Tips n' tricks - C.I. Jeans - 2015

DESIGNERS Maria Clara Urrego / Catalina Gaviria / Laura Puerta RESEARCH & DESIGN AREA. C.I. Jeans S.A. Cra 53 #77 Sur - 120 La Estrella - Antioquia - Colombia.

This book was made in Medellín. May 2015

INTRODUCTION

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GARMENTS & CONCEPTS

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SHOWROOM

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OPENING

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BRANDING & LABELING

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This collection is a selection of tips and tricks about denim we want to share with you, because we want you to be updated and to have all the information every denim lover should know about the denim world. The best on denim garments, styles, washes, details and more‌ Only for denim lovers!

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GAP MK WOMENS SPECIAL MARKETS MK WOMENS MAIN LINE MK MENS POLO CHILDRENWEAR DENIM & SUPPLY ADAM LEVINE

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Quilting’s popularity extends to bottoms.

Performance and utility details add a sense of functionality. Jogger shapes with a tailored silhouette offer a more commercial option.

Earthy tones for S/S 16 are key. A strong vegetal palette inspires sunburnt shades of ochre, terracotta and mud brown.

Dying treatments enable an authentic looking denim wear-downs.

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Tropical florals and vacation vistas add a true touch of Americana to S/S 16. Classic Hawaiian florals and palms prints are updated in new colour combinations and by appearing on heavier, more interestingly textured base fabrics. Signature resort items such as poolside shorts and spreadcollar shirts are transformed by the use of lightweight denim.

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Studs and grommets remain a core embellishment trend, but more decorative all-over effects and combinations with destruction move the look forward. Patterned studding add a glamorous look.

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Colourful semiprecious stones and silver grommets adorn dark denims in regimented or scattered placements.

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Mills look to vintage workwear and 1970s references for S/S 16, offering up a variety of beautiful green and purple casts in super inky tones and vibrant hues. Seen on super-stretch, soft-hand linens and knit denim fabrics, this colour is set to be trending for seasons to come.

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The skinny is updated with high-rise waists and cropped leg lenghts, creating a slim and lean silhouette. Seen in high-stretch jeggings fabrics with glossy coatings and laundered variations.

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Classic polka dots are renewed for summer with exploded scale (oversized spots) to give new direction and a playful feel to traditional dots. Patterns range from compact repeats to more spaced out placement, while colour blocking and contrast tones add dimension.

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Finishers experiment with various laundry treatments to give check and stripe patterns a ‘new but old’ dimension.

Lasts season’s upholstery florals evolve fos S/S 16 with an Eastern sentiment, looking to Japanese and Chinese artworks as inspiration. Seen across all categories and both genders, these delicate florals appear as textured jacquards and washed-out prints.

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Coatings are manifested in soft colors. Rubberised pastel coatings are applied to fabric before garment manufacture for an all-over effect, or in localised areas, dipped and dipped for tongue-in cheeks looks.

Sprayed colour offers a more subtle, matte approach, while pearlised coatings add feminine glamour.

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The vintage theme pushes limits and takes garments to a state beyond repair. Finishers take a beautified approach to destruction, looking to modern techniques such as paint splatters and dirt marks to create vintage style surfaces.

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Medium to heavyweight denims are compactly woven with clean white or ecru backs, offering a dramatic contrast to deep cuffs; rigid, deadstock-look denims are combined with purist styling for a new take on premium. Clean and raw fabrics are deep, satured and grey, or red-cast in shade.

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Lightweight cotton, knit denim and comfort fabrics bring an important outdoor aspect to the classic chino.

While bleach and enzyme washes are nothing new to denim, finishers are focusing on developing subtle gradients and high-low contrasts. Applications include spray, daubed, tumbled and dip treatments to create these artistic surfaces.

DIY aesthetic includes paint splatters, and represents a new wave of design where fashion meets the artist’s paintbrush.

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As sustainability becomes a widespread talking point, with labels leading the way to a more eco-conscious industry, brands start to explore fibers, treatments and fabrics with an eye to the enviroment. Using ozone technology and nanosphere techniques we can achieve this trend.

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Denimheads look to a series of reworked utility style items for the ultimate workwear look.

Bellows-pocket jackets act as an alternative to the trucker, particularly sporty cagoule styles.

The utility-all continues for women, but with a contemporary, cleaned-up attitude. Herringbone, crisp chambray and wax treatments all have roots in traditional utilitywear.

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Finishers experiment with various laundry treatments to give plaid and check patterns a new dimension. Bleach spills and sprays leave a barely-there pattern.

Patched denim surfaces are refreshed this season with a variety of updates. Shadowing continues to be a key technique, emulating removed patches using masking or laser.

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Mills continue to reference archive constructions for S/S 16, taking inspiration from early denim heritage. Surfaces feature slubby ring effects and hand-loom defects that create vintage character. Heavy washes produce pale grey-blue or faded red casts and work with subtle dirt tints to produce authentically aged-looking garments.

An evolution of the sashiko and boro trend, we look to delicate hand-stitch repairs to lend a crafted feel to denim.

Patchworks combine a variety of contrasting tones and textures, haphazardly layered for a live-in look.

Ultra short inseams have a flirty attitude. Extreme dolphin hem detailing. Loose fits in supple lightweight denims and chambrays. Indigo knits for extra comfort. Smarter looks emerge with glossy finishes and color blocking.

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Fluid skirt, dress and shirt shapes are key to the retro contemporary look.

Lightweight denims are woven with synthetic fibres that give a glossy sheen.

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Lightweight cotton, knit denim and comfort fabrics bring an important active/outdoor aspect to the classic chino.

Sports-tech fabric worn with vintage washed denim is a key styling component of the story.

The continuing trend for statement back placements is reinvigorated with novel updates for the season.

Classic biker gang and rocker patches adorn jackets.

Slogans take on a variety of inspirations, from hippy and boho to statement sportswear looks.

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Jacquard and dobby weaves are refined sartorial appearance and work in both dark and light indigo shades, adding texture and interest to men’s and women’s tailoring and sophisticated casualwear styles.

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Was invented in the early 1900’s by Levi’s but the most selled jacket was “The Type Three” launched in 1962.

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Finishers take a beautified approach to the destruction trend, looking to modern techniques to create vintage style surfaces which can be abraded to reveal contrast layers, laser burnouts.

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A return to 1970s styling emerges on the street. The flare is updated with raw edge details in deep, dark saturated indigo. Seen at festival and on the catwalks, the flare appears with a slim, high waist or looser thigh with slightly upsized comfort fit, or updated cropped kick flare.

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Resin developments evolve for S/S 16 with light, malleable treatments on lightweight fabrics. Finishes focus on matte and dry handles to create a soft and natural touch.

Power stretch and performance recovery remain must-have qualities, with the latest developments stretching from 60% up to a staggering 140%.

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Dark, raw denims that evoke the spirit of 1950s deadstock fabrics are important for unisex wide-leg retro jeans. Western shirts and boxy rider jackets. Midweight raw finishes have a dry, matte appearance but can be woven or blended with synthetic fibre for movement and ease of wear. Heavier, red-cast weights are given light rinses.

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Tailored with relaxed straight-fit finishing in rib ankle cuffs. Softly draping, brushed Glen check fabric. Sporty contrast waistband detail.

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Japanese and Eastern-inspired styling continues to be one of the key drivers. The trend evolves for the season with modern takes on traditional indigo patterns such as kasuri, stifel, script and willow. Using weave, discharge prints and laser as mediums to execute the look.

The denim suit emerges as a strong item on recent catwalks for both menswear and womenswear.

Shapes are simple and contemporary.

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As stretch and fiber technologies improve, mills create authentic-looking denims with enhanced comfort properties. Looking to add a functional and comfort element to denim assortments.

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It is seen in acid-wash and mid red-cast shades for a full 80s feel. The front triangular yoke and even subtle pleats or inserts add an element of high-waisted detailing, aiming for fitted thighs, rounded hips and tapered hems.

1980s-inspired geometric seaming in contrasting colourways adds a retro update to vintage denim.

Gaining momentum on the festival circuit, junior girls rework thrifted brands such as Rockies for a new Old Western take.

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Boyfriend is updated with straighter leg cuts and up-sized styling. The cropped boyfriend emerges at trade shows as a strong bottom silhouette for women. Whether straight and wide or slightly tapered, elevated hemlines are key with cleanly seamed or raw finishes.

Showing no signs of slowing, the indigo colourblocking trend evolves with unexpected laundries and applications. Torn-off patches, masking agents and laser technologies create dramatic accent effect. Localised placements on pockets, knee panels and side seams combine sharp lines against diffused laundries to create multidimensional looks.

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Stretch technologies advance with super lightweight constructions that feature soft handle as well as enhanced four-way stretch and recovery capabilities.

Fabrics are designed with luxurious and advanced modal, Lycra dualFX and Lyocell fibres that offer second skin looks and introduce the performance attributes of activewear into daily use.

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Every jean is a different world, it’s a different story and only through the years you get to see the whole story.

C.I. Jeans is trying to pull all of that information together to always get the best product, to make our techniques more efficient, and to get authentic vintage garments every time.

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The popularity of white continues, with these off-white and vintage shades progressing the look. Unbleached cotton shades, stones and putty give white a more jeanswear attitude and tonal boro effects move on from the destroyed white boyfriend. Raw hems as well as hand-darn and machine-stitch repair all contribute to this vintage item.

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Pink, across the spectrum, is a key unisex colour for S/S 16. in this modern-retro theme, soft pastel shades dominate the kitsch 1950s styling to add a playful touch to pared back, contemporary casual shapes. Sky blue appears as specific woven and piece-dye colour and rigid pales are particularly important.

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The predominant vintage sentiment driving S/S 16 sees green casts emerge in a variety of tones and intensities. Inspired by industrial and naval workwear of the early 20th century.

Destruction and repair remains an essential surface trend for denim, with extreme damage and simple indigo panelling emerging as the most commercial looks. Exaggerated knee blowouts are key for women. Glitzy embellishments lend a polished edge to frayed and shredded surfaces. Guys look to heavily worn-in looks with over-repairs and contrast reinforcements.

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DIGITAL INVITATION

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INFORMATION TAG

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CONCEPT TAGS

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CONCEPT TAGS

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NEWSPAPER

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NEWSPAPER

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LOOKBOOK

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LOOKBOOK

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SOUVENIR 1 TAG

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SOUVENIR 2 BOX

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DIGITAL PRESENTATION

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VIDEO

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