Cruise International Awards 2013 - Media Pack 1

In

M fo ed rm ia at io

n

AWARDS

2013

ds r a w a 3 1 0 2 e h t t a e n Your chance to shi

AWARDS

2013

I

’m delighted to announce that the hugely successful Cruise International Awards will be held in London again this September, recognising the very best that the cruise industry has to offer.

Now in their third year, the Cruise International Awards are voted for by the people whose opinions really matter – the holidaymakers themselves. The companies that make the shortlist are considered to be the crème de la crème of the cruise industry.

The 2012 awards attracted 20,000 votes, making them a unique barometer of consumer opinion. The Awards campaign is also an unparalleled opportunity to showcase your company to thousands of new potential passengers and increase brand recognition.

Voting for the Cruise International Awards 2013 opens online and by post as soon as our June/July issue hits the shelves on May 3.

On the following pages you can find out more about the prestigious award categories, the event, press coverage, sponsorship opportunities and how your brand can really shine at the Cruise International Awards 2013.

We look forward to working with you.

“

The Cruise International Awards are voted for by the people whose opinions really matter

”

JUST SOME OF THE BUZZ ABOUT LAST YEAR’S AWARDS

>

EDITOR’S LETTER

in the Cruise enthusiasts can vote ed by annual Cruise Awards host e.

Cruise International Magazin sevenThere’s a chance to win a ale, night holiday to fort Lauderd om/ Florida, cruise-international.c awards

Meanwhile the 2012 Cruise Intern ational Awards were announced this week.

Winners included Carnival Cruises, which was named “Best Cruise Line”, Viking River Cruise s (Best River Cruise Line), Seabourn (Best Luxury

Liz Jarvis, Editor liz.jarvis@cruise-international.com

Dingle picks Carnival UK’s ievement ch up Lifetime A Award

le O David Ding Carnival UK CE a ith w ured has been hono in ement Awards Lifetime Achiev ds ar Aw l na io at rn the Cruise Inte

2013 Nominations YOUR COMPANY CAN SHINE IN THE FOLLOWING CATEGORIES 1

LIFETIME ACHIEVEMENT AWARD (JUDGES’ VOTE)

2

BEST CRUISE LINE

3

BEST RIVER CRUISE LINE

4

BEST LUXURY CRUISE LINE

5

BEST LUXURY RIVER CRUISE LINE

6

BEST SPECIALIST CRUISE LINE

7

BEST AFFORDABLE CRUISE LINE

8

BEST FAMILY CRUISE LINE

9

BEST NEW SHIP

10

BEST DESTINATION (EUROPE)

11

BEST DESTINATION (REST OF WORLD)

12

BEST CRUISE PHOTOS/VIDEO CLIP (JUDGES’ VOTE)

13

BEST FOR WELL BEING

14

BEST FOR ACTIVITIES

15

BEST INNOVATION

16

BEST FOR ENTERTAINMENT

17

BEST ONBOARD RESTAURANT

18

CRUISE BLOGGER OF THE YEAR

19

BEST PRODUCT OR SERVICE FOR CRUISE HOLIDAYMAKERS

20

BEST CRUISE AGENT

*MAY BE SUBJECT TO CHANGE

HOW TO NOMINATE

GO ONLINE at cruise-international.com/cruiseawards2013 and submit your nominations.

You can enter as many categories as you wish.

A prestigious event Held in September at a glamorous London venue l

Fantastic networking opportunities with key decision makers and industry VIPs l

Glittering event covered by national press l

>

Shown at last year’s event

2013 Awards Sponsorship opportunities As a sponsor of the 2013 Cruise International Awards, your company will take centre stage during the Cruise Awards campaign and at the glittering awards ceremony. You’ll benefit from extensive national print and online coverage and the opportunity to present your company to thousands of potential customers as a leader in your field.

HEADLINE SPONSORSHIP l As Headline Sponsor, the Cruise Awards will be branded in association with your company and you will play an

integral part in this prestigious campaign and event.

You will receive a Full Page Display Advertising in the four issues of Cruise International promoting the Cruise Awards campaign. l

Your company will receive a special profile in the video presentation at the Cruise Awards event and your representative will be invited to introduce our celebrity presenter. l

Your company will receive a special editorial profile along with a featured interview with your brand ambassador in Cruise International magazine. This will be promoted across our digital platforms and social networking. l

A dedicated solus email announcing your involvement will be sent to our consumer network with a subsequent email to all voters featuring your commercial message driving traffic to your website. l

You will receive front cover sponsorship of the special winners’ digital edition which will benefit from full promotion across Cruise International's digital platforms. l

You will be offered 1000 copies of your own bespoke winners’ edition with a dedicated front cover celebrating your company for you to offer to your network. l

l Promotion across Chelsea Magazine websites and emails, including Classic Boat, Artists & Illustrators, and

Britain – the official magazine of Visit Britain.

Benefit from full branding and promotion of your company in association with all Cruise Awards coverage in the magazine, online and via email. l

There will be extensive promotion of your brand at the Awards ceremony and your promotional material will be featured in the gift bags distributed to press and key industry figures. l

| £3.95 APRIL/MAY 2013

Start planning your holiday

PROMOTION

TITAN BEST CRUISE PRODUCT/ SERVICE

win

A CRUISE FOR TWO WORTH £2,800

A

with Carnival

A PASSAGE TO INDIA

help you Brilliant tips to trip plan your dream

50

OF THE BEST

ISL ANDS PLUS Holidays to suit

179 AMAZING

THE WORLD’S GREATEST RIVERS

THE KIDS ARE ALL RIGHT

all budgets

Top family cruises chosen by parents

DAYS OLI HNING , FAB DESTINATIONS S

23-page guide inside

STUN RY SHIP ITINERARIES & LUXU

ASIA INCREDgIBLE hidden Uncoverin Burma treasures from City to Ho Chi Minh

nal.com cruise-internatio 04 232012 9 771758

cruise-international.com 02

JENNIE BOND  CELEBRITY CHEF RECIPES  LUXUR Y FOR LESS 9 771758 23201 2

KOCHHAR'S ELL WATSON ATUL E WHITE RUSS PLUS MARCO PIERR

RECIPES

●

●

20/02/2013

W

hen you’re setting off on holiday, holiday experience Titan you want everything to offer. They really go out go as of their way to ensure smoothly as possible. complete peace of mind, That’s why while satisfying the most Titan’s innovative VIP adventurous spirit. Their Home Departure Service was Cruise and Tour concept the well-deserved winner combines luxuriously of the ‘Best Cruise Product carefree cruising with award-winning escorted or Service’ category at this year’s Cruise International touring, for holidays that offer customers the best Awards. With their own constantly updated fleet of both worlds. of luxuriously appointed, fully-licensed private hire Titan’s expertly crafted vehicles, Titan ensure holidays, many of which that their guests always are presented in partnership travel in total comfort with the world’s most and style, to and from their renowned cruise operators, destination. feature, as standard, full-board cruise accommodati Titan’s exclusive partnership on, carefully selected with Best Luxury River Cruise Line winners and centrally located hotels, Uniworld means scheduled flights and they can take discerning the services of a tour manager travellers on holidays on the majority cruising some of the world’s of itineraries. Many also feature a number of most majestic rivers in unparalleled elegance. included visits, excursions There is no better way and a land stay, and to discover the spectacular customers outside England scenery and cultural and Wales needn’t feel treasures of Europe, Egypt, disadvantaged with complimentar y regional flights Cambodia, Vietnam and and home transfers available China than a river cruise, on every departure. and together Titan and Uniworld Titan’s two new brochures, offer superb choice, from Cruise & Tour and River the Rhine and Danube Cruise, feature fantastic to the Mekong, the Yangtze itineraries, plus a host and the waterways of Russia. of added value elements The VIP Home Departure including pre-paid gratuities Service is the original and special offers such and as low best private holiday transport or no single supplements, service – and it’s just one ensuring unparalleled value For a brochure visit element of the exceptional for money and the holiday titantravel.co.uk or of a lifetime, every time. call 0800 988 5175 CRU ISE-I N T ER

13_V8.indd

1

DECEMBER /JA N UA rtorial_Titan_FINAL.indd

RY 2013 |

45

longer Alaska has a 17 of the 20 d, and more than there. It also states combine found in Alaska are d that highest peaks – it’s estimate world’s glaciers state. boasts half the glaciers in the than 100,000 there are more

ures Amazing advent adventure, Alaska for a taste of

If you’re looking wild. Raft a worldthe mild to the mountain trail. has it all from hike or bike a class river, kayak, sightseeing cruise. trip or join a Take a fishing

For more inform

s to Alaska, visit ation on holiday

com travelalaska.

destination – All-year roundas the Land of the Midnight Sun

and summer than Alaska is known sunlight in spring it receives more parts of the world. and many other any other state might think, as cold as you Winter is not and iconic winter most popular viewing the and Alaska’s dog mushing, experiences include n Lights, snowboarding, skiing magnificent Norther

CRU ISE-I N

T ER NAT IONA

45

L .COM

DECEMBE R

/JA N UA RY

2013 |

49

24/09/2012

11:38

NAL.indd 49

al_Alaska_FI

26/09/2012 16:44

“

all the other US Spectacular scenery coastline than

NAT IONA L .COM

16:49

045_CRI_DJ13_Adve 001_CRI_AM

of cultural events and a wealth to try. glaciers and breathtaking Alaskan seafood tunning scenery, of Alaska – the US state the UK abundant wildlife holiday moments that g a new route New routes from table ir.com) is launchin largest offers unforget Icelandair (icelanda to everyone. ge, Alaska’s are accessible and pure ik to Anchora increasing its g, glacier tours from Reykjav 2013. It’s also From whale watchin historical towns, gold mines from 15 May , Manchester, city, to ss, of le array Heathrow, Gatwick Alaskan wilderne services from , there’s an incredib Icelandic capital, ights airports to the and cultural displays And the new Icelandair fl more Glasgow and and a faster and enjoy. w, connections, experiences to ons from Heathro offering easy to travel to Alaska, are with connecti mean it’s never way for Brits to Anchorage cal flights Glasgow The and economi ster off other routes. or Gatwick, Manche the UK. ship cruising shaving five hours get there from interested in small been easier to ge. perfect for those from Anchora e adventure cruising in Alaska. choice Wonderful wildlif or flying for cruise on a will be spoiled grey wolves, visiting Alaska Nature lovers there has never Whether you’re bears, polar bears, UK for a holiday, You can see grizzly humpback whales, orcas, there from the and and time to visit. bald eagles, blue of other rare been a better and hundreds . habitats lynx, moose, in their natural endangered species

S

Titan were well-deserved winners at this year’s Cruise International awards and offer a exceptional holiday experience truly

1

18/12/2012 14:47

offers US state. Alaska holiday to this reach time to take a been a better s, but within your There’s never d your dream experiences beyon – plus delicious

In a class of their own

NEW TO CRUISE?

for 2013

ULTIMATE CARIBBEAN

Amazinag Alask

WORLDWIDE

ON TWOYAL RO SS PRINCE

RED HOT MED

The coolest destinations

WINNER

FRED.OLSEN LINE ALASKA CRUISE BEST BEST ION DESTINAT CRUISE LINE

winE FOR CRUIS

From the Ganges to the Taj Mahal

001_CRI_FM13_Cover_FINAL.indd

PROMOTION

WINNER

holiday Start planning your

FEBRUARY/MARCH 2013 | £3.95

049_CRI_DJ13_Advertori

These awards are a unique barometer of consumer opinion

RATE: £21,000

”

2013 Awards Sponsorship opportunities CRUISE AWARDS COCKTAIL RECEPTION SPONSORSHIP

GOLD PACKAGE l

Sponsorship of one of the top 5 awards:

Lifetime Achievement

Best Cruise Line Best River Cruise Line

Best Destination (Europe) Best Destination (Rest of the World)

Your company representative will be invited to present the award to the winning cruise line l

lYour company name/branding will appear in association with the award:

- On the award trophy

l Your company’s promotional literature will be included in all gift bags given to key cruise industry members and press.

- In the awards show guide - In 3 issues of Cruise International Magazine - Online on the dedicated awards website - Plus, your promotional material will be placed in the gift bags at the event l

A Full Page advert in the Awards Launch issue (on sale 3 May)

l

A Full Page advert in the Awards Winners’ Issue (on sale 1 November)

RATE: £5,000

SILVER PACKAGE l

l Your company’s branding will be displayed at the Cocktail networking event preceding and following the announcement of the Awards. This could include a company banner and table-top promotional material.

Sponsor one of the specialist awards

Your company representative will be invited to present the award to the winning cruise line l

Your company name/branding will appear in association with the award: l

- On the award trophy - In the awards show guide - In 3 issues of Cruise International Magazine - Online on the dedicated awards website - Plus, your promotional material will be placed in the gift bags at the event l

A Full Page advert in the Awards Launch issue (on sale 3 May)

l

A Full Page advert in the Awards Winners’ Issue (on sale 1 November)

RATE: £3,000

RATE: £2,000

GIFT BAG SPONSORSHIP l Sponsorship of the Gift Bags given to key cruise industry members and press attending the Awards event. This includes your company’s branding printed on each bag (approx 130) and the opportunity to have your promotional material inserted in the bags.

RATE: £1,000

GIFT BAG PROMOTIONAL MATERIAL l Insertion of your company’s promotional material in all gift bags given out.

RATE: £400

Make the 2013 awards work for you HOW TO BUILD YOUR CRUISE AWARDS CAMPAIGN TO SHOWCASE THE BEST THAT YOUR COMPANY HAS TO OFFER TO POTENTIAL CUSTOMERS AND VOTERS

l

issues of Cruise International which will launch, promote and announce the 2013 Cruise Awards (May – November).

Advertorials available on request. l

A

CARNIVAL CRUISE LINE BEST CRUISE LINE

win R CRUISE FO TWO ON ROYAL PRINCESS

A NEW TO CRUISE? Brilliant tips to help you plan your dream trip

179 AMAZING

THE WORLD’S GREATEST RIVERS 23-page guide inside

HOLIDAYS

INCREDIBLE ASIA

homepage. This can promote your standard consumer message with a link to your website or invite visitors to vote for you in your listed categories. This will run until voting closes (see Option 2, next page). l

STUNNING DESTINATIONS, FAB ITINERARIES & LUXURY SHIPS

Uncovering hidden treasures from Burma to Ho Chi Minh City

cruise-international.com 04 9 771758 232012

PLUS MARCO PIERRE WHITE RUSSELL WATSON ATUL KOCHHAR'S RECIPES ●

●

001_CRI_AM13_V8.indd 1

20/02/2013 16:49

WINNER

UNIWORLD BEST LUXURY RIVER CRUISE LINE

SPONSORED BLOGPOST featuring your

company written by our editor and promoted online l

T

Cruise Awards voting site under the header Featured Nominees. This is where vote for their preferred companies.

he winners of Cruise International’s Best Luxury River Cruise Line award, Uniworld offers the ultimate indulgent river cruise experience.

In terms of service and attention to detail they remain unsurpassed, and the fabulously over-thetop opulence of flagship SS Antoinette means she is still queen of the world’s river ships.

In exclusive partnership with Titan, Uniworld offers five-star boutique holidays featuring award-winning accommodation, excursions and dining. Guests enjoy the ultimate in relaxing luxury travel with Titan’s VIP Home Departure Service providing door-to-door transfers wherever they live in the UK. On board, culinary teams prepare a selection of sumptuous offerings using only the finest and freshest ingredients.

And with an average of 130 guests on board, the crew are able to anticipate individual preferences and offer those extra special touches that will make you feel at home.

Antoinette is surely the most wonderful river cruise ship afloat, while River Beatrice and the new Queen Isabel are also leading the way on the rivers they sail. With sumptuous interiors, spacious and cleverly-designed staterooms, fine cuisine (including complimentary wine, beer and soft drinks with lunch and dinner), and insightful shore excursions included at every major port of call, Uniworld’s vessels offer some of the most relaxing and rejuvenating travel experiences available.

CRU ISE-I N T ER NAT IONA L .COM

Jamaica (Highly Commended) Golf, rum and golden sands bring visitors flocking to Jamaica but the Caribbean’s fifth largest island also has a fascinating history.

46

| DECEMBER /JA N UA RY 2013

029_052_CRI_DJ13_AWARDS Winners_FINAL.indd 46

BEST DESTINATION (EUROPE) NORWAY With its natural beauty, unspoiled landscapes and deep fjords, Norway is the perfect cruise destination. You will rarely be out of sight of land and so will always have something to see.

This constantly changing backdrop, from the temperate climes of Bergen in the south to the glacier-covered Svalbard Islands on the edge of the Arctic, makes for one of the most inspiring cruise journeys in the world.

Stockholm (Highly Commended) Sweden’s beautiful capital has a beguiling mix of heritage and history, tradition and modernity and makes a fantastic stopover.

CRU ISE-I N T ER NAT IONA L .COM

25/09/2012 12:40

CRU ISE-I N T ER NAT IONA L .COM

029_052_CRI_DJ13_AWARDS Winners_FINAL.indd 47

DECEM BER /JA N UA RY 2013 |

47

25/09/2012 12:41

For all sponsorship and advertising opportunities, please contact Lyndal Beeton 0207 349 3741 Lyndal.beeton@chelseamagazines.com

Carnival Sunshine Taking ‘fun for all’ to a whole new level, Carnival Sunshine brings guests the best that Carnival has to offer – all on one ship.

You can dine on the best burgers at sea at Guy’s Burger Joint, or enjoy Italian, Mexican and Asian cuisine. Chill poolside with a Margarita in hand at Blue Iguana Tequila Bar or Caribbean-style at RedFrog Pub and RedFrog Rum Bar. Leisure highlights include Hasbro, The Game Show, and Serenity – an oasis of calm.

Carnival Sunshine will embark on a schedule of nine and 12-day Mediterranean voyages from Barcelona and Venice from April to October 2013, then launch yearround seven-day Caribbean departures from New Orleans beginning November 2013.

Fun for the whole family Carnival make every effort to create an adventure that the whole family can enjoy.

Their rooms are extraordinarily spacious and there are interconnected rooms, too.

To find out more about cruises on Carnival Legend or Carnival Sunshine, visit

carnival.co.uk or call 0845 351 0556 or call your travel agent 31

DECEM BER /JA N UA RY 2013 |

CRU ISE-I N T ER NAT IONA L .COM

031_CRI_DJ13_Advertorial_Carnival_FINAL.indd 31

24/09/2012 14:41

Start planning your holiday

FEBRUARY/MARCH 2013 | £3.95

A CRUISE FOR TWO WORTH £2,800 with Carnival

A PASSAGE TO INDIA

From the Ganges to the Taj Mahal

Local artists and entertainers perform during each Uniworld river cruise, and guests can also enjoy Signature Lectures on a variety of topics such as art, music and architecture. On-board demonstrations relating to the regions cruised include glass blowing, cookery classes and more.

Captivating shore excursions Uniworld’s river cruise itineraries mean that the discerning traveller is able to choose from an impressive and varied programme of destinations and excursions across the world. The Mekong, Danube, Rhine, Seine and Nile are just some of the great rivers that are sailed by Uniworld’s vessels, and each itinerary gets to the very heart of these incredible destinations, giving a real feel for local history, people and customs.

Uniworld also offer three new programmes to help personalise your river cruise journey, at no extra charge. These include excursion options in selected cities designed to provide alternative experiences; gentle walking tours; and a ‘Go Active’ programme, allowing guests to cycle, hike or explore the countryside at their own pace.

In a market that is becoming increasingly popular, Titan and Uniworld continue to distance themselves from the competition by providing a complete service that’s a cut above the rest, leading the way on the world’s most spectacular rivers.

RED HOT MED The coolest destinations for 2013

50 ULTIMATE CARIBBEAN

OF THE BEST

ISLANDS

PLUS Holidays to suit all budgets

THE KIDS ARE ALL RIGHT Top family cruises chosen by parents cruise-international.com 02

For more information on holidays with Uniworld, visit

www.titantravel.co.uk/uniworld or call 0800 988 5175 DECEM BER /JA N UA RY 2013 |

9 771758 232012

41

JENNIE BOND  CELEBRITY CHEF RECIPES  LUXURY FOR LESS 001_CRI_FM13_Cover_FINAL.indd 1

041_CRI_DJ13_Advertorial_Uniworld_FINAL.indd 41

Alaska is America’s Last Frontier, an unspoilt wilderness of soaring eagles, prowling bears and spouting whales, of majestic peaks, eye-wateringly beautiful fjords and glaciers that stretch as far as the eye can see. But it’s also surprisingly easy to get to – and around 10 cruise lines sail in Alaska during the short season, from mid-May to mid-September, offering a range of excursions.

With categories divided into Taste, Learn, Revive and Play, Celebrity has a variety of on-board fun for the whole family.

Carnival Legend will operate 17 European cruises between April and October 2013, visiting 34 ports across 18 countries. Cruises from Dover will include Norway and Western Europe, British Isles, Norway and France and Baltic Wonders and St Petersburg. On board highlights include two saltwater pools, a 9-hole miniature golf course, Carnival’s Twister Waterslide, 24-hour complimentary room service, the Firebird Lounge and Billie’s Piano Bar,.

river cruises

BEST DESTINATION (WORLDWIDE) ALASKA

Celebrity Cruises (Highly Commended)

Carnival Legend

Uniworld’s fleet of deluxe boutique vessels offers exceptional holidays in stunning settings

CRUISE AWARDS

Royal Caribbean are well known for their innovative ships that really have something for everyone, from rock climbing walls to Flowrider, the first ever surf-simulator at sea.

The Sports Deck on board Oasis of the Seas and Allure of the Seas even features an adrenalin-pumping Zip Line.

They have a host of on-board family entertainment. And if you want a bit of peace and quiet, drop the kids off at Camp Carnival, which offers lots of fun activities designed for children.

win

mostluxurious

On-board elegance

BEST FOR ACTIVITIES ROYAL CARIBBEAN INTERNATIONAL

Exceptional holidays Having fun is more important than ever before – and Carnival cruises provide a truly exceptional holiday where everyone can thoroughly relax and enjoy themselves.

On board their ships, you can relax in air-conditioned bars, bistros, restaurants and nightclubs, enjoy top-of-the-range sports and leisure amenities, find your perfect spot in the sun, chill in the spa, watch the latest film or join an activity – from wine tasting and quizzes to golf, Pilates, spin and volleyball.

Outside in the sunshine, an extensive deck area features sparkling pools, whirlpools, water slides and delicious snacks alfresco.

Dining options range from elegant restaurants to informal bistros, a sushi bar and 24-hour pizzeria. You’ll be treated to first-class entertainment in their intimate piano bars and comedy clubs, as well as enjoying our cutting-edge shows. And Carnival fun isn’t limited to on-board activities. You can experience the best and most fun excursions on offer in the world’s most memorable destinations. Whether you’re a sun lover or thrill-seeker, these cruises have something for everyone.

PROMOTION

The world’s

YOUR COMPANY LOGO promoted on the

Featured Cruise Company Rate: £7250 (Value £14,500)

Welcome to fun

For a truly relaxing holiday everyone can enjoy, look no further than a Carnival cruise, which next year will set sail from the UK

A DEDICATED SOLUS E-NEWSLETTER

ONLINE ADVERT featured on the Cruise Awards

PROMOTION

APRIL/MAY 2013 | £3.95

t Carnival, they go the extra mile to make every cruise an unforgettable adventure.

And in 2013, Carnival Sunshine will be sailing out of Barcelona from April, and Carnival Legend will sail out of Dover from June – the first Carnival ship to sail from a UK port for over five years. So it’s never been easier to start your holiday.

to the Cruise International consumer database driving traffic to your website to showcase your company’s unique selling points and specific itineraries while encouraging votes. l

WINNER

Start planning your holiday

FULL PAGE DISPLAY ADVERT in the next 4

26/09/2012 12:59

18/12/2012 14:47

How the 2013 awards can work for you DIGITAL OPPORTUNITIES Promote your company to potential voters and customers. Sidebar adverts will be available from the launch of consumer voting on 3 May 2013. The advertisement can carry your standard consumer message with a link to your website or encourage visitors to vote for you.

Advertising content can be updated free of charge to coincide with the Cruise Award campaign cycle.

Advertisements will be displayed until 28 September 2013 l

86%

ONLINE ADVERT SIZES AND RATES:

Option

1

eaders of our r Cruise end recomm tional to a Intern he place as t r f iends eir holiday h t t to star g plannin

300px x 250px

£1000

Option

For all sponsorship and advertising opportunities, please contact Lyndal Beeton 0207 349 3741 Lyndal.beeton@chelseamagazines.com

2

140px x 200px

140px x 200px

£750

£750

Option

3

300px x 100px

£500

Save the date Awards 2013 AWARDS

2013 London, September 2013 Watch cruise-international.com/cruiseawards2013 for further announcements