ASA EMERGE2021

EMERGE2021 Nashville, TN AUGUST 22-24, 2021 THE WESTIN NASHVILLE

With generous support from

Innovation has a name.

JOIN US! ASA’s Emerging Leaders (EL) Division focuses on developing both the necessary skills and key relationships that are critical to the success of our up and coming industry leaders.

Annually, we host a Forum for wholesalers, manufacturers, independent reps and others in the PHCP-PVF industry. Our program is proven to be one of our industry’s best opportunities to learn and practice new concepts and skills, cultivate profitable relationships with channel partners from across the country, and enjoy wonderful camaraderie, which helps us learn from each other.

ASA’s annual EMERGE2021 program enjoys continued success because it responds to the needs of our participants and the feedback from owners and principals. Plus, this year’s program enjoys tremendous support from A. O. Smith, as well as the ASA Education Foundation.

Please, join us in “Music City” and experience a truly phenomenal industry event.

WELCOME RECEPTION & DINNER A. O. Smith will host the reception and dinner on Monday evening. This event is an outstanding opportunity to get to know your fellow attendees and gain personal insights about success from a leader for one of the industry’s premier manufacturers.

ABOUT DAVID CHISOLM David Chisolm is the Vice President of Marketing for the water heater division of A. O. Smith, headquartered in Ashland City, Tennessee. He currently manages the marketing and product development efforts of all brands sold through distribution.

David has over 20 years of experience in the manufacturing sector and has held a number of marketing positions focused on the home building industry. His specialty is the marketing of premium consumer durable goods and has a passion for the marketing of energy efficient products to the consumer.

VIRTUAL TOUR EXPERIENCE View the first-class virtual tour of A. O. Smith’s innovative facilities from YeeHaw Brewery! At more than one million square feet, A. O. Smith’s Ashland City facility employs well over 1,000 people who take pride in building the company’s comprehensive, residential, gas and electric water heater line. Virtual tour attendees will see robotics, welding and A. O. Smith’s industry-leading glass lining process in action.

EMERGE2021 SCHEDULE AT A GLANCE The most valuable benefits from participation in EMERGE are the concepts and ideas learned from industry experts and time spent sharing experiences and lessons learned with peers who represent different channel partners from across the country. In fact, respected industry veterans frequently say that ongoing learning and education enhanced by relationships forged at industry programs are key to their success and profitability.

Monday, August 23

10:30 am – 12:00 pm Officers’ Council Meeting Invitation Only 10:00 am – 6:00 pm | Registration 11:30 am – 12:15 pm First-Time Attendee Lunch 12:30 – 1:00 pm | Formal Welcome Emerging Leaders Council members welcome attendees, giving a quick rundown on what to expect the next few days and how to make the most of them.

1:00 – 2:30 pm | State of the Industry – Panel Presentation & Q+A John McKenzie, Winsupply, Rick Hawk, A. O. Smith, Tim Morales, Tim Morales & Associates, Moderated by Michael Maloney, Coburn Supply 2:30 – 3:00 pm | Break 3:00 – 5:00 pm Roundtable Discussions #1 Maintaining a competitive advantage that helps to ensure successful growth requires companies & individuals to use best practices. These informative roundtable discussions are excellent opportunities for all attendees to learn from one another about direct and efficient practices focused on sales, marketing, purchasing and vendor relations. Registered attendees will be surveyed prior to the event to compile specific topics of interest in each area.

6:00 – 8:00 pm Welcome Reception & Dinner Hosted by David Chisolm, Vice President of Marketing, A. O. Smith, and Michael Maloney, 2021 Emerging Leaders Chairman

Tuesday, August 24

7:30 – 9:00 am Breakfast Speaker: Jeff Havens – “Us vs Them!” Understanding, recognizing, and resolving every generational issue facing today's workforce with 4 different generations.

9:00 – 9:15 am | Break 9:15 – 11:00 am Roundtable Discussions #2 More in-depth roundtables, with tables sorted by distributors, manufacturers, and manufacturers representatives.

11:30 am | Networking Lunch ASA President’s Report – Chris Fasano, Torrco 2:00 – 4:00 pm A. O. Smith Virtual Tour Experience Experience the first-class virtual tour of A. O. Smith’s innovative facilities, viewed from Yee-Haw Brewery 6:30 – 8:00 pm Night Out Closing Event Jason Aldean’s Kitchen & Rooftop Bar All EMERGE attendees invited!

BACK BY POPULAR DEMAND...

WITH THE SECOND SESSION OF ROUNDTABLES!

ROUNDTABLE DISCUSSIONS

Maintaining a competitive advantage that helps to ensure successful growth requires companies and individuals to exchange and implement best practices.

These informative roundtable discussions are excellent opportunities for all attendees to learn from one another about direct and efficient practices focused on sales, marketing, purchasing, operations, technology, and vendor relations.

I greatly enjoyed the roundtable discussions and got a lot out of them, especially the insight on how other organizations were tacking industry problems.

- EMERGE2019 Attendee

ENJOY The annual EMERGE meeting provides the wonderful camaraderie for which ASA events are widely known. Participants at this year’s program will certainly experience some of the unique and best that Nashville has to offer.

OPTIONAL DAYTIME ACTIVITIES

Over the years, tremendous friendships have developed among the new and returning attendees for this program. While the official program offers a great balance of learning, networking and fun in a tight time-frame, some attendees will inevitably want to arrive early to enjoy one another’s company as well as to experience more of what the destination has to offer. More information will be emailed to attendees as EMERGE2021 approaches.

NIGHT OUT

While an early departure on Tuesday is possible after the facility tour, one last night out for an off site event is included with the paid registration fee.

We will close out EMERGE2021 at Jason Aldean’s Kitchen + Rooftop Bar, located at 307 Broadway. Enjoy stunning scenes and the spirited environment of downtown Nashville while networking and enjoying food and drinks with your fellow attendees. Typically, about two-thirds of all attendees stay for this event and plan departures for Wednesday.

2021 EMERGE2021 ACCOMMODATIONS & REGISTRATION REGISTER NOW

www.asa.net/Networking/Emerging-Leaders/EMERGE2021

THE WESTIN NASHVILLE 807 Clark Place Nashville, TN 37203 www.westinnashville.com

RESERVE YOUR ROOM BY August 2, 2021

RESERVATIONS AT

(866) 912 - 1028 www.asa.net/Networking/Emerging-Leaders/EMERGE2021

REFERENCE

EMERGE2021

RATES

$234.00 single/double per night plus applicable taxes.

Availability is on a first-come, first-served basis. The hotel requires a one night’s deposit to reserve a room. The deposit is refundable if the reservation is canceled more than 72 hours prior to arrival.

Hotel Reservation Deadline: August 2, 2021