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Insites eMag - May/June'22

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MAY 2022 | ISSUE 7

INSITES Your Centaur Bi-Monthly eMag

Let's talk mental health Whether it be looking after the mental health of your patients, your employees or colleagues, or even yourself - knowing the ways in which to identify mental health issues in your practice, and importantly,

IN THIS ISSUE

INDUSTRY TRENDS & INSIGHTS THE IMPORTANCE OF

proactively address them is crucial.

EXTENDING THE PATIENT

This issue of Insites includes our favourite

CARE BEYOND THE CHAIR

articles from this year, covering topics on dental phobia, how to support your patients, mental health in the workplace, and a powerful tool to help you pick up on areas that might be struggling. We hope you enjoy, and as always, would love to hear your feedback and suggestions for

JOURNEY BY PROVIDING

UNLOCK THE POWER OF DATA-DRIVEN INSIGHTS WITH BI GET TO KNOW FINANCIAL CONTROLLER, HR & PAYROLL MANAGER, IRINA

topics to cover in future! INSITES | PAGE 1


MAY 2022 | ISSUE 7

INDUSTRY TRENDS & INSIGHTS Our pick of the 5 MUST-read articles from this year

Periodontitis, mental health, and the postpandemic future ...As a society, we have become more aware of how mental health affects the body, and more willing to discuss psychological suffering with health-care providers. Even so, many patients may not make the connection between their periodontal and emotional health...

Everything to Know About Dental Phobia, According to a Top Cosmetic Dentist ...When Dr. Schmidt first started her career, she noticed that a lot of people were postponing their treatment because they were afraid and ashamed to admit their anxieties. According to her, this fear is not only an issue for the patient’s mental health but also for their oral health.....

Mental health: How can dental professionals support their young patients? ...Since healthy young people are seen more regularly by their dentist than by other medical professionals, what can dental hygienists do to bridge gaps in mental health care? Kristin Evans, BS, RDH, provides some actionable suggestions....

Mental health for the dental professional ...In our daily roles as dental professionals, our mental abilities are what allow us to evaluate our patients’ oral conditions, make important decisions in proper diagnosis and treatment, and form a personal connection with the person being cared for. So, what happens if this mental component goes awry for the clinician?...

New and Emerging Trends in the Dental Industry in 2022 ...The dental industry is currently in a stage of rapid growth. Dentistry was a $15 billion industry in 2020, and this is actually predicted to double by 2027. Dental care is a fast-growing industry, with several new trends and innovations emerging...

INSITES | PAGE 2


MAY 2022 | ISSUE 7

Great patient care should go beyond the time that patients spend at your practice. This may involve post-treatment followups and active efforts to collect and act on feedback. Dental practices that stay active in contacting their patients stand a better chance of not only building patient satisfaction and loyalty but also better positioning themselves to earn glowing Google reviews, providing social proof to prospective new patients.

Post-treatment: A critical time to reach out

THE IMPORTANCE OF EXTENDING THE PATIENT JOURNEY BY PROVIDING CARE BEYOND THE CHAIR Does your dental practice focus on creating a great patient experience? It’s very likely you answered “yes” to that question — this is just a common-sense way to build great relationships with your valued patients. Now for a harder question: When do you work on creating that experience? Many practices struggle to find the time to reach out to patients between visits. If you only interact with your patients when they are at your practice or when it’s time to schedule an appointment, you may be missing an opportunity to create strong, enduring connections

What happens when a patient goes home after a treatment? Many dental practices disengage at this point, with the default assumption being that everything went well. Perhaps they reach out to request an online review, but generally, they don’t make meaningful contact again until it’s time to schedule a follow-up. The logic behind the no-follow-up approach is that if the patient needs assistance, they will contact the practice. There is an extra step, however, that could turn this downtime into a valuable part of the patient relationship. Namely, it’s simple for practices to make patients feel looked after and cared for by being proactive and following up the day after a procedure. Read the full article here

based on extended post-treatment care.

INSITES | PAGE 3


MAY 2022 | ISSUE 7

UNLOCK THE POWER OF DATA-DRIVEN INSIGHTS WITH BUSINESS INTELLIGENCE We are generating data, constantly.

Something that can be harnessed and

From emails, texts, blogs, tweets, live

leveraged to help a practice grow and

streams, social media posts to online

thrive.

shopping, Google searches, gaming and app downloads – the list is endless.

A dental practice is a rich data generating ecosystem. Let us consider all

Data is everywhere, it’s the new global

the applications a dental practice uses;

currency. World-wide data is growing at

the practice management software,

66% per year (IDC 2019)​, with every

health fund data, social media platforms,

human creating an average of 1.7Mb of

payroll systems, stock/supplier systems,

data every second​. Interestingly, less

point of sale systems, marketing

than 0.5% of all data created is ever

platforms, sterilisation tracking, and the

actually analysed or used​.

list goes on.

From a dental business perspective, however, we are beginning to treat data

Continue reading here

as an asset.

INSITES | PAGE 4


MAY 2022 | ISSUE 7

THE BACK STORY Get to know Irina Gildina, our Financial controller, HR & payroll manager Born in Uzbekistan and schooled in Australia, Irina has over 20 years of accounting experience spanning across a variety of industries and companies. Irina has always looked at ways to stretch her skill set and capabilities. She landed her first accounting job as an audit trainee at EY whilst studying for her Bachelor of Commerce (Accounting and Business Law & Taxation) degree at UNSW. After completing her degree, Irina joined Lend Lease's Graduate Accounting Program. During her 3 years with the company, Irina honed her accounting skills and worked on such projects as the Olympic Village at Homebush and Australian Water Services. Having qualified as a CPA and following stints at oil & gas, property and healthcare organisations, Irina joined Centaur Software in 2014 as a Financial Controller (HR & Payroll). Her responsibilities include managing core finance functions of the Company, as well as providing financial management support to the Board on operational performance. In her roles as HR and Payroll, Irina is responsible for bringing together the strategies and processes to manage the Company’s workforce. "People are a company's greatest asset and they need to be provided with a safe working environment and supported with challenges related to their wellbeing and employment with the business. People need to come to work feeling content and that's the job of an HR Manager".

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INSITES | PAGE 5


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