2026 So Far The Numbers Behind MEPCA Audience, reach and engagement across print, digital and email. Published for advertisers and agencies planning their 2027 campaigns.
41,908
31,498
88%
+44%
MONTHLY READERSHIP
E M A IL S U B S C R IB E R S
MANAGER LEVEL OR ABOVE
WE B S IT E M O N T H L Y V IS IT S Y o Y
Who reads MEPCA Profiled from our subscriber database, not a self-selecting survey.
63.2%
20.9%
10.7%
4.2%
Manager
Director
Engineer
C-Suite
18,102 Subscribers
5,999 Subscribers
3,060 Subscribers
1,217 Subscribers
MOST COMMON ROLES
Operations Manager
17.0%
Director (General)
4.6%
Production Manager
11.3%
Sales & Commercial Director
4.5%
Engineering Manager
9.6%
Manufacturing Manager
4.0%
Quality Manager
7.3%
Operations Director
4.0%
Manufacturing Engineer
5.7%
Managing Director
2.1%
Operations and production lead. The three largest roles account for 38% of subscribers.
Profiled from records, not a survey. Job titles come from data, not self-reported answers.
88% sit at manager level or above. These are the people who specify, approve and sign off.
Where they work No single sector dominates. The top four each account for roughly one in eight readers.
Food & Beverage
13.4%
Wholesale & Distribution
4.7%
Machinery & Equipment
13.4%
Engineering Services
4.2%
Automotive
11.0%
Chemicals
3.8%
Electronics & Electrical
10.7%
Other Manufacturing
3.1%
Aerospace & Defence
8.5%
Logistics & Transport
2.5%
Metals & Fabrication
7.3%
Medical Devices
2.4%
Pharmaceutical
5.0%
Rail, Marine & Transport
1.4%
No single sector dominates. The largest is 13.4%, so campaigns reach across manufacturing, not one corner of it.
Discrete and process, side by side. Machinery, automotive and electronics sit alongside food, pharma and chemicals.
Sector targeting is possible. Solus e-shots can be aimed at one sector rather than the full list.
Geography and company size A UK core with a substantial international readership, across companies of every size.
COMPANY SIZE
72%
14%
9%
3%
2%
UK & Ireland
Europe
USA
Asia
South America
1 – 49 employees
15%
50 – 249
27%
250 – 999
24%
1,000 – 4,999
12%
5,000+
22%
Well spread coverage. Every band is well represented, from small production lines through to multinationals.
The reach Print, digital, email and social. Every campaign has more than one route to the same reader.
Monthly Readership
Print Circulation
Digital Circulation
Email Subscribers
LinkedIn Followers
41,908
11,814
30,094
31,498
5,234
32%
5.8%
37%
Average solus e-shot open rate
Average solus e-shot click-through rate
Average e-newsletter open rate
Across 2026 campaigns to date
Across 2026 campaigns to date
Across 2026 sends to date
One reader, several touchpoints. The same engineer sees a campaign in print, in the inbox and on the site.
Email is the strongest channel. Open rates run ahead of typical B2B benchmarks.
Averages, not highlights. These are wholeyear figures across every campaign we ran.
A growing digital audience Traffic to mepca.com has climbed through 2026, and sponsored editorial keeps working after an issue closes.
372,000
36,000
+44%
Website Visitors
Website Visitor
Monthly Visits YoY
August 2025 to August 2026
In July 2026
This July vs last July
189,031
4,521
+37%
LinkedIn impressions
LinkedIn engagements
Mobile Website Traffic YoY
Aug 2025 to Aug 2026
Reactions, comments and reposts
This July vs last July
Growth, not a spike. July alone brought 34,000 visitors, up 44% on the same month last year.
Mobile is where the growth is. Phone traffic is up 37% year on year, which is why creative that works on a small screen matters.
LinkedIn reaches past our own following. 189,031 impressions against 5,234 followers.
What changed in 2026 Six pieces of work from this year, and what each one means for a campaign running in 2027.
Mobile Website Upgrade
Website SEO Push
SEO Optimised Supplier Directory
The site was rebuilt mobile-first this year. Advertiser creative and sponsored articles now render properly for readers on a phone, where a growing share of traffic comes from.
A full technical and content overhaul of mepca.com. Sponsored editorial keeps earning search traffic for months, so a campaign carries on working past its completion date.
A permanent, searchable listing on the site, giving advertisers a year-round presence between campaigns rather than visibility only in the months they book. Each created to rank highly on search engines to attract more engaged external readers.
Extended Exhibition Partnerships
Subscriber Data Enrichment
Magazine Redesign
In 2026, MEPCA partnered with 17 exhibitions across the UK and Germany, helping grow MEPCA’s presence in the manufacturing community.
We profiled the subscriber database by role, seniority and sector. It is why the numbers in this document exist, and it means campaigns can be aimed rather than broadcast.
A full overhaul of the magazine layout, design and function to further improve reader experience to increase average read time per subscriber.
Who worked with MEPCA in 2026? Hundreds of brands opted to work with MEPCA in 2026. Here are just a few…
Planning for 2027? Twelve feature themes. Map your launches, show dates and campaign priorities against them.
Planning your 2027 campaign? Full Media Pack Available On Request
James Burke, Publication Manager jb@mepca.com 01795 509105