The Municipal Voice celebrates three years on the air
A lot can happen in three years, as we have all learned. Just three years ago the CCM Communications staff looked at the media landscape and realized that there was great untapped potential in the podcast realm. And with a partnership with WNHH in place, we set out to tell municipal stories and speak to municipal issues that no one else was discussing – what better name for CCM’s podcast than the Municipal Voice?
With nearly 80 episodes under our belt we have reached over 150,000 listeners across all of our platforms, which includes Facebook, Soundcloud, YouTube, and on the FM radio waves courtesy of our partners at WNHH. Viewers can watch the episode as it airs on Facebook Live or they can catch up with the broadcast later.
That’s the beauty of podcasts. They open up a world of possibilities – one that many more people have tried out in the past year. According to Statista, less than 30% of people had regularly listened to a podcast in the past month. By 2021, that number was over 40%, and more than that, nearly 60% of people have listened to at least one podcast.
This past year we have continued with our remote tapings of our episodes in accordance with social distancing policies and best practices. And while we would love to get back into the studio, the flexibility of video conferencing apps like Zoom have let us bring in guests wherever they are.
We’ve had First Selectman and Mayors from around the state letting us know where they stand. We’ve had representatives from important organizations like CT Main Street Center, CBIA, and CAPSS talk about programs and issues that you just won’t hear about anywhere else. And we had reps at every level of government come on, including Speaker Matt Ritter and U.S. Senator Chris Murphy. As we celebrate three years on the air, we take pride in being the voice for the municipalities and reaching audiences well beyond town and city halls. The issues and topics we discuss may be the first time an individual hears about it outside of the municipal realm. In the coming year – and years – we look forward to being your voice. The Municipal Voice airs a new episode every other week on Wednesday’s at Noon, with a rebroadcast the following Wednesday at the same time. You can find the episodes by visiting us on our Facebook page, or by visiting the Municipal Voice landing page on our website at www.ccm-ct.org/Resources/The-Municipal-Voice. And be sure to keep a lookout for our bi-weekly emails about future guests!