Discover Britain Media Pack

Media Pack

Letter from the Editor discoverbritainmag.co.uk

discoverbritainmag.co.uk

Richmond The town shaped by Norman Conquest

Cavalier spirit English Civil War in Newark

Spooked

King of the castle Historian Dan Jones unlocks Warwick’s bloody secrets

Britain’s most haunted historic houses

Scottish Highlands Into the countryside of Macbeth and Nessie

Somerset levels

Brideshead, revisited

Wonderful wildlife, mythsand a famous music festival

Evelyn Waugh’s masterpiece marks its 70th birthday

PLUS Top five British beaches; Amy Johnson, heroine of the skies; tennis at Eastbourne

PLUS A guide to Norfolk; hotels for outdoorsy types; inside a kitchen garden

discoverbritainmag.co.uk

discoverbritainmag.co.uk

The season Inside Britain’s unique sporting and social traditions

Heirs and spares The royal siblings who refused to be overlooked

Glorious Glamis The secrets of a

English eccentrics

Jurassic coast

History’s most colourful characters

Walk among dinosaurs in Devon

STONEHENGE

Scottish castle

The mesmerising power of Britain’s ancient stone circle

PLUS Cottages in the Cotswolds; London’s foodie hot spots; Dylan Thomas’ birthplace

PLUS Must-see museums; Shakespeare under the stars; royal recipes

Discover Britain is aimed squarely at those who want to uncover Britain’s hidden gems; from getting the inside track on must-see museums, to the nation’s best boutique hotels. Its culture vulture readers have an unquenchable thirst for all things British-made, from Garrard tiaras to Hunter wellies and Wensleydale cheese, and whether they are Britons who enjoy city breaks and ‘staycations’, or international visitors looking for adventure, Discover Britain’s readers seek an immersive travel experience. Alongside exploring the nation’s literary and architectural history, they want to soak up its rich cultural life and mix with the people that make it unique.

They trust Discover Britain for its discerning area guides – which list of-the-moment hotels, restaurants and mustvisit attractions – and for introducing them to distinctly British brands and truly eccentric personalities.

In addition to its national audience, Discover Britain also boasts a strong US subscriber base. It speaks directly to the educated, well-heeled Anglophile with a lust for knowledge and uniquely British experiences. Through its broad mix of respected writers, the magazine delivers a contemporary perspective on Britain that celebrates both its heritage and its modernity.

Gardens

In an ENGLISH COUNTRY GARDEN

The fact file

Richmond Castle is one of the greatest Norman fortresses in Britain.

Opposite: View along the River Swale

omestic historian, the Hon. Sarah MacPherson is no stranger to the gastronomic mores of bygone high society. In the name of ever-onerous research, she has chomped her way through the National Trust’s recently discovered and remedies – and now she’s back, this time having unearthed yet another repository of epicurean feasts, courtesy of Lacock Abbey, Wilstshire, south-west England. There, her “Pandora’s box” was a treasure trove of royal and noble recipes, scribbled down by notable society ladies between whom they changed hands,

DIGITAL

100K

8K

Global readership

The gardens at Gravetye Manor, West Sussex, were cultivated in the 19thcentury by horticulturist, ecologist and trailblazing champion of the wild garden, William Robinson. Alexander Larman meets Tom Coward, head gardener at Gravetye, now a hotel, to talk keeping the Robinson legacy alive

D

MAGAZINE

Up to 50K

revealing the tastes, fashions and availability of ingredients of the period spanning 1685 to 1745.

The recipes cover three generations of the Talbot family, who lived at the ancient Abbey, whose foundation stone was laid in 1229.

Having lifted the lid on 300 years of culinary history – from written proof of King Charles ll’s favourite food (sirloin, and apple and apricot pie) and King James ll’s favourite teacake – MacPherson resolved to bring the dishes alive for the 21st-century diner through the efforts of a circle of historic cooks, tasked with making

Page views per month

Over 9K

12K

Over 20K

Subscribers in US alone

discoverbritainmag.com AUGUST/SEPTEMBER 2015 | 43

27K

Circulation

International newsstand

42 discoverbritainmag.com

Unique users per month

Email database

Over 2.5K

Twitter followers

Our readers • 81% visit London once a year

Richmond Castle is one of the greatest Norman fortresses in Britain. Opposite: View along the River

Area guide

EAT

• 63% are from high-income households NO 1 CROMER Blakeney Point is not a National Nature Reserve for nothing. Aside from being one of the most beautiful of the coastal villages, visitors can walk along a four-mile spit of shingle and amid sand dunes (do not to neglect to take a pair of wellies), but for one of the most memorable days out can be found lolling fatly within Blakeney harbour, basking on the sandbacks. Glimpse the Common species suckling their young between June and August and the Greys between November and January.

www.beansboattrips.co.uk

GUNTON ARMS

haunted

As the Historic Houses Association officially launches its Ghostly and Gruesome Trail, Nancy Alsop talks to one resident who is blithely unbothered by the spirits she shares her Scottish castle with, plus a round up of other historic landmarks 68 discoverbritainmag.com

WIVETON HALL AND CAFE More than just a renowned choral music festival, Llangollen International Musical Eisteddfod is a celebration of music, dance, costume and culture from nations around the world. Evening concerts range from performances by Burt Bacharach and Gareth Malone’s Voices choir to the sounds of South America along with music from screen and stage.

MOST

• 51% are female, meaning the title is valued by both men and women • 63% have booked an activity after reading about it in Discover Britain

Reader profile

Set amidst 1000-acre parkland, fires, flagstone floors and the mounted head of elk greet guests as they enter The Gunton Arms. But it’s not until closer inspection that you’ll clock the casually dotted artwork; spot flashes of neon and glimpses of butterfly wing, the former courtesy of Tracey Emin, the latter of Damian Hirst. Bag a room upstairs in case you really overindulge. .

www.beansboattrips.co.uk

• 80% use the magazine to plan a trip to the UK

eisteddfod.co.uk

Our discerning and curious readers are frequent national and international travellers who depend on Discover Britain to deliver inspiring content tailored to their specific interests. Whether they are Britons who enjoy city breaks, ‘staycations’ and visiting stately homes and palaces, or tourists on a grand tour of the nation, the magazine provides a rich source of information and unique perspectives on Britain.

Distribution

MORSTON HALL The tiny coastal village of Morston boasts two claims to fame; first that in 1937, its defrocked former parish priest, Harold Davidson, was mauled to death by a lion at circus show in Skegness. The second is that it’s home to Michelin-starred restaurant with rooms, Morston Hall. Galton Blackiston cooks up a single sitting nightly (7.30pm for 8pm), at which guests are all served the same eight courses. Arrive hungryno need to venture out to open water; the colony (numbering roughly 500) discoverbritainmag.com AUGUST/SEPTEMBER 2015 | 79

•A vailable in all good WHSmith Travel and high street stores in the UK and Barnes & Noble stores in the US. •A regular stream of distribution flows through the country’s finest hotels and guest houses, firstclass passenger lounges, private members’ clubs, health spas and selected retail outlets.

Digital platforms Discover Britain magazine is available to view as a digital edition on Apple, Android, Kindle Fire and desktop.

discoverbritainmag.co.uk

bumper issue! 132 pageS paCkeD WIth InSpIratIOn

THE ENGLISH GARDEN

Garden the English

aprIl 2015

FOr eVeryOne WhO lOVeS BeaUtIFUl garDenS

free*

fuchsias

worth over £29

www.theenglishgarden.co.uk

APRIL 2015 • issue 213 • FOR EVERYONE WHO LOVES BEAUTIFUL GARDENS • www.theenglishgarden.co.uk

5 SPRING GARDENS Full of fabulous tulips

Heirs and spares The royal siblings who refused to be overlooked

Top tips on

seasonal tasks Glorious Glamis Incredible edibles The secrets of a

Scottish UnUSUal castle ChOICeS FOr yOUr Veg patCh

Jurassic coast

Walk among dinosaurs in Devon plantaholics’ top 10

the experts’ most coveted plants

Advertisers can also promote their attractions/properties through the Best of Britain app, which has been designed as a travel companion to showcase the most popular places to visit in the UK, including historic houses and royal palaces, classic and contemporary museums and the very best places to stay.

Each entry has its own bespoke listing in the app which includes: * High-res images * Venue description * Interactive contact details * Links to venue website and YouTube videos * Map and directions to venue

APRIL 2015 £3.99

PLUS Cottages in the Cotswolds; London’s foodie hot spots; Dylan Thomas’ birthplace

+ plantS FOr ShaDy areaS

l Designing a FOOD garDen with a twist l Time to take a second look at MUSCarI l The new FIrSt laDIeS of gardening l WIn £1,000 of tools in our garden comp

* Updates to listing throughout the year The app is free to download on iPhone, iPad and Android devices and to date has been downloaded 12,900 times.

Advertising ratecard WEBSITE

MAGAZINE Double page advertorial

£5,578

Native advertising

£300pm

Double page spread

£5,513

Leaderboard 728 x 90 pixels

£17 cpm

Outside back cover

£4,200

MPU 300 x 250 pixels

£15 cpm

Inside front cover

£3,990

NEWSLETTER (MONTHLY)

Inside back cover

£3,780

12 Best Offers text link + 15 words

£300

Full page advertorial

£2,750

Button 271 x 225 pixels

£250

Full page

£2,500

Large side banner 271 x 489 pixels

£500

Half page

£1,500

Leaderboard banner

£250

Quarter page

£800

Bespoke solus email

Eighth page

£500

BEST OF BRITAIN APP

price on request

12 month listing

£500

Rate card 35% discount for annual bookings (all six editions per year)

Deadlines Issues

On sale (UK

On sale (US)

17 July

14 August

August/September 2015

October/November 2015

11 Sep

December/January 2015

6 Nov

Copy deadline

3 July

9 Oct

28 Aug

4 Dec

23 Oct

Advertising contacts Advertising Manager: Natasha Syed +44 (0)20 7349 3732 Natasha.Syed@chelseamagazines.com Account Executive: Daniel Martin +44 (0)1242 264 781 Daniel.Martin@chelseamagazines.com Account Executive: Elizabeth Dack +44 (0)20 7349 3740 Elizabeth.Dack@chelseamagazines.com Deputy Managing Director Steve Ross +44 (0)20 7349 3700 Steve.Ross@chelseamagazines.com

THE

CHELSEA

MAGAZINE

COMPANY

LTD

Jubilee House, 2 Jubilee Place, London, SW3 3TQ

www.discoverbritainmag.com