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Communications
Jodi Garrison Publications Director
The Communications department is responsible for the branding of the Tribe and ensuring that its presence in all media is carefully delivered. The department shares current information on the Tribe’s governmental and administrative activities as well as programs and services. As an in-house production team, Communications produces a variety of materials (presentations, brochures, flyers, videos, banners, etc.) to directly support all Tlingit & Haida programs.
Communications is also charged with overseeing the Tribe’s official social media platforms and website, and disseminates information through these channels as well as through press releases, eNews blasts, public service announcements and quarterly newsletters. In 2020, the Communications team grew by one position to increase the team’s journalism efforts and to bolster the Tribe’s social media presence and engagement.
2020 Highlights
Successfully launched Zoom Facebook live Lunchtime Chats to increase social media engagement and provide current program and service information to tribal citizens and the general public. » 29 chats were held in 2020. Produced the Tribe’s 2019 Annual
Report, 2020 Staff Yearbook, quarterly newsletters, and 2020 Program Profiles booklet. Conducted a Zoom webinar for the 85th Annual Tribal Assembly that was streamed for tribal citizens and the general public via a Facebook live session. Maintained the Tribe’s official website and responded to over 1,300 webmaster inquiries. Grew Tlingit & Haida’s social media to over 14,000 (Facebook), over 3,800 (Instagram) and over 800 (Twitter) followers.
2021 Goals
Increase engagement and followers on the Tribe’s social media channels by 10%. Redesign website to be meet Americans with Disabilities Act of 1990 (ADA) requirements and to improve the experience of visitors accessing the website via mobile devices. Increase eNews blasts by 10% through expanded journalism efforts.
