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BIZ202 The Business Environment Assignments ASSESSMENT BRIEF Subject Code and TitleBIZ202: The Business Environment

Assessment

Business Case

Individual/Group

Group (3-4 Students)

Length

4500 words per group

Learning Outcomes

a)

Examine the influence of the external environment on the organisation

b)

Identify an apply appropriate frameworks and tools to the problems and challenges faced by organisations

c)

Research industry specific factors to the organisation decision-making process

d)

Apply a relevant framework to evaluate the

macro and micro environmental influences on an organisation e)

Create a business case for potential growth opportunities based on analysis of external environmental factors

Submission

Week 11

Weighting

40%

Total Marks

100 marks

Context: Businesses which do not properly address the factors in their environment which can impact them may succumb to pressures which they did not account for. Past examples of businesses which have experienced severe disruptive events causing a significant loss of revenue, or businesses which have had to close entirely due to factors in their environment are common.

Objectives: Correctly identify a business which has made a loss or had to close due to environmental influences outside its control Understand the events leading up to this loss or closure, and accurately discuss the key factors which caused it Accurately apply course concepts to the key event(s) to offer an alternative path which may have prevented the loss/closure.

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Condense findings into a relevant format suitable for presentation to a business in a consulting environment.

Linkages between Case Study (Assessment 3) and Presentation (Assessment 4): The business case study is a comprehensive, retrospective review of a business which suffered a loss or closure due to environmental factors beyond its own control. This report should be suitably structured to present on its own, but the presentation’s purpose is to provide a more accessible and interactive medium through which to showcase the data of the case study, and the presentation should offer an alternative solution to the problem discussed in the case study, with reference to strategies discussed in the subject.

Instructions: The business case study is a comprehensive assessment of the environmental factors which lead to a prominent business of the past to make a significant loss, or which lead to its closure. You must choose the case of a high profile Australian or International business which fits this criteria.

Correctly identify and analyse the specific event(s) which lead to the loss/closure Describe the environment in which the business was operating, discussing the four elements of the business environment Describe the environmental factors leading to the loss by categorising these events into the four elements of the business environment Accurately describe the response by the business which was unsuccessful The structure of the assignment should follow standard case study structure 

Introduction and background information



Body of information and discussion of relevant topics



Conclusion and summary



Referencing in the APA style

Submission Instructions:

Submit copy of b Case in .docx or .pdf format via the Assessment link in the main navigation menu in BIZ202 The Business environment. The Learning Facilitator will provide feedback with reference to the criteria below via the Grade Centre in the LMS portal. Feedback can be viewed in My Grades.

Team Member Evaluation Form The team members for Assessment 3 & Assessment 4 will remain the same. Each team member should fill out a team Evaluation Form individually and confidentially and submit it in Assessment 4.

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You will rate each group member’s contribution to each category by providing a score of either 0,1, 2, 3 and 4 (0 for low, 4 for high). You will then total your ratings. This total rating will be used in calculating the Team work attribute mentioned in the marking rubric of Assessment 3 and Assesssment 4.

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Learning Rubric: Business Case

Credit

Distinction

High Distinction

(Functional)

(Proficient)

(Advanced)

(Exceptional)

(50-64)

(65-74)

(75-84)

(85-100)

Assessment

Fail Pass (Unacceptable)

Attributes

(0-49)

High Distinction is Distinction is

awarded for

Pass is Fail grade will awarded for be work

Grade

awarded if a student is

showing a satisfactory

unable to demonstrate

achievement of all

satisfactory academic

learning outcomes and an

performance in adequate the understanding

Description

subject or has failed to

of theory and application

(Grading Scheme)

complete required

of skills. A consistent

assessment points in

academic referencing

awarded for

work of

work of superior quality

outstanding quality in

Credit is awarded for work

in achieving all learning

achieving all learning

showing a more than

outcomes and a superior

outcomes together with

satisfactory outstanding integration and achievement of integration all learning outcomes and a

and understanding understanding of theory of

more than adequate

and application of skills.

theory and application of

understanding Evidence of theory of in-depth

skills.

Evidence of in�

and application research, of skills. A reading,

depth research, reading,

consistent academic

analysis, original and

analysis and evaluation is

accordance with the

referencing demonstrated. creative system is used system is used A thought is and

subject’s required

sources are appropriately

assessment points.

and sources are

consistent academic

demonstrated.

A

appropriately

referencing system is

consistent academic

acknowledged.

used and sources are

referencing system is

appropriately

used and sources are

acknowledged.

acknowledged. appropriately acknowledged.

Limited Analysis of understanding Environment of the

Identifies a proportion of the

Correctly Identifies a Not only identifies all of majority of the identifies all the

environmental environmental environmental environmental environmental factors factors factors factors factors, influencing

20%

influencing the influencing the the chosen chosen chosen business.

business.

business; the largest

provides influencing the insight and chosen discussion

business.

on potential further

Examine the influence of

influencers are named.

environmental challenges

the external environment

faced by the business.

on the organisation Correctly subcategorises and Neglects to subcategorise the

Discusses the wider Australian

Correctly Correctly business explains all of subcategorises subcategorises environment as the factors a and well

environmental majority of the discussed. factors into factors

thoroughly as the external explains all of environment of the

the five categories of

factors discussed.

discussed.

environmental influences.

the chosen business to provide a linked picture of the complete external

BIZ202_Assessment3 Brief_Business case_Module 6

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environme nt of the chosen business.

Mastery of concepts and Access es and correctl y referen ces

application to new

relevan Accesses No t Accesses relevant situations/f referen inform and informati urther ces ation to correctly on discuss to and references discuss categor learning. relevant and ise Comprehe informatio categoris environ nsive n e mental factors. environ Compl to discuss reference mental ete and list with all factors. referen categorise new ce list.

Incomple te

environme points ntal cited

reference list.

factors.

Correct

correctly.

reference list.

Applic Demon Identifies ation Demon Demonst strates the key of strates rates correct issues in Frame no little and the work

20%

Identifies the key issues in the

underst understa comple external anding nding of te business of strategiesknowle environme framew to dge of nt ork

external business environme nt

concep ts respond relevan to the t to the external five

and provides a correct strategy

strategi and es provides a relevan correct t to the strategy

busines externa s business to deal l chosen, to deal environ with each, environ offers with each. ment by as well as a ment solutio ns to a providin range Identif compo g non- of y and nents. specific s issues apply olutions present ed in

thorough explanatio n and

approp riate frame works and tools to the proble ms

to issues the discusse case. d in the

justificatio n of each strategy,

report.

and a feasible method of

and challen ges faced by

implement ation.

organi sations

Industr Resear Fail to y ches discuss Broadly Researches Researches Specifi and the mentions and and c discuss Austral industry discusses a thoroughly Decisi es a ian onrange industr Makin factors y g relevant specifi Factor to the c s external factors related business to environ busines ment s

of industr y factors which

range of industry factors which

contrib contribute ute to to the the external externa

discusses all industry specific

factors which contribute to the

l

20%

busines business s environme environ nt. Ties ment.

external business environme nt.

these Ties these factors in factors in with with reference

SLO addres sed:

to the Australian/ reference local to the business

a) Resear ch and

Australian/ environme local nt/context. business

relate industr y

References environme this nt/context. informatio Uses this n to

specifi c factors

develop decision making

to the

relevant strategies. decision making

organi sation

informatio n to develop

strategies.

decisio nmakin g Applic Does Identifi ation not Identifieses all Applies Applies of address certain relevan known known Frame selecte issues t issues framework framework work d by discusse issues d in in any report way. with correct

applyin g thoroughly exactly to known to situation issues framew to discussed, ork as

methods as discusse d in course

discuss ed in correctly refines and course identify all extends content issues upon this to

Partiall y adresse content. s issues with

situatio which need framework n to be to not only accurat addressed. identify ely.

15%

incorre SLO ct addres method sed: s.

current environme ntal issues

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b)

Apply a relevant

Extends upon known

and influences, but speculates

framework to

framework to discuss novel

on possible external influences

evaluate the

and solutions to environmental issues at hand. issues not

macro and micro

discussed with insight.

environmental influences on an organisation

Growth Opportunity

Does not address possible

Provides relatively broad idea

for future future growth growth by of business applying

15%

using frameworks and tools

Provides specific strategies for

Offers specific Offers insightful growth and novel

potential future strategies for strategies which growth by each of the four address each

external concepts and addressing area of the environmental discussing four each of the four external factors,

from course content, or

areas of environmental as well as by environment external factors addressing the comprehensively, environment.

through SLO addressed: discussion of

c)

Create a business

specifically.

external environment.

broader as well as environmental discussing the context

as a whole.

case for potential

broader environmental context

at length.

growth opportunities based on analysis of external environmental factors

Team Work

Places individual goals

Identifies team Works together Facilitates team Leads teams. and individual with others development

ahead of the

goals, tasks,

towards shared

10%

group

responsibilities goals

responsibility.

and schedules Identifies team

Renegotiates Evaluates team’s responsibilities, outcomes

Renegotiates tasks and and individual responsibilities schedules to goals, tasks, to meet Hinders the responsibilities meet needed group process and schedules chang

needed change

and upsets the schedule.

issues.

Implements strategies for enhancing team effectiveness

Supports the Contributes to team in a group valuable processes.

way.

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