3 minute read
Versatility and Community Drive Success for Digital Marketing Firm
Robintek, located at 190 S. State St., has been building websites and assisting companies with digital marketing for 27 years. Founded by Gary Jorgenson in 1997 and now under the direction of his sons Joe and Jeremy, Robintek serves more than 600 clients across the United States.
Gary Jorgenson established himself in the tech world during the mid-1990s by moving medical and pharmaceutical services from a Disk Operating System, more commonly known as DOS, based interphase to the World Wide Web. Many within the field were hesitant, so he carved his own path, successfully migrating the systems. Shortly thereafter, Robintek was born.
“My father was a registered nurse before he became a programmer and always had a passion for helping people,” said Joe Jorgenson. “He thought nurses spent too much time doing paperwork and sitting in front of computers and not enough time directly interacting with patients. He wanted to fix that. He thought programmatically we could make them more efficient, like he had done when he was a director of nursing. He made his team more efficient by developing really cool tools.”
Fast-forward to the present, Robintek has developed and launched more than 3,000 websites, including sites for The Ohio State University, Battelle Industries and Bob Evans.
“Truly, our favorites are the small ones that we helped turn from the one- or two-person operation into a really stable business,” said Joe Jorgenson.” Places like Schneider's Bakery – the places that are really important to people. And I love helping them grow.
“It’s like the old analogy: the best chef in the world buys a restaurant but never gets to cook because he is too busy paying bills, etc.,” continued Joe Jorgenson. “Through the effective and appropriate use of technology, we want to get that chef back into the kitchen, be more efficient and attract more customers.”
Gary Jorgenson served in the military, moving the family around the county for many years before settling in Westerville.
“This was the first place that I really put in roots,” said Joe Jorgenson. “Moving around every year or two, you struggle to develop long-term friendly relationships. When I moved here, I really found my people. We really fell in love with the community. Westerville is just a great place to raise a family and to grow a business.”
Through it all, he credits the City, its people and its culture as tremendous assets to the success of Robintek and their family.
“The City does a great job in facilitating businesses,” said Joe Jorgenson. “When we bought this building, that was one of my first times really interacting with the City and was very impressed. The City is aggressive with growth and they really want to make it a fantastic place for people to live and for businesses.
“The Uptown community, things like Fourth Friday, the Arts Council, farmers market, they create this great sense of almost family, a sense of community where people know each other and interact on a daily basis.”
For more information about this company, visit www.Robintek.com.
