CLEARABEE MAKES RUBBISH REMOVAL AS SIMPLE AS A FEW CLICKS

There may be plenty of waste disposal options out there these days but Clearabee believes it has hit on the ideal solution for KBB installers. Founder and Managing Director Daniel Long, gives The Installer magazine an insight on how the company has quickly established itself in the KBB installation market.

There may be plenty of waste disposal options out there these days but Clearabee believes it has hit on the ideal solution for KBB installers. Founder and Managing Director Daniel Long, gives The Installer magazine an insight on how the company has quickly established itself in the KBB installation market.

Rubbish removal has come a long way since the days when anyone having work done on their property would dump a rusty skip outside and hope it didn’t act as a magnet to the rest of the neighbourhood.

Skips are still an option, of course, but a more forward-thinking approach and the use of new technology means there are now more attractive alternatives to installers.

Take Clearabee for example – a company formed in 2013 by entrepreneur Daniel Long. After leaving

University, and spending a brief spell as an investment banker he left to launch a digital marketing company. He identified an opportunity in the market and went out and hired his first truck: “One of my customers was a ‘man and van’ clearance company,” he explains, “and there were no large national companies in the market. So I decided to put my digital marketing experience to good use and start a waste removal company.”

Fast forward six years and Clearabee now offers same-day, on-demand waste removal to the trade, private home owners

and businesses. It prides itself on speed of service, value, compliance and a very high level of environmental standards.

Revenue for 2019 will be around £17 million, over 30% higher than 2018. Its ‘Beeloyal’ scheme is designed specifically for the trade and offering 10% credit on orders, has been very popular with KBB installers.

“They love the convenience of the man and van service, and the speed, which is same day, country-wide,” Long says. “We have tracking links, SMSs and our job photos are all viewable online, which is perfect if they have left the site. Installers also like that we are open seven days a week, which is unusual for the waste industry, and that everything can be booked online on their phone.”

Trade customers are “Clearabee’s bread and butter”, he says, and the service is specifically tailored to them. However, the company’s largest customers are major commercial operations such as Wren Kitchens, the Co-op and HomeServe.

“We work very closely with these companies and typically build full integrations through our in-house development team. We usually cut the cost and improve the service, which is why our service is so popular and why we are regularly winning new contracts with large national brands.”

The business uses over 100 trucks which are involved in more than 600 jobs a day. It’s “a complex logistical operation and requires over 275 staff, great systems and a lot of off-the-shelf and bespoke technology – which is a sizeable investment in time and money.” Long says.

“KBB work can be demanding as it’s so varied,” Long continues, “from a small pile of cardboard to tonnes of waste from enabling work. With more and more people living in flats and shared buildings, we’re often having to go inside properties to clear waste from KBB customers, which presents new challenges, but is also a problem our clearance service is designed to solve versus a traditional skip or skip bag which we offer too.”

Observers will be pleased to know Clearabee is carbon neutral with its own UK planted forests, home to over 18,500 trees.

“We have made removing rubbish as simple as a few clicks,” he concludes, “with clear and consistent pricing which is just as desirable to individuals as it is to large nationals.

“We were founded serving small companies and individuals, and continue to serve their interests as we have grown. We have a team dedicated to trade and small business customers, together with a loyalty scheme that allows both ease of booking and significant savings.”

www.clearabee.co.uk