
3 minute read
UNLOCK YOUR SALES POTENTIAL
In the world of online business, understanding yourself as a business owner is just as crucial as understanding your target market.
Enter Human Design.
It may seem like everyone and their great-aunt on Facebook is getting certified in Human Design these days, so let's break it down!
Human Design combines ancient and modern principles from astrology, the I Ching, Kabbalah, and the chakra system to determine your unique “design” – kind of like a blueprint to understand why you’re wired the way that you are. Your design provides profound insights into your personal strengths, challenges, and optimal strategies for interacting with the world around you.

For online business owners, integrating Human Design into your sales process could be the gamechanger you’ve been looking for.
“I’ve been in sales for a long time but have never considered myself a salesperson,” Self-Image, Mindset and Embodiment Coach Yoli Ray said. “For me, I’m consulting. I’m just presenting options.”
Understanding the characteristics of your Human Design type can help boost sales through leaning into your natural strengths, taking the pressure off of forcing sales tactics that don’t feel aligned
Here’s how each Design type can optimize their natural sales process:
+ Manifestors are naturally able to initiate and inspire; they thrive when using their energy to start conversations and spark interest In sales, they are at their best when leading the charge and informing potential clients about new opportunities.
+ Generators use their sustainable energy and capacity for hard work. They excel in sales by responding to genuine client interest and needs, engaging deeply with potential clients and responding with solutions that feel right.
+ Manifesting Generators combine aspects of Generators and Manifestors, contributing to their ability to be dynamic and efficient. They excel in sales when they can respond quickly and pivot as needed, leaning into their multitasking abilities.
+ Projectors are natural advisors, excelling through their ability to guide and influence others They succeed most when allowing the client to lead the sales conversation, waiting for an invitation to offer their insights and solution. They like to feel that their advice is well received and respected.
+ Reflectors are rare and unique! They possess the unique ability to mirror the energy of those around them In sales, they excel through assessing and reflecting back the needs of potential clients Their success hinges on creating environments where they can share their unique insights after considerable reflection.
“Sales can be hard!” Yoli Ray said. “But the deeper rooted issue is self-value. We don’t have a problem sharing a great movie or a good restaurant with people.”
When you understand your Human Design and how to approach a sales conversation more naturally, it takes the pressure off.
Another tip from Yoli Ray; practice sharing those great movies and good restaurants with people! It will help you get into the practice of making recommendations which is what sales really is, right?