Milwaukee Commerce - Winter 2024

MILWAUKEE COMMERCE Winter 2024 - Volume 103, No. 4

Upward Progress The steps MMAC is taking to move the region forward

Driving progress MMAC by the numbers

Page 6

Milwaukee:

A business hub

Page 8

Political convention: Take two

Page 10

Moving Milwaukee Forward.

414.298.1000

2 | Milwaukee Commerce, Winter 2024

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Milwaukee’s Momentum A Year of Opportunity

2024 has been a landmark year for Milwaukee, highlighting our city's resilience, innovation, and collaborative spirit. Demonstrating our ability to rally together for the greater good of our region, the successful hosting of the Republican National Convention put Milwaukee front and center on the national stage and shone a light on our beautiful shoreline, bustling downtown and best-in-class service and hospitality.

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mmac.org | 3

Content FEATURING

06 08 10 15 18 19

Driving progress MMAC by the numbers

22 26 29 31

A year of growth, a year of change 2024 highlights: startup ecosystem Cooking up change Region of Choice update

Milwaukee: A business hub

Global companies moving to downtown offices By: Allie Shane, MMAC

Political convention: Take two 2024 RNC places Milwaukee in the spotlight

Season for transition

VP of Gov’t Affairs looks back on successful ’24, jam-packed ’25

Making career dreams a reality All-In Milwaukee scholars share college updates By: Allie Shane, MMAC

The holiday tradition continues A Christmas Carol got it’s start with help from MMAC By: Allie Shane, MMAC

Volume 103, No. 4 - Milwaukee Commerce (USPS 546-370, ISN 0746-6706) is published four times a year by the Metropolitan Milwaukee Association of Commerce (MMAC), 301 W Wisconsin Avenue, Suite 220 | Milwaukee, Wisconsin 53203 Periodicals postage paid at Milwaukee, Wisconsin. Subscriptions $5 per year for members, included in dues.

POSTMASTER send address changes to: Milwaukee Commerce - MMAC/Andrea Medved 301 W Wisconsin Avenue, Suite 220 Milwaukee, WI 53203

4 | Milwaukee Commerce, Winter 2024

Additional content:

In every issue: 33 38 42 43

New MMAC members MMAC event photos Member milestones Staff directory

Thank you to our advertisers: Reinhart Boerner Van Deuren MCTS Associated Bank SVA Wintrust Commercial Bank Delta Dental Living as a Leader We Energies CG Schmidt UnitedHealthcare WICPA JCP Construction

2 12 16 20 24 28 30 32 34 36 38 39

Austin Ramirez, MMAC Chair Dale Kooyenga, MMAC President Ryan Amundson, Editor (ramundson@mmac.org) Anna Reaves, Graphic Design (areaves@mmac.org) Jane Backes, Advertising (jbackes@mmac.org)

From the MMAC President I

t’s hard to sum up massive change in only a few words. On both a personal and organizational level, the last year has been defined by that change. A change in leadership for the Metropolitan Milwaukee Association of Commerce (MMAC) and the unbelievable opportunity that transition has provided me has been a blessing. This new role has been many things, but these are a few adjectives that best describe it.

CHALLENGING

HOPEFUL

INSPIRING

Shortly after my tenure began, Milwaukee Public Schools (MPS) announced an effort to increase its budget line by more than a quarter-billion annually. A tax increase of that magnitude significantly impacts not only the residents of this community, but our members who do business here. Despite what would prove to be an uphill climb – considering the last referendum passed with more than 75 percent of the vote just three years prior – we fought the measure. While we came up just short, significantly closing the gap between yes’s and no’s from the previous referendum, we felt the challenge was worth the fight.

In doing so, we generated community conversation and helped place a focus on accountability, which will pay dividends for students.

In July, our team had an unprecedented opportunity – a chance to host 80 ambassadors from countries around the world visiting Milwaukee during the Republican National Convention. We took advantage, setting the scene on the diamond at American Family Field by pitching the region and urging our guests to take that message home, promoting southeastern Wisconsin as a great place for businesses to expand their footprint. Judging from their feedback, our guests were impressed.

These were just a few of the comments offered after the event:

In May I was blessed with the opportunity to hand over a check in the amount of $600,000 to All-In Milwaukee. In partnership with UnitedHealthcare, this contribution will provide 30 students from Milwaukee schools – public, private and charter – the opportunity to attend a local four-year school, including wraparound support from All-In Milwaukee, and put them on a career path right here in Milwaukee. That same day, I got a chance to meet Maria Gonzalez, the daughter of immigrants and a graduate of the All-In Milwaukee program. She’s now a nurse, living and giving back to the community she grew up in.

Just like that initiative, jumping into this role came with its own challenges. The transition was made much easier with the guidance of my predecessor Tim Sheehy, who’s remained on the team to serve as a trusted advisor and guide. Having board leadership in place, led by Chair Austin Ramirez, with a vision of success for both MMAC and the greater Milwaukee business community has provided motivation to move the ball forward through a strategic refresh of the work we do. Meeting with hundreds of members over the last year has provided inspiration. We’re not here without the hard work and support of our membership.

“This is a great city to do business in. The environment built here for international investment is a good one.”

“It’s quite impressive. I didn’t know Wisconsin had such a vibrant manufacturing economy.”

We know the benefits of living, working, playing and learning in southeastern Wisconsin. I’m hopeful, because all it takes is telling our story to a wider audience for others to know about it, too. Evangelizing is important and one of the ways we will grow the region.

Maria told a reporter covering the event, “I’m a girl from the south side of Milwaukee, middle-class parents, both parents are immigrants, so being able to make something out of our last name here and build a legacy for us is truly amazing.”

What more can you say? One of the primary reasons we do what we do at MMAC is to create opportunities just like the one Maria was extended. The landscape over the past year has been dotted with moments just like this, and it makes the work so rewarding.

The stories of individuals like Maria remind us of the profound impact we can have on lives and futures. I am optimistic about what we can achieve. With your continued support, we will work tirelessly to foster an environment where every member has the chance to thrive. Thank you for being part of this journey; together, we will shape a brighter future for Milwaukee and beyond.

Dale Kooyenga, MMAC President mmac.org | 5

driving progress

1,917 MEMBER BUSINESSES

The impact of our collective success in Milwaukee’s business community This dynamic snapshot of the key metrics showcases the growth,

engagement and achievements of our membership. They reveal the powerful

17% Industrial & Manufacturing 16% Business &

Professional Services

story of our collective impact—driving progress, fostering collaboration

23

WISCONSIN COUNTIES

23 years

AVERAGE LENGTH OF MEMBERSHIP

6 | Milwaukee Commerce, Winter 2024

& Construction

8% Communications,

Advertising & Media

5% 5% 5% 5%

TOP INDUSTRIES

Restaurants, Food & Beverage

LOCATED ACROSS

12% Real Estate

Government & Education

November 2023 to November 2024.

Computers, IT & Technology

Milwaukee’s business community from

13% Finance & Insurance

Family, Community & Non-Profit

and fueling positive change within

REPRESENTS 66% OF TOTAL MEMBER BUSINESSES

1-25 25-99 100-299 300+

BUSINESS SIZE

BASED ON NUMBER OF FULL-TIME EMPLOYEES

172

NEW MEMBERS IN THE PAST 12 MONTHS

individual participation 1-25 FTEs | 25-99 FTEs 100-299 FTEs | 300+ FTEs

REPRESENTING

874,051

86

FULL TIME EMPLOYEES

MMAC BOARD OF DIRECTORS

NUMBER OF EVENTS HELD IN PAST 12 MONTHS

TOTAL AMOUNT OF ATTENDEES

300+

15,310

BUSINESSES USING UHC INSURANCE PROGRAM

TOTAL LIVES INSURED

960

28,488

PAC/CONDUIT CONTRIBUTIONS

M7 EXPANSIONS & RELOCATIONS PROJECTS

$36,750 MILWAUKEE COMMERCE MAGAZINE SUBSCRIBERS

8

MMAC NEWSLETTER SUBSCRIBERS

4,017 7,279

89

LEADERSHIP COUNCIL

410

PRESIDENT’S HUDDLE

353

EXECUTIVE ROUNDTABLES

90

NETWORKING FORUM

mmac.org | 7

Location:

648 N. Plankinton Ave .

3rd floor Office space:

30,000 sq. ft.

Location:

Relocation:

600 Vel R. Phillips Ave.

September 2024

Office space:

170,000 sq. ft.

Relocation:

March 2024

Milwaukee: A business hub

Global companies moving to downtown offices

M

Allie Shane

Communications Specialist MMAC

ilwaukee’s downtown area has seen a significant influx of business. Fiserv, Veolia and Enerpac Tool Group are three of several that have decided to open downtown offices. Despite varying industries, these businesses share the belief that the city of Milwaukee is a facilitator of growth and innovation.

Fiserv

In March, Fiserv - a global leader of payment and financial technology solutions - opened the doors to its new global headquarters in the heart of downtown Milwaukee. Located at 600 Vel R. Phillips Ave., the 170,000-square-foot office has become a hub of innovation and collaboration.

Fiserv pointed to several benefits of a downtown location including a vibrant commercial and residential community, accessible transportation and the building’s proximity to Fiserv Forum.

Since its inception 40 years ago, Fiserv has called southeastern Wisconsin home. Formerly in Brookfield, the company did not consider anywhere other than the Milwaukee area for its new headquarters. “…moving to downtown four decades on from our founding in 1984 is a homecoming of sorts,” Fiserv said in a statement.

Following the March opening, 600 Fiserv associates began working in the new space. It is likely that this number will continue to rise.

8 | Milwaukee Commerce, Winter 2024

“Fiserv is emerging as a top choice for job seekers looking for a dynamic and engaging work environment. The office space, complemented by a strong focus on human connection, collaboration, diversity and professional growth opportunities, sets Fiserv apart in the competitive talent market,” the statement said.

Fiserv has demonstrated a longstanding commitment to the city of Milwaukee. In 2018 the company secured naming rights to Fiserv Forum. In 2020, the company began the Fiserv Back2Business program – an initiative providing over $1 million in grants to support small, minority-owned businesses impacted disproportionately by the global pandemic. Fiserv is currently a presenting sponsor of the Milwaukee Night Market, a summer event that brings the community together through local vendors and live entertainment.

“We are extremely proud to be Milwaukee’s hometown payments and fintech company.”

Veolia

In September, Veolia, a global leader in optimized resource management, celebrated the opening of its downtown office.

Located on the third floor of the historic office tower building, the new space will accommodate over 150 employees and function as a space to welcome local businesses and community partners.

Veolia North America (VNA) serves more than 550 communities in the United States and Canada and has an especially large presence in Wisconsin. In fact, Veolia Milwaukee, the whollyowned subsidiary of VNA, has operated and maintained Milwaukee Metropolitan Sewage District’s (MMSD) regional wastewater treatment system since 2008. This partnership with MMSD serves over 1 million people in 29 municipalities and includes

Location:

648 N. Plankinton Ave .

4th floor Office space:

56,000 sq. ft.

Relocation:

Early 2025

a 423-square-mile service area with a 28.5-mile-deep tunnel inline storage system of collection sewers. More than 200 Veolia employees work nearby at the Jones Island and South Shore Water reclamation plants, transforming what was once a waste disposal process into a stream of green energy and resource recovery.

The addition of a downtown office underscores Veolia’s commitment to the city and aligns with the company’s growth plan of becoming the benchmark company for ecological transformation. Veolia introduced GreenUp, a strategic program that will run from 2024-2027. This program focuses on highimpact, sustainable solutions. However, to meet the plan’s intended growth goals, Veolia leadership understands the importance of retaining and attracting key talent. The company has partnered with The Water Council to support and cultivate the water workforce in the region.

“This new office location will allow us to engage with, attract and retain talent by tapping into a robust workforce centered in Milwaukee, and to establish ourselves as an employer of choice as we continue to grow in the region,” said Fred Van Heems, President and CEO of Veolia North America.

Enerpac Tool Group

Enerpac, a premier industrial tools and services company, is scheduled to relocate its corporate headquarters to downtown Milwaukee during Q1 of 2025. Located at 648 N. Plankinton Ave., the new office will span the building’s fourth floor. The space will accommodate approximately 130 Enerpac employees from the greater Milwaukee area, while also providing space for future growth and talent acquisition. Upon relocation, the building’s name will change to “Enerpac Center.”

In 2019 the company rebranded from Actuant to Enerpac.

Since then, Enerpac has undergone significant growth and transformation. The new office will better represent Enerpac’s current and future vision.

Enerpac CEO Paul Sternlieb expressed several benefits tied to the relocation.

“We wanted to be in an environment that really spoke to our industrial roots and the kinds of products and services we provide,” said Sternlieb.

This new space also allows Enerpac to reinvent its role as an employer. Enerpac employees will have greater access to amenities and resources, including a prototype engineering lab, fitness facility, covered parking and an outdoor balcony overlooking the Milwaukee River. Furthermore, the building is steps away from a variety of shops, restaurants and entertainment.

“We are incredibly excited about this move, as the new space will better accommodate our local workforce and enable Enerpac to better retain and attract top local talent,” said Sternlieb. “Our new Global Headquarters will offer a dynamic and inspiring workplace to spur strong collaboration and drive innovation. I’m excited for our company’s headquarters to take this prominent location in our community.”

Upon relocation, Enerpac looks forward to connecting with other employers, building strong relationships with local schools and engaging with the greater community.

mmac.org | 9

Political convention: Take two

2024 RNC places Milwaukee in the spotlight

T

he scene was set. The 2020 Democratic National Convention was taking shape. Delegations had their hotel assignments. Parties had been booked. The excitement in Milwaukee was palpable.

And then …

A global pandemic took hold and changed the trajectory of everything, including the first major political convention in Milwaukee’s history. The convention took place, but much of it virtual. Hotel rooms sat empty. Banquet spaces were quiet.

The excitement failed to hit its anticipated crescendo that summer.

Fast forward four years.

This past July, downtown Milwaukee was buzzing. An estimated 50,000 people descended on the city to take part in the 2024 Republican National Convention (RNC). Broadcast worldwide from the Fiserv Forum each night of the four-day convention, the area between the expanded Baird Center and the arena was the center of the political world.

MMAC Senior Advisor Tim Sheehy served on the 2024 MKE Host Committee as treasurer. He said the gravity of the moment was certainly in the air.

“Milwaukee earned the opportunity to host what serves as a global event,” he said. “… We should take that to the bank

10 | Milwaukee Commerce, Winter 2024

“The preparation for the DNC paid off in our ability to get the RNC.” Tim Sheehy Senior Advisor MMAC

in terms of what it means to pull it off. It shows that we have some incredible attributes and assets that make this a great place to attract and execute events.”

Sheehy said that without the process the city went through in 2020 to prepare for the Democratic National Convention it would have been difficult to land the RNC. “The preparation for the DNC paid off in our ability to get the RNC,” he said. “I wish we had both, but we made such a strong a case because of the preparations we made for the DNC.” It’s estimated July’s RNC generated hundreds of millions in economic impact for Milwaukee and the region. Long-term, local leaders see the opportunity as a springboard.

“The RNC’s impact began two years ago when we won the convention and continues today,” said Peggy Williams Smith, President & CEO of VISIT Milwaukee. “That impact includes more and larger meetings showing interest in Milwaukee and increased brand awareness of our city as a travel destination.

This is in addition to the estimated $200 million in economic impact we believe the convention generated.”

That impact was felt by the hundreds of businesses serving as vendors for the event, and others who saw an increase in foot traffic during its duration.

“If you were a hotel, a selected venue, in some cases a caterer, an Uber driver, this was a huge lift,” said Sheehy.

With some downtown employees using their vacations or working from home during the week of the event and security limiting movement, other businesses – located further away from the festivities – publicly expressed disappointment in their business levels during the convention. Sheehy said with events of this nature, it helps when you look at the long-term impact of an event like this.

“It sets the stage for other large events booking here in Milwaukee because we pulled it off. We have the hotel rooms.

We have the venues that make for an attractive convention,” he said. mmac.org | 11

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A NEW PEER RESOURCE FOR IT EXECS

MMAC beginning

CIO Roundtable Program The technological landscape of today moves fast. Networking, sharing best practices and crowdsourcing solutions to issues is more important than ever. With that in mind, MMAC is forming the CIO Roundtable, a collaborative forum bringing together Chief Information/Technology Officers and Vice Presidents and Directors of IT.

Contact

Megan Anderson

manderson@mmac.org | 414/287-4147 with questions or scan the QR Code.

14 | Milwaukee Commerce, Winter 2024

Participants will take part in open discussions about topics ranging from cybersecurity to AI and share their insights and experiences. They will problem solve and establish a great network of like-minded leaders in information technology.

Q. From a state legislative perspective, what do you see as the highlight of the last year?

Davis: Absolutely getting the Brewers deal done and not letting it linger until the end of the session in March. (In late 2023, the governor signed bipartisan legislation extending the Milwaukee Brewers’ lease at American Family Field through 2050. The legislation also included funding – split by the team, the state, the city of Milwaukee and Milwaukee County – to address maintenance issues and upgrades of the stadium).

Q. What is the importance of keeping Major League Baseball in Milwaukee?

Davis: Having the Milwaukee Brewers, and professional sports in general, is important for the branding of Milwaukee. It helps attract talent and makes people want to live here and be a part of a vibrant downtown community. This was a good example of bipartisanship at work. It took both parties in the legislature to come together and get the deal done and pass it along for the governor to sign into law. It showed this was not just a priority for Milwaukee, but for Wisconsin.

Q. It seems there’s been a stronger spirit of bipartisanship over the last couple years. Are you sensing the same thing?

Davis: Yes. Our big wins and our initiatives all took bipartisan effort to get the votes and then to get them to the governor’s desk for passage.

Q. With slimmer margins in both the state assembly and state senate after the November elections, do you think we’ll see more bipartisanship?

SEASON FOR VP of Gov’t Affairs looks back on successful ’24, jam-packed ’25 During a year in which elections – at all levels of government – took center stage in 2024, transition is now on the immediate horizon in 2025.

At the federal level with a new administration taking shape issues, like immigration, tax reform, international trade and more will take center stage. At the state level – during a biennial budget year – transformed legislative maps will create a new dynamic in Madison.

Metropolitan Milwaukee Association of Commerce (MMAC) Vice President of Governmental Affairs Andrew Davis will be at the center of a busy year for legislative activity and advocating in the best interest of our membership and the business community in the region and throughout the state. He took some time to sit down and talk with Milwaukee Commerce about the last year, and look ahead into 2025.

Davis: With new legislative maps, and the way things shook out during the election, compromise is going to be more important than ever. The Republicans and Democrats are going to have to keep working together to produce good policy and pass a state budget. With slimmer margins, that bipartisanship is even more important. The new makeup in the state legislature also allows us to build relationships with 37 new lawmakers. I’m looking forward to that.

Q. On a local level, we saw Mayor Cavalier Johnson and County Executive David Crowley elected to new terms. Give me your thoughts on their leadership.

Davis: These two young leaders are going to be important to the city’s and the region’s success. The relationships they built with leaders in Madison resulted in legislation beneficial to city, region and state. We need consistent leadership. They have a great vision for Milwaukee and serve as great partners.

Q. Give me three issues directly impacted by the federal election that will be felt by business.

Davis: I think one of those issues is regulatory relief, particularly when it comes to energy production. I think another will be some type of tax plan that President-elect Trump and the Republicans propose and enact that could have direct impacts on companies and families across the country.

So long as the goal remains long-term economic growth, businesses and families will benefit. Lastly, I think there will be a focus on the talent pipeline and American jobs. If we’re going to bring jobs back to America, we need to double down on the efforts in preparing our next generation of talent ready to be ready for the jobs of tomorrow. mmac.org | 15

CULTURE. COMMUNITY. WE’RE PROUD TO BE HERE FOR BOTH. Music, theatre, dance and the visual arts make up an important part of our communities and local economies.

It’s why we support these organizations vital to our community. We’ve got this—together.

AssociatedBank.com/Business

Ashley Lucas SVP, Small Business Banking Sales Manager 608-797-3630 Ashley.Lucas@AssociatedBank.com Gus Hernandez Director of Business Banking 414-283-2270 Augusto.Hernandez@AssociatedBank.com

Member FDIC. (10/24) W112478

16 | Milwaukee Commerce, Winter 2024

Sponsored content

Associated Bank is Proud to Share the Stage with the Rep The arts play a crucial role in southeast Wisconsin, contributing to job and workforce development as well as overall economic activity. According to the United Performing Arts Fund (UPAF), in 2022, local arts organizations contributed to an impressive $334 million in economic activity and supported approximately 4,550 jobs. Milwaukee’s vibrant arts scene has earned the city recognition as a top place for young professionals by Forbes Advisor in 2024, further underscoring the importance of cultural engagement in attracting talent.

Results like these are why Associated Bank has built a partnership with the Milwaukee Repertory Theatre.

Associated Bank EVP/Chief Product & Marketing Officer Bryan Carson is a member of the Rep’s board. “The Milwaukee Rep is a cultural landmark that Associated Bank is proud to be neighbors and partners with,” he says. “Working with them to bring their longtime downtown home up to the needs of today’s audiences—and continue to deliver the very best in regional theatre—is a natural fit. We are both committed to making Milwaukee a vibrant place to live and work.”

Through its work with the Milwaukee Rep, Associated Bank demonstrates a deep commitment to fostering cultural enrichment in the community. This partnership not only enhances their ability to present exceptional performances but also elevates the overall appeal of Milwaukee as a destination for arts and entertainment.

Associated Bank not only provides financial support to UPAF and the Milwaukee Rep but also encourages colleague volunteerism, fostering a corporate culture that values community involvement. This dedication not only strengthens client relationships but also enhances brand loyalty, distinguishing Associated Bank in a competitive marketplace.

The impact of supporting local arts goes beyond economic metrics. Participation in the arts cultivates essential life skills in the next generation of leaders, teaching leadership, problem-solving and creativity while boosting confidence. The arts also celebrate cultural diversity, offering perspectives that help unite and educate.

Supporting organizations like the Milwaukee Rep ensures not just cultural vitality but also economic stability. In a state that ranks low in arts funding per capita, it is crucial for businesses to forge partnerships with local arts groups.

By ensuring the sustainability of these cultural institutions, Associated Bank and its partners enrich the community and Milwaukee’s economic future—because ultimately, when the arts thrive, so does the local economy, setting the stage for a vibrant environment for all residents.

Scan the QR code to read more.

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mmac.org | 17

MAKING CAREER DREAMS A REALITY All-In Milwaukee scholars share college updates

A

t MMAC’s May 2024 board meeting, Senior Advisor Tim Sheehy announced scholarships in honor of retiring Froedtert President and former MMAC board chair, Cathy Jacobson.

Allie Shane

Communications Specialist MMAC

The support from AIM has been amazing. Chris does a good job of staying involved and ensuring I’m doing well academically and mentally” - Alejandra Anderson AIM scholar University of Wisconsin-Milwaukee

The scholarships were received by two aspiring nursing students through All-In Milwaukee (AIM), a college completion program for local students.

With a few months of college under their belts, these scholars have provided an update on their journey to obtaining a nursing degree.

Alejandra Anderson is a first-year AIM scholar at the University of WisconsinMilwaukee. She shared, “The biggest challenge since starting college, especially nursing, has been time management. I’ve been staying busy between working two jobs, being financially independent, doing schoolwork and sorority life/involvement.

It feels like there needs to be more hours in the day. Anatomy and physiology have been challenging academically, but I’m enjoying learning more! I’m still doing my nursing prerequisites and am not in nursing school yet. Managing my classes has been easy though. Even if I am busy, I always make sure that my work is done and ready to go for my classes, as my education truly is my number one priority!”

Nevaeh Milan-Lakes, a first-year AIM scholar at Carroll University, also reflected on the transition into college.

“The biggest challenge for me since starting college is just making sure that I fit everything in my schedule. It’s been extremely busy since I’d like to do more things, but it can be hard considering how I need to put my studying and academics first.

I’m managing classes just fine; my grades are where they’re supposed to be and I’m glad,” said Milan-Lakes.

First-year AIM scholars receive support from scholar advisors. Chris Alexander is an AIM Lead Scholar Advisor and currently serves as Anderson’s advisor.

“As an advisor, my role is to help first-year students get comfortable with campus life, build connections and find their footing. We tackle practical things – like making sure their financial aid is all set and building a solid budget – while also focusing on personal growth, time management and healthy habits. I guide them in exploring resources on campus and joining student organizations. My goal is to be a steady support as they navigate these first big steps in college,” said Alexander.

Both scholars touched on AIM’s positive impact.

“The support from AIM has been amazing. Chris does a good job of staying involved and ensuring I’m doing well academically and mentally,” said Anderson.

“The support from AIM has been great and extremely helpful even for outside of schooling,” said Milan-Lakes.

18 | Milwaukee Commerce, Winter 2024

As an advisor, my role is to help firstyear students get comfortable with campus life, build connections and find their footing. My goal is to be a steady support as they navigate these first big steps in college.”

- Chris Alexander AIM Lead Scholar Advisor All-In Milwaukee

The support from AIM has been great and extremely helpful even for outside of schooling.”

- Nevaeh Milan-Lakes AIM scholar Carroll University

THE HOLIDAY TRADITION CONTINUES A Christmas Carol, celebrating its 49th year at Milwaukee Rep, got its start with help from MMAC

T Allie Shane

Communications Specialist MMAC

he holiday season is right around the corner. For Milwaukeeans, this time of the year means enjoying Milwaukee Repertory (Rep) Theater’s annual production of Charles Dickens’ A Christmas Carol. The timeless tale of hope and redemption has remained a Milwaukee Rep tradition since 1975, sparking joy and nostalgia in over 1.7 million people.

In fact, the theater holds the record for the second-longest running production of A Christmas Carol in the United States.

Milwaukee Rep is excited to welcome the community back for its 49th production of the show, from Nov. 26 to Dec. 24, this season.

Funding a classic Tonen (Sara) O’Connor, Milwaukee Rep’s managing director from 1974-1995 attributes the idea of producing this classic tale to Nagle Jackson, the artistic director at the time.

One snowy day, Jackson walked past Pabst Theater. It struck him how perfect the 19th-century playhouse would be for a magical story like A Christmas Carol.

However, to undertake a project this large, the theater needed additional funding. Tonen met with the MMAC and convinced the organization that adding A Christmas Carol to the production list would benefit the city of Milwaukee, especially during the holiday season. The MMAC invested $30,000 into Milwaukee Rep’s plans to produce the show, a catalyst for what has become a Milwaukee holiday staple.

Community involvement remains vital at Milwaukee Rep. Funding from donors and sponsors allows the theater to produce highquality shows and keep traditions like A Christmas Carol alive.

Just recently, Milwaukee Rep announced that it had reached its fundraising goal to make its future home, the Associated Bank Theater Center, a reality, thanks to the generous support of donors.

Tradition and transformation Milwaukee Rep has done five adaptations of the story over the past 49 years. The current adaptation by the Rep’s Artistic Director Mark Clements premiered in 2016.

“This story goes back to a set of core values without being preachy.

It allows people to hit their reset button about forgiveness, rebirth, redemption. It was important to me to create a version that was truly family friendly. There’s nothing worse than taking kids to something where there’s considerable effort and money involved, and they have a miserable time. This production has some real theatrical magic and some truly spooky moments that keep the kids’ attention,” said Clements.

A Christmas Carol is as much of a cherished tradition for the cast as it is for the audience members. Actor James Pickering played Bob Cratchit in the Rep’s original production. He has now gone on to play many of the production’s characters including Ebenezer Scrooge, a role he took on from the late ‘90s to 2011. In this year’s production, Pickering will play the part of Mr. Fezziwig alongside his wife Tami Workentin, cast as Mrs. Fezziwig. Milwaukee Rep is also excited to announce that actor Matt Daniels will return to the stage for his third production as Ebenezer Scrooge.

Spreading holiday cheer The annual production of A Christmas Carol is closely tied to the Rep’s mission of creating positive change in the community.

A Christmas Carol Families Program supports families in need during the holiday season through audience donations. In previous years, the Milwaukee Rep has raised over $40,000 annually. The theater also runs A Christmas Carol Community Tickets Program.

Approximately 2,000 free tickets are distributed to youth and family organizations each year, enabling more individuals to enjoy the holiday magic.

Don’t miss the opportunity to participate in one of Milwaukee’s greatest holiday traditions! View the performance schedule at milwaukeerep.com/shows/show/a-christmas-carol-2024/ mmac.org | 19

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mmac.org | 21

A YEAR OF GROWTH, A YEAR OF CHANGE M7 celebrates big wins, leadership transition in 2024

A

s 2024 draws to a close, it also marks the conclusion of the Milwaukee 7 Regional Partnership’s (M7) current campaign.

In addition to a very successful close to that five-year campaign – a campaign which saw more than $5 billion in capital expenditure invested in the region, more than 11,000 jobs created with an average wage north of $70,000 - transition is afoot.

Early in 2024, longtime M7 Senior Vice President and Executive Director Jim Paetsch announced his retirement. In his place, Rebecca Gries was named to the leadership role.

Gries recently took time to discuss regional growth, her new role and what lies ahead for M7. The following Q&A is edited for space considerations.

Milwaukee Commerce: When you look back over the last year and what M7 has accomplished, what are the biggest highlights?

Gries: Ending our 2020-2024 campaign and exceeding our targeted numbers for jobs and capital expenditures is really exciting. It shows the tremendous momentum the region is experiencing.

As far as specific projects over the last year, Westrock – a sustainable packaging facility going into We Energies’ former coal plant - serves as a big win in Pleasant Prairie. It’s a really great story. It will be creating just over 170 jobs and $240 million in capital expenditure.

22 | Milwaukee Commerce, Winter 2024

Obviously, Microsoft is a huge win. We are only beginning to grasp the far-reaching effects of what this project means for the region and state.

MC: Tell us a little bit more about the impacts Microsoft will have on the region. What are we already seeing?

Gries: A lot of work has already happened on the project site. When Microsoft made their announcement in May, one of the key details they shared was that up to 2,300 construction workers would be on site. They committed to hiring local teams for the work and that job creation is felt across the region.

On a larger scale, this project is putting us on the radar as a national AI hub. We’ve already had companies contact us who are interested in learning more about what is happening in southeastern Wisconsin, inquiring about the types of training Microsoft is committed to.

Once the facilities are fully operational, those companies will likely maximize the advantages of being part of the same AI ecosystem, expanding more opportunities for the region.

MC: You’ve been working on some strategic plans for M7. Could you tell me what you’re excited about moving forward in 2025?

Gries: One thing we’re excited about is the federal designation as a biotech hub. It will certainly be something we lean into since medical tech and manufacturing clusters in southeastern Wisconsin are strong. We’ll be looking at how we can target more biotech companies with the assets we want to showcase.

MC: Where are the opportunities the region can capitalize on?

Gries: It’s all about the momentum. We’ve had a robust pipeline for the last six to eight years, and continuing to build on that momentum will be crucial to accelerating the growth we’ve seen.

MC: What do you attribute that momentum to?

Gries: It’s a couple things. First, there’s the advantageous business climate that has been created in the state. It’s also the unified voice we have as a region—supporting our partners, representing them and promoting the region’s assets in the market.

MC: On the flip side, what challenges do we need to address?

Gries: The data around our population growth often provides us with challenges when we’re competing for projects with other markets.

The United States as a whole has a very low unemployment rate and, because of that, companies are looking for communities that have a trajectory of growth. Right now, we’re not showing that in our region. The challenge is how we stay in the conversation when the data isn’t necessarily keeping us there. That’s the challenge we’re facing head on through lead generation, maintaining and developing relationships outside of the region and getting in front of the right companies at the right time.

MC: Any other priorities over the next year?

Gries: We’re looking at some of the other sectors that have grown over the last 10 years, outside of biotech. We’re currently finishing up that research and data exploration now and will look at what that means for the lead generation we’re doing for the region. What conferences do we target? What companies do we target?

MC: On a personal level, you’ve experienced some professional changes. Talk about your experience so far.

Gries: I really found my passion in this work over the last six years being with M7 and am thrilled to be taking on the opportunity of leading the team. I have learned so much from Jim Paetsch and really appreciate his mentorship. I plan to utilize my skills to keep growing and contributing to the region in the way he established, while bringing my own approach.

MC: What’s been the biggest challenge so far?

Gries: The biggest challenge has been identifying where we can have the greatest impact and how to best support our partners in other organizations with similar goals, given the many opportunities and areas where we could contribute to the region.

MC: What are you most excited about in leading this organization?

MILWAUKEE 7 2020-2024 CAMPAIGN STATS:

5 Years Over $5 Billion Capital expenditures

11,000+

Jobs created

$70,000+ Average wage

Given the opportunity to continue to move the work forward in a way that is respected within the community. M7 has made such a huge impact over the last 19 years, but how do we do more? mmac.org | 23

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2024 HIGHLIGHTS

FROM THE STARTUP ECOSYSTEM It has been another exciting year for the Milwaukee startup ecosystem.

According to PitchBook, at last count, 22 Milwaukee7 startups raised at least $116.43 million in venture funding, and we are not yet at the close of 2024.

Anna Lardinois

Managing Editor Milwaukee Startup News

Milwaukee’s startup funding trends mirror those of the nation. Across the board, venture capital funding is down. The number of deals is down and deal sizes have shrunk, but it’s not all bad news. According to PitchBook and the National Venture Capital Association, early analysis of the first half of the year indicates that startup funding has increased from 2023 rates.

Global powerhouse gener8tor had a hand in several of the 2024 deals. The venture fund continues to make an impact on the startup ecosystem. Launched in 2012 in Madison, the organization now has accelerators in 41 different communities across the country and has expanded into the global market. To date, the startups in the gener8tor network have created 12,934 jobs and raised more than $2.2 billion in funding.

Locally, the startup community is working diligently to create a stronger startup ecosystem.

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FOR-M LOAN PROGRAM

The UW-Milwaukee Research Foundation, The Medical College of Wisconsin’s Office of Technology Development and Marquette University’s Office of University Relations presented its Annual First Look Forum in April. The collaborative program, hosted by WEC Energy Group, was created to showcase innovations with the potential for commercialization being developed at the schools .

Another coalition that has joined forces to maximize resources are the organizers behind the annual Healthcare Innovation Pitch Competition. This annual event focusing on emerging HealthTech and device companies is presented by Bridge to Cures in partnership with the Medical College of Wisconsin’s CTSI (Clinical and Translational Sciences Institute) and AMPDNR (Accelerating Medical Product Development through Networked Resources) programs.

26 | Milwaukee Commerce, Winter 2024

Speaking of collaborations, MKE Tech Hub Coalition – in partnership with Ward4, CSA Partners, MKEStartup.News, Midwest Founders Community and We Pivot – worked together to host Founders Day, a day of co-working and networking for the startup community. The monthly event attracted over 400 founders and resulted in more than 1,300 hours of collaboration time in 2024. These monthly meetings will resume in 2025.

Additionally, the MKE Tech Hub’s FOR-M program completed its 10th cohort in 2024, graduating more than 300 founders from its incubator program. Additionally, Tech Hub launched its FOR-M Loan program to address the funding needs of the vast majority of startup founders this year. The revolving loan fund offers low-interest loans to qualified founders of revenue-generating companies. Founders may borrow up to $50,000 to support their growing businesses.

Notable funding raises in the Milwaukee 7 region in 2024

Rivermark Medical $30M

Sift Healthcare $20M

Synthetaic $15.9M

Zizzl Health $11.21M

7Rivers $6M

MIDWESTERN GROWTH MIDWEST FOUNDERS COMMUNITY

Also in growth mode is the Midwest Founders Community.

Since rebranding, the organization reports it now has members from six different states across the Upper Midwest. This year, more than 2,500 members of the startup ecosystem attended an MFC event.

WI TECH MONTH

Another organization working to connect the Midwestern ecosystem is The Milky Way Tech Hub. WI Tech Month, presented by Milky Way Tech Hub and Latinos in Tech, supported hundreds of events throughout the Midwest during the month of October, including the Tech Innovators Pitch Competition. The winning pitches were delivered by Chad Johnson, founder of Tip a ScRxipt; Karen Renee, co-founder of eCourt Reporters, Inc.; and Mitchelle Lyle, founder of International Travel Advisor.

SUMMERFEST TECH PITCH COMPETITION

Successful Midwestern collaborations are most evident at Summerfest Tech, which was launched in 2018 to celebrate the evolution of technology and Wisconsin’s growing reputation as a tech hub. The organization hosted four days of tech-focused programming featuring 98 speakers in 2024.

One of the most popular sessions of the event is the Summerfest Tech Pitch Competition, sponsored by Molson Coors and produced by Young Enterprising Society, which offered founders the opportunity to compete for a portion of

the $50,000 prize. Milwaukee-based medical device startup, RoddyMedical, founded in 2018 by Lindsey Roddy and Kyle Jansson, won second place in the competition and secured the Hometown winner award.

Milwaukee companies Atomix Logistics, Lotza and MUSample were also finalists in the hotly contested competition.

Summerfest Tech Pitch Competition was not the only newsmaking pitch event in 2024. The Wisconsin Technology Council hosted The Wisconsin Governor’s Business Plan Contest in June. In the 20 years since the launch of this competition, 4,805 Wisconsin-based businesses have participated in the contest and contestants have raised more than $320 million in investor and grant funding. This year, the overall winner was Madisonbased CranioSure, a diagnostic app developed by Dr. Daniel Cho to identify skull abnormalities in infants.

Milwaukee 7 region finalists included non-alcoholic beverage manufacturer Lotza, sleep-aid inventor Luna, customized ice machine manufacturer Rockhopper Ice Collective, speech therapy software creator TRT Speech Labs and rehabilitation device creator Venus Rehabilitation Technologies.

As exciting as 2024 was, industry analysts predict a rise in venture funding for 2025 and a growing tide of emerging companies introducing AI innovations.

To keep up to speed on all of the exciting news in the startup ecosystem, make sure to visit

mkestartup.news

mmac.org | 27

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28 | Milwaukee Commerce, Winter 2024

COOKING UP CHANGE:

A Conversation with Milissa Rick, CMO of Regal Ware

A Emily Allen

Assistant Director FaB Wisconsin

Milissa Rick CMO Regal Ware

s the cookware industry navigates a landscape marked by supply chain disruptions and growing consumer demand for sustainability, Regal Ware – who has spent 100 years manufacturing cookware and over 75 years selling it globally – stands poised for innovation.

FaB sat down with Milissa Rick, the company’s chief marketing officer, to discuss how the company is addressing these challenges and is navigating its recent move to Milwaukee, which promises to enhance community engagement and marketing strategies.

FaB Wisconsin: What are some of the biggest challenges currently facing the cookware industry and how is Regal Ware positioning itself to address those challenges?

Rick: The cookware industry faces a range of challenges, from global supply chain disruptions and rising raw material costs to the increasing demand for sustainable, health-focused products. Consumers today are more mindful of where and how products are made, and they expect brands to be transparent and environmentally responsible.

At Regal Ware, we view these challenges as opportunities to lead with integrity and innovation.

We’re addressing supply chain complexities by investing in advanced manufacturing processes, which help us maintain efficiency and quality control. On the sustainability front, Regal Ware is deeply committed to environmental stewardship. We’re exploring new materials and sustainable manufacturing practices to minimize our ecological footprint. Our cookware brands (Saladmaster and American Kitchen) are designed to be durable and long-lasting, reducing the need for replacement and, by extension, minimizing waste. By focusing on quality and sustainability, we aim to meet the evolving needs of our customers and ensure our cookware aligns with their values.

FaB Wisconsin: Regal Ware has a long history in the cookware industry. How do you envision the brand evolving in the next five years, especially in terms of consumer trends and sustainability?

Rick: Regal Ware’s rich heritage, spanning almost 80 years, gives us a strong foundation, but we’re always looking to the future.

Over the next five years, we plan to deepen our commitment to sustainability and innovation, aligning with key consumer trends like health-conscious cooking, eco-friendly products and smart technology integration.

We’re actively researching ways to incorporate sustainable materials and energy-efficient production methods in our

manufacturing processes. Additionally, we recognize that today’s consumers want cookware that supports a healthy lifestyle, and we are poised to be a leader in the kitchen space; we’re continuing to innovate with products that enhance the cooking experience while preserving nutrients and reducing the need for added fats.

On the technology front, we’re exploring smart cookware options that can provide consumers with real-time feedback on cooking temperatures and methods, helping them achieve the best culinary results. Through these efforts, we’re not only preserving our legacy but evolving to meet the needs of modern consumers who value sustainability, health and innovation.

“Regal Ware’s rich heritage,

spanning almost 80 years, gives us a strong foundation, but we’re always looking to the future.”

FaB Wisconsin: What motivated Regal Ware’s decision to relocate its headquarters to Milwaukee and how do you anticipate this move will impact your marketing strategy and community engagement?

Rick: Relocating our headquarters to Milwaukee was a strategic decision to be closer to an urban center where we can connect more directly with our customers, partners and the broader business community. Milwaukee’s vibrant culture and strong business environment offer us the opportunity to collaborate with local organizations, attract top talent and expand our reach.

This move also allows us to strengthen our community engagement efforts. Milwaukee is a city rich in history and innovation, much like Regal Ware, and we’re eager to contribute to its continued growth. For instance, our new office will enable us to host events, collaborate with local culinary schools and food entrepreneurs and participate more actively in community initiatives.

From a marketing perspective, being in Milwaukee enhances our ability to stay in tune with consumer preferences and trends in the Midwest and beyond, while also being committed to manufacturing in Washington County. It brings us closer to our roots while positioning us for future growth in a way that’s communitycentered and responsive to our customers’ needs.

Learn more about Regal Ware at: RegalWare.com mmac.org | 29

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30 | Milwaukee Commerce, Winter 2024

Adaptive leadership also requires a willingness to challenge the status quo and embrace new ideas, especially in the face of digital transformation and global shifts. This approach is particularly valuable when navigating complex or ambiguous situations, where there are no clear answers. By promoting agility, resilience, and openness, adaptive leaders guide their organizations through uncertainty, ensuring they remain relevant and competitive. In short, adaptive leadership equips leaders and organizations with the tools to thrive amid the fast-paced changes defining today’s business landscape.

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REGION OF CHOICE Campaign wrap-up

I

n 2019, with a goal of making Milwaukee’s workplaces more inclusive, companies from around the region collectively pledged to increase the number of African American/Black and Hispanic/Latino employees in metro Milwaukee.

MMAC’s Region of Choice initiative participants also committed to publicly reporting aggregate data annually to measure progress, share best practices and meet to discuss efforts and progress.

“It’s been a privilege to stand with so many working intentionally to provide a sense of belonging in our community.

While we’ve made a tangible difference in providing opportunities throughout the region, the work is not yet done. I’m excited to meet and exceed a new set of goals to keep moving us forward.”

-Corry Joe Biddle

VP of Talent & Community Affairs MMAC At last year’s All Member Meeting, we were pleased to announce that we had either met or exceeded our goals of increasing Black and Brown talent as a percentage of total employment, as well as in management ranks, a full year ahead of schedule. Now, as we report the final numbers, we’re thrilled to confirm that we’ve not only maintained those gains but will officially close the campaign exceeding our original targets in both categories.

We applaud and appreciate the companies who signed the pledge and worked hard to help us meet our goals. MMAC will be announcing details about a second phase of the initiative in 2025.

Black & Brown talent as a % of total employment 18% 17% 16% 15%

15.4%

16.7%

16.9%

2019

2020

GOAL 18.1%

18.1%

18.1%

2022

2023

17.2%

14% 13% 12% 11%

2018

BASELINE

2021

Meeting the goal to grow by 15%

Black & Brown talent as a % of total management

GOAL 8.6%

10 9 8 7

7.9%

8.6%

8.7%

9.1%

9.3%

2020

2021

2022

2023

7.0%

6 5 4 3

2018

BASELINE

2019

Exceeding the goal to grow by 25%

mmac.org | 31

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New MMAC Members AUGUST - OCTOBER 2024 7Rivers, Inc.

Campbell Construction JC, Inc.

Empower Electric

AHERN-GROSS, INC.

Carmen Schools of Science & Technology

Era Group

Paul Stillmank CEO 1433 N. Water St., Ste. 501 Milwaukee, WI 53202 7riversinc.com (414) 286-4771 IT Solutions Providers

Mike Ballwanz Vice President - Residential 218 S. Main St. Fond Du Lac, WI 54935 aherngross.com (920) 921-1414 Plumbing Contractors

Badger Sports Properties- Milwaukee Deborah Logan, Manager, Business Development- Milwaukee Kohl Center 601 W. Dayton St. Madison, WI 53703 uwbadgers.com (414) 331-0252 Sports/Entertainment Centers

BDO USA, P.C.

Jay Campbell Founder & CEO 461 River Crest Ct. Mukwonago, WI 53149 campbellconstructionbbg.com (262) 436-4760 Construction Companies

Aaron Lippman CEO 1515 S. Layton Blvd.

Miwaukee, WI 53215 carmenschools.org (312) 203-2821 Education

Center for Veterans Issues, Inc. John Cornell Board Chair 3400 W. Wisconsin Ave. Milwaukee, WI 53208 cvivet.org (414) 345-4254 Veterans & Military Organization

Stephanie de Groot Assurance Practice Leader 330 E. Kilbourn Ave., Ste. 750, Two Plaza East Milwaukee, WI 53202 bdo.com (414) 272-5900 Accountants/CPA

CH Coakley

Bel Air Growth Partners

DaBoost

Steve Laczniak Principal 826 N. Plankinton Ave., Ste. 400 Milwaukee, WI 53203 belairgrowth.com (414) 801-8441 Financial Services

BioMed -ENT

John Reimer Vice President - Business Development 250 E. Wisconsin Ave., Floor 18 Milwaukee, WI 53202 biomed-ent.com (210) 846-0692 Biotech

Brian Coakley VP Commercial Moving 1400 N. 113th St. Wauwatosa, WI 53226 chcoakley.com (414) 372-7000 Moving/Storage

Fernando Rojas CMO 790 N. Milwaukee St., 3rd Floor Milwaukee, WI 53202 da-boost.com (920) 659-9543 Marketing Communications

Dr. Howard Fuller Collegiate Academy

Rodney Lynk CEO 2212 N. Vel R. Phillips Ave. Milwaukee, WI 53212 hfca.org Education

Michelle Zaskowski COO 2238 Bluemound Rd., Ste. E Waukesha, WI 53186 empower-elec.com (262) 395-4313 Electrical Contractors

Tedd Lookatch Consulting Partner 2140 N. Prospect Ave., Office #11 Milwaukee, WI 53202 usc.eragroup.com (414) 797-5043 Business Consultants

FAM STUMABO USA

Paul Krechel Executive Vice President Milwaukee, WI fam-stumabo.com (941) 724-9060 Food Processing/Manufacturing

Gary Comer, Inc. (GCI)

Phil Smith Director of Investments 20935 Swenson Dr., Ste. 125 Waukesha, WI 53186 gcionline.com (262) 798-5080 Investment Management Services/Private Equity

gener8tor Management LLC Joe Kirgues Co-Founder 821 E. Washington Ave., S200-G Madison, WI 53703 gener8tor.com Venture Capital

gThankYou

David Irwin President & CEO 2918 Marketplace Dr. Fitchburg, WI 53719 gthankyou.com (608) 729-7300 Financial Services Continued on page 35

mmac.org | 33

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New MMAC Members AUGUST - OCTOBER 2024 Continued from page 33

Kou Communications

Tami Kou Owner 777 N. Jefferson St., Ste. 408 Milwaukee, WI 53202 koucommunications.com (833) 568-2666 PR/Marketing Consultants

Lockton Companies - Milwaukee John O’Connor Producer, Senior Vice President 111 E. Kilbourn Ave., Ste. 825 Milwaukee, WI 53202 (414) 208-9821 Insurance

Milwaukee ER & Hospital

Danielle Martin Business Development Manager 1751 W. Layton Ave. Milwaukee, WI 53221 milwaukeehospital.com (414) 335-2896 Hospitals

Noffke Roofing LLC

Ready Rebound, Inc.

Oarsman Capital, Inc.

Res Manufacturing Company

PARADIGM Real Estate Corp.

ROC Ventures LLC

Jamie Noffke Marketing Coordinator 10341 N. Granville Rd. Mequon, WI 53097 noffkeroofing.com (262) 242-5320 Roofing Contractors

Ben Kebbekus Vice-President 759 N. Milwaukee St., Ste. 605 Milwaukee, WI 53202 oarsman.net (414) 221-0081 Investment Advisory Services

Brian Parrish President & CEO 11649 N. Port Washington Rd., Ste. 200 Mequon, WI 53092 paradigmre.com (262) 717-5151 Real Estate-Commercial/Industrial

Murphy & Prachthauser, S.C.

Peak Accounting and Business Solutions LLC

Thadd Llaurado 330 E. Kilbourn Ave., Ste. 1200 Milwaukee, WI 53202 murphyprachthauser.com (414) 271-1011 Attorneys

Jennifer Ann Founder Wonder Lake, IL 60097 peakaccountingandbusiness.com (630) 761-PEAK Accountants/CPA

National Plating Company

Quest CE

Daniel Hernandez President/CEO 1565 W. Bruce St. Milwaukee, WI 53204 nationalplatingco.com (414) 645-1912 Plating

Alex Krenke CEO 10100 W. Innovation Dr., Ste. 200 Milwaukee, WI 53226 questce.com (414) 375-3400 Software Product Developers

Next Step Benefits

RCH Communications LLC

Kristina George, MS 435 E. Mill St. Plymouth, WI 53073 (920) 268-1600 Employee Benefits Consultants

Jason Christenson President 2003 Pewaukee Rd., Ste. 4 Waukesha, WI 53188 rch-com.com (262) 347-0680 Telecommunications

David Reeves CEO 311 E. Chicago St. Milwaukee, WI 53202 readyrebound.com (978) 760-0822 Health Care Services

Steve Pankowski President 7801 N. 73rd St. Milwaukee, WI 53223 resmfg.com (414) 354-4530 Manufacturers

Mike Doyle SVP 7044 S. Ballpark Dr., 3rd Floor Franklin, WI 53132 (414) 224-9283 Entertainment

Select Auto Parts & Sales

Natasha Broxton Owner 2500 W. Cornell St. Milwaukee, WI 53209 selectautopartsmilwaukee.com (414) 763-3474 Automobile Parts/Supplies

SharkCrates

Nate Collins President 5050 S. 13th St., Ste. B Milwaukee, WI 53221 sharkcrates.com (414) 892-4202 Pallets & Skids

SMART 18

Scott Knocke President Business Manager 2201 Springdale Rd. Waukesha, WI 53186 smwlu18.org (414) 687-2644 Labor Organizations Continued on page 37

mmac.org | 35

Get set for sweet surprises Like up to 47% potential health plan savings When you own a small business, surprises can be tricky. Unless it’s a Wisconsin group health plan designed for lower costs, quality benefits and up to 47% potential savings1 for employers.

It’s all possible with a UnitedHealthcare Level Funded plan through the Metropolitan Milwaukee Association of Commerce (MMAC).

Scan to learn more or visit uhc.com/mmac-savings

1

Up to 47% lower costs based on Q3 2023 UnitedHealthcare internal analysis between UnitedHealthcare Insurance Company and Level Funded medical plans with Wisconsin groups of eligible employees. Savings are not guaranteed.

Administrative services provided by United HealthCare Services, Inc. or their affiliates, and UnitedHealthcare Service LLC in NY. Stop-loss insurance is underwritten by UnitedHealthcare Insurance Company or their affiliates, including UnitedHealthcare Life Insurance Company in NJ, and UnitedHealthcare Insurance Company of New York in NY. EI243441950.0 8/24 © 2024 United HealthCare Services, Inc. All Rights Reserved. 24-3439153

36 | Milwaukee Commerce, Winter 2024

New MMAC Members AUGUST - OCTOBER 2024 Continued from page 33

Soberalski Immigration Law

Werner Electric Supply

St. Marcus Lutheran School

Wisconsin Insurance Brokerage

Superior Air-Ground Ambulance Service, Inc.

Wisconsin Technology Council

Rachel Haos Chief Operating Officer 1135 S. 70th St., Ste. 402 West Allis, WI 53214 soberalskilaw.com (414) 533-5000 Attorneys

Henry Tyson Superintendent 2215 N. Palmer St. Milwaukee, WI 53208 stmarcus.org (414) 562-3163 Education

Valerie Bruggeman Director, External & Legislative Affairs 395 W. Lake St. Elmhurst, IL 60126 superiorambulance.com (224) 374-5091 Transportation Services

The Wasmer Company

Michaelle Nourse Business Development Manager 3115 N. 21st St. Sheboygan, WI 53083 wasmerco.com (920) 827-2300 Energy Project Development & Consulting

TMP Industrial LLC Matt Peaslee President 6613 W. Mill Rd. Milwaukee, WI 53218 tmpindustrial.com (414) 379-1343 Manufacturers

Jeff McGee Director of Southeast Industrial Sales W238 N1777 Rockwood Dr. Waukesha, WI 53188 wernerelectric.com (920) 815-4050 Electrical Equipment/Supplies-Wholesale

Joe Bradley Owner 735 N. Water St., Ste. 1128 Milwaukee, WI 53202 wisconsininsurancebrokerage.com (414) 261-1933 Insurance Agents/Brokers

Angela Schlobohm Senior Director 455 Science Dr., Ste. 240 Madison, WI 53711 wisconsintechnologycouncil.com (608) 442-7557 Nonprofit Trade Association

Support your fellow members by doing business together.

Zachary Bauer Independent Insurance Broker Zachary Bauer Agent 978 Coggins Ct. Green Bay, WI 54313 (920) 930-9777 Insurance Agents/Brokers

MMAC.org/ Directory.html

Zizzo Group Engagement Marketing Anne Zizzo Founder / CEO 131 S. 1st St. Milwaukee, WI 53204 zizzogroup.com (414) 319-5700 Advertising Agency/Counselors

Universal Welding & Engineering Doug Sawyer President/Owner 1709 Pearl St. Waukesha, WI 53186 universal-welding.com (262) 955-8407 Metal Fabricators

mmac.org | 37

M7 Foreign Ambassador Event 1

On Tuesday, July 16, at American Family Field, M7, MMAC, the Wisconsin Economic Development Corporation (WEDC) and gener8tor hosted a breakfast and program for dozens of ambassadors from around the world and corporate leaders from the region. The event highlighted the benefits of corporate investment in southeastern Wisconsin.

Meeting Space & Training Center Rentals Available

Training Center

Hassle-free meeting planning Professional environment Multiple room choices and layouts Accommodations for groups up to 60 Full-day and half-day rental options Equipped with the latest A/V equipment

Executive Boardroom

Free high-speed Wi-Fi Free parking Located in Waukesha, just off I-94 Coordinated catering and refreshments For more information, visit wicpa.org/MeetingSpaces, or to schedule a tour or reserve space, contact Rachella Fortier at rachella@wicpa.org or 262-785-0445 ext. 4505.

38 | Milwaukee Commerce, Winter 2024

2. Karma Palzom-Pasha and Mitzi Keel, All-In Milwaukee 3. Mark Kass, TEAM LAMMI; and Paul Bartolotta, The Bartolotta Restaurants

2

3

4

5

4. Jonas Prising, ManpowerGroup; and Dale Kooyenga, MMAC 5. Agostinho Van-Dunem, Angola Ambassador; and Kwame Ruyondo, Uganda Ambassador

mmac.org | 39

GOVERNMENT AFFAIRS

Milwaukee Night in Washington D.C. 1

Hosted at Union Station in Washington, D.C., Milwaukee Night highlighted the Milwaukee region’s significant contributions to the nation’s economic strength and vitality. It also provided an opportunity to thank legislators, staff members and administrators who help advance the goal of making the Milwaukee Region a world-class destination. Pictured: Brian Taffora, Michael Best Strategies; Mayor Cavalier Johnson, City of Milwaukee; Dale Kooyenga, MMAC; Milwaukee County Executive David Crowley, City of Milwaukee; and Michael Ericson and Joe Fazio, FHL Bank of Chicago 2. Reggie Newson, Amy Efantis and Mark Hayes, Ascension WI 3. Paul Stewart, PS Capital Partners; and Jeffery Clark, Waukesha Metal Products

2

3

4

5

40 | Milwaukee Commerce, Winter 2024

4. Mark Karkenny and Anne Teague, Rockwell Automation 5. Annie Topp, Sen. John Thune; Linda Price Topp, Marcus Corp.; Emily Phillips, Baird; Megan Hakes, H.PR Strategies; and Claire Koenig, Visit Milwaukee

6. Anica Chol and Bill Viney, BGR Group; Lindsay Punzenberger, Children’s Wisconsin; and Orrin Marcella, GE Healthcare 7. Congressman Bryan Steil and Bill Berrien, Pindel Global Precision 8. Riley Robinson, GE HealthCare; Jayla Taylor, Marquette University Les Aspin Center for Government; and Cavalier Johnson, City of Milwaukee

6

7

8

9

9. Paul Sweeney, PS Capital Partners; Peggy Sue McNulty, Guidehouse; and Stefanie Holland, Qualcomm

mmac.org | 41

MMAC Member Milestones AUGUST - OCTOBER 2024 55 years

Milwaukee Art Museum

45 years

Paper Machinery Corporation

40 years

Better Business Bureau of Wisconsin

35 years

Milwwaukee Metropolitan Sewerage District

30 years

Heiser Ford Linc Toyota Chev Cadillac HGA Architects and Engineers Right Choice Janitorial Supply WPS Health Solutions

25 years

Concordia University - Wisconsin Zoological Society of Milwaukee

20 years

BKM Wealth Management Living As A Leader Pentagon Property Management Schreiber GR Group Staff Up America US HealthCenter

15 years

Briohn Building Corporation Elite Finishing Everything2go.com Logan Productions Reliable Plating Works Southwest Airlines Co. TLX Technologies TRG Marketing WFA Staffing Group

42 | Milwaukee Commerce, Winter 2024

10 years

Bottom Line Experts BreakThru Strategies CCB Technology Cedar Crest Ice Cream Dickman Company Grandview High School Greendale School District HurdMcNally InSinkErator Lake Financial Group School District of Greenfield Seeds of Health SPEARity Spectrum Nonprofit Services Tenor High School The 20 MSP (INGRAIN IT) Veritas High School Whitnall School District WIC Program

5 years

ADVENT Borgman Capital Eriksson Engineering Associates HarborChase of Shorewood Hispanic Collaborative J.A. Cook Consulting Lunar Communications Relics Rentals Residence Inn Milwaukee Downtown SRH The Difference Principle

1 year African American Leadership Alliance of Milwaukee Altura Design Big Brothers Big Sisters of Metro Milwaukee C R Industries

Camo Crew Responsible Removal Capital Midwest Fund Complex Security Solutions First Look Family Law GENERAL CAPITAL GROUP Golgix Gramoll & Associates Gray Jett Enterprises DBA Gray Jett Cafe Greywolf Partners Hawkins Ash CPAs Herrick Performance Consulting Horicon Bank Information Systems Engineering J & C Majestic Services Messer Cutting Systems Milwaukee Bar Association Milwaukee Regional Medical Center NAI Greywolf NIVO Innovations Pellizzi & Co. Postal Annex Power Test Remedy Intelligent Staffing, a Division of Employbridge Remy Battery Company ServiceMaster KRS SkillBench The Sales Bull The Wisconsin Country Club Trinity Senior Services Turning Tables Two3 Solutions VBA Walters Realty Group Wealthspire Advisors West Bend Transit & Service Co. WIN Technology Wrought Washer Mfg.

United States Postal Service

Statement of Ownership, Management and Circulation 1. Publication title

Milwaukee Commerce 4. Issue Frequency

Quarterly

2. Publication number

3. Filing Date

546-370

10/7/2024

5. # of Issues Published Annually

4

6. Annual Subscription Price

$5.00

STAFF MMAC.org/Staff.html

7. Complete Mailing Address of Known office of publication (not printer) street, city, county, state and zip+4

301 W Wisconsin Avenue, Suite 220, Milwaukee, WI 53203-3306

Contact Person

Anna Reaves

Corporate Expansion & Attraction

414-287-4156

Rebecca Gries | rgries@mke7.com

8. Complete mailing address of headquarters of general business office of publisher (not printer)

Metropolitan Milwaukee Association of Commerce 301 W Wisconsin Avenue, Suite 220, Milwaukee, WI 53203-3306

Economic Trends & Research

Bret Mayborne | bmayborne@mmac.org

9. Full Names and complete mailing address of publisher, editor and managing editor Publisher: MMAC - 301 W Wisconsin Avenue, Suite 220, Milwaukee, WI 53203-3306

Federal, State & Local Government

Editor: Ryan Amundson - 301 W Wisconsin Avenue, Suite 220, Milwaukee, WI 53203-3306

Andrew Davis | adavis@mmac.org

Managing Editor: MMAC - 301 W Wisconsin Avenue, Suite 220, Milwaukee, WI 53203-3306

Equity & Inclusion

10. Owner

Metropolitan Milwaukee Association of Commerce 301 W Wisconsin Avenue, Suite 220, Milwaukee, WI 53203-3306

Corry Joe Biddle | cbiddle@mmac.org

11. Known bondholders, mortgages and other security holders owning or holding 1 percent of more of total amount of bonds, mortgages or other securities.

If none, check box X None

GROW YOUR PEER NETWORKS AALAM

12. Tax Status - (For completion by nonprofit organizations authorized to mail at nonprofit rates) (check one) X has not changed during preceding 12 months 13. Publication title 14. Issue Date for Circulation Data Below 15. Extend and nature of circulation

Angela Adams | aalamilwaukee.org

Milwaukee Commerce 11/27/2024 Periodicals

The Business Council

Average no. copies No. Copies of single issue each issue during Published nearest preceding 12 months to filing date a. Total number of copies 4,170 4,169 b. Paid circulation (By mail and outside the mail) (1) Mailed Outside-County Paid Subscriptions Stated on PS Form 3541 2,454 4,069 (2) Mailed In-County Paid Subscriptions Stated on PS Form 3541 1616 0 (3) Paid Distribution Outside the Malls Including Sales through Dealers and Carriers, Street Vendors, Counter Ales, and Other paid Distribution Outside USPS. 0 0 (4) Paid Distribution by other Classes of Mail Through the USPS 0 0 c. Total Paid and/or requested circulation 4,070 4,069 d. Free or nominal rate distribution (By mail and outside the mail) (1) Free or Nominal Rate Outside-county. Copies included on PS Form 3541 0 0 (2) Free or Nominal Rate In-County Copies included on ps form 3541 0 0 (3) Free or Nominal Rate copies mailed at Other Classes through the USPS (e.g. First-Class Mail) 0 0 (4) Free or Nominal Rate Distribution Outside the Mail (Carriers or other means) 0 0 e. Total Free or Nominal Rate Distribution (Sum of 15d (1), (2), (3) and (4)) 0 0 f. Total free Distribution 4,070 4,069 g. Copies not Distributed 100 100 h. Total (sum of 15f and g) 4,170 4,169 i. Percent Paid 100% 100% 0 3,970 3,970 100%

0 4,118 4,118 100%

17. Publication of Statement of Ownership X - if the publication is a general publication of this statement of this statement is required.

Will be printed in the WINTER 2024 issue of this publication.

18. Signature and title of editor, publisher, business manager or owner

Executive Roundtables

Chauntele Kreutz | ckreutz@mmac.org

Food & Beverage Industry

Gina Balke | gbalke@fabwisconsin.com

Hispanic Collaborative

Nancy Hernandez | nhernandez@mmac.org

Leadership Council

Barb Smith | bsmith@mmac.org

Networking Forums

Marjorie Yoshida | myoshida@mmac.org

Recruiters Roundtable

Corry Joe Biddle | cbiddle@mmac.org

GAIN EXPOSURE FOR YOUR BUSINESS Advertising

Jane Trenchard-Backes | jbackes@mmac.org

INFORMATION

16. Electronic Copy Circulation a. Paid electric copies b. Total paid print copies c Total print distribution d. Percent paid

Marjorie Rucker | mrucker@mmac.org

Events & Sponsorship

Karen Powell | kpowell@mmac.org

Date: 10/7/2024

mmac.org | 43

Interested in advertising in the next issue of Milwaukee Commerce?

Contact Jane Trenchard-Backes at 414/287-4114 or jbackes@mmac.org

Details at mmac.org/advertising.html Milwaukee Commerce magazines are printed by:

301 W. Wisconsin Avenue, Suite 220 | Milwaukee, WI 53203

“Save a dollar, drop a dollar to the bottom line.”

CATHIE LESJAK

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Imagine reducing overhead costs while gaining access to bulk discounts and strategic partnerships that help you save big on everything from office supplies to insurance.

You’ll be empowered by making smarter spending decisions, paving the way to use your capital for business growth and success. www.mmac.org/SAVINGS.html Contact MMAC’s membership engagement manager, RYAN RIVAS, for help getting started. rrivas@mmac.org 414/287-4165

Helping businesses control health care costs without giving up quality employee benefits.

Online purchasing platform with exclusive discounts on office supplies and print services for businesses.