OPEN UP TO THE FUTURE NEW POSSIBILITIES ARE WAITING...
THAT’S A WHOLE LOT OF OPPORTUNITY The future of online auto sales is Autotrader Group. The numbers speak for themselves: three platforms combined means a 34% bigger audience for current Autotrader dealers. Not only that, but Autotrader Group’s fee system means that the days of guessing your monthly bills are gone. Leave pay-per-view behind – the future is certainty. Plus, you’re still getting the same high-quality walk-in leads. With the ability to access so much more, why wouldn’t you open up to Autotrader Group?
*Nielsen Digital Content Planning, based on May 2021 data, P2+, Digital C/M, text, CR - Gumtree Cars CAMS automotive websites vs carsales.com.au, exclusive reach
AUTOTRADER GROUP THE IMPRESSIVE POWER OF 3 Autotrader Group is more than just sales, it’s access to a unique sales ecosystem. Comprising of CarsGuide’s editorial leadership, Gumtree’s large and vibrant shopping audience, and Autotrader’s sophisticated automotive buying tools, we’re the better way to reach a diverse customer base.
Where car buyers go to research
Features and tools to help deliver ready-to-buy auto intenders
A vibrant marketplace connecting dealers with buyers
A SUBSCRIPTION REVOLUTION Say goodbye to bill shock – know exactly how much you owe and never again have to pay for a lead that’s asking where you’re located. Autotrader Group offers subscription packages to dealers, based on the number of listing slots they have on our platforms. There are three simple packages to choose from; economy, essential and elevated. Unlike other sites, we don’t charge per lead, and there’s no set up or annual fees.
Plus, no re-listing fees If your carpark holds 20 vehicles, you can use those 20 spaces as many times in a month as you like! You only pay for the 20 spaces in a given month, not the number of unique cars in each space for that given month.
The tools to help you sell cars Dealer Central is designed with the dealer in mind. It’s your efficient, simple, and smart solution to manage your vehicles on the Autotrader Group.
Inventory
Performance Data
Add Vehicle
See and manage all your active listings on one easy dashboard.
Access real-time performance data at a glance.
Create effective vehicle listings fast.
COMBINED POWER BENEFITS Bigger: 34% more sets of eyes on your ads. Fee certainty: no additional costs for email and phone leads means you know exactly what your monthly bill will be. Easy: keep track across three “shop windows” with one stock management and response reporting tool, plus an account management single point of contact. Buyers connect: get leads via SMS, phone, email or walk in. Stand out: multiple locations to promote your dealership. Transparency: business and location information means no more “Where are you?” leads. Promotion: drive traffic to your website by featuring its URL. Simple: one account manager, one bill, and one report!
DEALERS SEE THE DIFFERENCE “Listing with these combined platforms has accelerated our stock turn and reduced our inventory marketing costs. Autotrader Group creates efficiency for dealers and transparency for our customers.” Jamie Moyle Digital Manager Cockburn Central Motors
Leads from these platforms are always higher quality. These customers know all of our details, most of the time they’ve done their research, and are ready to buy.” Tom Kennedy Motorama Group
“I put my cars on Autotrader, CarsGuide and Gumtree for two weeks. Most of the time I get enough enquiries to sell the cars. If I don’t, then I put them on other platforms. I’ve shrunk my marketing budget by 25%.” Michael Cairns Manager All Car Wholesale
“By moving cars faster we’re getting even more value as we’re often selling far more cars than the listing package we’re on.” Chris Rowbottam Corporate Accountant /Data Analyst Regent Motors Pty Ltd
EXCLUSIVE REOPENING OFFER
20% DISCOUNT ON UPGRADE FOR 3 MONTHS OFFER ENDS 30TH NOVEMBER
Important information about this offer • This promotional offer is only available to current Autotrader (standalone package) dealers only. • If you choose to take up this limited time offer, please note that your package will be permanently upgraded to an equivalent Autotrader Group Package (see below) and a new insertion order will be required. • Your current Autotrader standalone plan will no longer be available in the future. However, Autotrader Group packages can be upgraded and downgraded. • For the promotional period (3 months) an Autotrader Group package will be determined as outlined below with a 20% discount applied. As with all Autotrader Group packages, if, during this period you exceed the number of listings for your monthly package limit, additional overage charges will apply. • Following the expiry of the three-month discount period, you will revert to paying the full subscription cost based on your relevant upgraded Autotrader Group plan and listing numbers. For more details, please refer to our plan pricing here. • The applicable Autotrader Group upgraded package will be determined in accordance with your current Autotrader standalone package tier but also the number of listings you had in August 2021: • Autotrader Basic plans will be upgraded to Autotrader Group Economy plan; • Autotrader Silver plans will be upgraded to Autotrader Group Essential plans; and • Autotrader Platinum plans will be upgraded to Autotrader Group Elevated plans. Further details regarding the upgraded Autotrader Group plans and applicable pricing can be found here. • Offer must be redeemed by 30th November 2021 to be eligible for the upgrade discount offer.