Listing Presentation

ExperiencetheDifference

Whenyoulistyourhomewithme,notonlydoyougetdetailedattentiontothe sellingprocess,Ialsooffermarketingsolutionsandfeaturestohelpyourhome standoutfromthelocalcompetition.Inorderfor yourhometogettopdollar,it's imperativetoworkwithanagentthatdoesmorethanstickasigninyouryard.

Youcanviewouruniquemarketingsolutionsinthisguide.

OurMission

Itisthemissionofourbrokerageandmyselftoconsistentlyprovidethehighestquality, mostinnovative,andexceptionalrealestateserviceavailableanywhereinoursurrounding areas

Ourclient'sneedsalwayscomefirst.Westrivetoalwaysprovidevaluefarbeyondour client'sexpectations.Ourconstantgoalismutualrespectandlong-termrelationships whicharebeneficialtoallparties.

10%

Ouroperationisagreatplacetoworkandconductbusiness.Wearepositive,helpful,and enthusiasticatalltimes-alwaysfocusingonsolutions,notchallenges.Wetakecareof businessfirstandforemost,buthavefunandenjoyourselvesintheprocess

Other information deemed relevant to stakeholders may be included.

Werunaclean,organized,andefficientoperationalwaysadheringtothehigheststandard ofintegrityandethicalbusinesspractices.Wewillneverrestonouraccomplishments.We willconstantllystrivetocreate,develop,andimplementnewideas,strategies,andservices thatwillbenefitourclients Wewillcontinuetoseekcontinuingeducationinallaspectsof ourbusinesstoincreasethelevelofserviceweofferourclients.

CoreValues

Honestyandintegrityatalltimesandinallsituations

Continuallyimproveourservicestoexceedourclient'sexpectations

Createandnurtureafun,exciting,creativeandproductivework environment.

Tirelesslypursuepersonalandteamgrowthwhilereachingwellformulatedgoals.

Workwithonlythemostrelatableandcommittedclientsandco-workers

Let'ssitdownand understandyour needs

Thekeytohavingalowerstress transactionisbuildinggood communicationmethods betweenyou(theseller)andthe agent.

Let'sdiscuss:

-Wheredoyouwanttomoveto?

-Whyareyoumoving?

-Howlongdoyouhavetosell yourhome?

-Whatisyourbudget?

Itisimportanttofirst understandyourneedssowe knowwhatyouarelookingforat thetime.AsREALTORS®,wewill helpyouachieveyourgoalsin sellingyourhome.

Of all homes sold in 2021 were sold with a real estate agent.

DiscussingYourHome

Whenpresentingyourhometoprospective buyersfirstimpressionsarecrucial.Itis importanttoputyourhomeinits bestlight andtocreateabuzzregardingyourhome!

Exterior:

-Fixorreplaceanythingdamagedorworn

-Newpaintorpressurewash

-Fixdoorbells

-Cleanorpaintfrontdoor

-Createcurbappeal;freshlycutgreengrass, freshflowersorplants

Interior:

-Freshnewpaint

-Newflooring

-Carpeting

-Kitchenappliances

-Lightswitches

-Upgradelighting

-Fixorreplacecrackedmoldingorfloor tiles,leakingtapsandtoilets.Loosedoor knobs,squeakydoorhinges, closetsorscreendoorsthatareofftheir tracks.

-Fixortouchupwalls,ceilings,windows, etc.

-Shampoocarpetsandrugs,replaceif necessary

Thereare3typesofimprovements thatwillimpressbuyersandhelp sellyourhome:

1.Costeffectiveimprovements

2.Upgradesandrepairs

3.Reorganizationandmaintenance

DiscussingMarketConditions

GetComparativeMarket Analysis(CMA)

Acomparativemarketanalysis(CMA)isa documentdrawnfromalocalmultiple listingservice(MLS)database.Tocreatea CMA,aREALTOR®considerstheaverage priceofrecentlysold,active,andexpired listingsthatarecomparabletothehome currentlybeingsoldbytheagent(knownin theindustryas“comps”).Whilemostoften usedbyselleragentstodeterminealisting priceforahome,CMAscanalsobeusedby buyeragents.

10%

Comparablepropertiesyoushouldincorporate intoyourCMAinclude:

Other information deemed relevant to stakeholders may be included.

-EvaluateHomesThatHaveSold,Expired,Have SalesPending,orBeenListedinthePast6 Months.

-EvaluateHomeswiththeSameNumberof Bedrooms&Baths

-EvaluateHomesWithinRoughly300Square FeetofYours

-EvaluateHomesThatAreintheSame Neighborhood

-EvaluateHomesThatAreintheSameor ComparableSchoolZones

-EvaluateHomeswithaSimilarLotSizeas Yours

-EvaluateHomesThatHaveSimilarAmenities asYours

Tipsfor enance

EXTERIOR:

-Mowandraket rdens.

-Cleansidewalk

-Powerwashtheporch,deckandpatio

-Clearoutthegarageofeverythingbutcars.Ifyourshasbecomeatwo-carattic,throw outallunnecessaryitems,andthenthoroughlyorganizeandcleaneverythingthat remains

INTERIOR:

-Cleanandtidythe"moneyrooms",theseincludethekitchen,master,andfamilyroom. Theseroomsarewhatbuyersmainlylookatandcanhelpsellyourhome.

-Createspacebystoringallexcessfurniture

-Removeallodorsandaddairfreshener,dishesofpotpourri,etcforscent.

StagingYourHome

Whetheryourhomeisoccupiedorvacant,it'simportanttostageyourhome.

Wecanprovidestagingservicesbasedonyourhomeandthefurniture currentlyinit.Wewantbuyerstoseethepotentialofyourhomeandstaging allowsthekeyspacestostandout.Wecanofferstagingonalllevels, dependingonyourpreference.

Ifstaginginterestsyou,pleasereachoutformoreinformation!

LockboxandSign

- We make sure to keep your home safe with a professional grade lockbox. Only licensed realtors of our association have access to these bluetooth lockboxes.

- When a realtor enters the property we will be notified.

- In addition you will be able to approve and deny showings once the realtor has requested showing online.

- We also send you a sign to put in front of your home to display.

- When prospective buyers are coming to your open house or showings the sign will make sure your house stand out and easy for them to arrive.

Yourhomewillbefeaturedon100+ websites

Zillow,Truila,Realtor.com,etc.

Thebuyingprocesshasbeencompletely redefinedfromthepast.Intoday'sage lookingforhomeshasbecomeheavily dependentontheinternet Thisiswhywe hirethebestphotographersinthestateof SouthCarolinatoshowcaseyourhome.Once yourprofessionalpicturesandvideosare takenwecanuploadthemtoourMLS,Zillow, Realtorcom,Trulia,etctomakesurethe homegetsasmuchexposureaspossible!

OtherFeatures

10% Other information deemed relevant to stakeholders may be included.

Instagram Facebook YouTube Twitter LinkedIn TikTok

SchedulePhotosandVideo

Ahighquality,professionalphotographerisessentialforsellingeveryhome.

Buyerscanbeturnedoffbynotusingprofessionalphotosandvideoswhichwill causethemtoleantowardshomeswithgreatpictures.

Evenusingdrone'scanhelpgiveanewperspectivetobuyersviewinghomes.

**Keytakeaway-MakesuretohavegreatphotosandvideosforZillow, Realtor.com,Trulia,andmanymore.Wewillalsoshowcaseyourhomeonsocial media,including:Facebook,LinkedIn,Instagram,YouTube,andothers.Afterall, thisisyourbiggestinvestment!

CreatingTheBestListingDescription

Whencreatingthelistingdescriptionforthemultiplelistingservice(MLS),Ilove havingsellerscompletemypropertyfeaturessheet.Thisisusedformultiple purposes.

1.Helpmecreatethebestlistingdescriptionfortheproperty.Iknowthestatsof yourhome,butyouknowallthespecialreasonspotentialbuyerswilllovethe home.

2.Placingitinthewelcomepresentationforbuyerstoseewhatyoulovemost aboutyourhomeandyoutookthetimetohandwriteonthepropertyfeatures sheet.It'semotionalforbuyerspurchasingtheirnewhome,andwewanttogive themallthereasonswhyyourhomeisspecial.

PropertyFlyers

Ourmarketingeffortsdon'tjuststoponline We'llcreatebeautifulflyers,customizedtothedetailof yourhome,andmarketittoneighbors,andreachouttoneighboringcitiestolandtheperfect buyer.Whetherweselltosomeonelocal,orsomeonemovingherefromoutofstate,wetakethe stepstogetasmanyeyesonyourhomeaspossible.

Themoreinterestyourhomegets,thebetterthesalespriceandcontractdetailscanendupbeing morenegotiable.

Inaddition,weliketohaveawelcomepresentationinthehomeforpotentialbuyers This presentationincludestheMLSlistingforreferencealsoalltheupgrades/featuresofthehome.

Open House

Openhousesareaphenomenalwaytogeneratefoottrafficintoyourhome,togivepotential buyersanoverviewofallitsuniquefeatures,andgivethemtheopportunitytofallinlovewith itinperson.

OncethepropertyisLIVEwewillprepareanopenhouseforpotentialbuyers.Ourfeedback formsallowustocapturetheinfoofeachpotentialbuyerandgaininsightintowhattheythink ofyourhome.Wecanthenfollowupwitheachvisitortoseeif theyarereadytomakeanoffer, andwecangetyourhomesold.

Herearesometipstomakesureyourhousecanshineatitsopenhouse:

-Ideally,petsshouldbeunseen Petareasshouldbecleanandodor-free;noteveryonemay shareyourloveforanimalsandsomemaybeallergictothem.

-Bakecookiesorputapanofcinnamonintheoventocreateawarmandinvitingaroma.

-Lockawayandhideallcash,jewelry,smallvaluables,andprescriptiondrugs,ifapplicable. -Youshouldbeabsentsobuyersfeelcomfortablemakingcomments.

Benefits of Proper Pricing

FasterSale:

Properpricing=fastersale.SaveonMortgagepayments,REtaxesinsurances& othercosts

LessInconvenience:

Alotoftime&energygointopreparingforshowings.Properpricing=lessamountoftime toworryaboutcleaning&petarrangements

IncreasedSalespersonResponse:

Whensalespeopleareexcitedaboutapropertyanditsprice,theymakespecialeffortsto contactalltheirpotentialbuyersandshowthepropertywheneverpossible.

BetterResponsefromAdvertising:

Buyerinquirycallsaremorereadilyconvertedintoshowingappointmentswhentheprice isnotdeterrent

ExposuretoMoreProspects:

Pricingatmarketvaluewillopenyourhomeuptomorepeoplewhocanaffordit.

HigherOffers:

Whenapropertyispricedright,buyersaremuchlesslikelytomakealowoffer,forfearof losingoutonagreatvalue.

MoreMoneytoSellers:

Whenapropertyispricedright,theexcitementofthemarketproducesahighersales priceinlesstime.YouNETmoreduetothehighersalespriceandlowercarryingcosts.

Drawbacks of Over Pricing

ReducesActivity:

Agentswon'tshowthepropertyiftheyfeelitspricedtoohigh

LowerAdvertisingResponse&LossofInterest: Buyerexcitementwillbewithotherpropertiesthatofferbettervalue.Thepropertywillseem inferiorinamenitiestootherpropertiesinthesamepricerangethatarecorrectlypriced.

AttractstheWrongProspects:

Seriousbuyerswillfeelthattheyshouldbegettingmorefortheirmoney.

HelpstheCompetition:

Thehighpricemakestheotherslooklikeagooddeal

EliminatesOffers:

Sinceafairpricedofferwillbelowerthanaskingpriceandmayinsulttheseller,manybuyerswilljust moveontoanotherproperty

CausesAppraisalProblems: Appraisersmustbasetheirvalueonwhatcomparablepropertieshavesoldfor.

LowerNetProceeds:

Couplethingstoexpectaftergoingundercontract:

% med may

MeetAppraiseratProperty

AsyourrealtorIwilldothefollowing:

1.Scheduleappointmentwithappraiser

2.Meetappraiseratpropertywithsalescontractandcomps

3.Answeranyquestionsorconcernswiththeproperty

ReviewingInspectionRequests

-Afterthebuyerhasaninspectiondoneiftheyarerequestingrepairstheywillpresentto usarepairrequestformalongwiththeinspectionreports.

-Theywilleithersendinarequestforcertainitemstoberepairedorrequestforacredit atclosing.Thiswillbeappliedtowardstheirclosingcostsand/ordownpayment.

-Theseitemsneedtobecompleted,re-inspectedpriortoclosing.Thisisacostforthe buyer.

-WrittenintoourNEFARpurchaseandsaleagreementisa10dayhomeinspection contingencyperiod.

-Withinthefirst10daysofgoingundercontractthebuyerstillhastheopportunityto cancelthecontractandgettheirearnestmoneydepositback.

Whatpeoplearesaying.....

"CarmillaBrownisanoutstandingRealEstateAgent.Sheclearlyunderstandsthe CharlestonMarket,aswellasCarmillaknownshowtodrivepotentialbuyerstoyour house.Carmillawasabletosellmymother'shousewithinacoupleofdays.Thiswas doneviahardworkbyCarmilla.AsanAgent,Carmillawaswillingtolistentoensure thatallofmymother'sneedsweremet.Sheaddressedallofmymother'sconcerns.I wasjustblownawaybyherprofessionalism,andherabilitytogetmymother'shouse soldinatimelymanner.IfyouneedanAgentintheCharlestonarea,Ihighly recommendCarmillatobeyourAgent.Carmillawillexceedyourexpectations.Very HappyCustomer."

-JeffEllison

5436MarieSt.NorthCharlestonSC

10%

Other information deemed relevant to stakeholders may be included.

"Carmillaisphenomenal!Thefivestarratingexceedshermarketexpertise, responsiveness,negotiationskills,professionalismandcommunication.Carmilla assistedmewiththesellingofmycondoandthepurchaseofmysecondhome-asithas been13yearssinceIhavehadanyinvolvementwiththerealestatemarket.Withher guidanceeverystepoftheway,answeringthemillionquestionsIinquiredabout,and visitingalmosteverynewhomebuilderinthearea,Icansaysheisaverypatient woman!VeryappreciativeofCarmillabeingtherewithmeforeverymilestoneofthis journey."

-LeslieKirkland

512AlderlyDr.MoncksCornerSc29461

Homework(DuebyPictureDay)

CompleteSellersDisclosure

Complete"AboutMyHome"

Complete"VIPQuestionnaire"

Complete"UtilitiesInfo"

Complete"SellerInformationSheet"

ObtainRecentTaxBill

10%

Other information deemed relevant to stakeholders may be included.

ObtainMostRecentHOABill(ifapplicable)

ObtainCovenants&Restrictions

ObtainFloorplan

ObtainBuilderInfo/Docs(Iforiginalowner)

ObtainMostRecentSurvey

ObtainMostRecentAppraisal

ObtainallWarranty,Bond,Maintenanceand/orpermitting documentationandinvoices

Whenitcomestolistingwithme,you'renotjustpartneringwitharealestateagent,you're partneringwithamarketingprofessional.I'vetakenthecourses,undergonethepropercoaching, andcompletedtheeducationnecessarytoensureyourhomegetsthebestexposureinfrontof hundredsofthousandsofpeople.Withanexpertiseinsocialmediamarketing,wecanensureyour homeisviewedbyalloftherightcandidatestobringyouabuyeronyourterms.