The Prologue Hotel.

Material Board.

The Prologue Hotel will provide an environment that uses the theory of affect and nostalgia to impose and uncover emotion within its guests. The theory of affect is described as emotions or experienced feelings that are categorized by physiological, social, interpersonal, and internalized manifestations. Affect can be put into action through music, colors, smells, the presence of natural elements, form, shared experiences, and more. Feelings can be an indicator of an individual’s memories or personal bookmarks of experiences. A person can hear an old song and remember a time in their life they associate with that song. The same thing can happen when a person sees a color or smells a pronounced fragrance. One quote shared by Melissa Greg “Affect is what sticks, or what sustains or preserves the connection between ideas, values, and objects.” Meaning that the key factor for a memory is how it made a person feel while they lived and how they feel when looking back on it.

Nostalgic experiences form comfort and trust with an individual, but not only that, but feeling of nostalgia is also a memory the individual longs to live through again. Some aspects of nostalgia are ornamentation, having a relationship with nature, and being in an environment that aids relaxation and relief of stress. With what we know about the theory of affect and pairing it with nostalgia, the Prologue Hotel will supply a feeling of trust, comfort, and self-discovery for guests.

LEVEL 2