REPORT OF ACTIVITIES
2017
Message from the President
CECE at the technological forefront
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more all-integrated services to support customers in executing their work. Therefore, many companies are planning to increase their spending on R&D to remain on the technological forefront.
CECE priorities include the completion of the new engine exhaust emissions legislation in all its technical details, as well as activities in the fields of outdoor noise regulation and machine safety standards, including the drafting of a new standard for machine visibility. Furthermore, CECE carries on its work to further strengthen the profile of the European construction equipment sector, reinforcing its communication towards EU policy makers and other stakeholders by describing and promoting the importance of the sector for the European economy.
The most important technology trend for our sector in the coming years, beside emissions technology, will be the advancement of telematics. Telematics and remote-monitoring are closely linked to better serving our customers.
After my first year as President of CECE, the European trade association representing the 13 national construction equipment associations in Europe, I would like to remind you how important our industry is: CECE represents more than 350 machinery OEMs, with over 500 brands and we have a collective turnover of 35 to 40 billion Euros in our European businesses. The industry structure is a “low-volume – high-complexity”, which makes it more difficult for all of them to implement new regulations.
An item of significance the coming year will be the issue of skills development and the availability of future engineers. Our sector needs well-skilled young professionals to conceive, design, manufacture and maintain the machines of tomorrow. CECE members and manufacturers already undertake several activities at national level to illustrate the attractiveness of developing a career in the construction machinery and equipment industry. We will continue our efforts to put these initiatives in the spotlight and add a European dimension where relevant.
Our industry employs a direct workforce of 150,000 people in Europe – and indirectly 2 to 3 times more. Over 85% of our production capacity is in Europe, with over half of OEMs producing exclusively
The sector has used the last decade to make its production leaner and sustain their strength amongst the global competition. Now, we are shifting from selling just steel and hydraulics to offering
2017
Our industry should be ready for the rapidly up and coming era of “digitisation”. The key to success for OEMs will be how quickly they are able to change and implement these advancements into their strategy and transform their business models, becoming more serviceand customer-oriented than ever before.
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CECE REPORT OF ACTIVITIES
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Bernd Holz, CECE President 2016 - 2017
in Europe. Over 40% of the revenues are collected in continents toutside of Europe – and over half of the revenue comes from mid-sized companies. Therefore, we are a true asset to the European economy.
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