MISS MY CEU EMBA: Issue 2022/04

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MISS MY CEU EMBA THE ENGAGED ALUMNI NEWSLETTER In this issue: §

Two more weeks to the Budapest Summer Module!

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TWO MORE WEEKS Time’s running up on the 2022 Alumni Course registration For us, it’s the final stretch of preparations for our epic 2022 Summer Module in Budapest. Twenty six electives, nearly 200 executive fellows, dozens of faculty members from all over the world.

We want you to be part of this amazing experience! We do not know what the future holds, if we are heading for another lockdown because of another variant. But what we do know is that we can now, in August, learn together, gain cutting-edge practical skills for the fast-changing market, meet dozens of new friends and feel a few years younger by reliving our CEU experience.

On the pages that follow, we highlight just a few amazing courses that are still available. Register by Friday, August 12, 2022!

Prof. Maciej Kisilowski JSD PHD MBA MPA LLM CEU Executive MBA Faculty Director

PSYCHOLOGICAL CHALLENGES TO CHANGE Wojciech Materka

The main goal of Psychological Challenges to Change is to offer you a space in which you can experience and study change and gain practical insight into its nature in context of leadership and authority roles. Rather than look at change as an outcome of persuasion or communication, we will look at it from a developmental perspective: how change is a result of learning and creating new meaning in our personal and professional lives.

We will do this with a help of case studies and experiential exercises. The primary course material however is your own questions and experiences, that will arise during the course. You will pursue your personal learning agenda by examining your experiences individually, and with your classmates. How much you learn will depend on how deeply you explore the issues and questions that these experiences bring forth. This requires personal commitment, psychological and intellectual preparation, and emotional involvement throughout the course.

The goal is not just to offer a good theory (we will do that), but more importantly to help you to start creating your own theory of change, which is a fundamental step in helping you to access your own authority and be more effective.

Biography Wojtek is dedicated to helping people grow as leaders in an increasingly complex and uncertain world. He is an expert on leadership development and strategic innovation, and has nearly two decades of working with organisations facing transformation in executive and a consulting roles.

Wojtek is a co-founder and director of Sapling Leadership Studio which specialises in designing experiences that grow people's capacity to lead, learn and change. He also lectures at INSEAD, where he received multiple awards for outstanding teaching and where he regularly serves on the faculty and coaching staff of global executive leadership programmes. He also teaches leadership and change at the Berlin School of Creative Leadership, and the Central European University.

He holds a PhD on the topic of Trust in the Digital Age. He has trained in transactional analysis, group relations, and holds an ICF coaching certificate, and an MBA from INSEAD. He is a frequent participant in group relations conferences around the world.

VENTURE CAPITAL Andreas Deutschmann

The course is intended for individuals interested in investing in a new business, startup or venture. The course introduces practical techniques from sourcing, business model and innovation analysis, and evaluation of the leadership group, the core team and financing plans. Additional attention will be paid to the key attributes of venture such as viability, need, market, economics, competition, competency, technology, capital and execution.

Emphasis will also be placed on business models, go to market strategies, and will touch on mission and social investments. Course will conclude with the completion of a term sheet with a term sheet with an example start up companies.

Biography Andreas K Deutschmann has over twenty-five years experience in the global investment arena and has held senior level positions with JP Morgan, John Hancock, and Deloitte & Touche and has worked in New York, Boston, Chicago, Luxemburg, Zürich, Vienna, Tokyo and Singapore. While at JP Morgan he was responsible for its seed capital program and performed due diligence on over 800 early stage companies.

Currently he is a Senior Vice President with Palladium Capital Group a boutique investment bank based in New York City.

BUILDING INSPIRING BRANDS: THE ROLE OF EMOTIONS AND STORYTELLING Aysu Senyuz

This course is an introduction to the nature of international operations and issues of management for multinational activities, with particular emphasis on the cultural, political, economic and physical dimensions of international business.

As one of the core values of the CEU Executive MBA is the EMBA for the Open World, this course speaks directly to the need for inclusive, diverse and open perspectives on managing complexity across borders. The internationally diverse nature of the EMBA class reinforces this orientation through shared professional experiences and perspectives.

Biography Aysu Senyuz’s research focuses on the role of emotions in consumer behavior with an emphasis on social relationships and social impact. She employs experimental design, empirical models, and field studies in her research to advance the understanding of practical problems and to positively impact the lives of consumers.

Prior to obtaining her Ph.D., Aysu worked for multiple global companies including The Coca-Cola Company and Philip Morris International.

MANAGING GROWING COMPANIES Robert Byssz

In the Managing growth course, we are going to discover together how very few companies can manage exponential growth and scale up their business and why the rest don’t.

Fast-growing companies create almost all the jobs and innovations in our current economy. We are going to define what is behind the business buzz-word of scale-ups and fast-growing companies and will identify the disciplines that must be put in place to build a significant business.

Throughout this course, we are going to cover the rarely discussed topic of what’s happening after incubating disruptive innovation, and why so many companies fail to scale their idea ever. Most of the course will be around the four areas that differentiate the few successful Scale-Ups from the huge amount of Sc@% Ups: People, Strategy, Execution, and Cashflow.

We are going to cover the disciplines it takes to build a significant business, regardless if we speak about the startup entering the next stage of growth or a new breakthrough innovation starting its journey in a large organization. The disciplines needed to succeed in both cases are the same. We are going to investigate multiple more successful and multiple less successful approaches and companies together.

Biography Robert worked as Global SMarketing Leader @RotaChrom, a young company that, despite its young age, already has offices in Budapest and Los Angeles, having subsidiaries in Oregon and potentially a few other locations shortly. Two chemists founded the company, and two masterminds invented equipment that brought true breakthroughs to the market of natural extract purification. The company grew from 100k EUR Revenue to 17 M in just 20 months.

Before that, Robert was responsible for the transformation globally at Philips. In this transformation, they were impacting all 71 000 employees of the company and over 7000 leaders in over 100 countries, enabling them to succeed in a more digital environment.

In this role, his team drove the turn-around of underperforming businesses, implemented startup and lean methodologies across the company, and in the last 3 years, supported startup and scale-up investments of Philips.

He joined Philips after 10 successful years at Hungarian Telekom, where he was the deputy director of the Small and Medium Business Sales Directorate. In 2007 he was a member of the team which designed and deployed the new operating model, in which Telekom merged all its subsidiaries under the umbrella of “T.” As he recalls, this was the start of his never-ending endeavor to master the fields of change management, transformation, understanding the future ways of work and modern leadership.

SEVEN STEPS How to benefit from our Alumni Course Offering Everything is described on our website, but the process of registering and attending our Alumni Course Offering is deceptively simple. It comes down to seven simple steps:

1. You go to our Alumni Course Offering shop at emba.ceu.edu/MissMyCEU;

2. You choose your favourite elective; 3. You apply your vouchers; 4. You support your Alma Mater by paying the balance; 5. You will be added to Moodle and can join Support Teams and do everything as any other current participant;

6. Come on-site (Budapest, Nador 15) or online for August 13-16 or August 17-20, and enjoy the signature CEU experience;

7. If you do well in your class, and get an unofficial B+ grade (or

better), you will receive a 400 euro voucher for the 2023 edition.

GOOD PEOPLE KNOW GOOD PEOPLE

EMBAdvocate While general admission deadline passed on June 12, we make exceptions for candidates nominated by our alumni.

Give your friends the gift of a career boost! Refer good people for CEU Executive MBA and receive get our summer elective completely for free.

Email Thomas at lammelt@ceu.edu

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