Chippy Chat & Fast Food - May 2021

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Ideas for

the Big Day!

National Fish and Chip Day is back and it’s bigger than ever! By Austen Dack

T

he biggest day on the fish and chip calendar is back! National Fish and Chip Day in association with NEODA will return for the sixth year on Friday 4th June! The event has gone from strength to strength since its launch in 2015 and, despite the restrictions, nearly 50 million people would have seen, heard or read about the awareness day last year. National TV, radio and newspapers featured stories, as did the regional media. Social media was awash with fish and chip stories with the hashtag, #nationalfishandchipday, and was number 1 on Twitter from 8am and stayed there all day long! Merchandise for the day can be ordered online at the National Fish and Chip Day website www.nationalfishandchipday.org. uk. Also on the website are downloadable posters to print and display, plus logos, social media headers, a press release

THE JOIN ATION BR CELE

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Chippy Chat & Fast Food Magazine • May 2021

template for you to add details to and circulate to your local press and a Campaign Toolkit packed full of ideas and hints and tips for getting the most from National Fish and Chip Day 2021. Speaking about last year’s event, NEODA President, Gary Lewis said “National Fish and Chip Day 2020 was always going to be very different to previous years and none of us really knew what to expect. The focus was very much on the resilience of the fish and chip sector and wow...did that shine through on the day! We were completely bowled over by the number of shops, both those who have previously celebrated the day with us, but especially the many, many new shops, who got involved in any way they could. National and Regional media - TV, Radio and newspapers - were awash with stories of how shops were celebrating the day and social media was full of amazing competitions, activities and photos exactly what National Fish and Chip Day is all about! We are delighted that so many shops, who have been so hard hit by the pandemic, embraced their special day and threw everything they had at it! No matter what unfolds in the coming months, fish and chips will remain at the centre of every community and we are delighted to be able to bring this very special awareness day to the nation again in 2021” Over the next 14 pages we are going to highlight many of shops got involved last year. It will give you over 50 ideas for the big day itself. Many of them don’t need you to spend vast sums of money but give you an idea of what can be done to join in on the day. Shout on your social media pages, decorate your shops, let’s join together to celebrate team fish & chips. Please let me know what you are doing for NF&CD in 2021 by emailing me at austen@chippychat.co.uk Chippy Chat & Fast Food Magazine • May 2021

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