ ranking of Britain’s 10 most populous cities over the four weeks to 9 April 2022.
The latest rankings from CGA and Wireless Social are topped for the second successive time by Glasgow, where sales were up by 8% on 2019, and check-ins only 10% below. It is followed by Birmingham and Manchester, which also saw sales growth. London is replaced at the bottom of the chart by Sheffield, where sales have been flat and check-ins are still a third off 2019’s levels. See below for the full list of cities.
After finishing last in the list for three periods in a row, London has moved up to eighth this time. While trading remains just below the levels of March and April 2019, the return of more office workers and tourists to the capital leads to confidence that sales and check-ins will rise further as 2022 goes on.
Across Britain’s top 10 cities, CGA’s data shows that average sales in the four weeks to 9 April were 3% ahead of the same period in 2019, while Wireless Social’s figures indicate that device check-ins remain 32% down.
GLASGOW TOPS THE RANKINGS
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