CIRMA Announces the Promotion of Pamela Keyes to Executive Vice President

CIRMA is proud to announce the promotion of Pamela Keyes, ARM to the role of Executive Vice President. This significant milestone recognizes her exceptional leadership, long-standing contributions, and unwavering commitment to CIRMA’s mission and members.

Pam brings more than 35 years of experience in the insurance industry, with 28 of those years dedicated to advancing CIRMA’s impact and capabilities. Pam has progressively advanced through a variety of critical roles. In 2002, she was promoted to Workers’ Compensation Unit Manager, and in 2012, she transitioned to a broader enterprise role as Business Analytics Manager. In 2015, she was appointed Vice President of Risk Management and Business Intelligence, where she built and now leads a high-performing team of professionals.

“Pam leads with purpose, dedication, and heart. Whether she’s championing new systems, mentoring the next generation, or building partnerships with colleges and universities, she brings people together and makes a lasting difference. I’m incredibly proud of Pam and excited for all she will continue to accomplish in this next chapter of leadership as Executive Vice President,” said David Demchak, ARM, CIRMA President and CEO.

Pam has led and implemented complex systems that have positioned CIRMA at the forefront of insurance technology. Among these innovations are the implementation of the Guidewire Claims System and its associated data warehouse, member portal, and Cognos reporting tool; the introduction of Predictive Analytics; the rollout of Epic for Risk Management; the Legal Solutions Suite (LSS); and CIRMA’s legacy iVOS Claim system. Each initiative reflects Pam’s exceptional ability to align technology with business strategy, enhancing service delivery and operational efficiency.

In addition to her operational successes, Pam has made a lasting impact through her dedication to developing talent and fostering an inclusive workplace. She has led CIRMA’s internship recruitment program, forging strong partnerships with local colleges, universities, and Historically Black Colleges and Universities (HBCUs) to attract diverse and emerging talent to the insurance industry.

As Executive Vice President, Pam will continue to lead CIRMA’s Risk Management and Business Intelligence teams while expanding her role in senior management activities and enterprise-wide strategic initiatives. Working closely with CIRMA’s CEO and leadership team, Pam will help shape the organization’s future direction and continue to drive initiatives that support CIRMA’s mission, values, and long-term success.