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Boutique Magazine Media Pack 2021

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SEPTEMBER 2020

APRIL 2020

DECEMBER 2019

January 2018 – Issue 87

ISSUE 87

BUSINESS SENSE FOR FASHION RETAILERS

Our biggest fashion moments New season selections Embracing diversity Be a host with the most

November 2010

June 2016 – Issue 68

July 2017 – Issue 81

September 2014 – Issue 47

April 2015 – Issue 54

ISSUE 35

ISSUE 68

First look AW18 collections 10 reasons to visit trade shows Inside Deptford’s Kickslove Matches online’s Megan Reynolds

www.boutique-magazine.com

www.boutique-magazine.co.uk

THE 100TH ISSUE

September 2013

June 2016

ISSUE 81

ISSUE 47

BUSINESS SENSE FOR FASHION RETAILERS

NEW BEGINNINGS

July 2017

September 2014

ISSUE 54

First look SS21 Safety innovations Virtual buying In-season updates

www.boutique-magazine.co.uk

www.boutique-magazine.co.uk

April 2015

New world retail

ISSUE 100

BUSINESS SENSE FOR FASHION RETAILERS

2020 trade show guide Sparkling jewellery buys Inside D.A.Y. Peckham Raise your e-commerce game

Virtual buying Short order must-haves Business innovation International e-commerce

ISSUE 116

BUSINESS SENSE FOR FASHION RETAILERS

BUSINESS SENSE FOR FASHION RETAILERS

We are all in this together

Celebrate in style Stepping things up

ISSUE 114

January 2018

February 2019

February 2019 – Issue 100

BUSINESS SENSE FOR FASHION RETAILERS

ISSUE 110

JULY 2020 – Issue 116

DECEMBER 2019 – Issue 110

ISSUE 118

JULY 2020

BUSINESS SENSE FOR FASHION RETAILERS

ISSUE 1

BRITISH SUMMERTIME BUSINESS SENSE FOR FASHION RETAILERS

BUSINESS SENSE FOR FASHION RETAILERS

BUSINESS SENSE FOR FASHION RETAILERS

BUSINESS SENSE FOR FASHION RETAILERS

Amazing accessories Last minute swimwear AW15 graphic-print fashion Inside Javelin at the Anchor

EXCLUSIVE

Event planning January sales tips Essential SS11 buys Nottingham’s retail scene

AUTUMN CHIC

AUTUMN WATCH

Latest and greatest New collections Young fashion brands Tendence show report Entering industry awards

www.boutique-magazine.com

www.boutique-magazine.co.uk

www.boutique-magazine.com

www.boutique-magazine.com

Smart in-season buys Outstanding accessories Fantastic young fashion Six digital management solutions

CHIC THRILLS

Mixing bricks-and-clicks Awesome accessories Top AW13 and SS14 buys Inside indie group Coes

AW16 arrivals Germany’s star labels Inspirational interiors Brands to watch

2021 Media Pack | Boutique-magazine.co.uk


Now in its 11th year in publication, Boutique magazine is a trusted source of inspiration and market insight for independent fashion and lifestyle retailers. Each monthly edition is delivered to the doormats and inboxes of over 5,000 mid to high-end indies, presenting the latest fashion industry news, collections, buying ideas and expert business advice in an inspirational format. Boutique magazine’s print publication and website provide the ideal platforms for brands wanting to reach today’s most successful womenswear and menswear independents. We can help suppliers communicate their message to buyers via multiple channels, with bespoke advertising and promotional solutions available in print, online and on social media. The title’s continued aim is to be the voice for this niche industry, which is experiencing one of its most challenging periods in history. Its pages seek to not only inspire, but to help unite indie retailers with the right brands to maximise the fashion sector’s collective success. 2019 also saw the launch of the first ever Boutique Star Awards in celebration of this vibrant and unique industry. Giving recognition to leading retailers and suppliers, it will return once again this year as a benchmark for the best in the business.

RACHEL JACKSON

T: 01795 509106 • www.boutique-magazine.co.uk


Advertising Rates No of Issues booked

Double page spread Back cover/IBC/IFC Full page Half page Quarter page Connections: Annual subscription

1-3 £2900 £3000 £1600 £850 £450

4-6

£2700 £2850 £1400 £765 £405 £650

7-12

£2500 £2700 £1360 £725 £385

All adverts within e-magazines can be hyperlinked. Cost is dependent on size of advert, starting at £50.

Guaranteed Positions

10% premium on space costs for all guaranteed positions.

Additional Services Front cover £POA Advertorial (DPS) £3,500* Advertorial (full page) £2,100* Belly bands £6,500* Inserts (loose) £POA Sponsorship £POA

*Please note that prices do not include VAT PAISIE

T: 01795 509106 • www.boutique-magazine.co.uk


Mechanical Data

(width x height) Trim – 420 x 297mm Bleed – 426 x 303mm Full page: Type – 194 x 257mm Trim – 210 x 297mm Bleed – 216 x 303mm Half page portrait: 85 x 257mm Half page landscape: 175 x 127mm Quarter page portrait: 85 x 127mm DPS:

If you are supplying artwork, please send via email as long as the files are under 10MB. Please send larger files via third party ftp (eg. Wetransfer.com). Accepted file formats are: high resolution PDF, EPS, TIF, PSD, JPEG. Files must include fonts and images. Images need to be a minimum of 300dpi, CMYK. Files must be supplied with images embedded and fonts outlined. All cases where overprint is used must be brought to our attention when supplying files. If we are designing your artwork we require a brief in an email or word document. We cannot use images from websites for print. You will receive an email proof for approval.

Full page

Type: 194 x 257 mm Trim: 210 x 297mm Bleed: 216 x 303mm

Editor Gemma Ward gemma.ward@boutiquemagazine.co.uk

ADINI

OTTOMAN HANDS

Half page portrait Trim 85 x 257mm

Double page spread

Half page landscape Trim 175 x 127mm

Quarter page portrait Trim 85 x 127mm

Trim: 420 x 297mm Bleed: 426 x 303mm

Print and Online Sales Julie Neill julie@bpmedialtd.co.uk Beccy Wells beccy@bpmedialtd.co.uk Catherine Ridings cath@bpmedialtd.co.uk T: 01795 509106

Design and Production Grant Waters E: grant@cimltd.co.uk James Taylor E: james@cimltd.co.uk

T: 01795 509106 • www.boutique-magazine.co.uk


Digital www.boutique-magazine.co.uk Boutique magazine was one of the first fashion trade publications in the UK to embrace online marketing and remains at the forefront in offering clients cutting edge promotional solutions with a constantly growing online circulation. Up-to-the-minute news, launches and collections listings ensure the site receives consistent and increased traffic. Boutique magazine boasts a healthy following on social media.

Boutique Runway

Boutique Runway offers a completely new virtual buying experience that enables indies to connect with the industry’s best brands online. View still life images of next season’s most promising collections. Watch a pre-recorded virtual presentation of your favourites. Set up a live personal buying appointment with reps and agents via Zoom. Select your store’s next best sellers from the safety of your tablet, smartphone or computer. The future of forward ordering is here.

Boutique Magazine E-Newsletter

Boutique’s monthly e-newsletter is emailed to an online readership of over 4,500 indies each month The e-newsletter is an excellent option for brands looking to stand out from their competitors – entries are all hyperlinked so with one easy click the potential client will be directed to your website or contact email Sponsorship packages available: • Exclusive banner • Featured article placed onto Boutique-magazine.co.uk’s homepage for one month • Social media campaign

9.7 average click throughs with home page banner

7,500 online subscribers

6,000 unique visitors per month 4,000 and growing social media followers 20-25,000 web hits per month

Bespoke E-Shot Service

Boutique magazine offers a bespoke email marketing campaign service sending your marketing message direct to the inbox of our readership. While our in-house production studio masters the design, the date and time of delivery is placed in your hands giving you complete control over the service. Boutique will also provide post campaign statistics helping you to gauge the success of your e-shot. For more information about this tailored marketing solution, please contact the team directly.

T: 01795 509106 • www.boutique-magazine.co.uk


Online Rates

Online Rates One Off 3 months 6 months E-News £350 £500 Bespoke E-Shot £500 Home page banner £500 £450 Home page button £300 £250 Featured article £500 £450 Annual online directory listing All rates, except e-news, are per month and exclude VAT

12 months £950 £425 £225 £425 £650 T: 01795 509106 • www.boutique-magazine.co.uk


Bespoke Solutions

Brochures

A number of brochure packages are available – all printed on 150gsm triple coated silk and branded to specification. For a completely seamless service, the Boutique production team can assist in the design free-of-charge. The brochure can be used as in-house marketing material, or for distribution at exhibitions and conferences. For more information on this services please contact the team directly international fashion federation

Inserts Direct mail is a proven method of reaching your target audience with Boutique magazine acting as your main medium. With no limit on branding and design, inserts are an effective way of distributing either display adverts or literature – or a mixture of both! Print options are also available

AUTUMN/WINTER 2020

Autumn/Winter 2020

CACORLLEOCTIONLS C Spring / Summe

r 2021

Sponsored web content Social media posts PR videos covering both B2B and B2C campaign Please contact the team for more information on a bespoke offering.

T: 01795 509106 • www.boutique-magazine.co.uk


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