BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
KACEY SMITH, DIRECTOR OF CLIENT RELATIONS After a successful 25-year career as a teacher and assistant principal, I began my real estate career in 2017. I have a Master of Arts in Educational Administration and possess a unique skill set that has allowed me to establish a reputation as a well-respected and trusted agent. College brought me to San Diego over 30 years ago. I have lived in Carlsbad for 20 years, so have intimate knowledge of the area and a strong desire to make my home, your home. I am passionate about the client experience and have a personal philosophy to make “clients for life.” My business is built on positive relationships, dedication, and communication. I am here to serve you!
760-672-5706 KCSmith@bhhscal.com KaceySmith.com LIC# 02020156 3790 Via de la Valle, Suite 201 Del Mar, CA 92014
@kc_smith4 @kaceysmithrealtor @kaceysmithrealtor
ACHIEVEMENTS 2022 Chairman’s Circle - Gold Top 50 Producers for Production and Transactions in San Diego County
I am fortunate to have teamed up with Chaparro and Associates Real Estate brokered by Berkshire Hathaway HomeServices California Properties. With a dynamic team approach, we bring experience and a shared vision of dedicated service to our clients. Our team’s success is attributed to a comprehensive knowledge of real estate including marketing, construction, customer service, staging, negotiations and finance. As a result, Chaparro and Associates has consistently attained high recognition, and most recently received the Chairman’s Circle Gold designation for 2022, placing us in the top 2% of more than 50,000 BHHS Agents nationwide. We are also recognized within Berkshire Hathaway’s 50 Top Producers for production and transactions in San Diego County. Your real estate experience should be one of trust and confidence. Building relationships based on respect and effective communication is guaranteed. My desire to help others and provide clients with dedicated service is paramount. My team’s commitment to client service is a primary focus of our business model, resulting in a successful referral-based business. When considering a Real Estate professional, call today.
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
EXCEEDING EXPECTATIONS Kacey made the experience of finding our home, both efficient and fun. She responded to our needs quickly, and kept us alerted to any new houses that fit our preferences. She was also kind, funny and incredibly friendly! -Huw & Catie
Kacey was an incredible realtor to work with! She was so hard working and available by phone, text, or to meet in person whenever we needed her. She drove all the way out to East County countless times to show us homes. We were first time home buyers and Kacey made the process so easy for us and made us feel comfortable asking any questions that we had. We told her our goal was to buy a home by the end of summer and she made it happen in just 4 short months! We were very particular about what we were looking for in a home including price, size, location, good schools, etc. and she listened to our requests and worked hard to help us meet all of those goals. She worked hand-in-hand with our lender and went over all of the legal documents with a fine tooth comb. She worked diligently to make sure that we got the best deal possible and were making good financial decisions. Not only was she professional and committed, but she was so FUN to work with. Anyone who works with Kacey will end up with a life long friend. We were so happy working with Kacey & Berkshire Hathaway and would recommend her and her team to anyone and everyone! We are so in love with our new home and neighborhood and are eternally grateful! -Matt & Lexie
Kacey did an outstanding job with the property we recently purchased. She was there every step of the way and kept us informed at all times. She was very helpful with coordinating inspections and other services that needed to be done prior to closing. We had many questions and she was always positive & helpful with her responses, which made the process very easy on us. We highly recommend Kacey Smith to anyone looking to sell or buy property. She’s a knowledgeable, skilled realtor, and pleasure to work with! -Mandi & Chris
Kacey was very helpful throughout the entire process of buying my first home. She was great about responding to my questions and provided me and my family with all the information and support that we needed in this process. I highly recommend working with Kacey if you are looking to buy a home. -Juan
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
MARY CHAPARRO, CSP Mary Chaparro and Associates Real Estate is a strategic collaboration of skilled professionals and service providers specializing in providing highlevel service focused on their clients' real estate goals and objectives. Chaparro and Associates Real Estate has established a dynamic team approach, united by a shared vision and fortified by extensive experience, delivering exceptional results and service.
619-884-4477 Mary@MaryChaparro.com MaryChaparro.com DRE# 01083478 3790 Via de la Valle, Suite 201 Del Mar, CA 92014
Mary Chaparro, with a comprehensive real estate career since 1984, excels in dealing with complicated or complex transactions and estate challenges. She has extensive experience in new home sales and marketing, as well as resale in Southern California. As a Broker Associate with Berkshire Hathaway HomeServices California Properties, her proven results can be attributed to a creative approach that involves a comprehensive knowledge of real estate, including marketing, construction, merchandising, expert negotiations, and finance, along with an in-depth understanding of cultural diversities. Her innovative approach has resulted in the highest increases for sold properties in many represented neighborhoods. In addition to her expertise in real estate, Mary Chaparro has served as an appointed mediator for families going through divorce. Her skills in conflict resolution and strategy are highly regarded, enabling her to navigate complex situations with finesse. With a strong dedication to achieving excellent outcomes for clients, the team has collected multiple local and national sales awards, including the Chairman's Circle Designation – placing them in the top 1% of over 50,000 BHHS Agents nationwide. They're also among Berkshire Hathaway's 50 Top Producers for total production in San Diego County. Chaparro and Associates not only represent numerous local nonprofits, but also embody the fundamental principle of philanthropy and giving back to the communities they serve. The team's commitment to making a positive impact is exemplified through The Charitable Foundation. With each real estate transaction, they actively contribute to various local groups focused on health and awareness, education and development. community outreach and support. as well as environmental preservation. Commitment to client service is a primary focus of their business model, resulting in a successful referral-based business. When considering a real estate professional and advisory services, call Chaparro and Associates today.
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
THE CHAPARRO DIFFERENCE PROFESSIONAL ACHIEVEMENTS AND ASSOCIATIONS AWARD DISTINCTIONS Berkshire Hathaway HomeServices Chairman Circle 2015-Present President's Circle | Leading Edge Designation 2011-2014 Prudential California Realty Chairman's Circle 2003-2010 National Association of Home Builders (NAHB) National Sales & Marketing Award-Sales Person of the Year 1999 NAHB CSP Designation BIA (Building Industry Association) San Diego SAM Award Recipient 1990, 1993-2000 BIA San Diego BIG (Building Industry's Greatest) Award Recipient 1996 BIA San Diego SMC (Sales Professional Quarterly Awards) 1989-2000 PROFESSIONAL ASSOCIATIONS NAR (National Association of REALTORS®) 1988-Present CAR (California Association of REALTORS®) 1988-Present SDAR (San Diego Association of REALTORS®) 2007-Present WCR (Woman's Council of Realtors) 2016-Present BIA (Building Industry Association) San Diego Chapter 1985-Present PROFESSIONAL BOARDS | COMMITTEES BIA Sales and Marketing Council (SMC) - Immediate Past Chair BIA Membership Committee - Current Board Member SDAR Government Affairs Committee 2015-2016 NSDCAR Legislative Government Review Committee 2003-2005 BIA - SMC Membership - Past Chair BIA - SMC Award of Excellence - Past Chair BIA - Education - Past Board Member BIA - CSP - Past Chair BIA - Home Builder Council, Internal Communications Committee PHILANTHROPIC ASSOCIATIONS BHHS The Charitable Foundation Board Member 2023 Chair Scripps Performing Arts Inc. - SPAC Board Member 2006-Present USC Trojan League Affiliates City of Hope - Construction Alliance Committee United Cerebral Palsy Special Olympics Leukemia Lymphoma Society
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
MEET THE TEAM MARY CHAPARRO, CSP Mary Chaparro has led a comprehensive real estate career since 1984 in new home sales as well as resale in Southern California. Her proven results can be attributed to a creative approach that involves a comprehensive knowledge of real estate including marketing, construction, customer service, staging, negotiations and finance along with an in-depth understanding of cultural diversities. Her innovative approach to marketing has resulted in the highest increases for sold properties in many neighborhoods represented.
KACEY SMITH, DIRECTOR OF CLIENT RELATIONS Kacey Smith has an extensive background in relationship management and communication. Prior to her real estate career, Kacey’s 25 year teaching history has provided an excellent foundation for serving real estate clients. She provides an in- depth experience in effective communication built on trust and respect. Kacey’s desire to help others and provide clients with dedicated service is a key focus of her business model. She is always ready to help clients achieve their goals, while maximizing their investment and providing excellent results.
DAVE LONG Dave has spent over 38 years in Real Estate marketing and investing. He brings a great wealth of knowledge and experience to his client relationships. His drive and commitment to serve his clients has been the key to his success. Dave is a skilled negotiator and uses his expertise to secure the best possible results for his clients. His connections give him access to off-market listings and exclusive opportunities that might not be available to the public. Beyond his professional qualifications, Dave is driven by a passion of helping others.
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
SUCCESSFULLY REPRESENTED
4503 32nd St. San Diego, CA 92116
3021 N Evergreen San Diego, CA 92110
433 Hills Lane Dr. El Cajon, CA 92020
$660,000
$800,000
$750,000
8462 Lower Scarborough Ct. San Diego, CA 92127
16633 Danville Ave. San Diego, CA 92120
7873 Altana Way San Diego, CA 92018
$773,000
$865,000
$900,000
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
SUCCESSFULLY REPRESENTED
6806 Saint Andrews Rd. Rancho Santa Fe, CA 92067
7396 Turnberry Ct. Rancho Santa Fe, CA 92067
15605 Rising River Pl N San Diego, CA 92127
$4,200,000
$3,250,000
$2,680,317
5780 El Camino Del Norte Rancho Santa Fe, CA 92067
$4,675,000
12934 Via Grimaldi Del Mar, CA 92014
$2,200,000
14858 Via Del Canon Del Mar, CA 92014
$3,335,000
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
SUCCESSFULLY REPRESENTED
8524 Kristen View Ct. San Diego, CA 92127
$1,050,000
6257 Alverton Drive Carlsbad, CA 92009
$1,450,000
14910 Rancho Nuevo Del Mar, CA 92014
$5,130,000
8281 Austin Hill Ct. San Diego, CA 92127
$1,100,000
1640 Stratford Way Del Mar, CA 92014
$3,200,000
14847 Vista Del Oceano Del Mar, CA 92014
$2,370,021
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
SUCCESSFULLY REPRESENTED
6940 Spyglass Lane Rancho Santa Fe, CA 92067
$4,650,000
8334 Saint Andrews Rancho Santa Fe, CA 92067
$2,500,000
7896 Saint Andrews Rancho Santa Fe, CA 92067
$2,850,000
7722 Saint Andrews Rancho Santa Fe, CA 92067
$2,688,000
4347 Vista De La Tierra Del Mar, CA 92014
$2,175,000
140 N Shore Drive Solana Beach, CA 92075
$1,775,000
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
SUCCESSFULLY REPRESENTED
7631 Iluminado San Diego, CA 92127
$3,395,000
7971 Entrada Lazanja San Diego, CA 92127
$2,700,000
236 Via Tavira Encinitas, CA 92024
$1,580,000
4265 Clearview Dr. Carlsbad, CA 92008
$1,575,000
14954 Rancho Real Del Mar, CA 92014
$3,150,000
6432 Cayenne Ln. Carlsbad, CA 92009
$1,715,000
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
OUR PARTNERS CALIFORNIA TITLE
Brenda Berglund 619-518-6073 BrendaB@caltitle.com
CALIFORNIA TITLE
Mike Turner 760-535-3836 MikeT@caltitle.com
PROSPERITY HOME MORTGAGE
Rhonda Hummel 949-422-0509 Rhonda@RhondaHummel.com
THE ESCROW FIRM
Anne Truscott 858-756-8066 RSFEscrow@TheEscrowFirm.com
FIDELITY NATIONAL HOME WARRANTY
Jan Taylor 760-716-1976 Jan.Taylor@fnf.com
HOMESERVICES INSURANCE
Javier Reyes 760-791-7030 Javier.reyes@homeservices-ins.com
TRANSACTION COORDINATOR Georgia Corona 858-759-5734 GCorona@bhhscal.com.com
BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES
The forever brand. “I would want to be associated with somebody where the financial strength was unquestioned and where the name stood for integrity. What other quality would you want that Berkshire Hathaway HomeServices does not have? I don’t think you could find one.” Warren Buffett, Chairman and CEO, Berkshire Hathaway Inc.
REPUTATION Matters
Aligning with one of the most powerful names in business can make all the difference when listing your home in a competitive market like Southern California. At Berkshire Hathaway HomeServices California Properties, our goal is to make every transaction as special as you are. You can expect dedicated real estate experts and a brokerage that is with you every step of the way, guiding you through one of the biggest investments of your life.
THE SIGN
of Confidence At Berkshire Hathaway HomeServices California Properties, we excel at bringing our listings to the attention of an engaged audience. We conduct vast amounts of business in Southern California’s communities, from single-bedroom condos to multi-million dollar estates. Our highly collaborative network of agents draw on each other’s skills, experience, and connections to better represent you, from your first home to your forever home and everything in between.
An exemplary track record distinguished by local expertise vast global connections advanced technology premier marketing strategies
A Dedicated
LEGAL TEAM Berkshire Hathaway HomeServices California Properties agents receive support from our in-house legal team–one of the few of its kind among California brokerages. Specializing in real estate law, our attorneys are always available to assist with the intricacies of any transaction.
The very best in the industry commitment to excellence ongoing education 24/7 consultation & support
Better
TOGETHER Berkshire Hathaway, Inc. is universally admired for its great brands, superior products, and strong leadership. This stature extends to Berkshire Hathaway HomeServices, which has a globally respected reputation, extensive international networking connections, and a sound financial foundation. We thrive on helping buyers find their perfect home, whether around the corner, across the country, or abroad. Our exclusive network of world-renowned brands and proven marketing abilities gracefully brings buyers and sellers together every single day.
BERKSHIRE HATHAWAY HOMESERVICES HOMESERVICES OF AMERICA Local real estate worldwide Berkshire Hathaway HomeServices is part of a larger organization, HomeServices of America. This relationship allows us and our clients to benefit from their strength, stability, and steady growth.
50,000+ agents | 1,500+ offices | 49 states offices in N. America, Europe, Asia, Mexico & growing BERKSHIRE HATHAWAY HOMESERVICES CALIFORNIA PROPERTIES nearly 3,000 agents | 50 offices | 5 counties more than $13 billion in sales volume
Proven
RESULTS We know that performance and reputation matter. To better serve you, we are continuously improving the way we do business and earning recognition on local, national, and global levels. BERKSHIRE ELITE California Properties ranks as the No. 2 brokerage in production nationwide and abroad¹ among all Berkshire Hathaway HomeServices affiliates. REAL TRENDS 500 HomeServices of America is the largest real estate brokerage nationwide with the most transaction sides.² HARRIS POLL Berkshire Hathaway HomeServices is the Real Estate Agency Brand of the Year and Most Trusted Real Estate Brand.³ DIGITAL MARKETING RECOGNITION Our digital and influencer marketing campaigns have earned recognition from numerous industry-leading organizations thanks to our forward-thinking strategies and commitment to gain exposure for our clients and brand. We generated more than 4 million impressions in the past year, leading to increased awareness and web traffic for our listings.
Reaching
BUYERS
Berkshire Hathaway HomeServices California Properties agents have access to world-class marketing tools, generating maximum exposure to qualified buyers through print media, digital advertising, and innovative strategies. Marketing plans are custom-tailored to individual properties, ensuring that the right resources are deployed to fit your needs.
remarkable results for your remarkable home
Digital Media
STRATEGY
We drive hundreds of thousands of consumers to our website and properties, generating buyer leads for your home using evolving strategies, carefully crafted messages, and expert design across all digital platforms. Our in-house creative team collaborates to promote our brand and listings with: Geographical + behavioral digital advertising An exclusive buyer-match network + listing alert dashboard State-of-the-art social media resources Strategic SEO implementation Virtual tours + remote consultation Exclusive listing opportunities Influencer marketing Professional listing image/video resources 24/7 virtual web assistance Email marketing
of our social % 98.7 media traffic
comes from facebook ⁶
REACHING AN Online Audience
bhhscalifornia.com - 930,000+ visitors annually⁴ | 20.8 million+ impressions annually⁵ BHHS.com - Where millions of potential buyers start their U.S. home search. We strategically partner with powerful industry leaders to make sure your listing appears online where buyers are searching. Realtor.com - A global site hosted by the National Association of REALTORS® featuring listings from around the world. Zillow.com - An industry-leading real estate and rental marketplace. WorldProperties.com - Buyers can view more than 3 million listings worldwide. Financial Times of London - We present our luxury listings to this highly affluent audience. MansionGlobal.com - We advertise listings over $1 million in three global editions— English, Chinese, and Spanish. WSJ.com - All our listings are displayed in the WSJ.com Real Estate section, as well as in WSJ Europe, Asia, Latin America, India, and CN.WJS.COM (Chinese, Japanese, Korean translations). LuxuryRealEstate.com - Listings from agents and firms who list and sell in the top 10% of their market. Juwai.com - The No. 1 real estate portal in China where buyers find homes abroad.
Public Relations
STRATEGY
Our brand, agents, and notable listings receive recognition through prestigious publications Local print + online publications
Mansion Global
blog.bhhscalifornia.com
The Real Deal - Los Angeles
Social media + social media advertising
Hollywood Reporter
Los Angeles Times Hot Property
Variety
CurbedLA
People Magazine
The Wall Street Journal
Architectural Digest Fortune
13,000+ major global distrubution networks⁷ nearly 8.5 billion estimated views annually ⁸
Print Media
OPPORTUNITES Print advertising remains a vital component of our marketing strategy. We take advantage of local opportunities and the strong presence our brand has in national and global publications. Our partnerships allow for maximum exposure for our listings. We assess your home, your market, and the competition to determine if and when print media placements are recommended. PREMIUM PRINT MATERIALS Our large selection of professionally-designed post cards, flyers, and direct mail pieces make a lasting impression in local markets. The sleek, modern pieces are created by Southern California design professionals for the Southern California real estate market.
exceptional visibility for an exceptional brand
ENSURING
A Seamless and Secure Transaction We adhere to the highest levels of commitment and protection. From lending to escrow, insurance to title, we have a vested interest in guarding your data. Our unified efforts are checked and verified at every stage to produce a seamless transaction and a successful closing.
Touching Hearts,
IMPROVING LIVES We share a deep bond with the communities in which we live and work. We believe it is our responsibility to give back and we are fortunate to do so through The Charitable Foundation,⁹ a nonprofit comprised of agents and employees of Berkshire Hathaway HomeServices California Properties. Through fundraisers, galas, silent auctions, community events, generous clients, and community members, our agent-run foundation has been making a positive impact on our local neighborhoods like yours for over 20 years.
The Charitable Foundation
3,000+ Grants exceeding $6.5 million
You Deserve an Exceptional
EXPERIENCE Berkshire Hathaway, Inc. resonates with buyers and sellers as a trusted brand. Our name opens doors of opportunity, exposing your home to more buyers and an exclusive network of agents. Berkshire Hathaway HomeServices California Properties is backed by one of the most respected names in the world. We know you deserve the same opportunities and dedication that are synonymous with our reputation. We’re here to help you find your perfect buyer.
"A home is one of the most important assets that most people will ever buy. Homes are also where memories are made and you want to work with someone you can trust." Warren Buffett, Chairman and CEO, Berkshire Hathaway Inc.
©2023 Berkshire Hathaway HomeServices California Properties is a member of the franchise system of BHH Affiliates LLC. BHHS and the BHHS symbol are registered service marks of Columbia Insurance Company, a Berkshire Hathaway affiliate. 1: Internal BHHS Reports for 2020 transactions. 2: The No. 1 ranking is derived from the REAL Trends 500 report on the country’s top 500 brokerages, based on units sold in 2019. REAL Trends - The Trusted Source for news, analysis and information about the residential real estate industry since 1987. 3: Berkshire Hathaway HomeServices received the highest numerical Equity Score and the highest numerical score relating to Trust and Love among Real Estate Agency brands included in the 2020 Harris Poll EquiTrend® Study, which is based on opinions of 39,100 U.S. consumers ages 15 and over surveyed online between January 1 and January 30, 2020. “Highest Ranked” was determined by a pure ranking of a sample of Real Estate Agency brands. 4: Source: Google Analytics 11/19/2019-11/18/2020. 5: Source: Facebook Analytics, Google Display Network Analytics, and Influencer Marketing Reports 10/01/2019-09/30/2020. 6: Source: National Association of REALTORS® 2017 Profile of Home Buyers and Sellers. 7: 2021 Meltwater, Inc. 8: Estimated Number Of Views Based On Website’s Traffic of Press Coverage from 12/01/2019-12/31/2020, Meltwater, Inc. 9: ©The Charitable Foundation is a nonprofit 501 (c)3 real estate agent-run organization.