Modern Spa Magazine August 2014

WWW.MODERN-SPA.COM

AUGUST 2014

Worldwide Inspiration

Monart Spa, Ireland

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INTRODUCTION

Welcome to the August issue of

W

ith a lot of exciting things in the pipeline, the Modern Spa team is feeling particularly giddy this month, and the first of these aforementioned exciting things is happening in September when we will have our own stand at Olympia Beauty – an amazing opportunity to meet some of the industry’s best. Further details of the event, including some of the brilliant exhibitors, can be found on page 23.

Looking slightly further into the future, we discuss Christmas time spa-ing from page 31, with top spa owners and brands giving their insight into the running of their businesses at this time of year. It feels bizarre to be writing about Christmas on

a baking hot summer’s afternoon, and yet we all know that before long we won’t be able to make our way through a supermarket without tripping over a selection box. At such a typically stressful time, a spa can be just the answer, and you can never plan too early for the event of the year. (Or can you?)

In terms of the month’s treatments, we take a look into some of the skin benefitting ingredients that go into the hottest tanning products around from page 41. We also look at a new hair service that will soon be launched in two selected UK spas, in collaboration with runway stylist, Matthew Curtis. (page 55).

Until next month,

Aimee Lamb Editor

AUGUST 2014 | WWW.MODERN-SPA.COM | 5

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CONTENTS

47 Editor Aimee Lamb – aimee@modern-spa.com

13

UK Spa News Product Launches

Publication Manager Lee Shearer – lee@modern-spa.com 01795 509102

17

UK Resort Spa Focus Moddershall Oaks

27

A Day in the Life of…

Daphne Metland

31

Business Feature Let it Spa, Let it Spa, Let it Spa

41

Treatment Focus Tan! I Feel Like a Woman

47

Worldwide Inspiration Monart Spa

55

Troubleshooting Hair Necessities

61

UK Day Spa Focus The Garage Spa

66

Aimee Loves This Month’s Tried & Tested

69

Spa Boutique Heaven Scent

Sales Manager Jen Shearer – jen@cimltd.co.uk 01795 509102 Studio Manager Paula Smith – paula@cimltd.co.uk Design and Production Grant Waters – grant@cimltd.co.uk James Taylor – james@cimltd.co.uk 01795 509108 Credit Facilities Manager Vickie Crawford – vickie@cimltd.co.uk 01795 509103 Chief Executive John Denning – jdenning@cimltd.co.uk No part of this magazine may be reproduced or stored in a retrieval system or transmitted in any form – electronic, mechanical or physical – without express prior permission and written consent of the publisher. Contributions are invited and when not accepted will be returned only if accompanied by a fully stamped and addressed envelope. Manuscripts should be typewritten.

No responsibility can be taken for drawings, photographs or literary contributions during transmission or in the editor’s hands. In the absence of an agreement the copyright of all contributions, literary, photographic or artistic, belongs to CIM Online Limited. The Publisher accepts no responsibility in respect of advertisements appearing in the magazine and the opinions expressed in editorial material or otherwise do not necessarily represent the views of the Publisher. The Publisher cannot accept liability for any loss arising from the late appearance or non publication of any advertisement. Information about products and services featured within the editorial content does not imply an endorsement by Modern Spa magazine. © 2014. CIM Online Limited, The Goods Shed, Jubilee Way, Whitstable Road, Faversham, Kent ME13 8GD.

31

52 AUGUST 2014 | WWW.MODERN-SPA.COM | 9

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UK SPA NEWS

PRODUCT LAUNCHES Fashionable fingertips Available from early September, the new fall collection from Artistic Colour Gloss is a set of high fashion shades that will guarantee a glossy, long-lasting finish to your clients’ nails. Inspired by the likes of Dolce & Gabbana at the A/W 2014 catwalk shows, the collection consists of six new colours that are also available in a beautifully packaged collection kit. The set is made up of: Attraction, Confidence, Courage, Independence, Indulgence and Luxury. Artistic Colour Gloss soak off gel colours are available to purchase from Louella Belle at £18.95 + VAT each. www.louellabelle.co.uk

Skin super food Launched in mid-July, the Citrus & Kale Potent C + E range is the new collection from Éminence Organic Skincare, comprising two products that are packed with skin boosting super foods. The Citrus & Kale Potent C + E Serum is a fast absorbing, advanced serum specifically formulated for all skin types. This potent dose of nonirritating vitamin C is stabilised by botanically-derived ferulic acid to deliver optimal antioxidant benefits and improve the appearance of skin, while kale, spinach, broccoli sprouts and citrus fruit oils provide extra nourishment. (RRP £75.00/Trade £35.88 + VAT).

The Citrus & Kale Potent C + E Masque is a cream-gel product containing skin boosting vitamins C and E. A cocktail of citrus, rhubarb extract, leafy greens and avocado oil helps reduce the appearance of sun damage and fine lines and wrinkles for visibly younger looking skin. (RRP £49.00/Trade £23.44 + VAT). www.theskinsmith.co.uk

Anti-ageing assistance Pevonia’s latest range, Pevonia Spa Clinica® PRO Micro-Retinol™ is made up of products intended to stave off the first signs of ageing and redress visible damage to the skin caused by other environmental stressors. The product line was precisely crafted to penetrate quickly and reach the deeper layers of the skin, allowing an immediate absorption of the visibly repairing ingredients within each product’s result-driven formula. Vitamins C and E work together to stabilise and optimise the Micro-Retinol delivery for optimum benefits and amazing visible results.

The At-Home Collection Easy 4-Step Protocol includes: Micro-Retinol™ Essential Foaming Cleanser (Trade 17.50 + VAT), Micro-Retinol™ Essential Toner (Trade £17.50 + VAT), MicroRetinol™ Essential Serum (Trade £40.00 + VAT) and Micro-Retinol™ Essential Moisturizer (Trade £40.00 + VAT). www.pevonia.co.uk

AUGUST 2014 | WWW.MODERN-SPA.COM | 13

UK SPA NEWS

Full coverage Available from August, Jane Iredale’s Refill-Me Refillable Loose Powder Brush is a self-contained dispenser and brush that offers an easy, mess free method to apply loose powder with exceptional coverage on the go. Made with a locking mechanism that prevents spilling, it makes an ideal travel companion. Sold empty, the brush is easily refilled with one of Jane Iredale’s skin-loving loose powders: Amazing Base® SPF 20 Loose Mineral Powder, Amazing Matte™ Loose Finishing Powder or Powder-Me SPF® 30 Dry Sunscreen.

RRP £28.00/Trade £14.00. www.iiaa.eu

Pore perfector Newly launched is the Oily Skin Emulsion from Katherine Daniels – a lightweight and fluid product which addresses the needs of oily skin.

Enantia chlorantha bark extract reduces excessive oil production, mastocarpus extract soothes and witch hazel extract is astringent yet healing. Skin will be matte, with pore size refined and oil levels balanced.

RRP £30.00/Trade £12.50. www.katherinedanielscosmetics.com

Waxing wonder Outback Organics captures the essence of summer with True Blue – a recently launched pioneering strip wax that has been created with acclaimed waxing trainer and salon owner, Andy Rouillard.

This innovative soft wax has a low melting point for superior client comfort and effective ‘speed waxing’ of legs, arms, backs and chests. This one wax gives exceptional results on all skin and hair types with a pleasant gel texture and no stickiness. In addition, a fresh, captivating fragrance delights the senses with notes of green tea, sparkling citrus and herbs.

True Blue strip wax is priced at £11.00 + VAT for 800g. www.outbackorganics.co.uk

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Moddershall Oaks

With beautiful views, 5* boutique hotel rooms, fine dining options and a recently expanded state-of-the-art spa offering, this award winning country spa retreat is one of the finest there is.

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UK RESORT SPA FOCUS

S

et in gorgeous surroundings in Stone near Staffordshire, Moddershall Oaks is the perfect mix of an authentic and cosy, family run retreat and a slick and exciting spa experience. With a newly unveiled spa expansion, including the addition of a landscaped outdoor spa garden and 25 square metre vitality pool, it is a business that is dedicated to providing the ultimate in guest relaxation.

In terms of its spa treatments, Elemis is the main brand of choice. “We do not specifically have a signature treatment, however as the majority of our treatments are Elemis, we like to think that all of our Elemis treatments are signature to us,” explains Director, Penny Holland. “Their products are suitable for all skin types which is something that works well with all of our different clients.

They all include natural ingredients, they’re not tested on animals and they have clinically proven results which are all very important factors to us.”

While Elemis’ world renowned and much loved treatments form the basis of the menu, the team at Moddershall Oaks is keen to offer treatments from other product houses. “We try to maintain a balance between a brand that customers recognise and trust, and smaller more niche brands that

are more unique,” continues Holland.

“We use Elemis as our core treatment product supplier, which is extremely popular with the regular spa goer and retails very well. We also use NEOM aromatherapy oils in our customised massages, and the Natural Spa Factory for our own bespoke, limited edition treatments.”

In addition to its new spa area, Moddershall Oaks has recently created a glamorous express beauty suite, The Snug. This chic pampering zone includes a luxury treatment bar dedicated to manicures, pedicures, make-up classes and product sampling, with treatments coming from such brands as SpaRitual and Lash Perfect.

The Snug is available for private use by small groups of up to 12 people – perfect for hen parties, baby showers, and work gatherings, or as the ideal venue for a bride and her party to start the wedding morning in style.

Weddings and events are other areas at which the resort excel, offering the ideal location for a truly memorable experience, due to its service, location and comfortable yet stylish feel.

“Moddershall Oaks offers a venue for holding weddings (including a licence to host a ceremony as well as a wedding reception) and a range of events,

18 | WWW.MODERN-SPA.COM | AUGUST 2014

lakeside dining for both spa guests and outside visitors, membership which includes use of all of the facilities, day visits and 5* suites for those wishing to stay a little longer,” explains Holland.

“As we promote our home from home feel, we have focused on maximum comfort with cosy loungers, blankets, candles and a log fire,” she says. “We want to ensure our design is unique, with wooden beams and patterned wallpaper, yet luxurious, using top end brands for the highest quality products.

Our home from home focus also extends to the personal service that we offer. Our aim is to really go that extra mile for each one of our customers.

Moddershall Oaks is smaller and more intimate, meaning we can focus on the needs of each individual customer.

We really benefit from an outdoor spa area and fantastic countryside views extending over 72 acres.”

With such a successful launch of its newest facilities, Moddershall Oaks is going from strength to strength, achieved in part to its proactive marketing strategy. “Although we market and promote the business through many different sources we do have a number of focuses,” says Holland.

“We operate a national PR campaign through our agency, The Spa PR

UK RESORT SPA FOCUS

Company, based on communicating our key messages, and they have launched our new development including hosting press visits and sharing spa news. This has resulted in increased bookings from further afield, particularly London and the South East. The key to our success is the use of social media, our own website, building relationships with local suppliers and businesses, and advertising through local businesses and some national companies – specifically through magazines, newspapers and radio stations.”

“It is anticipated that we will gain an extra 10,000 visitors within the next 12 months resulting in increased revenue,” she concludes.

“This means that we will be employing up to 50 new members of staff as well as bringing in local tourism to Staffordshire, which is a key focus of ours.” www.moddershalloaks.com

The design Interior design company, Sparcstudio, was delighted to have been appointed

by Penny and Phil Holland as spa designers for the new facilities at Moddershall oaks. Director Beverley Bayes says, “It’s always exciting to add new facilities to an existing, already successful spa operation such as the Moddershall Oaks spa. We (ourselves and the client!) wanted to really exploit the connection to the wonderful countryside surrounding the spa, and also to help create great social and relaxation spaces to facilitate the already very social nature of the Moddershall spa offer.”

Following on from the completion of The Snug, the second more extensive phase begins at reception which has a ‘sophisticated’ contemporary country look. At its centre is a welcoming seating area surrounded by retail, and access to the new spa lounge. A new elongated reception/retail desk leads you into the new spa deli and bar. This is a light, airy and welcoming space primarily thanks to the exposed pitched roof, sliding windows and fold back doors which lead onto the spa terrace.

“Rather than going for a formal bar we designed a bar island which breaks down the barrier between staff and

guests,” Bayes explains. “This adds a homely, kitchen feel and enables the client to display their excellent food and beverage offer to maximum effect, as well as creating a further social hub.

Bespoke banquette seating creates a soft backdrop running the length of the space.”

The double-sided wood burning fireplace is the central focus of both the new spa garden and the cosy spa lounge. The generous dark green stone lined vitality pool was raised from the deck to enable guests to get the best view of the beautiful rolling hills.

“We designed the lighting to ensure that at night, the focus is very much on the pool, which glows from within,” concludes Bayes. “We think outside spa-ing and the connection to nature is going to become an increasingly important part of the spa experience – architects Forshaw Greaves created overhanging eves around three sides of the courtyard which provide shelter, enabling this to be a year round facility.

The glass fronted kelo sauna and experience shower provide further warming experiences and no doubt, fluffy blankets will be provided for colder months!” www.sparcstudio.co.uk

AUGUST 2014 | WWW.MODERN-SPA.COM | 19

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The event has been created to bridge the gap between medical aesthetics and beauty, to allow the beauty and spa professional access to new products, treatments, innovations and developments which are beyond the mainstream. Reaching our core visitor audience of salon and spa visitors, the event gives them the opportunity and education to grow their existing business by combining current services with advanced beauty practices and knowledge.

The skincare takeover The range of skincare brands, treatments, products and launches at

Grand Hall, Olympia London, Hammersmith Road, London W14 8UX 21-22nd September 2014 Sunday – 10:00am-6:00pm Monday – 10:00am-5:00pm this year’s show is second to none – with skincare being at the height of its game and making new technological advances every year, the Olympia Beauty show creates a haven where the beauty industry can celebrate this truly remarkable sector. Exhibitors showcasing skincare this year include Ahava, AromaWorks, Dr Renaud, Cetuem Skincare, Dermalogica, Elemis, Environ, Essentially Yours, Klapp Skincare, iiaa, La Cure, Skeyndor

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INDUSTRY PERSONALITIES

A DAY IN THE LIFE OF

Daphne Metland Daphne Metland is the Director of the Good Spa Guide.

She lives in Norfolk with her husband, Brian.

M

y background is in medical journalism and I now run a health based editorial agency. We work with clients around the world, so I often start my day with an early morning call to China or India. Some days I’ll follow the call with a morning walk around the grounds of a spa; on others I’ll grab breakfast and a coffee and head into the office.

The Good Spa Guide team meets every Thursday morning to compare notes on the spas we have reviewed, and make plans for the future. At the moment we’re talking about the Good Spa Guide Awards (voting will take place during October) and new technology.

Dean, our tech guru, may showcase a new all-singing, all-dancing area of the site like our new B2B area. Caitlin, our web editor, will review the week’s stats, and Katie, our business manager, might update us on new spa openings and plans. These meetings are a chance to touch base as the whole team spends so much time out reviewing. This year we have reviewed 60 spas in the UK and another 14 abroad. We use a 20page audit form to make sure we review the spas in a detailed and consistent way, and then award the Good Spa Guide Bubble Rating.

After our team meeting I have a conference call with the UK Spa Association to plan National Spa Week.

Apparently only 3% of people in the UK have visited a spa – in the US that’s closer to 20%. We’ve got a long way to go! As we all work longer and the NHS is more and more stretched, we will all have to take responsibility for our own health, and going to a spa can be an important part of that.

The future of spa looks good. I went to a spa recently where three generations of a family were spa-ing together. We often get calls from readers asking for our advice. Some of our recent calls include a reader asking where to send his parents for their 30th wedding anniversary, and a group of nurses looking for a spa that can cope with 12 of them descending en masse.

My favourite was the man who loved our review of a spa and wanted to take his wife for her birthday – he just wanted to check that he could land his

helicopter there.

After lunch, I will normally split my time between writing up spa reviews and phone calls. I will speak to our partner spas, Spa PR (our PR agency) and other members of the press.

One of the highlights of my week is reading our themed e-newsletters before they go out to our audience of 26,000 keen spa-goers. The wonderful pictures and copy always make me want to go back to the spas that are featured.

I often finish late into the evening talking to a client on the west coast of America. But on really good days I finish early enough to get home and enjoy the sunshine in my garden. I’ll water the plants, and say hello to the moorhen and her chicks who visit our pond. A nice glass of wine and a chat to my husband is the perfect end to my day. If I am staying at a spa I will make a point of trying the food and wine; after all, I am Sybaritic Spy! www.goodspaguide.co.uk

AUGUST 2014 | WWW.MODERN-SPA.COM | 27

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BUSINESS FEATURE

LET IT SPA, LET IT SPA, LET IT SPA

With Christmas being such an important time in any business, Modern Spa has asked some leading industry professionals to share their insight into their festive planning.

The spa Sam Pearce is the Director of both the Potting Shed Spa and Eastthorpe Hall.

Christmas packages “We always offer Potting Shed themed packages. Last year we did ‘Jingle Balls’ for gents – a super affordable beer and beard package – a traditional cut throat shave with a damn cold beer. For ladies we did the ‘Hoe Hoe Hoe’ package which was all the Christmas party essentials, and ‘Christmas Thyme’, a selection of our most popular relaxation treatments. We market them with a

large dose of humour and Christmas sparkle – you have to entice and encourage clients new and old alike to invest either for themselves or a gift for a loved one, remembering that seasonal offers, bought as gift vouchers, need to be malleable if the client chooses to have them in June! We include seasonal drinks as part of the package – mulled tonic – and we serve chestnut chocolate truffles in little plant pots.”

Treatment tweaks “We add seasonal elements to our generic treatment menu. For example, our salt scrub could include drops of frankincense; our massage – clove and mandarin. It’s about really providing an evocative experience with complimentary signature touches. Lots of glitter and gold too is always a favourite. We always use

hot water bottles in the winter in all our treatments; we have fur snugs and big cashmere blankets that we can wrap our guests in. We use hot stones in our pedicures and body/facial treatments – it’s the little touches that make all the difference. We also use lots and lots of tea lights; we always create our own bespoke Christmas candle blend that is Limited Edition.”

The emphasis on cosmetic services “I am a little bit on the fence regarding this in terms of external pressure that you have to be ‘Christmas ready’. The festive period brings its own pressures without having to erase a few crow’s feet or get into an ‘LBD’. I don’t for one minute underestimate the psychological effect the odd nip and tuck can have, but I think it is an outdated theory that

AUGUST 2014 | WWW.MODERN-SPA.COM | 31

BUSINESS FEATURE you have to look your best at this time of year? I think the most beneficial aspects of the service we offer would be skin protection due to the seasonal weather changes, and also massage. A really good pedicure in the winter may seem unusual as it isn’t flip-flop season, but they need regular maintenance and the winter months are ideal to keep on top of this.”

Christmas offers “It’s always a fine line between looking desperate and devaluing the full price of your offering in the months leading up to the New Year, and then panicking when it looks a little thin on the ground. We always hold a Christmas party and invite 200 VIP guests to share in canapés and champagne.”

really is magical.

“We obviously have a snowy website and a calendar countdown, and we give a gift away to a client each day over the 25 days. This is great for social networking, builds the excitement and engages your audience.”

“We are fortunate enough for both businesses to have the space to allow for tasteful decorations that don’t impact on the client’s experience. At Eastthorpe Hall we have a regular group of clients who book every year at Christmas because they just love it – open roaring log fires, fairy lights, scented candles – it

Nilam Holmes-Patel is the founder and CEO of HD Brows.

Marketing “We actively start marketing from midOctober without being predictable and invasive. All marketing is done in-house – external companies don’t necessarily ‘get you’. Being the owner and creator, the business model is inherent and therefore second nature. Our annual Christmas shopping evening is something that clients look forward to attending.”

Retailing

Decoration

The brand

“Our retailing area is decorated so it appeals to any last minute stocking fillers or present ideas. We offer taster sessions where the client can sample products – we invest time in them during their time with us to ensure they are aware of everything available.” www.thepottingshedspa.co.uk www.eastthorpe.co.uk

Image courtesy of Macdonald Spa Hotel

32 | WWW.MODERN-SPA.COM | AUGUST 2014

What are the benefits of offering HD Brows over the festive period?

“Clients are always looking for a quick beauty fix and never more so than during the festive season, when the parties are plentiful and beauty is high on the agenda. This season’s eyebrow trend is all about the natural look – the brow sitting in the right place and following the organic contours of the face. Achieving the perfect eyebrows can enhance a client’s natural features and facial structure and make them feel groomed and party-ready in an instant.

Offering innovative beauty services in your spa means that you can cash in on this lucrative market.

“The advantages of offering extra beauty services, such as HD Brows, is the additional revenue stream it can bring to your business. Once you have

BUSINESS FEATURE trained as an HD Brows stylist, you can charge £25-£45 per treatment (depending on your location and skill level). This means that by offering just five treatments a day you can bring in £32,500 per annum, with minimal product outlay.

“We have also recently launched Make Up By HD Brows, a 76-strong capsule collection of premium beauty products. This luxury line boasts a comprehensive portfolio of premium products within five categories: brow, eye, skin, lip and accessories. Each product is cased in luxurious, high-gloss packaging and is perfect for spas to retail over the festive period. The range offers another opportunity to increase your revenue stream, which will benefit and boost any beauty business, allowing spas to offer clients the bespoke eyebrow treatment they have come to know and love alongside a make-up line totally tailored to their skin type and style.

“A new season often means a fresh new style, so spas can use this to encourage clients to shake up their make-up bag, just in time for Christmas.

Clients will find their own personal ‘musthave’ favourites within the 76-strong Make Up by HD Brows collection, making it the perfect in spa retail range.”

How can spas incorporate the treatment as part of a festive menu?

“Spas looking to encourage clients to visit for ‘party pamper packages’ would be well placed to offer HD Brows as well as the Make Up By HD Brows collection. Festive menus could include a ‘top to toe’ pamper package that incorporates a brow treatment and makeover using the make-up range.

“We have also recently launched an accompanying four-day Professional Artistry Course to complement the make-up collection, which offers attendees the skills to master and perfect professional make-up techniques. This will help stylists to take their career to the next level and allow them to offer clients more expertise than ever before.

“With this in mind, spas could also offer make-up lessons to their clients.

A make-up overhaul can really work wonders, especially for a new season, and clients are always looking for extra tips and tricks to perfect their routines.

Individual or group make-up lessons,

Image courtesy of Macdonald Spa Hotel

AUGUST 2014 | WWW.MODERN-SPA.COM | 33

BUSINESS FEATURE redeemable against product purchases, are a great way to entice your clients to try new products and services and the same concept can be easily applied to makeover treatments too.

In-spa promotions, gifts with treatments and offering ideas on spontaneous or bundle purchases, such as ‘perfect base’ and ‘perfect brow’ packs, will encourage clients to buy their make-up from you.”

Do you supply any marketing materials that would support a spa over Christmas?

“Yes. Beautiful promotional and point of sale material alongside up to date press coverage and celebrity endorsement

will go a long way to enticing your clients to buy. Focus on overhauling their entire make-up routine as a whole and encourage them to think about the bigger picture. Make your spa a onestop shop, and group together makeup packages with other treatments you might offer. Knowledge is king, so ensure your therapists are all trained on the make-up you offer and have a thorough understanding of products and their ingredients. Know the USPs of your products, as this is what often secures the sale. We offer product knowledge days to all spas and salons that invest and stock Make Up by HD Brows, so they’re always prepared to offer clients help and advice.”

Image courtesy of Titanic Spa

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Could you offer any advice to a spa on how to adapt their services?

“When it comes to Christmas, planning is key. Spas need to start thinking about stock and sales techniques way before the parties are being planned, so that once it does, everyone is fully prepared to shower clients with the knowledge they crave in the quest for Christmas grooming. Retailing needs to be appealable to clients, so it’s best to give them the opportunity to browse the range at their leisure, and always ensure someone is on hand to offer advice and allow them to test the products to see what suits their skin type and style the best.” www.hdbrows.com

BUSINESS FEATURE

LOOKING FORWARD TO CHRISTMAS AT HOUSE SPA Zoe Douglas is the Spa Manager of House Spa at Dormy House

“T

his is our first Christmas at House Spa, and we can’t wait. Our Greenhouse Spa lounge looks lovely on long winter nights, with a wood-burning stove at its heart and candles everywhere. We will be getting into the festive spirit with all our senses: Temple Spa Christmas candles burning, warm mince pies on the bar and a stylish Christmas tree.

“There will be more than a hint of Scandinavian tradition as the hotel owners are Danish. The Danes have a concept called ‘Hygge’, which is not

easy to translate. It’s about creating a warm and homely atmosphere where friends and family are welcomed in on dark evenings. That’s what we shall be aiming for at House Spa. “In terms of treatments, throughout December we will be offering Pre Party Packages as we know our guests and customers love to party! We will make sure they are scrubbed up and perfectly ready when they have somewhere to go.

“Christmas is a busy time, but we will have an eye on future bookings, too.

Vouchers are big for us and we will be running a New Year offer, for instance:

re-book in January for a 60-minute massage and get an extra 30 minutes’ on a complimentary basis.

We started marketing our hotel Christmas breaks back in June via our e-newsletters and printed brochures.

They have sold extremely well. We are also offering ‘The Go-Between’ – a Twixmas package – and a New Year’s Revel – a glamorous house party with Veuve Clicquot and pop-up food stations.” www.dormyhouse.co.uk

AUGUST 2014 | WWW.MODERN-SPA.COM | 35

Our MoroccanBlend™ tanning formula uses deep absorbing, Vitamin E rich Argan Oil. MoroccanTan™ gives the skin a luxurious experience and restores moisture for a beautiful, long lasting tan.

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JANE SCRIVNER’S COLUMN

A WINTER’S TALE

I

t’s August, and this piece is giving me a small problem – I am ricocheting between ‘failing to plan means planning to fail’ and the more mindful, ‘staying in the moment’.

You see, Christmas is on the horizon.

Whilst it’s still light at 9:30pm and we can sit out for another balmy evening, we should be hunkering down and working out where to put the fake snow so that it looks atmospheric but doesn’t get in the way of the laundry bins. But should we be adding to the seasonal frenzy or shouldn’t we try to safeguard our customers from the added stress?

Spa life is a bubble – a bubble that protects our clients and customers, members and guests from the everyday reality. Spa makes us feel fabulous, keeps us well and looking great. Spa should teach us about staying in the moment, staying in our bodies, in our present time, giving us energy and restoring vitality.

Real life has us chasing deadlines, developing aches and pains both physically and metaphorically, and losing huge periods of time thinking only about the future. So maybe this year we create balance; we create a spa that keeps our bubble floating, allowing our clients to stay in their moment, but at the same time gently coaxing them to enjoy the festivities and occasions.

Look at distilling, stripping out all the anxiety and just celebrating the essence.

Christmas becomes stressful because we start too early – we have too much to prepare alongside doing real life and we have to shop for gifts in the little spare time we have. Why not make your spa or salon your customers’ ‘Christmas solution’.

Do all your internal planning in plenty of time, but keep it discreet until at least November – tease in the fact that this year you will have all their gifting solutions for them. Then you can strike!

Just when it all seems to be looming large, you can present them with the paperwork or host a ‘glass of fizz before the frenzy’ evening, then show them that doing ‘Christmas with you’ will take away the stress and handle the whole process.

Print a menu of everything you are offering at Christmas: vouchers, packages, spa days, product bundles, skincare gift packs. Include both male and female options and anything else you can creatively offer. Make sure you include the gift wrapping and then a date for collection – make it so they could do ‘one stop’ Christmas gift shopping with you.

Include incentives for them – for every X they spend, they get X minutes of treatment to be taken in January (a traditionally quiet time in the spa diary) – then you can save everyone from the last minute rush, the snatched gifts, the running out of stock and missing a sale.

Planning the future to make it feel like the present keeps everyone in the serenity of the spa bubble and means they may just get peace and goodwill this Christmas time! www.janescrivner.com

38 | WWW.MODERN-SPA.COM | AUGUST 2014

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TREATMENT FOCUS

TAN! I FEEL LIKE A WOMAN With consumers looking to achieve a healthy, year round glow whilst still taking care of their complexion, the need to produce skin-friendly tanning products is more important than ever. Modern Spa looks at some options for your business.

TanOrganic

T

anOrganic is the world’s first eco certified self-tanning brand and is certified by PETA, the Organic Trust, and the Ethical Company Organisation. Its products make a great option for anyone with sensitive skin, or pregnant women who prefer not to use synthetic ingredients.

TanOrganic Creator, Noelle O’Connor, explains the reasons behind the creation of the brand.

“I don’t want my products to be mainstream or just like all the others.

TanOrganic is a niche and unique brand because I care about the ingredients I choose and the quality of what I put on my skin. For this reason TanOrganic, I believe, will be seen as a world-beater and a Global Success Brand.

“We chose the ingredients as we wanted a completely natural product that also delivered high quality results.

We use aloe vera as a base because of its hydrating and skin rejuvenating properties. This ensures that skin is deeply hydrated, and unlike some other fake tans, TanOrganic will fade perfectly because it won’t leave skin dry which leads to the inevitable cracking and peeling.

“Bixa Orellana seed extract is a powerful carotenoid like the kind found in carrots. One of the most powerful benefits of carotenoids is that they are potent antioxidants.

Antioxidants prevent the signs of ageing by fighting off the free radicals that destroy cells.

“Extracts from the buddleja davidii, like many plant extracts, has powerful antioxidants and also helps to reduce inflammation. Both of these properties are important in anti-ageing skincare, as the antioxidants are protective against damaging free radicals and the anti-

inflammatory property helps improve skin repair.

“The presence of caryophyllene and camphene components in thyme contributes to its antiseptic and antibacterial properties. It helps in protecting the skin from harmful bacterial and fungal infections while effectively aiding in healing burns, wounds, eczema, dermatitis, psoriasis, rashes, cuts and sores. Thyme essential oil also helps in keeping the skin free from marks, wrinkles and certain other symptoms of ageing.

“Chamomile is also an ingredient with anti-inflammatory properties, commonly used to relieve inflammatory skin conditions and calm sensitive skin.

Chamomilla recutita extract contains active flavonoids, which are particularly useful in the care of sensitive skin.

These flavonoids treat dermatitis related inflammation due to the inhibition of

histamine release – a chemical that causes itching and redness.

“TanOrganic is also high in vitamin E which protects the skin from environmental pollution and has a protecting action against UV radiation (although it cannot be classed as a sunscreen). It is also an excellent moisturiser and contains powerful antiinflammatory action – this can prevent the signs of premature ageing, as inflammatory conditions in the skin are a leading cause of skin ageing.”

The professional range is available in two shades: Caramel (10% active tanning agent) and Chocolate (12% active tanning agent). TanOrganic’s unique, certified organic Original Self Tan (RRP £19.99) is ideal for allowing your clients to maintain their glowing skin at home, soothing the body in the process. www.tanorganic.com

AUGUST 2014 | WWW.MODERN-SPA.COM | 41

TREATMENT FOCUS

Crazy Angel

Elemis

T

T

he professional in-spa products from Crazy Angel are formulated using a combination of naturally derived ingredients designed to provide a more natural and long lasting colour.

All are enriched with bearberry extract to moisturise and nourish the skin, and are infused with a light floral fragrance.

All products are free from alcohol, parabens and mineral oil. Available in Midnight Mistress (13%DHA) (1Ltr Trade Price: £38.25), Twilight Mistress (9% DHA) (1Ltr Trade Price £31.00) and Golden Mistress (6% DHA) (1Ltr Trade Price £27.00). www.crazy-angel.co.uk

he Total Glow Body Bronzing Lotion from Elemis provides long lasting hydration and an even gradual tan whilst improving skin tone and texture.

Key skin loving ingredients include green tea extracts to even skin tone and improve texture, and elderberry seed oil for improved skin smoothness and elasticity.

Additionally, Abyssinian oil – containing a high percentage of unsaturated fatty acids – hydrates and moisturises, promoting supple, soft skin.

RRP £34.50 www.elemis.com

Guinot

F

or a skin-friendly buildable option for the face and body, Guinot’s 2-in-1 Lait HydraBronze is a great choice. DHA and erythrulose provide the skin with a natural, even glow which intensifies with each use. Hydrocyte Complex is made up of a combination of active moisturising ingredients patented to Guinot. Skin is left visibly hydrated and flawless, with scientific results recording an increase in hydration by an average of 53% (tested on a panel of 10 over 15 days of use).

RRP £27.00 (200ml) www.uk.guinot.com

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TREATMENT FOCUS

Karora Cosmetics

I

rish brand Karora Cosmetics has now launched in the UK with its range of tanning products, consisting of an Express Bronzing Mousse, Instant Tan, Self Tan Mist, Gradual Tan and CC Cream. Products are infused with natural skin caring botanicals such as green tea leaf extract, jojoba seed oil, argan oil, coconut oil, grape seed oil, macadamia oil and acai berries to keep skin nourished and conditioned for an even colour fade. The range suits those looking for the lightest sun kissed look through to a dark bronze tone. RRPs range from £14.99 - £23.99. www.karoracosmetics.com

Xen-Tan

X

en-Tan’s range of products are packed with nourishing, innovative ingredients that provide natural colour whilst conditioning the skin. Hero ingredients used across the range include: milk

thistle – this all-round cleanser can greatly benefit skin through cleansing and detoxifying actions to heal dry areas and promote a healthy and clear complexion; ginkgo biloba – this antioxidant helps to fight free radicals

that cause damage to the skin and assists in neutralising UV light; and shea butter – an excellent moisturiser which helps with cellular restoration and provides elasticity to the skin. www.xen-tan.co.uk

AUGUST 2014 | WWW.MODERN-SPA.COM | 43

EXUVIANCE LAUNCHES VITAMIN C+ ANTIAGING BOOSTER Brighter, smoother skin with a few shakes of this unique NEW formula!

As women age their facial skin begins to look tired and dull, wrinkles and dark spots appear and skin loses its spring, elasticity and overall freshness. They seek anti-ageing skin care products to bring back the look of youth their skin once had. Dermatologists and many women know that Vitamin C is an antioxidant powerhouse and that there is an impressive and conclusive body of research proving the anti-ageing benefits of topical Vitamin C. However, all topical Vitamin C is not necessarily effective. Wouldn’t it be great to have a super potent, stable daily dose of topical Vitamin C to smooth wrinkles, increase firmness, even out dark spots and restore youthful radiance?

Aesthetic Source is pleased to announce the debut of Exuviance Vitamin C+ Antiaging Booster. This NEW dermatologist developed product is the latest and most technologically advanced treatment for helping to smooth wrinkles and brighten dark spots improving skin texture and luminosity.

Vitamin C has been a “go-to” topical anti-ageing treatment for years, but has struggled with potency concerns over time, especially after opening.

Studies show that the vitamin can deteriorate when exposed to light or air. That’s all changed with Exuviance Vitamin C+ Antiaging Booster, which uses a stable, 100% pure active powder formulation.

The antiaging power lies in pure vitamin C, essential for creating skin-firming and wrinkle-reducing collagen. Vitamin C helps restore luminosity while protecting skin from ageing free radicals. Plus, patented Aceta-C™ improves the benefits of vitamin C targeting melanin to brighten brown spots and discolorations.

The unique, stability-enhanced formulation is an anhydrous powder, contained in an opaque container with a shaker top, perfect for combining the correct dose into a serum or moisturiser just prior to use.

www.exuviance.co.uk

100% active powder formula with patented Aceta-C™ smoothes wrinkles diminishes dark spots increases firmness

W w s ti c

H C o te s A a o

A A e ra in b s c to

give your skin a boost introducing a high potency

“ te b E o ta O a o

the beauty of youth restored sprinkle the pure Vitamin C power booster into your favorite moisturizer or serum to amplify antiaging effectiveness

Introducing Exuviance Vitamin C+ Antiaging Booster

Y e re m a tr s

offer your clients skincare products that correct the visible signs of ageing while providing the experience of a salon treatment both in salon and at home.

“We’re thrilled to bring this new, groundbreaking technology to the anti-ageing market,” says Barbara Green, Vice President, Technology and Clinical Evaluations at NeoStrata Company, Inc. “Delivering one of the best anti-ageing ingredients to skin—vitamin C—in an effective way, is a game changer.

Our customers will love how they can boost their anti-ageing formulations to reduce the appearance of wrinkles and enhance skin clarity and tone.”

Where can my clients get more information? www.exuviance.co.uk is our non-sale website resource for both you and your clients, with information on the science and technology as well as skin concerns and all individual products.

How can I get started with this exciting brand?

Call us! 01234 313130. Training is an important part of the package we offerw: pre-course reading chapters with quizzes for you to verify your learning, short courses and a five day intensive Exuviance Academy. Following successful completion of the appropriate course you will be fully supported by our sales and training consultants.

Aesthetic Source - distributing Skin FitnessTM Aesthetic Source choose the best clinically proven cosmeceutical and nutraceutical products and ranges. Combining thorough and innovative training with creative PR and marketing campaigns, we bring you the best options for success in your own salon and spa. As distributor of The Best Cosmeceutical Range 2013 we understand what you need to be the best.

You can trust Aesthetic Source to have the knowledge and expertise to provide you with world renowned skin care options, delivered in a timely manner, supported by bespoke marketing materials, a strong PR campaign, in depth theory and practical training, post training support, and friendly, helpful staff, waiting to take your call.

Meeting the needs of your business, delivering high satisfaction to your clients Call us on 01234 313130 info@aestheticsource.com www.aestheticsource.com

WHERE SCIENCE MEETS SPA A clinically proven at-home and professional range to transform skin, while providing the added luxury of natural botanicals to comfort skin and please the senses

Dermatologist developed skincare

Caffè Ottavo Italian Coffee pods | Tèspresso Speciality Tea pods

Bring your Spa or boutique Hotel to life with refreshment at the touch of a button.

Invite your guests to enjoy premium Italian artisan roasted coffee and 100% natural herbal teas, using Caffè Ottavo’s beautiful Signature Pod Machines.

We can supply your Spa or Hotel with everything you’ll need to get started right away – with surprisingly low start-up costs.

Contact us today at info@CaffeOttavo.co.uk, to discover how we can help your guests feel even more special.

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WORLDWIDE INSPIRATION

Monart Spa

Located within over 100 acres of private woodlands in North County Wexford, Monart is Ireland’s first purpose built, standalone luxury destination spa, offering guests the perfect environment in which to tend to their physical, mental and emotional wellbeing.

AUGUST 2014 | WWW.MODERN-SPA.COM | 47

WORLDWIDE INSPIRATION

“T

he spa is part of Monart, a 5* destination spa dedicated to helping clients de-stress, relax and rejuvenate,” explains Spa Manager, Amy Kenny.

“Monart House was built in 1740 and was bought by the Griffin family. In 2005, they created one of the world’s leading destination spa properties with the old house acting as a gateway to the super modern facilities. The spa is the heart of Monart, and was there upon opening the property.”

Monart’s primary aim is to provide an environment in which guests can relax and rejuvenate, with its sole focus remaining on its spa offer and not on non-spa business such as weddings and other events. “This is our USP here at Monart,” explains Kenny. “Not

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WORLDWIDE INSPIRATION

only are we Ireland’s first purpose built destination spa, but we do not host any non-spa business and our entire operation is available to adults only.

Although we do not offer any nonspa facilities throughout the year, the practice of hosting a range of specialist residencies has become a very popular addition here at Monart, for example our three month annual Shaolin Residency.”

The Shaolin monks have been a regular fixture at Monart since 2010, sharing their knowledge of fitness, meditation and healing in the form of authentic Far Eastern practices such as Qi-Gong, Tai Chi and kung fu.

In terms of its standard offer, a thermal spa and treatment rooms are at the heart of the Monart experience, and an extensive range of treatments and classes are available to residents, as

well as a range of spa programmes to non-residents. Spread over 2400 square metres, the substantial facilities include both an indoor and outdoor sauna, sanarium, caldarium, aromatic steam room, salt grotto and hydrotherapy pool.

“As a spa, our most popular treatments have always been centred around our body treatment selection, with massage at the forefront,” explains Kenny. “Though we have added extensive treatments to our menu over the years, it seems there will always be an appetite for the age old favourites.

Our signature treatment is the Deluxe Monart Massage which is a proven favourite with guests. It involves a full body massage with the addition of hot towels and moisturising dry body oil, creating an overall relaxing but beneficial treatment.”

“Our main product partner is Pevonia,” continues Kenny. “This was initially chosen due to its philosophy being akin to our own. Our brand is focused on returning to one’s true nature; the ethos matches Pevonia’s perfectly. We also carry Voya – an organic Irish seaweed based brand – which we felt enhanced our trueness to our own culture. We have used Pevonia since opening and introduced Voya approximately 18 months later. At the moment we feel we have captured and fulfilled our guests’ requirements and desires from our treatment selection, and therefore, are not currently seeking to expand our offerings in terms of product lines.”

The team at Monart has made a conscious decision to market the spa to both sexes, offering an additional treatment menu specifically focusing on

AUGUST 2014 | WWW.MODERN-SPA.COM | 49

WORLDWIDE INSPIRATION

men’s health and wellness. This attitude extends to the design of the spa, having been decorated in natural, muted tones.

“Our inspiration was to create a beautiful relaxing haven for both men and women,” says Kenny. “Our design and interior fit-out certainly reflects a gender neutral property.”

The splendour of the original Georgian house stands in contrast to the modern design of the new wing, with wood and glass creating a striking effect. Accommodation is

available in the form of two luxurious suites within the main house, and 68 deluxe bedrooms that are located within Monart’s private woodlands. The relationship with nature is an important part of Monart’s appeal, with the close proximity to the lush outdoors creating the perfect basis for a truly relaxing experience.

With a unique spa concept, it’s no surprise that Monart has gone from strength to strength since its launch.

“Monart opened in December 2005

50 | WWW.MODERN-SPA.COM | AUGUST 2014

and has taken time to build up the business,” concludes Kenny. “As Ireland’s only destination spa, Monart needed time to establish itself and to educate the market as to what we were, what we wanted to achieve and most importantly, what our guests might expect from a visit to Monart. Thankfully, we are well and truly there. Our business continues to grow, both with residents and day spa guests.” www.monart.ie

ADVERTORIAL

LAVA’S IN THE AIR Shared Beauty Secrets MD, Clare Anderson, introduces Lava Shells.

What are Lava Shells?

Lava Shells are the world’s first selfheating massage tool. They are 100% recycled, natural tiger clam shells, native to the oceans surrounding the Philippines. A patented, natural, biodegradable heat technology is incorporated into the Lava Shell which then emits heat for over an hour, allowing therapists to provide a continuous and seamless body massage.

Portable, eco-friendly and non-porous, Lava Shells can be used to treat a multitude of concerns from easing aching muscles and joints to alleviating the suffering from IBS and bloating.

Due to the shells’ unique shape and angles they become an extension of the therapist’s hands, deploying deeply therapeutic relief to where it is needed.

Perfect for all industry professionals and used by mobile therapists, salons and spas.

How do Lava Shells work?

A sachet containing a blend of food grade minerals is placed inside the shell to which the activator, a saline solution, is added, causing an exothermic reaction.

Once activated, the shells take between 5 and 10 minutes to heat up and then continue to generate heat for over an hour. As the shell is used, it will naturally transfer heat to the body and cool; when set aside and rested it will begin increasing in temperature, giving the therapist full control and ability to create a totally bespoke treatment for every client. Once activated, a shell will stay warm for over an hour. There is also a cold option – Glacial Shells can be used

in conjunction with Lava Shells to deliver a different treatment experience.

What treatments do you offer?

During the past five years the treatment portfolio has been developed to offer seven wonderful and unique treatments thanks to the launch of both Glacial and Facial Shells to join the original Lava Shells.

• Lava Relax Massage – Wonderful for relaxation • Lava Shells Massage – The ultimate calming experience • Lava Shell Therma Facial – Ideal for skin radiance • Lava Rescue Massage – Great for muscle aches • Glacial Shells Detox Treatment – A must for detoxifying • Lava Shell Warming Back Massage – Fantastic for soothing aches • Lava Shell Intensive Muscle Recovery – Terrific for tension In addition, we offer a Lava Shot range of taster treatments, which are perfect for promotions and event activity or as an introduction to the Lava brand.

What differentiates a Lava Shell treatment from a hot stone treatment?

Lava Shells have many unique qualities

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over hot stones, predominantly the continuous heat the shells emit for over an hour, thereby enabling the therapist to deliver a deeper, more relaxing treatment as they have continuous touch time with the client. Unlike stones, the temperature of the shells stabilise as they are worked with, and re-heat when rested. This means that the therapist is able to manage the temperature and offer a totally bespoke treatment to suit each and every client.

For further information visit www.sharedbeautysecrets.com.

Clare Anderson can be contacted on clare@sharedbeautysecrets.com or 01869 357701.

CELEBRATING 5 years of success for Lava Shells®

“Happy 5th Birthday Shared Beauty Secrets, so pleased you are growing from strength to strength and excited about the future...”

Sir Richard Branson

Discover our beauty secrets by calling today on 01869 357701 or visit us online at www.sharedbeautysecrets.com

TROUBLESHOOTING

HAIR NECESSITIES With spas currently offering a wellbeing solution for the mind, body and skin, Modern Spa wonders if the benefits of spa-ing should extend to more in-depth services for the hair, and if so, how? One option is being implemented by runway stylist and salon owner, Matthew Curtis, who is currently collaborating with Hoar Cross Hall Spa in Staffordshire and Eden Hall Spa in Nottinghamshire on a revolutionary hair concept. We chat to Matthew and Hoar Cross Hall’s Managing Director, Adrian Pearson, to discover the ideas behind the project.

About Matthew:

Matthew Curtis is a leading hair stylist whose experimental editorial fashion and beauty features have graced the pages of Vogue, Marie Claire and Elle magazines. His trend leading styles can also be seen on the catwalk, where he has created and worked on looks for Ted Baker, Dolce & Gabbana, Ralph Lauren, Marc Jacobs and Alice & Olivia.

H

aving previously worked for Hoar Cross Hall on a consultancy basis, Matthew initiated the project at a time that perfectly coincides with a period of major redevelopment for the spa.

Under the leadership of a new CEO, the business is heading in an exciting

new direction, with a substantial financial investment resulting in the creation of extensive new facilities including a new state-of-the-art medi-spa.

The spa’s current offering includes a standard hairdressing service, but the Hoar Cross team is keen to offer a service that is more in keeping with the

spa’s ethos from a wellbeing point of view. The concept in itself is simple: to provide answers and solutions to clients’ hair concerns that cannot be addressed

AUGUST 2014 | WWW.MODERN-SPA.COM | 55

TROUBLESHOOTING

About Hoar Cross Hall: Set in 50 acres of stunning Staffordshire countryside, Hoar Cross Hall Spa Hotel is a Grade II listed stately home retreat that pairs period style with modern luxury and attentive service. by visiting a standard hair salon, and therefore ultimately extending the sense of wellbeing to the hair as well as the body in the spa environment.

Matthew’s keen interest in the science behind the hair’s reaction to various factors has been the driving force behind the project, and having seen it offered elsewhere, he realised that the lack of this offering in UK spas should be addressed. The procedure is carried out using advanced Kerastase technology, including a macro-imagery camera that allows for the magnification of the hair shaft and scalp by up to 600 times, resulting in an accurate, educated analysis of the causes of common

issues such as flat, lifeless or dull hair, as well as issues that may particularly affect men, such as hair loss.

This detailed assessment can then be used to pinpoint the guest’s individual needs, on the back of which a relevant therapy or treatment can be offered within the spa. The 15 minute analysis, following a consultation, is currently planned to be offered free of charge to encourage guests to take

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advantage of the service. As well as an in-spa treatment, a relevant retail solution can be recommended, allowing for a truly tailored service for clients and a potentially lucrative result for the business.

In addition to this technology, the introduction of a blow-dry bar – where guests will be able to select a look from a cocktail style menu – will allow them to leave the spa feeling good both mentally and physically. Matthew’s extensive industry experience has left him with the expertise to recreate seasonal catwalk looks in a diluted way, resulting in styles that will be trend led but consumer-friendly. As well as putting together inspirational blow dry solutions, Matthew’s key involvement, once implemented, will include the continued education of the spa’s staff to ensure top quality results that will ultimately equip clients with the education and confidence to deal with their hair going forward.

Although no date has been officially set for its introduction, the service is scheduled to roll out across the two spas between October and January.

Both Matthew and Adrian have high hopes for its launch, with Matthew seeing this as a model that can eventually be implemented worldwide as a treatment that offers a genuine benefit to both spas and their clients.

For more information on Matthew and his salon, visit www. matthewcurtis.biz. Further details on Hoar Cross Hall can be found at www.hoarcross.co.uk.

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@Elemis

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IRIS LIFT PORE REDUCING GEL-CREAM Perfect for clients suffering from loss of firmness, wrinkles and irregular skin texture. This product has a light melting texture and can be used morning and evening. It is suitable for all skin types.

caring for all skin c types and ages Exciting new ranges for both salon and retail products. Full comprehensive salon support: training, POS, offers, no minimum spend required.

Skin Evolution E ol tion Limited PO Box 275, Cheltenham Gloucestershire GL51 4YT

t 01452 864574 t: 8645 e: office@skinevolution.co.uk www.skinevolution.co.uk www.doctor-renaud.co.uk www.kleraderm.co.uk

UK DAY SPA FOCUS

The Garage Spa

Set in gorgeous Teesdale countryside, The Garage Spa offers a truly one of a kind experience, with a treatment menu inspired by the building’s automotive past.

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UK DAY SPA FOCUS

T

he Garage Spa was the brainchild of Barbara-Anne Johnson, co-owner of The Morritt Country House Hotel, along with her husband Peter Phillips.

After 30 years in the industry, working for major organisations worldwide including Dow Chemical and Elizabeth Arden, Barbara entered the hospitality industry in 1994 when she and Peter bought The Morritt.

Barbara explains: “The Garage Spa was opened in early 2013 as a way to raise occupancy in the adjoining Morritt Country House Hotel, and in just over a year, the spa has become a popular destination for local people and visitors from further afield.

“The building housing the spa

has a fascinating past – it was an actual garage in the 1920s when it accommodated, refuelled and repaired the new ‘Horseless Carriage’ – the motorcar. While proud owners rested overnight in the hotel, the chauffeur cleaned, polished and prepared the car ready for the next day’s journey south to London or north to Carlisle and Scotland.

“Last year, the building was transformed from an ancient stopping station into a first-class spa where you’ll find everything you would expect from a modern spa and more. Created with imagination and luxurious rural simplicity, sumptuous decor awash with warm natural stone and timber welcomes you like an old friend. Automotive details can

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be found throughout the spa, from the Rolls Royce couples’ suite to the private outdoor cabriolet hot hub. Want your nails done? Step into the paint shop.

Not firing on all cylinders? A full body MOT is just the ticket.

“Our signature treatment is the Classic MOT facial. We went the extra mile to create our Classic MOT facial to ensure it covers all the bases to give all skin types a clean bill of health. The thorough yet gentle cleansing ritual makes skin perform better by helping it retain moisture and elasticity. Created by our in-house team using natural ingredients, this facial is made with the best locally sourced Teesdale honey, renowned for its anti-oxidant, moisture-retaining and age-defying properties.

UK DAY SPA FOCUS

“When opening the spa, The Garage introduced its own range of Garage products made from a blend of Teesdale honey supplied by local beekeepers. The idea was to keep products as local and natural as possible. Products include the Soft Top Body Lotion, Wheelie Good Cleanser, Turbo Boost Conditioner, Unleaded Shampoo and Jump Start Body Wash.

“Later this year, The Garage Spa will

be stocking products and offering facial treatments by Germaine de Capuccini – a brand that offers some of the world’s most advanced skincare products and luxurious spa treatments available today.

The introduction of these treatments will complement the signature facials and CACI treatments already provided

by The Garage. Other brands used in the spa include Vitage make-up, Jessica nail products and Kissed by Mii

spray tanning and tanning products. In September we will also be introducing a resident hairdresser in the spa, offering a full range of services to visitors.

“We find that a wide range of clientele visit The Garage Spa, with ages ranging from 16 to 60. Many of our visitors come in groups to enjoy special events such as Girls’ Night In or day spa or overnight spa packages. The adjoining hotel is a popular choice for weddings,

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UK DAY SPA FOCUS

and many brides, mothers of the bride and guests take advantage of the spa facilities to prepare for the special day.

As well as relaxation and treatments, the spa offers professional hair and make-up application. Because of our automotive theme, a lot of men who may be intimidated by a traditional ‘feminine’ spa are happy to visit The Garage for a ‘pit stop’.

“Visitors have reacted extremely positively to the unique concept of The Garage Spa and we provide all guests

with a comment card at the end of their stay. Their positive comments are the best recommendation we could receive: “A lovely spa with attention to detail.”

“A very quirky and unusual spa, enjoyed it thoroughly.”

“Beautifully decorated, nice finishing touches.”

“Brilliant day, one of the best spas I’ve been to. Beautiful outdoor area.”

“The Garage Spa is prominent on social media including Facebook and Twitter, and we write regular blog articles

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about spa events and new treatments.

Our website is maintained continually and we feature occasionally in magazine features. Our wedding and hotel team also promotes the spa to customers.

The Garage is featured in a monthly customer email newsletter to hotel and spa customers. We continuously look for ways to improve our service and we anticipate a successful 2014/2015; we are currently up 30% on last year’s bookings.” www.thegaragespa.co.uk

Courses Cosmetic Making Diploma The Creamy Craft of Cosmetic Making How to make Mineral Makeup How to make Natural Makeup Art of Soap Making/Shampoo and Bath Bomb Making

Perfume Making Holistic Skincare Aromatherapy Diploma Module 3 Contact: Rosie Brandrick Tel: 01455 615466 or 01455 619943 8 Hawley Road, Hinckley, Leicestershire, LE10 0PR Email: rosie.brandrick@shirleypricearomatherapy.com

TRIED & TESTED

Aimee Loves…

Yumi Lashes I always make a lot of my lashes and they’re always my main focus as far as make-up goes – I love a lined lid, curled lashes and a couple of coats of a good quality mascara, but I’ve never bothered with any sort of lengthening/curling/extension type treatment. This is mainly because, luckily, my lashes are quite long and I have always been able to make them look pretty good without the help of any such treatment… or so I thought until I tried YUMI Lashes.

I was invited to try the treatment by Nadia Rafi, the Creative and Marketing Director at YUMI Lashes and the best in the business, and I was incredibly excited. Nadia began by placing Coenzyme Q10 gel pads under my eyes to protect the bottom lashes and smooth out lines and wrinkles. I think it was at this point that I was asked to shut my eyes, and I have to be honest here. I was tired when I went for this treatment. Very tired. I may have drifted off slightly for parts of it. You may wonder how it’s possible to practically fall asleep when having your eyelashes fiddled with, but I found the experience very relaxing, and in my opinion, falling asleep is just the natural thing to do when you have your eyes closed for nearly an hour.

So from what I can remember, the treatment felt slightly strange at first, but never uncomfortable. A mould was applied to my upper lids and my lashes were placed over it.

They were then boosted upwards and then straightened, which adds length and volume to the natural lashes. A tint was then applied (there’s a choice of five to suit each individual), and then the lashes were conditioned. In terms of the process, I have no complaints. The scent of the solution wasn’t particularly nice, but then you don’t go into this type of treatment expecting it to smell of air freshener. Overall, I found the whole thing (at least when I was awake) strangely enjoyable.

When I first opened my eyes I was shocked.

My lashes looked incredible. Nadia advised me not to get them wet for at least 24 hours, and that they would look even better the next day.

She was completely right. They looked longer, thicker, had more volume and were the perfect shade of deep black – basically everything you would want from a lash treatment. I put mascara on a couple of days later (not that I needed to) and they looked even more amazing; I almost thought I was looking at Bambi.

In the first couple of weeks after the treatment, so many people thought I was wearing false 66 | WWW.MODERN-SPA.COM | AUGUST 2014

lashes, but in a good, natural way, not in a ‘spider hanging off your eye’ kind of way. The effects last for 8-12 weeks; it’s now been around a month since the treatment and they still look great. The curl is no longer as dramatic and I do feel that I need to wear mascara now, but I don’t need to curl them at all. The difference they make to your face when you wake up in the morning is remarkable. Even with puffy lids and dark circles, my lashes make me look wide awake and when this wears off completely, I’m pretty sure I’ll be going back for more. www.yumilashes.com

TRIED & TESTED

The Golden Maharani Facial Treatment at Thai Square Spa, Covent Garden The first thing I noticed as I set foot in the spa reception was how gorgeous it was. I will admit that I’m a bit of an interior design snob – as a consumer, good décor is definitely something that draws me in, and I felt transported to the Far East as soon as I entered. I was introduced to my therapist, Noo, and she led me to the downstairs spa, consisting of various treatment rooms leading off from a relaxation area.

I was visiting to experience the Golden Maharani Facial – an ancient Thai ritual traditionally reserved for the royal bridal party. At 1.5 hours, this was a longer facial treatment than I had experienced before and I was half wondering if it would feel too long. As it turns out, it was so relaxing that it went by in a flash. My treatment began with a foot soak, before I laid down and Noo began an incredibly thorough cleanse of my skin, before moisturising my face and neck several times using gorgeous smelling jasmine-based products. She then began a long facial massage. As someone who suffers from problem skin, it was a lovely feeling to have my skin so well cared for without the products feeling heavy.

My skin was then prepared for the mask using warm herbal compresses. The warmth felt amazing but I was snapped out

of my sleepy state when the mask infused with collagen and 24-carat gold was applied over my face and neck. It was very cold, with a wet, rubbery consistency – not quite what I was expecting – but I soon got used to its texture. While this was getting to work on my skin, Noo performed a long massage on my scalp and arms, using just the right amount of pressure to leave me feeling relaxed but rejuvenated. The mask was then removed and serum applied before the treatment was finished with gentle Thai stretches. My first reaction was genuinely a feeling that this definitely couldn’t have been a 1.5 hour massage as it went by so quickly. (It turns out, it was). I was disappointed that it was over.

After my treatment, I lay on a day bed in the relaxation area for a good hour, drinking complimentary fruit tea and reading Tatler magazine – the perfect end to a brilliant treatment. When I finally felt like I should probably stop lounging around and go home to do some work, I headed back to the changing room to check out my skin. It felt soft and thoroughy cleansed, and looked glowing. A lovely treatment and experience. www.thaisquarespa.com AUGUST 2014 | WWW.MODERN-SPA.COM | 67

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SPA BOUTIQUE

HEAVEN SCENT This month, Modern Spa takes a look at aromatherapy home fragrance products from AromaWorks, perfect for retailing to clients who are seeking to recreate the spa ambience at home. AromaWorks specialises in formulating luxury products with the added benefit of pure essential oils – including lemongrass, bergamot, juniper berry and sandalwood – each providing a number of benefits to the mind and body.

Candles Each and every candle in the range is hand poured in Britain and is made using only natural soy and beeswax with no additives. Available in three sizes – small (10cl), medium (30cl) and large three-wick – this candle collection contains 100% natural products and 100% pure essential oils that encourage positive emotions to help overcome the stresses of day-to-day life.

AromaWorks prides itself in formulating the very best quality aromatherapy candles in the following seven fragrance blends: Essential Rose,

Inspire, Nurture, Serenity, Soulful, Yin and Yang.

The 10cl candle is priced at £15.00, 30cl at £32.00 and the three-

wick candle at £43.00. Duo Candle Sets (£25.00) and Signature Range Gift Sets (£42.00) are also available.

Reed Diffusers Available in Inspire, Nurture, Serenity and Soulful to invigorate, comfort, revitalise and calm, AromaWorks’ Reed Diffusers contain 100% essential oils to fill rooms with fragrance that lasts at least 4-6 weeks. Each Reed Diffuser is priced at £35.00.

Room Mists AromaWorks’ Room Mists are produced in four fragrance options – Inspire, Nurture, Serenity and Soulful. These Room Mists are used to lift the scent in a room, provide a calming and relaxing environment in which to sleep or refresh the home. Room Mists are priced at £20.00 each. www.aroma-works.com AUGUST 2014 | WWW.MODERN-SPA.COM | 69

PRODUCT DIRECTORY AESTHETIC EQUIPMENT

MANICURE & PEDICURE

SLIMMING & WEIGHT LOSS

Laser S.O.S. Ltd 01480 460 990 info@lasersos.com www.lasersos.com

All That Jazz Nail Harmony UK 0208 172 0595 www.allthatjazzuk.com www.twitter.com/AllThatJazzUK

BioSlimming Westfield House Distributors 01290 553 114 www.westfieldhousedistributors.co.uk www.twitter.com/BIOSLIMMING_UK

CND Sweet Squared 0845 210 6060 www.sweetsquared.com www.twitter.com/sweetsquared

Technogym U.K. Ltd. 01344 300 236 01344 300 238 UK_info@technogym.com http://www.technogym.com

Leighton Denny Expert Nails Richards & Appleby 0845 862 1525 www.leightondennyexpertnails.com www.twitter.com/leightondennyEN

SPA TECHNOLOGY

ASSOCIATIONS Checkaprofessional.com 0808 901 9042 info@checkaprofessional.com www.checkaprofessional.com www.twitter.com/checkaprof

DESIGN Sparcstudio 0844 879 3765 neil@sparcstudio.co.uk www.sparcstudio.co.uk

EYELASH SERVICES & TREATMENTS Beautytrix - Flirties 0845 022 2233 www.beautytrix.me Eyelash Design Company 0208 500 9028 info@lashperfect.co.uk www.lashperfect.co.uk Thalia Distribution & Training Academy 0800 014 8231 info@thalia-dta.eu www.thalia.com www.twitter.com/THALIADTA

FURNITURE REM UK Ltd 01282 619977 01282 619617 sales@rem.co.uk

HAIR REMOVAL Beautytrix 0845 022 2233 www.beautytrix.me Couture Training Waxxpress, Caronlab, Masqua 0121 647 7244 info@couture-training.com www.couture-training.com www.facebook.com/couturetrainingacademyltd www.twitter.com/CoutureTraining

O’Nine Nails UK Julie Brown Nails & Education 07795 810 898 www.twitter.com/onineuk OPI Nails Lena White Ltd 01923 240 010 www.opiuk.com www.twitter.com/OPINails Thalia Distribution & Training Academy 0800 0148 231 info@thalia-dta.eu www.thalia.com www.twitter.com/THALIADTA

SKIN CARE Elemis 0207 907 2741 www.elemis.com www.twitter.com/elemis GLAMGLOW Natalie Roche – For The Love Of Beauty 0844 800 7661 info@glamglowmud.co.uk customercare@glamglowmud.co.uk press@glamglowmud.co.uk www.glamglowmud.co.uk www.twitter.com/GLAMGLOW_UK Goldi Dead Sea Skin Care Ganesha Group 0845 862 5110 Info@ganeshagroup.co.uk www.goldideadseausa.com www.twitter.com/ganeshagroupuk

MindBody 0203 397 4810 www.uk.mindbody.com www.twitter.com/mindbodysalon Phorest Salon Software 0207 100 9290 01483 326 504 letsgrow@phorest.com www.phorest.com

TANNING PRODUCTS & EQUIPMENT Beautytrix 0845 022 2233 www.beautytrix.me Xen-Tan Natalie Roche – For the Love of Beauty 0844 800 7661 customercare@xen-tan.co.uk press@xen-tan.co.uk

TEXTILES Création Baumann 020 7226 7748 (phone) 020 7226 7753 (fax) 07791 986 728 (mobile) mary.hall@creationbaumann.co.uk www.creationbaumann.com

TRAINING OPPORTUNITIES Beautytrix 0845 022 2233 www.beautytrix.me Couture Training 0121 647 7244 info@couture-training.com www.couture-training.com www.facebook.com/couturetrainingacademyltd www.twitter.com/CoutureTraining

Laser S.O.S. Ltd 01480 460 990 info@lasersos.com www.lasersos.com

Eyelash Design Company 0208 500 9028 info@lashperfect.co.uk www.lashperfect.co.uk

MAKE-UP BRANDS

Pevonia 01449 727 000 www.pevonia.co.uk www.twitter.com/PevoniaUK

Julie Brown Nails & Education 07795 810 898 www.onineuk.com www.twitter.com/onineuk

Jane Iredale IIAA Ltd 0208 450 2020 www.janeiredale.co.uk www.twitter.com/JaneIredale_UK

Thalia Distribution & Training Academy 0800 014 8231 info@thalia-dta.eu www.thalia.com www.twitter.com/THALIADTA

Thalia Distribution & Training Academy 0800 014 8231 info@thalia-dta.eu www.thalia.com www.twitter.com/THALIADTA

Harley Wax 0845 612 1944 info@harleywaxing.co.uk www.harleywaxing.co.uk www.twitter.com/HarleyWax

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“OUR ONLINE BOOKINGS VALUE IS 258% ABOVE THE INDUSTRY AVERAGE” – ANNA FORSLING, THE KLINIK

FIND OUT HOW SHORTCUTS HELPED THE KLINIK SET THE INDUSTRY STANDARD WWW.SHORTCUTS.CO.UK/KLINIK

HD205 Modern Spa Magazine.pdf

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