THE 10 BUSINESS MINDS DEFINING THE NEXT ERA OF LEADERSHIP, 2026
www.cioviews.com
PRASHANTH RAJANNA
EXPANDING LOGIC AIR'S GLOBAL AEROSPACE HORIZON THROUGH STRATEGY AND EXECUTION
Executive Director of Strategy & Global Business Development Logic Air
OCTOBER 2026
FROM THE EDITOR
Brilliant Minds Behind Modern Business Success
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odern leaders shape the business environment through the realization that success today is about more than financial gain. Successful leaders redefine leadership by blending strategic visions with adaptability, innovative practices and an understanding of global changes. Modern leaders are constructing successful organizations that can withstand disruptions by cultivating resilient and adaptive corporate cultures within their businesses. Modern leaders are not only able to respond to changing markets but also are able to foresee these changes and prepare their organizations for the coming change in advance. The skills of balancing the need for growing and immediate solutions are now the basis of the successful leadership of the future. Modern leaders use new technologies, collaboration and innovative ideas in order to unlock new possibilities. At the same time, modern leaders realize that modern leadership is about trust, a sense of purpose and ability to inspire people towards a shared vision. By doing that they help to transform business leadership. At CIO Views, we honor these empowering leaders by dedicating this issue titled “The 10 Business Minds Defining the Next Era of Leadership, 2026” to them. Featuring as the cover story, we have covered the successful & motivating journey of Prashanth Rajanna, Executive Director of Strategy & Global Business Development at Logic Air. We have also included the inspiring stories of Mathieu Gorge, CEO of VigiTrust; Elie Sarkis, Co-Founder and Managing Partner of Intoact International; Nicole Hart, CEO of Afrikelp; Somphob Rodboon, Managing Partner of ILAWASIA CO., LTD.; Jan Wegelin, Managing Director of MarkData (Pty) Ltd.; Mohit Gupta, Senior Vice President of Apex Group Ltd.; Dennis Lundquist, Managing Director and Partner at Qap Legal; Manali Sheth, Managing Director of eSoft Development and Technologies; and Lynne Hayden, Certified Estate Agent and Owner of LINKS Property. CIO Views is a business magazine that mainly focuses on business leaders, their journey, views on current economic states, and all other relevant subjects that refer to the business world. Our goal is to be a leading source of information dedicated to providing our readers with detailed perspectives and views of successful business leaders who are transforming the business outlook and redefining their goals. With exclusive editions on various industries like software, education, healthcare, technology, real estate, and many more, CIO Views is driven to promote excellence in the world of business. Happy Reading!
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LEADERSHIP. INNOVATION. LEGACY.
COVER STORY
10.
Prashanth Rajanna
CONTENTS
22. Mathieu Gorge 26. Elie Sarkis 34. Nicole Hart 38.
Somphob Rodboon
44. Jan Wegelin
48.
Mohit Gupta
54.
Dennis Lundquist
58.
Manali Sheth
66.
Lynne Hayden
C O V E R S T O RY
EXPANDING LOGIC AIR'S GLOBAL AEROSPACE HORIZON THROUGH STRATEGY AND EXECUTION Prashanth Rajanna Executive Director of Strategy & Global Business Development
Logic Air
C O V E R S T O RY
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n aerospace, strategy may be written at 35,000 feet, but it is tested on the hangar floor. Prashanth Rajanna is at home in both worlds. In the two years since joining Corporation Logic Air Inc. in August 2024, he has helped a Quebec aerospace SME connect three decades of engineering and certification heritage with a larger ambition: to be recognized as a trusted integration partner for complex aircraft modifications, advanced navigation, test infrastructure and emerging defence opportunities. Today, Prashanth serves as Executive Director of Strategy & Global Business Development. His remit reaches well beyond conventional sales. It spans market positioning, capture strategy, partner development, executive customer
engagement and the difficult work of ensuring that a promising idea can be engineered, fabricated, certified and supported in the real world. That breadth fits Logic Air. Founded in 1990, the Blainvillebased company is a Transport Canada Approved Maintenance Organization with an FAA supplement and EASA approval. It reports more than 600 aircraft modified, more than 100 customers worldwide and over 175+ STCs. Its capabilities extend from technical consultation and design engineering to manufacturing, on-site installation and after sales support. Prashanth's task has been to turn those assets into a sharper, more globally relevant growth story.
THE OPERATING MODEL: FROM MARKET NEED TO ACCOUNTABLE DELIVERY
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"My role has never been limited to selling an idea. It is to connect the market need, engineering capability, certification path, supply chain and execution - then make sure the promise survives contact with the shop floor.” PRASHANTH RAJANNA
A Mandate Larger Than a Title When Prashanth arrived, Logic Air already possessed what many young aerospace companies spend years trying to build: approvals, experienced technical people, modification history and a portfolio of certified solutions. The opportunity was not to reinvent the company. It was to make its value easier for major customers to see, expand the addressable market and bring greater structure to pursuits whose timelines are measured in years rather than weeks. He began by linking business development more tightly to program execution. Opportunities were reframed as capture plans with defined customer needs, partners, technical assumptions, decision gates, commercial logic and a credible delivery route. Instead of treating engineering as the step that
follows a sale, he brought it into the pursuit from the beginning. That change matters in aviation, where an attractive concept has little value unless the certification basis, configuration, interfaces and test evidence can all be defended. Prashanth calls this thinking global while executing locally. He wants Logic Air to compete for international work, but never at the expense of the detailed accountability that makes a smaller company trustworthy. In his view, scale is not only headcount or revenue. It is the ability to coordinate complexity, respond quickly and accept ownership for an outcome.
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Global Experience, Applied at SME Speed His approach was shaped over more than 25 years across India, Europe, the Asia-Pacific region, the Middle East and North America. Before Logic Air, he worked across programs and leadership roles involving Airbus, Pilatus, De Havilland Canada and a range of engineering, avionics and defence initiatives. Those experiences taught him how large OEMs evaluate risk, how governments view industrial participation and how local suppliers earn their place in global programs.
At Logic Air, he found a different but complementary advantage: proximity. Decision-makers, engineers, production teams and partners can solve problems around the same table. A good SME can move from concept to physical evidence faster because information travels a shorter distance. Prashanth's role is to preserve that speed while adding the capture discipline and executive communication expected by large aerospace customers.
From Supplier to Innovation Partner One of the clearest expressions of that strategy has been Logic Air's growing contribution to Airbus Canada and the A220 ecosystem at Mirabel. During 2025 and 2026, Prashanth helped position the company for work involving representative test vehicles and cabin-safety, passenger-flow and impact-testing workstreams. The significance was larger than any individual fixture or modification. These activities called for coordinated engineering reviews, structural concepts, manufacturing, procurement, logistics, facility preparation, configuration control and on-site test support. For Prashanth, such programs demonstrate how a Quebec SME can contribute to aircraft development when it accepts end-to-end responsibility. His focus has been to convert incomplete information into controlled assumptions, expose dependencies early and build modular execution plans that
can absorb change. That means asking difficult questions before metal is cut: What data must be frozen? Which interfaces are safety critical? What should be fabricated inhouse? Which suppliers can be trusted? What can be transported and assembled at the customer site? What evidence will close the work package? A recurring principle is control of the critical path. Where schedule and integration risk dominate, Prashanth favors an execution model that keeps the most important engineeringfabrication interfaces close to Logic Air and its aligned partners. The goal is not vertical integration for its own sake; it is predictable delivery. In a test program, a low purchase price cannot compensate for a missed window or an unresolved interface.
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"A small aerospace company should never imitate a large organization. Its advantage is closeness - to the customer, to the engineering problem and to the people who must deliver the solution.” PRASHANTH RAJANNA
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Making Legacy Strength Relevant Again While the A220 work has broadened Logic Air's development and test credentials, Prashanth has also renewed attention on one of the company's most distinctive assets: certified Performance-Based Navigation solutions. Logic Air's enhanced navigation portfolio includes SBAS/LPV capability and second-flight managementcomputer solutions for Boeing 737 Classic and Next Generation aircraft. His contribution has been to reposition those solutions for today's operating environment. Rather than presenting LPV as a historical retrofit, he frames it around operational access, redundancy and resilience particularly for operators serving remote airports, northern communities and regions where ground-based infrastructure is limited. He has taken that story to aviation stakeholders across North America, Europe, Africa and India, connecting Canadian certification experience with wider satellite-based augmentation initiatives. In 2026, he authored a Logic Air white paper that brought the technical, operational and strategic arguments into one narrative. The purpose was not simply marketing. It was to
help operators, regulators and partners understand why certified navigation modernization can extend the useful relevance of an aircraft while improving mission flexibility. His longer-term ambition is to adapt that expertise to newer platforms, defence missions and international augmentation systems rather than relying indefinitely on the success of legacy programs. A key strength behind that ambition is Logic Air's deep understanding of legacy-aircraft avionics architecture. This experience enables the company to customize, integrate, install and certify modern avionics aboard established platforms - extending fleet life while meeting evolving regulatory requirements and improving operational efficiency, reliability and performance. Prashanth has leveraged this distinctive capability to work beyond conventional business development. His focus is equally on development: advancing proven products and solutions, adapting them to emerging operator needs and creating new pathways for their application across civil and defence fleets.
QUESTION ASKED BEFORE METAL IS CUT
Q1
What data must be frozen?
Q2
Which interfaces are safety critical?
Q3
What should be fabricated in-house?
Q4
Which suppliers can be trusted?
Q5
What can be transported and assembled at the customer site?
Q6
What evidence will close the work package?
Building an Ecosystem, Not an Island Prashanth does not believe a company of Logic Air's size should attempt to own every capability. He sees the stronger model as a coordinated ecosystem: Logic Air at the centre of customer need, engineering integration and certification, supported by specialist partners in structural fabrication, composites, additive manufacturing, machining, cabin systems and other enabling technologies. Over the past two years, he has helped develop and activate relationships across Quebec and international markets, using trade missions, OEM engagement and focused technical collaboration to widen what the company can offer. The
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commercial logic is straightforward. A customer with a complex modification should not have to manage several disconnected suppliers. The integrator must make the interfaces disappear, while preserving specialist depth behind the scenes. That ecosystem model also allows Logic Air to pursue larger programs without pretending to be larger than it is. It combines the agility of an SME with access to broader capacity, and it gives partners a credible route into OEM and operator opportunities that would be difficult to pursue alone.
"Past achievements can open the door, but present-day execution earns mindshare. We have to show how proven capability solves the operator's next problem - not only celebrate what it solved ten years ago.” PRASHANTH RAJANNA
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The Patience Required for Defence A second horizon in Prashanth's strategy is defence and dual-use aerospace. He sees natural relevance in Logic Air's navigation, avionics, certification, aircraft-modification and rapid-integration capabilities, particularly for northern and remote operations. But he is equally clear that defence cannot be treated as a search for quick wins. It requires early positioning, compliance maturity, relationships with OEMs and government, an understanding of industrial participation and the discipline to stay engaged through long procurement cycles. Logic Air also brings significant military-aircraft experience through the modernization of 16 A-4N Skyhawk aircraft for Top Aces. The program involved complex avionics and electrical integration, structural modifications,
installation and sustained operational support approximately 100,000 hours of specialized work demonstrating the depth required to keep demanding legacy platforms mission-ready. His work has included building visibility at defence and aerospace forums, exploring collaboration with major industry partners and translating Logic Air's civil capabilities into mission-relevant propositions. He is careful to distinguish a pursuit from an award. For him, a credible pipeline is not a collection of logos or meetings; it is a portfolio of opportunities with a real customer problem, a funded path, defined partners and an executable capture plan.
Leadership at Two Speeds Prashanth's leadership style operates at two speeds. The first is immediate: close the clarification, secure the drawing, align the supplier, recover the schedule and make the next test window. The second is patient: position the company for a platform decision, a defence procurement or a new geography that may take years to mature. He believes both speeds are necessary. Urgency without direction exhausts a team; vision without a work breakdown remains a presentation.
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Colleagues see this in his preference for action trackers, milestone plans, decision points and explicit assumptions. He brings commercial conversations back to the delivery questions and technical conversations back to customer value. He is also willing to challenge comfortable thinking, especially when a mature product is mistaken for a permanent market advantage. His message is direct: obsolescence, new technology and changing customer
"Defence rewards persistence, preparation and trust. If a company only wants the low-hanging fruit, it will leave the most strategic opportunities to competitors willing to invest before the revenue is visible.” PRASHANTH RAJANNA
expectations do not pause because a company has a proud history. That directness is balanced by a deep respect for the people doing the work. Prashanth consistently credits Logic Air's engineering, production, quality, program and supplier teams for turning strategic intent into tangible results. His role is to connect them around a common objective, remove ambiguity and make their contribution visible to the customer. He also emphasizes that progress depends on committed leadership around the idea. Logic Air's Accountable Executive, Linnea Chomay have been instrumental in evaluating and supporting the initiatives Prashanth brought
LINNEA CHOMAY
forward, creating the executive alignment and accountability needed to translate them into results. Alain Lemire four decades of wide-ranging aircraft experience have likewise played a vital role, bringing practical judgment, technical perspective and execution discipline to the initiatives. Together, their contributions illustrate the collaborative leadership that allows strategy to move from proposal to performance. Grounded beyond the hangar, Prashanth finds balance through cycling, badminton and hiking. A devoted follower of Lord Shiva, he draws strength and perspective from faith. His life with Aryan and Krishna, alongside his executive responsibilities, has deepened his resilience, empathy and conviction that leadership begins with responsibility at home.
ALAIN LEMIRE
PERSONAL NOTE
Grounded beyond the hangar, Prashanth finds balance through cycling, badminton and hiking. A devoted follower of Lord Shiva, he draws strength and perspective from faith. His life with Aryan and Krishna, alongside his executive responsibilities, has deepened his resilience, empathy and conviction that leadership begins with responsibility at home.
Credibility Must Be Earned - and Communicated Another lesson from the past two years is that delivery alone does not guarantee recognition. Smaller firms can execute valuable work and still remain invisible beyond the immediate program. Prashanth has therefore pushed for stronger thought leadership, clearer capability materials, disciplined participation in international trade missions and executive-level engagement with OEMs, operators and government representatives.
He does not see visibility as vanity. In aerospace, reputation lowers perceived risk. A well-documented project, a credible technical paper or a respected partner's endorsement gives the next customer evidence that the company can be trusted. The key is that communications must follow substance. Recognition cannot replace delivery; it must amplify it.
The Next Chapter Looking ahead, Prashanth sees three connected priorities. The first is to deepen Logic Air's role in the Airbus Canada and Mirabel ecosystem by converting test, modification and integration experience into a repeatable rapid-response capability. The second is to internationalize the company's navigation and avionics intellectual property across newer fleets, remote operations and defence applications. The third is to strengthen the partner network and internal program systems needed to execute larger, multi-disciplinary work without losing SME speed. He is particularly interested in the convergence of physical aircraft expertise with digital tools: three dimensional scanning, configuration comparison, digital twins, rapid
prototyping and data-supported certification. For him, the opportunity is not technology for its own sake. It is reducing uncertainty earlier, shortening modification cycles and giving customers better evidence before committing an aircraft or test asset. The wider ambition is for Logic Air to be known not merely as a vendor that completes assigned tasks, but as the partner customers call when a problem crosses organizational boundaries - engineering, certification, fabrication, installation, logistics and test. That is where Prashanth believes a well-connected SME can create disproportionate value.
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"Do not wait for the size of your company or the title on your business card to define your relevance. Learn the problem deeply, assemble the right people and create one solid example of execution.” PRASHANTH RAJANNA
Advice for the Next Generation To emerging aerospace leaders, Prashanth offers a practical message: build range without losing depth. Understand the aircraft and the regulation, but also learn finance, contracts, supply chains, geopolitics and human behaviour. Volunteer for the difficult programs where functions collide. Listen to the technician, the certifying authority and the customer with equal seriousness. And never allow a polished proposal to travel farther than the organization's ability to deliver it.
BUILD RANGE WITHOUT LOSING DEPTH. A Two-Year Marker, Not a Finish Line Two years is a short period in an industry where aircraft programs can span decades. Yet it is long enough to reveal a leadership pattern. Prashanth's contribution at Logic Air has been to connect possibility with proof: global markets with Quebec capability, OEM expectations with SME agility, and strategic ambition with the drawings, schedules, partnerships and decisions required to make it real. The next phase will be measured not by how many opportunities Logic Air can describe, but by how consistently it converts the right ones into programs,
partnerships and long-term customer trust. For Prashanth, that is precisely the point. Leadership is not standing above the complexity. It is bringing people into it with clarity - and leaving behind a stronger path to execution.
Ensuring Solutions that Address Current Cyber Threats, Vulnerabilities, and Regulations & Standards
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y drive, passion, and entrepreneurial approach have always been at the core of my strategy for my work with VigiTrust, the VigiTrust Global Advisory Board, involvement in security associations and research platforms, and my work with the French Government," says Mathieu Gorge. He is the Founder and CEO of VigiTrust, an award-winning Integrated Risk Management (IRM) Solution Provider company. Mathieu is a veteran of the Cybersecurity Industry with more than 20 years of experience in security and compliance, globally. Before VigiTrust, Mathieu worked as a sales & marketing executive for a project management company and then progressed into security working as an account manager, key account manager, product manager, and sales and marketing director for various security firms in Ireland. His vast experience in the industry led him to founding VigiTrust. He says, "VigiTrust continues to pioneer and relies on topics discussed at the Global Advisory Board and its
community of 700+ members to help it drive innovation in the right direction." He believes that security is a journey, not a destination. This means that innovation is required at all times to ensure that solutions address current threats, vulnerabilities regulations and standards. No one in compliance can afford to stay still.
solution which enables complex and disparate organizations to simplify the implementation and management of security and privacy regulations. Its solution, VigiOne, utilizes VigiTrust's 5 Pillars of Security Framework™ to enable the key processes for preparation, validation, and compliance.
Before Founding VigiTrust
VigiTrust continually invests in development to new features aligned with the changes in the industry VigiTrust has a roadmap that the team follows with precision, to ensure that VigiOne is always adapted to any type of organisation, includingQSAs, ASVs, hotels, acquiring banks, large retail companies, and other end-users around the world.
Mathieu studied languages, marketing, and law. He did not study IT or compliance; however, over the years, he was blessed enough to work for companies where leaders were passionate about security and he got the bug, becoming equally passionate about data security, a subset of the security market. Things grew from there and he is more than ever enthusiastic about data security, risk management, and compliance. Exclusive Risk Management Services VigiTrust has 18 years of experience in the information security services sector providing one single SaaS
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The Integrated Risk Management industry (IRM) where VigiTrust plays is a busy space. However, VigiTrust has a unique blend in that VigiOne not only allows for security assessments, compliance validation, and continuous compliance, but also incorporates a full project management function to manage all compliance tasks, bothrecurring and
MATHIEU GORGE CEO | VigiTrust
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one-off, Additionally VigiOne has a fully-fledged cybersecurity education platform boasting more than 250 training sections, and a collaboration platform allowing end-users to work together with external assessors. VigiTrust is an award-winning Integrated Risk management (IRM) solution provider (PCI, GDPR, CCPA, HIPAA, VRM) founded by Mathieu Gorge in 2003. VigiTrust is based in Dublin, Ireland, and also has support offices in New York and Paris. VigiTrust has clients in the
retail, hospitality, banking, PSP, and assessors' industries in 120+ countries. VigiOne, VigiTrust's flagship solution, enables organizations to achieve and maintain compliance with legal, industrial, and security standards and frameworks, including data protection, data transfer and retention, Protected Health Information (PHI), and Payment Card Industry Data Security Standard (PCI DSS), ISO 27001 compliance programs, and corporate governance. VigiTrust helps global Fortune 500 customers comply with
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US Federal regulations, state regulations, and European directives. Leading with Surety Mathieu strives to start his days as early as possible and prioritizes projects that require more thought leadership and mental effort. He says, "I then typically have team meetings to ensure all is being done by my direct reports. The fun typically starts thereafter when I get to interact with VigiTrust clients and partners and with members of the Advisory
Board.” Mathieu takes a midafternoon break most days and returns to doing emails or research in the evenings. VigiTrust has lived several lives as a VRA, training company, auditing firm, and now as a SaaS provider in the GRC cybersecurity market. Mathieu asserts, "I am proud that we are growing 40-50% in revenue year over year with great margins and very little churn from our subscribed SaaS users." Mathieu wanted VigiTrust to be a multi-cultural, open, and fairly flat structure. To date, his team has been great to work with, and every time they move up a notch and grow the team again, the management adjusts the culture to maintain its open culture but also puts in place the right structures that match the company's size. The company states, "All at Vigitrust have a very consultative approach towards how we work with clients and partners, and this is also part of the DNA of a company, something I'd highly recommend all CEOs value." A Great Team is Essential in Difficulties. As a CEO and an entrepreneur, Mathieu is faced with new challenges every day at work. His core expertise is in sales and security and compliance. He deals with finances, profit and loss oversight, fundraising, HR, product management, and many other areas where he may not be the foremost expert. He says, "The only way to deal with this is to surround yourself with people that are better than you in those areas and have more experience than you. Even if the ultimate decisions and responsibilities remain yours, you have to trust other
people's views and work as a team.” He surrounded himself with a great team including, COO, Rowan Fogarty, who brings 30 years' experience in team management, operations, and planning and CFO, Mary Clarke, who provides great financial advice as well as external advisors. Achievements throughout the Journey To name but a few milestones, VigiTrust started working with the Secure Printing Division of HP in Europe and then in the US in the period 2005-2099. This really brought VigiTrust to the next stage in terms of enterprise cybersecurity, consulting, and speaking opportunities. In 2012, VigiTrust started working with Accor Hotels and this relationship has now developed into an amazing strategic partnership for both organizations – one that is the only official case study from the PCI Council on how to roll out an enterprise-wide PCI program for smaller merchants, in this case, individual properties. The 5 Pillars of Security Framework™ has won a few awards and is now a well-recognized framework to educate boards and Csuite level on cyber responsibility. It is also the main subject of Mathieu's recently published Forbes book titled The Cyber Elephant in the Boardroom, which achieved the #1 best seller on Amazon earlier in 2021. Constantly Innovating and Evolving to Expand According to Mathieu, VigiTrust is in scaling mode; therefore, his major goal is to maintain the development trajectory he and his management team and board have established. This
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is expected to include funding to support worldwide expansion, particularly in the United States, France, Germany, and Australia/New Zealand, which are currently performing exceptionally well for the firm. VigiTrust will continue to innovate and address the everevolving legal and industry standards landscape regarding data protection and compliance. The VigiTrust Advisory Board will continue to continuously monitor the security and compliance environment. The organization is currently integrating AI and ML, as well as blockchain, into its 2021 roadmap. As explained earlier, the VigiTrust Advisory Board is very unique and allows VigiTrust to innovate at all times. What Success Means for Mathieu Defining success is always a very personal thing. For Mathieu, it's about creating something, a service or solution, that adds value and helps people address challenges and resolve issues. In his case, he has always been keen on ensuring that key decisionmakers understand the concept of cyber responsibility. To that effect, he created VigiTrust, which now has users in over 120 countries across multiple industries. He also created and now chairs the VigiTrust Global Advisory Board, whose 700+ members are eminent security and compliance subject matter experts from 30 countries. He thinks that the combinations are exceedingly successful, and he considers himself very privileged that VigiTrust has become such a great success.
Pioneering Digital Marketing Education in the Middle East: The Journey of Elie Sarkis
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n an era where digital transformation shapes the business landscape, leaders who harness the power of digital marketing stand out. One such luminary is Elie Sarkis, the CoFounder and Managing Partner of Intoact International. Recognized as one of the "Middle East's 10 Most Influential Business Leaders, 2024," Sarkis shares insights into his professional journey, vision, and the innovative strides his company is making in digital marketing education and consultancy. His leadership exemplifies how strategic foresight and dedication to continuous learning can drive significant industry advancements. A Journey of Continuous Learning and Innovation Elie Sarkis's journey in digital marketing has been characterized by continuous learning and adaptation. Reflecting on his professional background, he remarks, "From the beginning, I quickly realized the vast potential of digital strategies in
transforming businesses. However, there was a significant gap in practical learning when it came to digital marketing." Through years of trial and error, Sarkis honed his skills in various aspects of digital marketing, including online strategy, social media marketing (SMM), search engine optimization (SEO), ecommerce, and more. A pivotal milestone in his career was the co-founding of Intoact International, a digital marketing training and consultancy company. Sarkis emphasizes, "Our mission is to equip the marketers of tomorrow with the necessary skills to make a significant impact in the digital marketing landscape." As the Managing Partner, he has focused on delivering practical and applied training programs that generate awareness, engagement, leads, and sales. “The world lives online now. To connect, engage, and grow, your business must be digitally active.” –Elie Sarkis
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Vision for Growth and Impact Sarkis's vision for Intoact International is ambitious yet grounded in a deep understanding of the market needs. "My vision for Intoact International is to become the foremost authority on digital marketing education and consulting in the Middle East and beyond," he explains. To achieve this, the company is expanding its course offerings to cover emerging trends and technologies, increasing its online presence, and forming strategic partnerships with industry leaders. "Our goal is not just to educate but to inspire and empower a new generation of digital marketers," Sarkis asserts. By fostering a culture of continuous learning and adaptation, Intoact International aims to drive positive change and make a lasting impact on the region's digital landscape. The company is also committed to expanding its strategic partnerships with companies looking to upskill their teams in digital marketing through practical and tailored training courses.
ELIE SARKIS Co-Founder and Managing Partner | Intoact International
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Factors Contributing to Success When asked about the primary factors contributing to his success as a business leader in the Middle East, Sarkis highlights several key elements. "Having a deep understanding of the regional market dynamics has been crucial," he notes. Tailoring training programs and consultancy services to meet the unique needs of businesses in the region has been a significant factor. Building a strong, dedicated team has also been fundamental. Sarkis emphasizes, "Our success is a collective effort, and having passionate, skilled professionals who share our vision has been invaluable." Additionally, adaptability and a willingness to embrace change have enabled the company to stay ahead of the curve in the constantly evolving digital marketing landscape. Exposure to diverse industries and markets has provided Sarkis with a broad understanding of various business challenges and opportunities, allowing him to tailor his approach to meet the unique needs of each client. Establishing trust and credibility with clients by delivering consistent, highquality results has also been a cornerstone of Intoact International's success. “Success is not how high you have climbed, but how you make a positive difference to the world.” –
Roy T. Bennett
Navigating Challenges and Seizing Opportunities Leading a company is a journey filled with both challenges and opportunities, each presenting unique
lessons and growth potential. Elie Sarkis recalls a particularly trying time during the early stages of the COVID-19 pandemic. "The sudden shift to remote work and the uncertainty of the business landscape required rapid adaptation," he reflects. This unexpected situation demanded immediate strategic adjustments to ensure the continuity of operations and support for clients and employees alike. In response, Sarkis and his team swiftly pivoted to online training programs, recognizing the necessity to continue providing value despite physical restrictions. Leveraging a range of digital tools, they maintained seamless communication and collaboration across the organization. This quick adaptation not only helped them weather the immediate crisis but
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also unearthed new avenues for growth and innovation. The move to virtual platforms opened doors to a broader audience, extending their reach beyond geographical limitations and enabling them to offer services to a global market. This experience underscored the importance of agility and resilience, proving that with the right mindset and tools, even the most daunting challenges can lead to significant advancements and opportunities for an organization. Fostering a Culture of Innovation Innovation is key to staying competitive in today's business landscape, and Intoact International places a strong emphasis on fostering a culture of innovation. "We encourage continuous learning and experimentation, providing our team
with the resources and support to explore new ideas," Sarkis explains. One innovative initiative undertaken by the company is the development of customized training programs that use artificial intelligence to tailor content to the specific needs of clients. "The incorporation of AI in content marketing represents a transformative shift in the way marketers engage with their target audiences," Sarkis asserts. By integrating AI into its courses, Intoact International highlights its dedication to providing cutting-edge education that prepares professionals for the realities of modern marketing.
behavior towards online shopping has opened new avenues for businesses to reach and engage their target audiences. Companies that can effectively harness the power of digital marketing to tap into this burgeoning e-commerce market are well-positioned to reap considerable benefits. Beyond e-commerce, other areas of growth include influencer marketing and data-driven strategies. Influencer marketing, leveraging the vast reach and persuasive power of social media influencers, allows brands to connect
“Stay informed, competitive, and relevant. Ongoing learning in digital marketing is essential for mastering the latest strategies and techniques and keeping you or your team ahead of the curve.” – Elie Sarkis Opportunities for Growth in the Middle East The Middle East's dynamic and rapidly evolving business environment is ripe with opportunities for growth and development, especially within the digital sector. Elie Sarkis notes, "With increasing internet penetration and a young, tech-savvy population, there is significant potential for digital marketing to thrive." The region's demographic landscape, characterized by a predominantly youthful and digitally literate population, creates a fertile ground for digital innovations and marketing strategies. E-commerce, in particular, has experienced substantial growth, a trend that has only accelerated in the aftermath of the COVID-19 pandemic. The shift in consumer
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with audiences in more authentic and engaging ways. This approach not only boosts brand visibility but also drives consumer trust and loyalty. Data-driven strategies, on the other hand, enable businesses to make informed decisions by analyzing consumer behavior and market trends. By utilizing advanced analytics and big data, companies can refine their marketing efforts, optimize customer engagement, and ultimately drive higher growth and development. These strategies ensure that marketing campaigns are not only targeted and
effective but also adaptable to changing market conditions. Overall, the Middle East presents a myriad of growth opportunities for businesses willing to embrace digital transformation. By leveraging emerging trends in e-commerce, influencer marketing, and data-driven decision-making, companies can enhance their reach, engagement, and overall market presence, paving the way for sustained growth and success in this vibrant region. Balancing Personal and Professional Life Balancing personal and professional life is a significant challenge for many leaders, and Elie Sarkis is no exception. He acknowledges, "Balancing personal and professional life is essential for long-term success and well-being." To manage this delicate equilibrium, Sarkis employs a variety of strategies that help him navigate the demands of both his professional responsibilities and personal commitments. One of the key strategies he uses is prioritizing time management. By organizing his day meticulously and setting clear boundaries between work and personal time, Sarkis ensures that he can dedicate quality time to both areas. This structured approach not only enhances productivity but also allows for uninterrupted periods of personal relaxation and family interaction. Delegation is another critical component of his approach. By trusting his team and empowering them to take on significant responsibilities, Sarkis can focus on strategic decision-making without being overwhelmed by day-to-day
tasks. Effective delegation not only fosters a sense of ownership and accountability among team members but also allows Sarkis to maintain a balanced workload. Emphasizing self-care is equally important in his routine. "Regular exercise, healthy eating, and mindfulness practices help me stay energized and focused," he explains. By maintaining a healthy lifestyle, Sarkis ensures that he remains physically and mentally fit to meet the demands of his role. Regular physical activity, balanced nutrition, and mindfulness practices like meditation and deep breathing exercises
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contribute to his overall well-being, enabling him to manage stress and maintain high performance levels. In addition to these practices, Sarkis places great importance on spending quality time with his family and engaging in hobbies. These activities provide a much-needed break from the professional grind, allowing him to recharge and gain a fresh perspective. Whether it's enjoying a meal with loved ones, participating in outdoor activities, or indulging in a favorite pastime, these moments of leisure and joy play a crucial role in his life.
Advice for Aspiring Business Leaders Reflecting on his own leadership journey, Sarkis offers valuable advice for aspiring business leaders in the Middle East. "Stay adaptable and open to learning," he advises. The business landscape is constantly changing, and being able to pivot and adjust strategies is crucial. Building strong relationships and fostering a collaborative environment both within and outside the organization are also important. "Investing in continuous learning and development is essential," Sarkis adds. Keeping up with the latest trends and technologies gives leaders a competitive edge and enables informed decision-making. Delivering value and building trust with clients is another key aspect. "Consistency and reliability in your services will help you build a strong reputation and long-term relationships," Sarkis emphasizes. Leading with integrity and empathy, understanding the needs and concerns of the team and clients, is also crucial for long-term success. “The biggest risk is not taking any risk. In a world that's changing really quickly, the only strategy that is guaranteed to fail is not taking risks.” -
Mark Zuckerberg
A Legacy of Empowerment and Innovation As the Managing Partner of Intoact International, Sarkis hopes to leave a legacy of empowerment, innovation, and transformative impact. "My vision is to be remembered as a leader who not only fostered a culture of
continuous learning but also significantly advanced the digital marketing landscape," he says. Empowering marketers and businesses to reach their full potential through practical and applied digital marketing training programs is a core aspect of his legacy. Looking to the future, Sarkis plans to expand Intoact International's reach globally, offer new and innovative training programs, and continue building partnerships with industry leaders. "We aim to stay at the forefront of digital marketing education and consulting, adapting to new trends and technologies to provide our clients with the best possible solutions," he asserts. By staying true to its mission and values, Intoact International aims to achieve these goals and leave a lasting positive impact on the industry and beyond. "The legacy I hope to leave is one of transformative change, where Intoact International is seen as a beacon of excellence and innovation," Sarkis concludes. Empowering the Marketers of Tomorrow In a rapidly evolving digital landscape, leaders like Elie Sarkis play a crucial role in shaping the future of business. His vision, dedication, and innovative approach are not only empowering the marketers of tomorrow but also making a significant impact on the Middle East's digital marketing landscape. Sarkis's commitment to digital marketing education and consultancy is evident through his efforts at Intoact International. By focusing on practical and applied training
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programs, he ensures that marketers are equipped with the skills necessary to navigate and succeed in a complex digital world. "Our mission is to equip the marketers of tomorrow with the necessary skills to make a significant impact in the digital marketing landscape," Sarkis emphasizes. His innovative initiatives, such as integrating artificial intelligence in training programs, highlight his dedication to staying ahead of the curve. "The incorporation of AI in content marketing represents a transformative shift in the way marketers engage with their target audiences," Sarkis explains. By embracing cutting-edge technologies, he ensures that Intoact International's offerings remain relevant and effective, preparing professionals for the realities of modern marketing. Sarkis's impact extends beyond his company. By actively participating in lectures, seminars, and workshops across various countries, he shares his knowledge with a broader audience. This commitment to education and knowledge sharing not only solidifies his reputation as a thought leader but also contributes to the overall growth and development of the digital marketing field in the Middle East. In conclusion, Elie Sarkis's contributions to digital marketing are profound and far-reaching. His vision, dedication, and innovative approach are shaping the future of digital marketing in the Middle East, inspiring a new generation of marketers to achieve excellence and drive transformation in the industry.
Breaking Barriers and Nurturing Growth: The Dynamic Leadership of Nicole Hart at Afrikelp
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icole Hart, the CEO of Afrikelp, stands as an inspiring figure in the business landscape, contributing significantly to the agricultural sector. In this exclusive interview, Nicole shares her thoughts on success, details about Afrikelp, her leadership journey, and her vision for the future. Let's delve into the story of a woman who has not only thrived in her industry but is also paving the way for future businesswomen. Afrikelp's Seaweed Solutions: Sowing Sustainability in Agriculture Under Nicole's visionary leadership, Afrikelp stands as a beacon of excellence in the agricultural sector. This proudly South African company, specializing in seaweed solutions extracted from Ecklonia maxima kelp, has flourished under her guidance. The liquid kelp extracts, which serve as the cornerstone of their agricultural formulations, have found their way to over 45 countries, making a global impact on crop production.
Nicole's strategic approach at Afrikelp prioritizes the business's growth and the ecosystem it operates in. The company's formulations go beyond agricultural enhancements, symbolizing a commitment to sustainable practices. The success of Afrikelp is measured not only by sales volumes but also by its positive environmental footprint. Nicole's leadership narrative aligns with Afrikelp's commitment to sustainability, overcoming global and local challenges and establishing the company as a responsible agricultural player. The success of Afrikelp reflects Nicole's dedication to aligning business goals with environmental responsibility. The company's impact stretches far beyond its South African roots, reaching agricultural landscapes across the globe. In Nicole's words, "We commit that what we do today will have a positive impact on the earth's future." This forward-looking approach not only drives Afrikelp's operations but also positions it as a key player in the
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global pursuit of sustainable agriculture. Journey to Success: Navigating Life's Complexities Through Leadership Success, in Nicole's perspective, is a tapestry woven from diverse life experiences. Whether in personal relationships, health endeavors, career accomplishments, or societal contributions, she sees success as a dynamic concept, evolving daily. For Nicole, the essence of success lies in finding contentment in the continuous pursuit of personal and professional goals, with a profound emphasis on deriving joy from giving rather than receiving. However, leading a company presents its own set of challenges, and Nicole has gained valuable insights from her leadership journey. Acknowledging the complexity of her role, she underscores the significance of integrating purpose, integrity, and ethics into decision-making processes. Nicole advocates for effective communication and
NICOLE HART CEO | Afrikelp
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collaboration as the linchpin in overcoming challenges, emphasizing that the additional time invested in these aspects can be the differentiator between triumph and setback. Breaking Barriers & Thriving as a Woman in Leadership Nicole Hart challenges the notion that women's leadership success is solely about overcoming challenges. She believes that success lies in delivering value, staying prepared, and remaining fully engaged in the professional landscape. She emphasizes there are advantages to being a female leader, highlighting the unique contributions women bring to leadership roles. By highlighting the positive aspects, she advocates for a paradigm shift, celebrating the inherent strengths and perspectives women bring to the table. Nicole's approach is not just about personal success; it's a broader call to action. She envisions a future where women in leadership roles are not just acknowledged for overcoming challenges but are celebrated for the unique qualities they bring to the professional arena. By setting examples, challenging societal norms, and showcasing the advantages of diverse leadership, Nicole paves the way for future generations of women leaders. A Vision for Afrikelp: Nurturing Growth Sustainably Afrikelp is focused on leveraging and investing in science to maximise the benefits that are possible from quality biostimulant technologies. The company aims to strengthen partnerships and expand its presence in the USA market. They prioritize people and scientific knowledge to
unlock the full potential of their offerings. Afrikelp's commitment to sustainability and innovative solutions aligns with their commitment to science. Under Nicole's leadership, the company aims to be at the forefront of transformative changes in the biostimulant sector. On the back of great success in South Africa, Latin America and Europe, Afrikelp is investing into the USA market to bring their sustainable Ecklonia maxima solutions to the major food producing regions. The company's vision emphasizes partnerships and a collaborative approach, highlighting the interconnectedness of people, partners, products, performance, and the planet. Afrikelp's future plans
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acknowledge the invaluable role of their team and foster a work environment that nurtures excellence and growth. Nicole's commitment to sustainability and people-centric leadership, positions Afrikelp as a beacon in the evolving agriculture landscape, valuing both profits and positive impact. A Journey Rooted in Chemistry Nicole Hart's professional journey unfolds as a narrative of academic prowess and dynamic career experiences, all of which converge to shape her impactful role as the Managing Director of Afrikelp. Armed with a Ph.D. in Chemistry, Nicole embarked on a trajectory that seamlessly blended technical
expertise with a strategic business mindset. Her early career saw her transitioning swiftly from technical roles to commercial positions, where she demonstrated a knack for integrating acquisitions, people and product lines to foster growth. Over 16 years, she played a pivotal role in developing new products and sales globally, leaving an indelible mark on companies such as AECI, and Omnia Fertilizer, both JSE-listed entities. In 2019 she was elected Chair of the Fertilizer Association of Southern Africa and the following year became the first female Chair of their Board of Directors. The varied experiences gained in leading sales teams, orchestrating acquisition integrations, and steering product development and research, positions her as a seasoned leader well-versed in the intricacies of the agriculture and fertilizer industry. It was in 2020 that Nicole's journey converged with Afrikelp, marking a significant chapter in her career. This shift reflects her commitment to sustainable solutions for agriculture, a theme that has consistently threaded through her professional pursuits. Joining Afrikelp as CEO offered her the platform to bring her extensive knowledge and passion for sustainable agriculture to the forefront. Nicole's journey is a testament to her continuous pursuit of roles that align with her values and aspirations. The transitions from technical positions to commercial leadership roles underscore her adaptability and strategic acumen. Her experiences in global portfolio management and integration equipped her with a
holistic understanding of the industry, positioning her as a leader capable of steering Afrikelp toward greater heights. Motivation and Passion - Driving Excellence in Service Nicole Hart, a coastal KwaZulu-Natal native, is driven by her passion for agriculture and sustainability. Her dedication to the economy, environment, and people of South Africa is fueled by her connection to the ocean and her belief in the symbiotic relationship between nature and human progress. Her role at Afrikelp allows her to channel her passion for making a positive impact on the world, making her an asset to the company. Nicole is a dedicated individual who drives positive transformation within the biostimulant industry. She believes in pushing boundaries for constant improvement. Her proactive approach to challenges is not just strategic but also a reflection of her mindset. By refining and optimizing processes, she ensures Afrikelp operates at the pinnacle of efficiency, delivering excellent products and services. Harmony in Life and Ambition In the intricate dance between personal and professional realms, Nicole embraces the challenge of maintaining equilibrium. For her, meticulous planning is key to the delicate balancing act, ensuring that vital family engagements take precedence even as the demands of a thriving career persist. At the core of Nicole's ambitions as a businesswoman lies a perpetual commitment to nurturing a high-
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performance and value-adding workplace. Leading Afrikelp, she envisions growing the brand of South African people and products on the global stage. Her aspirations extend beyond corporate borders to significantly contributing to sustainable global food production. This vision reflects her steadfast commitment to a responsible and ethical approach to feeding the planet. Message to Aspiring Businesswomen: Seek Excellence and Collaborate! In parting words, Nicole encourages aspiring businesswomen to seek and deliver excellence, emphasizing the contagious nature of passion. Her advice includes continuous networking, resilience in the face of rejection, and delivering high-level performance while finding joy inside and outside of work. Her journey serves as a beacon, lighting the way for those who aspire to make a lasting impact in the business and natural world. Nicole Hart's story is not just about success in business; it's about a journey of purpose, sustainability, and inspiring future generations. Afrikelp, under her leadership, continues to sow the seeds of growth while staying rooted in values that go beyond profit. As we navigate the future, Nicole's story stands as a testament to the transformative power of passion, perseverance, and purpose in leadership.
A Highly Notable Litigation & Dispute Resolution Lawyer Who Deals With Corporate And Commercial Issues
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omphob Rodboon is an experienced and highly notable lawyer, whose practice focuses mainly on litigation and dispute resolution involving intellectual property, and corporate and commercial issues. He is currently a Managing Partner at ILAWASIA CO., LTD. - a new-gen, full-service, Thai law firm based in central Bangkok with regional offices in Myanmar, Cambodia and Laos. From his years of experience as litigator in criminal case, intellectual property management, international trade transaction, as well as labour disputes and bankruptcy case, Somphob now emerges as an eminent lawyer in real-estate and construction dispute resolutions, representing highprofile clients in multi-million-dollar cases. He has also represented major local, international and multinational clients in numerous commercial transactions, intellectual property and dispute resolutions.
ILAWASIA – its growth under Somphob's leadership and guidance Under Somphob's leadership as Managing Partner, the firm expanded the office to Yangon, Myanmar (ILAW Myanmar) in 2018; Phnom Penh, Cambodia (I.L. Asia) in 2019; and Vientiane, Laos (ILAW Laos) in 2021, which made the firm grow quickly into a medium-sized business law firm. The teams at ILAWASIA CO., LTD. are individualistically experienced in legal practice and always combine cutting-edge understanding with a unique sensitivity to international clients' business needs. They take their ethical standards seriously and are proud of the care and respect they show in all aspects of their operations. The firm is well placed to service the requirements of clients across regional and international, in all fields of laws.
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Success and roadblocks go hand-inhand Somphob believes that in order to measure reaching success, we should be evaluated on how we ourselves reach the destination or the level that we set at the beginning of our journey; and assess this without comparing ourselves to anyone else. As the Thai business and legislation dynamics keep changing from time to time, lawyers have to keep moving along with the current economic and political changes. This is a challenge that needs to be confronted to reach a goal and achieve a target - either to boost the firm's business or for personal career growth. Somphob states that he always delivers their firm's service promptly and in time for their client's optimal benefits. “Every advice is based on careful reflection on current legal and business situation to provide consultation and legal advice that
SOMPHOB RODBOON Managing Partner | ILAWASIA CO., LTD.
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keep our client on top of any business game,” he further adds. Work life before and after becoming Managing Partner at ILAWASIA Somphob founded his own business as 2003, establishing a company named S.S. Inter Corporation Co., Ltd. which is still in operation even today. The mission of this company is to provide a legal service focused on banking and financial institution dispute cases, where they first provide a research process for a certain level, proceed and then present it in court; asset searching, legal execution, and seizure by the court judgements. “Some of our key clients are wellknown public finance companies who have trusted us for many years,” says Somphob, who defines himself as an extremely 'professional' person. Somphob has been responsible as the Managing Partner of ILAWASIA, in Bangkok, Thailand and all their affiliated offices overseas since 2011. He also set up local subsidiaries which provide services in various industries such as asset management, and debt collections, associating it with his core business. Staying motivated and maintaining a work-life balance
appreciation and rewards of achievement by appointment of new positions and fair remuneration, because employees love to be recognized for their accomplishments. “This increases employee incentive, boosts employee morale, and empowers them to do even better the next time,” he explains.
An interesting aspect of Somphob personal life is that he had formed a Thai alternative rock band along with is musician friends in the 90's. “I performed as a guitarist back then. I still practice guitar nowadays which is my hobby and relax on vacation or at any time free,” he states.
Somphob future plans for the growth of ILAWASIA
With regards to providing motivation at the workplace, Somphob believes in the concept of showing
His future plan is to expand the branch of ILAWASIA business to the provincial business zone, such as
Somphob says that he has a lot of things to do and self-motivate himself for the same. He is also in the pursuit of knowledge for personal and professional reasons.
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Samui Island, Surat Thani province, where he envisions that most foreigners and investors require legal professional services and there is a solid potential. Somphob's advice to the aspiring new generation of lawyers is: Be a problem solver which is one of the root skills of any attorney. Not all problems are the same, so it is a skill that requires an attorney to think creatively, research, and find solutions that are tailored made to meet a client's particular needs.
Leading Innovation in Business Insights and Human Behavior Research Across Africa
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s Managing Director of MarkData (Pty) Ltd., Jan Wegelin has dedicated his career to advancing research that impacts industries, communities, and societies. Passionate about understanding human behavior and market dynamics, he has positioned MarkData as a leader in providing innovative business insights across Africa. Jan specializes in navigating complex socio-economic landscapes and empowering individuals through knowledge and opportunity. From Frontline Researcher to Visionary Leader Jan's career at MarkData reflects growth through opportunities and passion. Starting in 1993, he began at the very basics of research, classifying responses, before transitioning to nationwide fieldwork, thus building his leadership foundation. These experiences taught him to ask insightful questions and to empathize with people and their circumstances.
Jan advises early-career professionals to gain hands-on experience across all business areas for valuable leadership development. After operational roles in Manchester and Ireland in the early 2000's, Jan focused on research design and analysis, which earned him industry awards and created innovative solutions. In 2021 he became the Managing Director of MarkData and has led the company's significant growth. Reflecting on 30 years of research, he emphasizes, “An inquisitive mind is constantly stimulated to new heights.” “The biggest value add for me was their research, thought leadership and advice.” MarkData client feedback
without a job again. “Walking past food, gadgets, and books without engaging made me promise that to myself,” he recalls. At 28 years of age, Jan sold everything to pursue a research career in Ireland, embracing uncertainty. His journey, from Waterford to Manchester, broadened his worldview. “A positive, determined outlook has served me well,” he reflects. Effort and excellence are his guiding values. “Give your best; people will notice,” Jan says, highlighting his attention to detail which fosters trust and opens doors.
Lessons in Resilience and Balance
Pioneering Research that Shapes Society and Business
Jan's career, shaped by challenges, centers on three principles: working hard, maintaining quality, and staying true to beliefs. A key lesson came during his student years when he ran out of money, vowing never to be
Jan's research spans social, economic, political, and business growth domains, each offering unique challenges. “Finding the answer through research is most satisfying,” he reflects. Key milestones include:
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JAN WEGELIN Managing Partner MarkData (Pty) Ltd.
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Defining South Africa's National Identity: Jan's 2017 methodology tracks the nation's evolving identity. This work has won the Best Paper Award at the 2018 SAMRA conference. This work continues to 2027.
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Fostering Entrepreneurial Growth: Working with MindCette, he developed an entrepreneurial index tailored to South Africa. This gained global recognition, earning it the GEN Compass Award in 2018.
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Advancing Human Behavior Science: MarkData won the 2022 Excellence Award for R&D in human behavior science, becoming the only African company to do so. Introducing the Tx5® Framework: MarkData's Tx5® behavioral model is based on cognitive and emotional decision-making drivers which earned the Bronze Award at the 2024 SAMRA conference.
Jan's career highlights the transformative power of research in tackling complex challenges. “MarkData differentiates themselves from similar companies I have dealt with through their remarkable client understanding and service, their 'can do' attitude and always delivering more than expected, on time and budget.” MarkData client feedback Staying Inspired and Driving Impact After just over three decades in research, Jan's motivation remains strong. It is driven by the following two key factors:
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The Ever-Changing Nature of Research: “Research touches every aspect of society, governance, and the economy,” Jan explains. Each project brings new challenges, keeping the work dynamic and engaging. The diversity of industries ensures continued fascination with the complexities of society, business, and governance. The Power of a Strong Team: “A good team is the foundation of a successful day,” Jan shares. Collaborating with a close-knit, value-driven team inspires him to strive for excellence, ensuring impactful results through shared professionalism and accuracy.
“They go the extra mile to assist the client to implement the findings and they are always available for help after the project has been completed.” MarkData client feedback Advice for Aspiring Leaders in Research and Business Insights Jan offers key insights for excelling in the research and business insights industry. These cover the following: •
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Adopt a Generalist Approach: “Being a generalist is critical,” Jan advises. Understanding trends and their broader context is key to navigating geopolitical uncertainties, governance shifts, and evolving markets. Understand Stress Responses: Recognizing how individuals handle stress is vital. “Fostering mutual support under pressure keeps teams focused and collaborative,” Jan explains.
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Visualize the End Goal: “A clear mind map of where I'm heading is essential,” Jan shares. Visualizing the outcome ensures direction, while adaptability remains crucial.
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Understand Clients' Realities: Jan stresses the importance of knowing clients' challenges, opportunities, and fears. “Only then can research results tell a compelling story and drive meaningful action.”
These principles guide Jan's success and inspire future leaders in the field. Shaping the Future of Business Insights in Africa Jan views 2025 as a transformative year, marked by political shifts and AI's rapid adoption. Africa's youthful population is poised to drive global change, with Jan noting, “Africa's youth have the power to shape meaningful trends.” The research industry will shift its focus from consumers to individuals, as the importance of complex values, emotions and empathy are emphasized. Therefore, MarkData is ready to adopt a people-first approach to ensure research benefits clients and communities. “Exceptional statistical analysis and common-sense insights into complex well-being surveys I conduct as a well-being economist ... mastery in analyzing multivariate data sets and intuitive skills in the interpretation of these data sets is in my experience extraordinary.” MarkData client feedback
can change the world.” Nelson Rolihlahla Mandela Striving for Integration Jan balances his passion for work by approaching his personal life with intent. He sets goals like taking trips a few times a year, rekindle and nurture creativity through writing, or reconnecting with friends and family. Some of his writings become anchors as reference points which he revisits from time to time.
Ensuring Insightful and CostEffective Solutions Jan emphasizes that impactful business solutions come from simplicity and precision: •
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Focusing on the Right Questions: “More data doesn't mean better insights,” Jan explains. MarkData prioritizes asking the right questions and engaging the right audience to uncover meaningful answers without overwhelming projects with excessive data. Prioritizing Diversity and Context: MarkData values diverse perspectives and contextual feedback over sheer data volume. “The answer often lies in the nuances,” Jan adds. By balancing innovation with practicality, MarkData delivers actionable, cost-effective insights that drive growth across Africa.
“MarkData is exceptionally proficient in assisting the client with clarifying and developing research questions or areas of investigation, and in creating data collection methods and instruments.” MarkData client feedback Empowering Future Leaders and Supporting Communities MarkData has impacted many lives through practical training, particularly by teaching interviewing skills, boosting confidence, and providing professional experience. Partnering with a home for destitute individuals, the company has helped many launch careers in nursing, music, and finance. MarkData's focus on personal and professional growth empowers individuals and fosters transformative change. “Action without vision is merely passing time. But vision with action
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“Work often involves left-brain activities like schedules and plans,” Jan notes. “Personal moments should allow space for right-brain activities that re-energize the mind.” He advices. “Be intentional about these things,” highlighting the value of deliberate actions in achieving a balance. Conclusion Under Jan Wegelin's leadership, MarkData sets standards in research excellence, enabling businesses and individuals to succeed in a rapidly changing world. Committed to innovation, collaboration, and community impact, Jan is dedicated to driving progress and inspiring the next generation of leaders across Africa and beyond.
Mohit Gupta on Leading with Purpose, Agility, and Impact in Global Finance
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n the world of global finance, leadership is not merely about bottom-line outcomes on a balance sheet anymore. It is about understanding individuals, navigating shifting markets, and making choices that merge strategy with empathy. Mohit Gupta, Senior Vice President at Apex Group Ltd, makes that sort of leadership a reality. His path from a small town in India to leading business strategy throughout the Middle East is an inspiring example of what it means to lead with intention, clarity, and impact.
across cultures and build trust in fastmoving environments.
“Growing up in Rampur, India, taught me the value of resilience and empathy,” Mohit reflects.
"So far, we have won multibillion dollars' worth of new mandates," he reports. "We have also established strong relationships with family offices, sovereign wealth funds, hedge funds, and private equity firms." These relationships, he says, are founded on consistency, strategic clarity, and knowing what clients actually need to grow.
These early lessons have remained central to his approach, even as he took on major responsibilities at global companies like Samsung Electronics, Mastercard and Western Union. His experience spans more than 20 years and multiple industries, each adding to his ability to lead
Shaping Growth at Apex Group When Mohit joined Apex Group in 2024, he was charged with overseeing sales and business development for the region. His job is far more than targets and figures, however. He collaborates closely with country teams to ensure that Apex's overall strengths are matched with the region's particular requirements and regulations.
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Apex Group's strength to provide a full suite of services under one umbrella is central to this success. Fund administration, ESG advisory, compliance, and digital solutions are all offered on a single platform. This assists clients with lowering complexity and concentrating on long-term results. “What sets us apart is our ability to act locally while delivering at a global scale,” he explains. “We understand what is important in the region and tailor our approach accordingly.” Making Smart Decisions in HighStakes Situations In roles that demand fast and highimpact decisions, Mohit believes the key is clarity. “In high-pressure environments, waiting for perfect information can slow progress,” he says. “I make decisions based on what is available, after consulting key people, and stay ready to adapt if needed.”
MOHIT GUPTA Senior Vice President Apex Group Ltd
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he achieved a Competent Communicator certificate, has given him mental lucidity and articulation. These habits assist him in remaining stable when handling country portfolios and overseeing large teams. "Leaders must remain sharp, grounded, and receptive to development," he says. The Role of Mentorship in His Leadership Journey Mentorship played a great role in defining Mohit's leadership values. At a young age in his professional career, he learned from experienced professionals who urged him to think globally and act locally. That guidance has remained with him and impacts how he mentors people even today. His experience at Mastercard, where he oversaw cross-border payment business in over 80 countries, shaped him into a leader who takes this stance. There, he managed from issues with compliance to evolving customer needs. Through the experience, he was forced to believe in his instincts, stay close to the facts and always have the bigger picture in sight. “The most powerful strategy in any business is to lead with purpose and execute with precision. Navigating Career Transitions with Confidence One of the standout moments in Mohit's career was a transition from real estate to financial services. Going from CEO of Wall Street Property to a regional leadership post at Western Union meant not only a change of knowledge but also of mind.
I needed to re-skill, adapt and accept new degrees of complexity," he says. Coordinating profit and loss statements, driving digital transformation and introducing new products in over 80 countries required technical know-how and cultural sensitivity. It was an experience that eventually made him a more adaptable and reflective leader. "It taught me that growth tends to occur beyond your comfort zone," he adds.
"I work with early-stage entrepreneurs and up-and-coming professionals, particularly within the DIFC startup scene," he says. "I assist them in creating product strategies, positioning themselves for investor discussions and deal structuring." Mentorship is a mutual venture for him. It keeps him engaged with fresh ideas and issues, while providing others with access to his experience. "Mentorship is not a transaction," he says. "It is a collaborative investment in growth."
Finding Balance Through Focus and Practice
Staying Ahead of Industry Change
In senior leadership positions, balance is not doing less. For Mohit, it is doing the most important things. "I schedule my time according to outcomes, not hours," he explains. He reserves each week for reflection, learning and creative activity. His participation in Toastmasters, where
The financial industry is changing fast, and Mohit thinks one has to keep ahead of change on a going-concern basis. He goes to industry conferences regularly, tracks global trends in regulation and remains closely connected with compliance and fintech specialists.
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"Being ahead of changes such as tokenization, digital assets, ESG regulation and digital identity infrastructures has been imperative at Mastercard and Apex," he adds. He believes trendspotting is not only a practice, but also a leadership art that keeps the business current and competitive. “Great leaders don't just predict the future, they build the systems and teams that shape it.” Creating Impact that Endures
milestones, one of the most valued achievements by Mohit is what he accomplished at Mastercard, spearheading cross-border services. The outcomes involved robust revenue growth and multimilliondollar alliances. But most important was the broader impact of the work. We contributed to expanded financial access, electronic-enabled money transfers, and backed institutions in emerging markets," he explains. "It was a mix of business contribution and social impact, which is what I attempt to deliver in every role."
Despite achieving so many
This balance of commercial achievement and positive contribution is a thread throughout his career. It's an indication of his belief that leaders should be judging success not only in terms of figures, but in the change they assist in creating. “Every market, no matter how complex, responds to authenticity and long-term thinking.” Advice to Upcoming Leaders When asked for his advice to young professionals seeking to develop their careers in global finance, Mohit responds with candor and certainty. "Stay curious," he advises. "Lifelong learners are the best leaders. And learn the basics. Know how business, regulation, and risk interact. Be clear in your communication and take charge before anyone gives you a title." Most importantly, he points to integrity. "In finance, trust is the most valuable thing you will ever carry," he says. A Legacy of Connection and Purpose When asked how he might summarize his legacy, Mohit provides a brief but compelling sentence. "He built bridges between industries, people and purpose and left every space better than he found it," he says. It is a demonstration of a leadership odyssey characterized not only by success, but by values, vision, and an abiding commitment to advancement.
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A Business-Driven Lawyer Helping Start-Ups And Scale-Ups Grow & Push Through Legal Barriers
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s a forward-thinking business lawyer, Dennis Lundquist has a pragmatic approach to all things business and is a strong believer in the need for change and progress within the legal industry. Dennis has a background in legal tech giving him experience in the challenges (and importance) of trying to implement legal methods and workflows to technology- and/or sales-driven companies. Dennis Lundquist is Managing Director and Partner at Qap Legal, a boutique law firm for the movers and shakers, the dealmakers, and the entrepreneurs of Stockholm's startup and scaleup scene, a business which Dennis very proud of. Qap Legal has established a clear M&A focus and has managed to grow its public M&A engagement substantially.
established goals together. Dennis believes that success is continuing growth and evolvement under the theory that 1,00^365 still just equals 1,00 whilst 1,01^365 equals 31,18. Progress in its purest form. He says that success itself is not the end game, but rather a result of living by the above standards. Dennis also strongly believes that challenges do make you stronger. Without failure, there can be no success and each mistake and setback provide an opportunity for growth. Personally, he experienced challenges in pushing through barriers of age, hierarchy, and tradition in the legal industry, but it taught him that people who fear change and development and put themselves first often end up on the losing side.
The greater the obstacle, the more glory in overcoming it
The beginning and the successful journey of Dennis' career in the legal industry
Success is achieving jointly
Dennis' career took off when his
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current partner Niklas Bergman took him in as a junior associate straight out of university and showed him that there is an alternative to the stiffness and sluggishness of the traditional, legal industry. Today, he has grown professionally and holds the position of Managing Director and Partner. As a leader, Dennis tries to focus 3040% of his time on operations, business development, public relations, sales, and knowledge management. The remaining 60-70% of his time is spent on their clients and coaching their associates in client-related matters. He always tries to go beyond the legal side of things and understand what the clients at Qap Legal do and why. “My life pre-Qap Legal was mainly spent in an international M&A and corporate group at Eversheds Sutherland, which, granted, gave me a lot of legal and professional experience that I benefit from even today, but at the same time reduced
DENNIS LUNDQUIST Managing Director and Partner | Qap Legal
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home that help him keep that focus in the best possible way. He also has a fiancée who is very supportive of what they are trying to achieve with Qap Legal. “Family is the best way to keep yourself grounded and focused. For professional support, I regularly see a professional business coach to help me improve my leadership skills and work efficiency,” he states. According to Dennis, employees that develop and grow remain motivated. He also believes that motivated leaders create motivated employees. “Growth comes from throwing them out in the deep end but letting them know that there is a lifeline if they need it. Having a relaxed and fun workspace also helps!” he exclaims. me to a small cog in a piece of large machinery and gave me a poor worklife balance,” states Dennis. Dennis notes that the best recognition he has received as a leader cannot be pinned down to a single moment but in the constant development and growth of the associates and other employees at Qap Legal telling him that they are doing something right. Plans for the growth and future of Qap Legal The plan for Qap Legal is to keep disrupting a traditional legal industry and become the go-to M&A firm in Sweden for startups and scaleups. Dennis' goal is to build Qap Legal into an autonomous body that lives its own life and thrives on the growth of its employees. “I rarely reflect on the past and when I do it's to take a moment and appreciate all that we as a firm have
accomplished. Instead, I focus on the future and what we have yet to achieve. Dreams need to be forwardlooking, otherwise, what's the point?” explains Dennis. Personally, he is looking to improve and develop in his role as an advisor by constantly increasing his knowledge, improving his work methods, and providing more and more value to the one on the receiving end of such advice. He is especially interested in elevanting his experience in corporate governance by taking on board assignments and being part of advisory boards in early-stage companies. Trying a maintain a work-life balance as a legal professional “I always try to look up from time to time to see the bigger picture and maintain my focus on what's important,” says Dennis who now have a 4-year-old and a 2-year-old at
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Dennis' message to aspiring lawyers is: (a) to look beyond the traditional routes and hierarchies of the legal industry and understand that clients are looking for lawyers that understand their business. (b) focus on mastering the transition from theory to practice. (c) start building your network from day one. (d) don't pick a job, pick a boss.
Pioneering Leadership and Charting New Horizons in Tech
I
n the ever-evolving realm of technology and business, few narratives are as compelling as the journey of those who start from modest beginnings and rise to transformative leadership. Manali Sheth's trajectory from a Software Quality Analyst to the Managing Director at eSoft Development and Technologies is a testament to resilience, innovation, and visionary leadership. Her career, marked by significant milestones and groundbreaking achievements, provides valuable insights into what it takes to thrive in the competitive tech landscape. This article explores Manali's inspiring journey, her approach to leadership, and the future she envisions for her company. From Humble Beginnings to Strategic Leadership Manali Sheth's journey began in December 2011, when she moved to
Johannesburg as an expatriate accompanying her spouse. Transitioning from her role as a Software Engineer at Persistent Systems in India, she faced the challenge of restarting her career under a relative visa. “I had no choice but to look for a free internship to start my career again,” she recalls. After eight months of searching, she joined eSoft as a Software Quality Analyst Intern, marking the beginning of a transformative chapter in her career. Starting in a small team of five with limited clients, Manali embraced the opportunity to learn and grow. “Coming from an Indian corporate environment, eSoft was a big change for me,” she explains. The hands-on experience of managing multiple roles—business analysis, delivery, and QA—was instrumental in shaping her understanding of software development and execution. By 2015, eSoft had expanded significantly, and Manali's role evolved to encompass
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broader responsibilities, including innovation and client management. Embracing Innovation and Strategic Growth Manali's leadership style is deeply influenced by her background in software application delivery management and business consulting. She emphasizes customer-centricity, strategic thinking, and agility. “These experiences have taught me to align projects with business goals and adapt to changes,” she asserts. Her approach involves leveraging technology for innovation, empowering teams, and addressing challenges proactively. One of the standout achievements under her leadership was the launch of epa (eSoft Personal Assistant) in 2015. This innovative WhatsAppbased chatbot was a significant leap forward, offering businesses a novel way to handle queries. “Chatbots were an innovation of their own at that time,” she exclaims. The success
MANALI SHETH Managing Directorm, eSoft Development and Technologies
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of epa, which attracted 65 new clients in its launch year, was a major milestone and solidified eSoft's reputation in the South African market. Navigating Challenges with Resilience Every successful journey is marked by its share of challenges, and Manali's career is no exception. One of the most significant obstacles emerged when eSoft's rapid expansion resulted in the loss of its preferential procurement credentials. This development severely complicated the company's ability to access larger enterprises and public sector contracts. “We found ourselves at a crossroads,” she recounts, reflecting on the critical juncture the company faced. The dilemma was stark: should they focus on small to medium-sized enterprises (SMEs) or strive for growth by tapping into larger organizations? Manali chose to pivot strategically rather than pursuing traditional paths of expansion. Recognizing the need for a more adaptable approach, she decided to harness eSoft's unique strengths to empower smaller IT companies. “We began partnering with smaller IT firms, helping them grow and become successful suppliers to major enterprises,” she explains. This shift in strategy not only allowed eSoft to navigate the immediate procurement challenges but also contributed to a broader, collaborative ecosystem within the industry. By fostering partnerships with smaller players, eSoft was able to drive innovation and growth across the sector, ultimately turning a potential setback into an opportunity for
widespread impact. This approach not only underscored Manali's resilience but also her ability to transform challenges into strategic advantages, reinforcing her role as a visionary leader in the technology landscape.
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Cultivating a Culture of Continuous Improvement At eSoft, innovation is more than a strategy; it's a survival technique. Manali fosters a culture of continuous improvement by encouraging open
communication, experimentation, and client engagement. “Innovation is a top priority,” she asserts. The team's passion for breaking and making applications drives their creative processes. One notable example is the partnership with DP World Lions and the development of Smile2Win, a rewards and engagement platform.
boost our flagship product, Talkk.ai,” she states. This platform, designed to create generative AI-based conversational chatbots, represents a critical part of eSoft's future strategy. Additionally, Manali aims to expand into technology consulting and enhance digital transformation capabilities.
at work. This holistic approach allows her to seamlessly integrate her professional and personal roles, ensuring that both spheres are handled with equal attention and care. Her ability to maintain this balance not only contributes to her overall wellbeing but also sets a powerful example for her team and peers.
“We drove an objective of disruption in the marketing space with Smile2Win,” she explains. The platform, which uses gamification and rewards to build customer loyalty, exemplifies eSoft's commitment to creating impactful solutions. This partnership, including the implementation of technology at The Wanderers Stadium, highlights the innovative spirit that Manali instills in her team.
“I am confident that with clear communication, proper training, and collaboration, we will achieve our goals,” she asserts. Her forwardthinking approach and dedication to empowering her team position eSoft for continued success and growth in the evolving tech landscape.
Conclusion
Acknowledging Influences and Support Throughout her journey, Manali has had invaluable support from key figures. Her mentor, Vijay Nath (Business Development Head, eSoft Development & Technologies), has been instrumental in guiding her through the complexities of leadership and innovation. “Vijay's guidance has been a cornerstone of my development,” she notes. Additionally, Lions Cricket, CEO of Jono Leaf-Wright has been a significant supporter of her innovations. “His support has been crucial in advancing our projects and achieving our goals,” she adds. Driving Future Success Looking ahead, Manali's vision for eSoft includes significant advancements and diversification. “One of my immediate goals is to
Leadership Principles and Personal Balance Manali's leadership is deeply rooted in principles of integrity, accountability, and collaboration. “I believe in 'Be in the Game,'” she says, reflecting her commitment to leading by example and cultivating a motivated, cohesive team. Her management style is not only inclusive and visionary but also focused on fostering an environment where continuous growth is encouraged and differentiation from competitors is a key goal. By setting high standards and demonstrating unwavering ethical conduct, she inspires her team to align with these values and strive for excellence. Balancing professional and personal life is another domain where Manali shines. “Calendar is my best friend,” she jokes, illustrating how she meticulously plans her schedule to manage various responsibilities. As a dedicated mother and wife, she applies the same principles of discipline, delegation, and effective time management at home as she does
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Manali Sheth's journey from an intern to the Managing Director of eSoft Development and Technologies is a compelling testament to perseverance, innovation, and transformative leadership. Her career arc showcases how strategic thinking, resilience, and a dedication to fostering a culture of continuous improvement can lead to extraordinary success. By navigating challenges with agility and steering her company toward groundbreaking innovations, she has not only achieved personal milestones but also contributed significantly to the industry's evolution. As Manali continues to lead eSoft into a promising future, her vision and leadership are set to propel further advancements and influence the sector's trajectory. Her story stands as an inspiring blueprint for emerging leaders, illustrating the profound impact that dedicated and visionary leadership can have in shaping the future of technology and business. Through her example, she demonstrates that with determination and a forward-thinking mindset, significant and lasting change is achievable.
A Real Estate Agent Of Beautiful Surf Coast Region
W
omen are succeeding in a range of fields today, including real estate. Women are not only catching up quickly, but they are also breaking preconceptions. Women's economic contributions have increased dramatically during the last decade. Women are, interestingly, among the fastest-growing consumer groups. While the industry of real estate development has long been controlled by men, women today, on the other hand, have a desire to build their own money and expand their investing horizons. Overcoming the stereotype that global real estate is controlled by men, women have carved out a place for themselves in this fast-paced industry that is always in demand. Lynne Hayden, the owner and certified estate agent of LINKS Property, lives and breathes modern Surf Coast real estate. Lynne, who lives in the area with her small family, is an advocate for the region and all it has to offer. A well-known piece of
information was conveyed by her friends and teammates. She is obsessed with not only real estate but also wonderful cuisine and superb coffee. Lynne's excitement and energy are contagious, and she is willing to go the extra mile to fulfil the requirements of her customers, whether they are buyers or sellers.
says, "With no PR jobs in the region but with a love for real estate, I decided to explore a career change. I lucked into a job with Colliers in 1998 onsite selling exclusively the Sands golf estate. " Her natural route was to carve out both a profession and a business selling and managing real estate in her favourite beach locale.
A Realtor by Blood
Lynne began her real estate career in 1998, and she founded Links Property in 2007. She was urged to take the leap by a mentor and former coworker. She declined the simple choice of joining the company's business and instead founded a modest, all-female spin-off called "Digital Girls Living in a Digital World."
Lynne was born in 1976 and is currently 46 years old. She was raised on a farm in rural Victoria. She was born into a real estate family and married into one as well. She considers herself fortunate to have attended a private school for the last three years of her education and then a university, where she earned a double degree in Public Relations and Information Technology. She relocated to the Torquay Coast after many fantastic years in public relations in urban Melbourne. Lynne
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She says, "If I had to name one thing that inspired me to take the step of faith, it would be my mum." "Hard working, driven and with an unwaiving interest in real estate."
LYNNE HAYDEN Owner and Certified Estate Agent, LINKS Property
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The Multi-tasker Leader Lynne is a multi-tasker, a social butterfly, and a clever businesswoman who knows how to get things done. She embodies Surf Coast sensibilities and is a proponent of the coastal lifestyle. Torquay is where she wants to raise her family. Lynne's 15+ years in the sector as a licenced agent with a B.Bus in public communications and an Ass. Dip. in IT means she appreciates the value of seaside property and regards Torquay and Jan Juc as smart lifestyle investments Lynne is a gregarious and friendly person. Her favourite part of her job (which she doesn't consider work) is
being a part of people's deep emotional journeys when they buy or sell homes. A Brave Business Heart Lynne tries to measure success by the small wins every day. She loves helping her team do the same. She shares, "I don't strive for world domination and for our business to monopolise a market share. We have carved out a small but loyal customer base and strive to give them the best of us. We are working mums and families and want to emulate life on the coast, which can give you the best of both worlds – professionally and
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personally." She further adds that her feelings towards success changed in 2017 when she lost her husband (47) in a car accident. Widowed with two small children, Lynne had to redefine what she wanted to do in life. Before the accident, it was work first and family second. Lynne has spun the ratio around in the past five years and says, "I am proud to say we haven't lost our foot in the market." Links Property "At Links Property, we love what we do. Linking you with a property you'll love."
Links Property is a real estate marketing and sales organisation with decades of combined expertise. But recognising that every real estate transaction dramatically influences the lives of all those involved is more than simply experience. Lynne says, "The significance of your home purchase or sale is at the heart of everything that we do." The Links Property team offers comprehensive property management services. It specialises in home sales, land sales, and property management. Torquay, Bellbrae, Lorne, and Jan Juc are among the towns visited by the team. This is Links Property's neighbourhood, according to Lynne, and it's where the business knows the market and is well-connected. The firm's professional team is devoted to accompanying you on every stage of your real estate journey. The firm's strength is its sincerity and passion for real estate. Links Property strives to make your experience delightful, from managing expectations in person or virtually to serving as a local industry reference. League of Female Leader Links Property is a female-only firm that understands what it's like to fall in love with a house, a location, a view, a lifestyle, or a new opportunity. Its wholehearted, attentive approach to house sales, land sales, and property management is professional, detailed, frank, and always flavoured with the idea that how one "feels" about a home takes precedence over anything else. Property, home environment, and functionality are all topics that women discuss passionately. They understand how a home must
accommodate your needs. Lynne says, "We know what buyers want—from the thrill of architecture to the excitement of high tech. We recognise the home buying process is more emotional for some buyers and more rational for others. " Women are the ultimate main decision-makers when it comes to acquiring a property for practical reasons. So, having women represent you and your home in the marketplace makes perfect sense. When it comes to real estate, women prefer to deal with other women. Lynne's workforce increased from two in 2007 to six in 2022, with employees ranging in age from 40 to 75. Consistency and Commitment In real estate there is no 'off' button. The work is 24 hours a week. Lynne aims for Sundays with no technology, and after 8pm, her phone and computer hit sleep mode. She says, "The great news is that our digitalbased systems and processes mean we can work on the run. We can often take time away, spend time with the children – but all the while being connected and available." Links Property was the first real estate company to adopt cloud-based technology. It assists over 5,000 families in purchasing, selling, or leasing a house along the seaside and employing senior employees and older women, as well as reintegrating working mothers into the workforce and providing flexible work settings. In 2019, the business received a national award (REB) for 'principal of the year' regionally.
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Focusing on Organic Growth Lynne is the driving force behind Links Property, the visionary who launched the locally owned, fullservice firm and continues to steer it along a forward-thinking path. She wants to keep doing what the firm is good at. She describes organic growth as "happening in real time" and "creating a business that perhaps her daughters will be able to join." Message from a Mother and a Successful Leader Lynne is the mother of two girls – Charlotte, 14 and Sophie, 11. She is and wants them to be independent women. She grew up in a family, being the only girl and having three brothers as siblings. She recalls, "We were on a farm, and every weekend was spent working. Watching my parents compromise and go without has shapped my definition of achievement." Lynne wants her daughters to be happy in whatever they do while also having a sense of purpose and independence.Above all, she wants her girls and the next generation to have gratitude and says, "Always be grateful for what you have and never take anything for granted." As a woman entrepreneur, her message for all women is, "Don't take anything for granted. Life can change in a second. Be fluid and open minded. Everyone is different and builds roles to suit the people—not people to suit the roles.”
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