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Graduate Portfolio

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Chloe Lloyd 07562872214 Chloelloydcel@gmail.com After developing on my creative skills and knowledge I became interested in Fashion; more specifically Fashion PR, Fashion Marketing (Social Media) and Editorial Fashion. From this, I began Studying BA(Hons) Fashion at Coventry University, where I began developing my research skills and developing my knowledge in computer software. My dream role would be in Social Media/ PR within the Fashion sector.

Employment History •

Temporary Sales Assistant: During the festive season of 2020, I worked as a Temporary Sales Assistant for Next PLC in the Bullring Birmingham. Where I contributed to the strict upkeep of health and safety during the Coronavirus Pandemic to ensure the safety of the customers and staff. I also aided in the replenishing of items, collecting and taking orders and working on the tills. Where needed I also dealt in customer queries and returns aiding in anything the customer needed to leave the store satisfied.

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Social Media and Brand Manager During the coronavirus pandemic, in June 2020 I received a Social Media award awarded to myself from Coventry University for my efforts in the collective social media and marketing for the Fashion cohort of 19/10. I developed all social media platforms with the use of ‘later’ and adobe for the ‘SHE.’ brand which I developed for the use of Coventry University’s Fashion 19/20 Cohort.

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Customer Service Advisor In 2019 I worked for Baby Brand Mamas and Papas in Leamington Spa. I helped new expecting parents with making key decisions on important items such as pushchair bundles and baby furniture which would best suit their lifestyle and personal preferences. I also aided in the POS and Merchandising for the store, keeping on top of stock and replenishing where necessary.

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PR and Social Media Intern During my time in The Netherlands, I interned with Julia Otilia, a jewellery brand based in Utrecht from February 2019 to May 2019. I helped develop the SEO for the website while working with the resident PR. I also helped develop their Pinterest boards and aided in research to better improve the brand.

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PR and Social Media Intern As of 2018, I interned as PR and Marketing intern for a Accessory brand in Amsterdam called ‘Studio Cosima’. My role in the brand meant I had to learn how to compile a visual aid on how to understand the brand and their values. I also organised Social Media posts and content, worked close to other professionals and conducted interviews to which I copywriter to make it useable for content on the website.

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Studio Intern In 2017 I interned with Coventry Based Fashion Brand Bottle Blonde where I helped organise the office and helped to produce garments that meets the business’s high standards. Due to the high demand of her products, it was required to keep on top of demands from her customers and other businesses. I also had to use quick maths to fast produce new patterns for Bottle Blonde’s next collections.

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Bar Tender/ Waitress In 2016- 2017 I worked as a Bar Tender/ Waitress at George in the Tree, Beefeater in Balsall Common, I gained a qualification in Food hygiene along with health and safety in the workplace. Due to the location, Important business came from around the globe therefore it was important of me to greet the customers in a polite manner and help in any way I can to deal with any matters that arise and come up with a quick and easy solution.

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Waitress From 2014- 2015, I worked as a waitress for Marston Farm Hotel Tamworth for weddings and Business Functions. This was where I learnt the importance of teamwork, by striving to guarantee the customers’ satisfaction especially during the wedding season where it was expected by the newly wed for everything to run as quickly and smoothly as possible. I was also required to meet the food hygiene standards and meet those standards set by Health and Safety.

Education


Coventry University (Undergraduate) – September 2016 - June 2020 – BA(Hons) Fashion with International Enhancement awarded 1st. South Staffordshire College (BTEC LEVEL 3)- September 2014-2016 Fashion, Art and Design gaining Distinction* Distinction* Distinction. Tamworth Enterprise College (GCSE)- September 2009-2014 Mathematics– C; First Language English GCSE – A; English Literature – B; Applied Science BTEC – Distinction*; ICT GCSE – C; Art and Design GCSE – B; AW2 in Business (full) AW2BUS – Merit.

Volunteering • • • •

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At Tamworth Enterprise College, I was a mentor for those who were struggling with their studies, issues out of school hours and bullying issues from 2012-2014. In 2014 I helped with local dress maker at Created in Tamworth in Tamworth. From 2014-2016 I was a class representative for Fashion at South Staffordshire College. In 2017 I volunteered to be an official for my Kung-Fu Society in University this meant I would be making sure the society runs smoothly by keeping funds high, taking payments, organising socials, running the emails overcoming any issues that arises from the students participating or even from the Social. I have also raised money for university shows by throwing bake sales, raffles and Pub Quizzes (as seen in Castle Grounds Coventry).

Skills • • • • • • • •

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High sewing skills such as pattern cutting, sewing in zips, shortening trousers/sleeves, pocket sewing/ replacement and design gained from my time in University. Trained in handling money, taking payments, and advising customers in a fast-paced and highly secure environment. Skilled in multiple social media platforms and scheduling software including the scheduling app ‘Later’. Ability to interview copywrite which I gained during my placement year abroad and exceptional photo editing skills. Exceptional experience in research software WGSN and Adobe Creative Software demonstrating a strong ability to adapt to new software. Outstanding report and essay writing skills. Language skills in intermediate Italian, intermediate French and intermediate Japanese. Ability to work in a team and individually. Admirable leadership skills realised professionally through being President of Kung-Fu Society Coventry University 2017-2018

References are available upon request.


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