BACHELOR OF ARTS IN
Bachelor of Arts in Communication and Media isaliberalartsprogramofCentroEscolar University that offers diverse opportunities in variousfieldsofcommunication.
Founded in 1924, the program equips students with skills and knowledge in journalism, film, radio, television, advertising, and public relations,amongothers.
Now,ithasaspecializationindigitalproduction and development communication. BACM in DigiProdxDevComm aims to prepare the future communicators to navigate the evolving media landscape and become globally competitive.
To become a dynamic and forward-thinking community of communicators who inspire meaningful discourse, champion responsible storytelling, and shape narratives that resonate beyond words within the university and the broadersociety.
Multimedia Writing
Multidisciplinary Immersion
Data Journalism
Fundamentals of Animation
Researching and Writing for Communication and Media Programs
Focuses on creating content that combines text, images, and audio for multiple platforms. Students learn to craft clear, engaging stories for print, web, social media, and other digital formats, adapting their writing to different audiences and contexts
Offers students the chance to engage directly with media professionals and observe real-world operations in print, broadcast, and digital outlets, providing firsthand insights into industry practices and workflows.
Explores how information and data shape storytelling across various media, encouraging students to craft insightful, ethically-informed narratives in formats ranging from news articles and feature writing to digital and interactive content.
Introduces core animation principles across 2D and 3D media, emphasizing movement, design, and storytelling techniques for a wider editing skillset and creative expression.
Builds versatile research skills for media and communication projects Students explore topics through case studies, documentaries, creative writing, and other methods, producing analytical, narrative, or multimedia outputs
Foundations of Social Media Content
Creation
Photography & Film: Theories & Application
2D & 3D Animation
Music Production for Visual Media
Development Communication
Social Environment and Social Work: The Family, Group, Community, and Organizations
Diplomatic & Consular Relations
Political Economy of Global Governance
Learn to craft stories across multiple media platforms! These courses heavily derived from our own industry blends social media strategies, visual storytelling through photography and film, and the principles of 2D and 3D animation, giving students hands-on experience in creating engaging and dynamic content in an ever-evolving media landscape.
Discover the art and science of sound in storytelling Here, students explore music composition, audio editing, and synchronization techniques to enhance films, videos, and other multimedia projects.
Explore how communication shapes communities and human interactions From family dynamics to organizational structures, these courses emphasize strategies for social development and meaningful engagement
Examine the forces that shape international relations. Students gain insights into diplomacy, global governance, and the economic and political frameworks influencing decision-making across nations
NOW with NEW courses aligned to the School of Education, Liberal Arts, Music, and Social Work, CEU Communication and Media with Specialization in Digital Production and Development Communication is optimized to both keep up with the ever-changing media landscape and equip students interdisciplinary knowledge and skillsets.
The Radio Recording Booth is located inside the Radio Room, which doubles as a comfortable classroom for the students’ course lectures This booth is primarily used for Radio Production and may be accessed for clear audio recordings for other media, podcasts, or to rehearse a live radio broadcast.
The TV Production Room is a multi-purpose studio divided into two areas: the control room and the studio, equipped with adept technology in preparation for TV Production Students may use this for small-scale productions (photoshoots, videos, etc.), intimate special events, and off-air, as a wide classroom.
The iMAC Editing Suites is an area equipped with iMAC Desktops, each with full access to Adobe Editing applications and internet This area is significant for many courses, like for Animation, Multimedia Production, or any course that requires materials. Students may access this area for academic, extracurricular, or personal projects.
