Chamber Trends - April 2016

Trends Chamber

The Official Publication of The Chamber of Commerce of Cape Coral

April 2016

SURFSIDE SUNSET MARKET EVERY TUESDAY AT THE SHOPS OF SURFSIDE YEAR ROUND 2:00 PM - 7:00 PM CAPE CORAL FARMERS’ MARKET EVERY SATURDAY AT CLUB SQUARE THRU MAY 14 | REOPENS OCTOBER 1 8:00 AM - 1:00 PM CAPE CORAL FARMERS’ MARKET EVERY SATURDAY AT CAPE HARBOUR MAY 21 - SEPTEMBER 25 8:00 AM - 1:00 PM

To Promote and Serve Business and Community

APRIL 2016 APRIL 1 | 8:30AM ANNUAL GOLF TOURNAMENT PALMETTO PINE COUNTRY CLUB 1940 SW 9TH COURT, CAPE CORAL, FL

Publisher & Editor Stephanie Roberson Technology Director stephanie@capecoralchamber.com Contributing Editors Donna S. Germain President/CEO donna@capecoralchamber.com Claudia St. Onge Business Manager cso@capecoralchamber.com Matt Lamb Membership Director matt@capecoralchamber.com Annette Siner Membership Sales annette@capecoralchamber.com Melanie Lempke Administrative Generalist melanie@capecoralchamber.com Lyz Crouthamel Special Events Director lyz@capecoralchamber.com Chamber of Commerce of Cape Coral P.O. Box 100747, Cape Coral, FL 33910 2051 Cape Coral Parkway, Cape Coral, FL 339044 Phone (239) 549-6900 Fax (239) 549-9609

APRIL 5 | 7:30 AM - 8:30 AM BUSINESS CARD EXCHANGE CHESTER STREET RESOURCE CENTER 4816 CHESTER STREET, CAPE CORAL, FL APRIL 7 | 11:30 AM - 1:00 PM FOOD FOR THOUGHT LUNCHEON CAPE CORAL TECHNICAL COLLEGE 360 SANTA BARBARA BLVD W, CAPE CORAL, FL APRIL 13 | 11:30 AM - 1:00 PM GENERAL MEMBERSHIP LUNCHEON DUFFY’S OF CAPE CORAL 627 CAPE CORAL PKWY W, CAPE CORAL, FL APRIL 21 | 5:30 PM - 7:30 PM BUSINESS AFTER HOURS WICKED DOLPHIN RUM 131 SW 3RD PL, CAPE CORAL, FL APRIL 22 | 12:00 PM - 1:00 PM NETWORKING @ NOON NORTH NICHOLAS HIGH SCHOOL 428 SW PINE ISLAND RD, CAPE CORAL, FL APRIL 27 | 5:00 PM - 7:00 PM WOMEN’S POWER NETWORKING THE WESTIN CAPE CORAL RESORT AT MARINA VILLAGE 5951 SILVER KING BLVD, CAPE CORAL, FL SURFSIDE SUNSET MARKET | THE SHOPS AT SURFSIDE TUESDAYS YEAR ROUND 2:00 PM - 7:00 PM CAPE CORAL FARMERS’ MARKET | CLUB SQUARE SATURDAYS 8:00 AM - 1:00 PM TO REGISTER FOR ANY OF THE ABOVE EVENTS ONLINE VISIT WWW.CAPECORALCHAMBER.COM/EVENTS

CHAIRMAN TRENDS WHAT’S COMING UP

high school graduates. Thank you to our title sponsor The Breeze Newspapers and Donna S. Germain our supporting sponsors Nova Southeastern President University, LCEC, The Smart Companies, Cape Coral Technical College, Boost Creative, Black Your Chamber Business Solutions, Samaritan Health & has some Wellness and Marilyn Stout, Council Member. exciting things coming up in the On May 21st, the Chamber will be hosting coming months. its first ever Fishing Tournament Shark-A-

Starting on April 7th we will be hosting our third Food For Thought Luncheon at Cape Coral Technical College. We have partnered with SCORE and the Small Business Development Center to bring our members this new educational opportunity. This month’s topic will be The Secrets to Getting Your Customers to Spend Money with You presented by Guest Speaker Jack Dunigan, Chairman of the SWFL SCORE Chapter. Thank you to our lunch sponsor Sovereign Health.

The April 13th General Membership at Duffy’s will give you the unique opportunity of networking with your Mayor, City Council and Lee County Commissioners as our Government Affairs Committee presents Speed Politics. Each group will have a limited amount of time with each official. Space is limited to please make your reservation today! Thank you to our lunch sponsors LCEC and The News-Press.

The Chamber’s Education Committee is gearing up for it’s 24th Annual Excellence In Education Awards on April 25th at Broadway Palm Dinner Theatre. Throughout the year, our Education Committee works diligently through events like Taste of the Cape to raise money to provide scholarships to our local

Thon at The Westin at Marina Village. The event will kick off Friday night at the SharkA-Thon Captains Dinner from 6:00-8:00 p.m. at The Westin and will hit the waters Saturday Morning at 7 a.m. for an honest drop for the fishing tournament. More event information can be found at www.SharkAThonCC.com.

A portion of the proceeds from this event will benefit the Save Our Summer Feed The Cape Food Drive for the Cape Coral Caring Center. Thank you to our sponsors The Westin at Marina Village, Tarpon Point Marina and The Gunterberg Charitable Foundation.

All of these events would not be possible without the support of you, the member, our sponsors and our amazing volunteers.

Thank you all for your continued support of the Chamber of Commerce of Cape Coral.

For more information about these and other upcoming events, please be sure to visit www.capecoralchamber.com or call the chamber at 549-6900.

2016 BOARD OF DIRECTORS Chairman Brett Bisbe, B2 Technology Solutions, Inc Chair-Elect Trish Lassiter, Lee County Electric Coop.

Treasurer Ed Bolter, Lamar Advertising Past Chair Ed Ramos, Ramos Builders, Inc Barb Adams, LeeSar Beverly Black, Black Business Solutions, LLC Dana Brunett, City of Cape Coral Matthew Connar, Boost Creative Tony Constantino, Kevin M. Burns & Assoc. P.A. Angela Davis, Merrill Lynch Diane Everhart, Blue Chip Financial Joseph Francioni, The Smart Companies Cynthia Gallagher, The Breeze Newspapers Sandra Griener, Sun Splash Family Waterpark Tom Hansen, Boat House of Cape Coral Tim Hauck, Fuller Metz Cremation and Funeral Services Jay Johnson, Bubba’s Roadhouse and Saloon Laura Koehn, CapeCoral.com Mike Quaintance, Keiser University Christopher Spiro, Spiro & Associates Michelle Whitlock, Siesta Pebble Pool Interiors Zachary Zeis, Storm Smart

CHAIRMAN EMERITUS Annette Carrasquillo, LAI Design Associates, LLC Wayne Kirkwood, Kirkwood Electric, Inc. Thomas Giles, Avalon Engineering Michelle Lewis, B-2 Solutions Joseph Mazurkiewicz, BJM Consulting, Inc. Donna Meola, Priority Payments of South Florida Don Schnell, Regions Bank Thomas Shipp Jr, Attorney Elmer Tabor, Wonderland Realty/Cape Coral Town Center

TRUSTEES Kevin Ahmadi, Gulf Coast Village Keith Banasiak, Waste Pro of Florida Nancy Dunning, Cape Coral Association of Realtors Rana Erbrick, City of Cape Coral Bill Jacob, CenturyLink Mike Noone, Goldberg, Racilla, D’Alessandro & Noone, LLC David Owen, BB & T - Oswald, Trippe & Co. Larry Wier, Premier Insurance Corporation

CHAMBER STAFF Donna S. Germain, President Claudia St. Onge, Business Manager & Farmers’ Market Director Stephanie Roberson, Technology Director Matt Lamb, Membership Director Annette Siner, Membership Sales Melanie Lempke, Administrative Generalist Lyz Crouthamel, Special Events Director

FEBRUARY NEW MEMBERS & RENEWALS NEW MEMBERS

RENEWALS

Dolphin Key Resort Member Since: 03/09/2012

Rasmussen College Member Since: 02/07/2013

COCONUTS BAR & EATERY MOE PELLETIER

A Touch Of Class Pet Grooming Member Since: 11/06/2012

Regions Bank Cape Coral Pkwy East Member Since: 10/04/2013

DEX IMAGING PAOLA GENERO-STANTON

Around the Clock Fitness Member Since: 10/17/2014

Edward Jones Investments Sam Mazzotti Member Since: 02/01/1995

EDWARD JONES INVESTMENTS BRIAN BICE

BAM German Bakery And More Member Since: 03/12/2015

HOPE HOSPICE AND COMMUNITY SERVICES JOHN STRICKLING

Barton Insurance Agency/Nationwide Member Since: 02/01/1989

MEDEXPRESS STEPHANIE SANCHEZ MODERN WOODMEN OF AMERICA ELIZABETH MARTIN MONKEY BAR & STEAKHOUSE CLAUDIA GARCIA RAZZLE DAZZLE CATHERINE SANGIOVANNI RISCO INSURANCE BROKERAGE OF FLORIDA CHRISTINA GIULIANI SELLSTATE ACHIEVERS REALTY XIOMARA LEAL SOUTH CAPE HOSPITALITY ENTERTAINMENT ASSOCIATION FRAN MARSINO SURFSIDE AIRPORT SHUTTLE LLC STEVE SAMATA THE ARTS MIRACLE ALLIANCE OF SWFL, INC.JIMMY PALONE TOO MANY DETAILS MARK HALLE

Black Business Solutions, LLC Member Since: 02/25/2009 Blind Gallery Member Since: 10/05/2011 Brents Music & Sound Member Since: 02/01/1998 Cape Community Partners Thrift Store Member Since: 03/18/2015 Cape Coral Association of Realtors Member Since: 03/01/1989 Cape Jewelry & Pawn Member Since: 03/23/2012 Cape Realty, Inc. Member Since: 03/01/1996 Card Systems Inc. Member Since: 06/04/1999 Coastal Building Materials, LLC Member Since: 03/21/2012 Complete Music Video Photo & Photo Booth Member Since: 01/29/2014

Envirosave Enterprises LLC Member Since: 02/20/2014

Ronald McDonald House Charities of SWFL, Inc. Member Since: 03/20/2014

Fix Marine Supply Member Since: 03/25/2013

Sposen Realty Development Member Since: 01/22/2014

Floridian Insurance Agency Member Since: 08/18/2008

Stifel Member Since: 02/17/2009

Gulf Coast Village Retirement Community Member Since: 03/01/1989

StoutenCramer, Inc. Member Since: 02/07/2012

H&R Block of Southwest Florida Member Since: 11/18/2014 Hill, Barth, & King, LLC Member Since: 01/28/2013 Horseman’s Landscape Inc.Member Since: 02/25/2008 Individual - John Manning Member Since: 03/07/2012 Jackson PR Member Since: 02/14/2012 Merrick Seafood Member Since: 02/11/2012 Olin Hill & Assoc.

Member Since: 03/01/1989 PakMail Member Since: 10/24/2014 Pure Fort Myers.com Member Since: 10/22/2014

The Aubuchon Team of Companies Member Since: 11/01/1995 The Strickland Financial Group, Inc. Member Since: 03/01/1989 Thomas E. Shipp, Jr. Attorney at Law Member Since: 10/31/2014 Wright Construction Group Member Since: 02/25/2012 Zoomers Amusement Park Member Since: 02/21/2012

THANK YOU FOR YOUR MEMBERSHIP!

RIBBON CUTTINGS

Surf N Turf Pro 918 N.E. 7th Ter., Suite 7 | Cape Coral, 33909 (239) 673-6151 | www.surfnturfpro.com

Cape Coral Mattress 741 Del Prado Blvd. N | Cape Coral, 33909 (239) 772-3233 | www.capecoralmattress.com

Brightlight Solutions Cape Coral, FL 33990 (239) 822-2134 | www.brightlightsolutions.net

Cape Coral Mattress (South) 1424 Cape Coral Pkwy. E. | Cape Coral, 33904 (239) 257-3694 | www.capecoralmattress.com

Whether You Just Joined or Just Renewed Your Membership, Schedule Your Ribbon Cutting Today Call our Membership Department at (239) 549-6900

GOVERNMENT AFFAIRS GOVERNMENT AFFECTS YOU

Annette M Carrasquillo, Chairperson Public Affairs Committee

resulted from all the public input that was received as well as economic analysis and projections that would make this development a success.

At this meeting, I was amazed at the opposition that this process and the concept plans received.

Private Property Rights…. Many of us Remember, the property as it sits can be sold by the City of Cape Coral talk about it but do we really understand the and developed with no land use changes, however in my opinion that meaning? would not be in the best interest of our City. We have an opportunity to History will teach us that writers of the US be a proactive part in a future development that can benefit all of Cape Constitution guiding principal was so that people would gather to form Coral like we have seen with Tarpon Point and Cape Harbour. We could governments in order to SECURE their property rights. Property is not provide an area that would give the residents a waterfront community defined only as land, but as a thing or things belonging to someone with single family homes, midrise condos, restaurants, walkable space, (possessions). Private property rights therefore refers to an individual’s parks and boater friendly amenities. All of this would add to the taxable value of property in the City which in turn helps all the citizens. right to use their possessions.

I would encourage everyone to become familiar with this project and Our community has seen its’ landscape change dramatically over the years by this undeniable right to develop property to its’ fullest and best the opportunities that are available with the proper development of use. Homeownership, business ownership, recreation and economic this land. I would also encourage everyone to look at this project and its’ potential benefits for all the citizens of Cape Coral. I would also remind development are the cornerstone of promoting these rights. everyone that the property comes with development rights…. But is Recently, the City of Cape Coral has begun the process of providing that what we really want for our City? opportunities for such development. One of these is the Seven Islands On Wednesday April 3rd, 2016 at 4:30 PM there Seven Island project project. This project is located in the northwest quadrant of OUR City.

The subject land is owned by the City of Cape Coral and as far as I know, consultants and City Staff will present to City Council the vision plan for they are not developers and will not be developing this land themselves. Seven Islands. Please mark your calendar and be a part of the future of Their interest is to provide an avenue for future development of this land this project. Be open to the change and become involved. that will be the best use and in the best interest of the residents of the As a Founding Father, John Adams said: entire City.

“The moment the idea is admitted into society that property is not as sacred as the law of God, and that there is not a force of law and public The Seven Island project is approximately 48 acres, which include seven “islands” and 46 adjoining properties along Old Burnt Store Road. justice to protect it, anarchy and tyranny commence.”

President Calvin Coolidge said: The Spreader Canal runs along the west side of the property. By “rights” “Ultimately, property rights and personal rights are the same thing.” (with land use changes) a developer could build 4.4 units per acre, to Rancher and Property Rights Activist Wayne Hage said: include a combination of high rise units (condos), up to eight stories in “If you don’t have the right to own and control property then you are height and single family residences. Remember I said by “rights”. That meaning with no changes to any existing land use and development property.” regulations and with no public interaction, input or interference. But, Remember: Government Affects You! would this be the best use of this property and in the best interest of the community (Cape Coral as a whole)?

At the direction of our City Council, the Seven Islands Visioning process is being led by CPH Engineers. This process has included the community as a whole, through several charrettes and public meetings. At the last public meeting a presentation was made of the five concept plans that

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REAL ESTATE TRENDS MOVING RIGHT ALONG Berge Aslanian (CDPE) Realtor, Island Harbor Realty

Easter is behind us while the last of the Spring Breakers are getting ready to pack up and go home. Like parents with everyone in for the holidays and then gone home will we be left with chores to get us back to normal? Yes and no.

(Do you have trouble making up your mind? Yes and no, sometimes, I’m not sure…) I guess the real question is “what is normal for us?”, Let’s take a look at the past month’s number to see if we can find out. Cape Coral numbers for the three month period ending 3/29/16:

reasonability and minimum hourly wages increase, prices of all goods and services will increase to cover these costs induced by OPEC and/or government.

As it pertains to the housing industry, transportation costs and labor costs and cost of building materials and even permits just keep moving up. Without pointing fingers, the facts are that these costs will all go up and they will cause prices to rise accordingly. Remember when a loaf of bread was under one dollar or when it only cost $2-3.00 for a movie ticket? Remember when your parents told you their first house cost less than your current yearly income? As sure as the sun is coming up tomorrow morning, prices will continue to rise.

We just do not know the exact rate of increase, but there will be continual increases.

If you accept the historical data and experience of inevitable price increases then you certainly can understand that the surest way to keep pace with price increases that diminish the buying power of savings is to buy real estate. Real property, selected carefully will provide the best hedge against increasing costs and any kind of inflation.

Coming out of our high season should provide some evidence. We just saw a 22% increase in homes sold this past month. That was probably stimulated by our high season. Sales might settle down a bit with season ending but the prices will not decrease very much and next season we will see increases again. And so it goes.

Knowing this ought to send every reader of this information out to their Inventory of single family homes For Sale slightly decreased with median favorite realtor. If you want to improve your living conditions, sell what you prices going up; the number of Single Family Homes Sold jumped 22% in have and buy what you can afford that is better. If you have money to invest, buy carefully and either rent it or rehab it or both so it can eventually be sold March while the median price of those homes slightly decreased. for a profit. If you are a first time buyer, do whatever you must to qualify for a The number of condo units For Sale increased again while median prices loan and buy as soon as you can. slightly declined. Condo units Sold were steady while median prices of condos But, always find a qualified, experienced and knowledgeable realtor to help Sold also were steady. you through the process whether it is new construction, buying or selling. A We are seeing a healthy increase that is somewhat normal for this time of good realtor will help you maximize your satisfaction and investment. And year. Noticeably, prices of sold homes and condos have held firm or slightly that will do two things; it will help you feel like this is all normal and it is the decreased. Most of the folks buying are buying the least expensive properties. key to Happy Property buying and Selling!

That is where we are seeing the most demand.

Berge Aslanian (CDPE) is a Realtor in Cape Coral with Island Harbor We keep seeing articles throughout the media telling us that many buyers Realty, an active member of the Chamber of Commerce of Cape Coral. For are sitting back because prices are too high. That is true. But the most active questions about residential real estate, please call (239) 989-3463 or email buyers are the ones finding modestly priced properties and pulling the trigger realtorberge@att.net or visit www.RECapeCoral.com. quickly.

Now, if you don’t like the fact that prices are higher and will continue to rise please try to feel comfortable in your current surroundings because prices are not going to come down unless our fine country suffers major economic problems. As fuel prices will go up and healthcare costs increase beyond

Monday, April 25, 2016 at 5:30pm Hosted at Broadway Palm Dinner Theatre • 1380 Colonial Boulevard, Fort Myers See reverse side for more details on how to participate

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CELEBRATE THE ACCOMPLISHMENTS OF THOSE WHO CREATE THE FUTURE OF OUR COMMUNITY BY SPONSORING THIS EVENT >> Details on Reverse

UNIVERSITY TRENDS IS YOUR BUSINESS WORKING FOR YOU?

In some industries you may have large customers that use that leverage to drive down their input costs, or limit the available supplies to other competitors. Walmart, as one of the largest retailers in the world Mike “Q” Quaintance, MBA, CCE Business Professor, Keiser University has a tremendous amount of buying leverage, this can create higher costs for other competitors or even limited access to those products.

Business level strategic planning Most of us are not able to compete with Walmart and it would be can help us understand our business advisable to identify niches where Walmart cannot or does not compete. environment. Business level strategies are those which provide business The final threat is referred to substitute products. Often the output owners with a plan to gain a competitive of one industry is a substitute for the output of another industry. advantage in a particular industry When a substitute for their product exists, companies cannot demand or market. One strategy might be to reduce the threats of industry high prices for it or their customers will switch to the substitute. forces, which are spelled out in Michael Porter’s “Five Forces Model”. This can reduce profits for the supplier. Examples, in the building industry we are seeing more construction materials being made from The first force that Porter identifies is the level of rivalry among plastics versus steel, or bottled water replacing unhealthy soft drinks, organizations in an industry. In other words, this level of rivalry these substitutions can keep prices low while increasing profits for means the number of companies in an industry or geographical region users. However, it places greater pressure on manufactures and which compete against one another for customers. Historically, a suppliers if another product is supplanting them in the marketplace. company might attempt to induce customers by lowering prices and/ or increased advertising to increase sales. Both of these strategies One strategy might be to limit your company’s exposure to these may cause intensified competition between competitors and, competitive forces and find new avenues of commerce. These new thus, reduce profits for all. Lowering prices may not be the best avenues might include markets with fewer competitors participating solution, especially if your competitors have greater cash reserves. in them or higher barriers of entry into the market, making these industries less desirable to potential competitors. You may want Another competitive force which Porter refers to is the barriers of enter into business segments where there are many suppliers and entry into an industry or geographical region. It makes it easy to enter where none is having a great deal of leverage of supply and pricing into an industry if the barriers to entry are low. This equates to the low control. You may seek new technologies, which large retailers have not investment costs for new entrants to participate in the industry, or low yet discovered or where they lack the resources to support a good or brand loyalty in the existing marketplace. These scenarios are usually service. Finally, look at industries where there are not a lot of substitute associated with low industry prices and low industry profits. It can be goods and services, which customers can replace, based on price. advantageous to move a business through the diversification process to an industry with higher barriers of entry, in order to earn greater profits.

These thoughts represent just a small measure of business level strategic planning. Remember, if you are not working on your business, If a small number of large suppliers are the primary vendors in an your business may not be working for you. industry, it gives those suppliers a great deal of control over supplies and prices. That control creates lower profits as suppliers charge more money for those inputs. One solution is to look for input substitutes, which may provide the needed resources as additional suppliers are more willing to compete, thus, reducing input costs. For example, there are a limited number of suppliers for raw materials like silica sand for making screens for smart phones, tablets, and touch computer screens, driving the prices up for these materials. However, other manufacturers have developed other materials that are infused with metals in order to create substitutes for product usually requiring silica sand.

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HEALTHY TRENDS

YOUR MEDICAL COMMUNITY RALLIES AROUND FOOD

down the road to chronic illness and cancer; or it leads us down the road to a healthy life where we are able to grow older gracefully and fitfully rather than simply growing old.

Salvatore Lacagnina, D.O. Vice President of Health & Wellness, Lee Memorial Health System

The vision of the FIM committee is to incorporate the use of healthy food into mainstream medical care for the prevention of illness; and, the mission is to disseminate up-to-date, scientific, evidence based recommendations regarding the benefits of nutrition on health. The This week we had the third annual goal is to infuse this information into mainstream medical care so that “Food is Medicine” (FIM) meeting each patient-physician interaction involves a discussion about the and doubled the number of health benefits of healthy eating. care providers attending! The FIM committee began as we became Since the last FIM meeting a year ago, we developed a flyer which can more concerned that traditional medicine was becoming a branch of the be placed in the doctors’ exam rooms to remind patients to “Ask about pharmaceutical industry, more people were developing chronic illnesses Food is Medicine!” The committee developed this flyer to stimulate the and when we realized we are losing the war against cancer. As people discussion knowing that most people need to improve their diet. The were getting more overweight and obese, developing more diabetes flyer describes an “Optimal Nutrition Approach” which we believe is and Alzheimer’s, we looked for the common denominator and found it eating a variety of nutrient rich, whole foods, including several servings in food. of colorful vegetables per day, along with a few servings of fruits, whole grains, nuts, beans and other lean proteins which supply the body with At the start of this year’s FIM meeting, I showed the video Rewind the what it needs for optimal health. This nutrition plan also recommends Future which depicts a 32 year old obese male being wheeled into the avoiding highly processed foods and concentrated sugary drinks while emergency room unconscious from a heart attack. The ER doctors ask encouraging regular physical activity. “how the hell does this happen?” The video then rewinds this man’s life to show it is obvious that all of his days are centered on an obsession In addition to this, we developed a “Healthy Plate” flyer which is a with eating food, mostly unhealthy food. Unfortunately, his parents fed picture of a food plate with proper proportions of vegetables, fruits, into the problem, as the mother states, by giving him fast food French whole grains and healthy proteins. This page contains wording which fries to keep him quiet. From the start he develops an obsession and an details serving number or size, specific proteins to eat to maintain good addiction to junk food; therefore, it is no wonder that by 32 years of age health, explains that every tablespoon of oil contains 120 calories, he develops a heart attack. recommends drinking lots of water and staying active. This “Healthy Plate” is a great visual which I use with all my patients to help them As a society, we have placed food at the center of our lives; and, over understand how to develop healthy eating habits. With this information the past 50 years we have produced more unhealthy food, relied more on we all can eat healthy at home and also when we eat out. It gives us the pills to cure our ills and have become an extremely sedentary society, all knowledge to create our own healthy plate and puts us on the road to contributing to the dismal state of health of the population. Our country healthy living and a healthy life. ranks far behind most other developed countries in health parameters despite spending twice what every other developed country spends on Also at this meeting we discussed the PlantPure Nation Jumpstart health care. Our health care system has become a sick care system. It program and the CHIP program. These are two wonderfully helpful no longer focuses on wellness but instead has to focus on taking care of nutrition programs which teach people how to eat healthy. Jumpstart is people with chronic illness and cancer. We must get back to a system a ten day in home healthy nutrition program while the CHIP (Complete that promotes health and wellness; and again, food is at the core of this Health Improvement) program is a nine week in class nutrition program solution but this time the emphasis is on HEALTHY FOOD! which teaches how to shop, cook and eat healthy foods.

After we watched the video, I reiterated that food either leads us

We announced to the group details about the visit by Dr. T. Colin

HEALTHY TRENDS CONTINUED Campbell on April 14th. Dr. Campbell is presenting at 5:30 pm at the First Christian Church, 2061 McGregor Boulevard, Ft. Myers and will be talking not only about his research which was published in The China Study but also about “The Science of Plant Based Nutrition.” All are welcome but seats are limited, so please RSVP by sending an email to CampbellRSVP@leememorial.org to receive your ticket.

Along with Dr. Campbell’s presentation that night, we will also hear from his son, Nelson Campbell, who will talk about his “PlantPure Nation” initiative and how this is transforming health care across the nation.

Plan on joining me on April 14th for two more exciting presentations which will help you live long and prosperous lives!

Medicine” meeting, I am very proud of the team we have built and how passionate people are dedicated to promoting another way of life which helps people become and stay healthy. As I say in all my presentations, “health is the number one priority” and we must cherish it every day.

When we lose our good health, all else fails. When we lose our health, we spend all the necessary time, money and effort to get it back. The message is: don’t lose it in the first place then you won’t have to worry about getting it back! Chronic disease and cancers are avoidable. Most chronic disease and many of the common cancers are due to lifestyle and not genetics. Growing older does not mean we have to get old with disease. We are meant to grow older with vitality; and, as is shown in those areas of the world where people live into their 100’s, our DNA has been designed to live that long so why not take advantage of it?

That same morning at 7:30 am, Dr. T. Colin Campbell will be presenting By using food as medicine, and by swallowing plants rather than pills, clinical information to about 100 health care providers interested in hearing more about the health benefits of nutrition and how they can we can live long, productive, fun lives. We can grow older with vitality use this information with their patients to help them avoid disease and rather than growing old with disease. Stay well my friends and please stay on the healthy road! Interested health care providers should RSVP send comments and questions to Dr.Sal@Leememorial.org. to CampbellRSVP@leememorial.org and indicate the 7:30 am session.

As I write this article and think about this third annual “Food is

Diamond Member Lee Memorial Health System P.O. Box 2218 Fort Myers, FL 33902

Executive Member CenturyLink 2710 Del Prado Blvd S, Cape Coral Gulf Coast Village Retirement Community 1333 Santa Barbara Blvd. Cape Coral

Lee County Electric Cooperative 4980 Bayline Dr North Fort Myers, FL 33917

The News-Press - Fort Myers Office 2442 Dr. MLK Blvd. Ft. Myers

B2 Technology Solutions 1406 SE 46th Lane Cape Coral, FL 33904

Fifth Third Bank 2402 Surfside Blvd., Cape Coral, FL 33991 2724 Del Prado Blvd, Cape Coral, FL 33904 114 Hancock Bridge Pkwy, Cape Coral, FL 33991 1801 NE Pine Island Rd, Cape Coral, FL 33909 1600 Cape Coral Pkwy. E, Cape Coral, FL 33904

Chamber Trends Monthly Advertising Basic Advertising Prices Full Page $337.00 1/2 Page $227.00 1/4 Page $147.00 Business Card $117.00 (All ads include a hyperlink to your company’s website or a 30-second commercial promoting your business.

Non-profit organizations receive 2 free 1/2 page ads per year upon request with their membership.)

Prime Advertising Pricing Full Page $367.00 1/2 Page $287.00 1/4 Page $207.00 Business Card $167.00 (All ads include a hyperlink to your company’s website or a 30-second commercial promoting your business and a banner ad in the Chamber Trends Weekly E-Newsletter) Specials Feature Your Business On The Cover Cover photo showcasing your company with a full page article, up to 3 pictures and company logo spotlighting your business.

Only one per month. First come first serve basis. Your spotlight can also be linked to your company website and/or a commercial promoting your business.

Chamber Trends Weekly Advertising Press Release $25.00 (Runs 1x, includes 60 words, company logo, link to your company website.)

(Non-profit organizations run 2x for $25.00) Banner Advertisement $50.00 per month (runs 4x, includes link to your website) Company Spotlight $157.00 (Runs 4x, includes short story, link to website, link to additional company information, 2 pictures and Company logo.)

E-mail Blasts Company Spotlight E-mail Blast $199.00 The investment for the Business Spotlight is $199 and will run twice throughout the month of your choice.

Dimensions - 6 inches wide x 8 inches tall, 300 dpi resolution.

Please call Donna Germain at 549-6900 ext. 107 for more information.

All Chamber Publications Are Distributed to More Than 16,000 contacts

JOIN OUR TEAM - WE ARE HIRING Member Services Director Job Description No Phone Calls Please E-mail Resume to donna@capecoralchamber.com

Requirements: • Exceptional customer service skills • Excellent written and verbal communication skills and proven phone skills • Ability to learn and master our internal membership database • Detail oriented with strong organizational skills and the ability to handle multiple assignments simultaneously • Flexibility to handle frequent changes and rescheduling • Working knowledge of MS Office suite software (Word, Excel, PowerPoint and Publisher) • Flexibility with schedule and ability to meet unusual or long hours as needed • Team player and collaborative worker • Must have a valid Florida driver’s license Primary duties include but are not limited to: • Sell a minimum of 5 new memberships per month • Contact members by phone throughout various points in their membership with the goal of increasing member involvement and member retention

•

Field inbound calls on membership, track and route to appropriate membership development executive as needed • Staff Liaison To The Membership Development Committee • Pull daily, weekly and monthly call reports • Meet or exceed daily, weekly and monthly call schedule • Serve as point of contact for scheduling and coordinating member Ribbon Cuttings • Send welcome emails to each new member • Assist with the retention of members through execution and tracking of the membership retention plan • Support chamber’s social media strategy with regular Facebook, LinkedIn and Twitter postings • Organize Quarterly New Member Orientations by reaching out to engage new members and follow up on their needs post-event • Participate in membership programs & events as needed and requested • Schedule and organize monthly chamber networking events (Business After Hours, Networking at Noon and Business Card Exchange) Other Duties as Required: • Perform other duties as necessary or identified • Support for Chamber Special Events • Follow up with requests from Chamber Partners

NETWORKING@NOON Networking At Noon event, graciously hosted by YogaFit Cape Coral.

Owner Suzanne Stelmak showcased her beautiful new yoga studio to a wonderful group of fellow Chamber Members eager to learn more about YogaFit. Open 24/7, this unique studio offers classes Mon. thru Sat. as well as secure, around the clock access for the night owls & early risers who can enjoy guided video tutorials anytime. Visit the location at 1715 Cape Coral Pkwy. W. in the Southwest Cape.

PRIZE MONEY & AWARDS: 1st - Largest Shark $5,000 2nd - Largest Shark $2,500 3rd - Largest Shark $1,000 4th - Largest Shark $500 5th - Largest Shark $250 Calcutta, Most Sharks, Red Fish, & Mystery Fish BUY-IN Smallest Shark AWARD Ugliest Shark AWARD Overall Female AWARD Overall Male AWARD ALL CHECKS MADE PAYABLE TO: CAPE CORAL CHAMBER MAIL REGISTRATION FORM TO: CAPE CORAL CHAMBER ATTN: SHARK-A-THON 2051 CAPE CORAL PARKWAY EAST CAPE CORAL, FLORIDA 33904

SATURDAY, MAY 21ST, 2016 5:30 A.M. CHECK-IN; 7:00 A.M. START (SELECT YOUR REGISTRATION BASE FEE)

SHARK ANGLER ADULT $175 ($200 AFTER APRIL 1ST) KID’S FISHING EVENT - $25.00 (15&UNDER BY DAY OF EVENT)

FULL NAME: ________________________________________________

GROUP NAME: _________________ HOW MANY ANGLERS IN GROUP? ______ PHONE NUMBER: ___________________ ADDRESS: ______________________________________ CITY/STATE/ZIP: ______________________________ EMAIL ADDRESS: ___________________________________________________________________________ CIRCLE SHIRT SIZE: (GUARANTEED SIZE BEFORE MARCH 1 ; FIRST COME AFTER MARCH 1) YS YM YL AS AM AL AXL A2XL A3XL EMERGENCY CONTACT: _________________________ PHONE: __________________ RELATION: ______________ ADD ON’s:

ANGLERS COST INCLUDES: Ticket to Captin's Dinner Breakfast Snacks Boxed Lunch Event T-shirt Food Provided at Awards Ceremony Offical event wristband

MALE OR FEMALE (PLEASE CIRCLE)

RED FISH ($25/angler)

MYSTERY FISH ($25/angler)

MOST SHARKS ($100/boat)

Driver’s License #: ____________________________ State: ______ EXP: ____________ Florida Fishing License #: ____________________________________ EXP: _____________ PAYMENT:

CASH ENCLOSED

CHECK ENCLOSED (CK#:_______)

CREDIT CARD

DRIVER’S LICENSE # (CHECK ONLY): _______________________________________________________________ CREDIT CARD # ____________________________________ CVV: _______ EXP: ___________ ZIP: ___________ Release Form (Mandatory)

BOAT COAST INCLUDES: Captain's Bucket Case of water per boat Boat side cling to idenify boats KID’S COST INCLUDES: LUNCH, FISHING POLE, 2HR FISH

Incomplete or unsigned entry form cannot be accepted. I know that participating in this fishing event is a potentially hazardous activity. I agree not to enter and participate unless I am medically able and properly trained. I agree to abide by any decision of an event official relative to my ability to safely complete the event. I am voluntarily assuming all risks associated with participating in this fishing event including but not limited to falls, contact with other participants, spectators or others, the effects of weather, including heat, cold, and/or humidity, traffic and rough trail conditions on the course, all risks being known and appreciated by me. Having read this Waiver of Liability and knowing the facts, and in consideration of your acceptance of this application of entry in the Shark-A-Thon, to be held on May 22nd, 2016 I, for myself and anyone entitled to act on my behalf, waive and release the City of Cape Coral, the State of Florida, the County of Lee, The City of Cape Coral, The Chamber of Commerce of Cape Coral, all sponsors, volunteers, officers, directors and members of each said organization, their respective employees and agents, and any other entities and individuals who are in any way connected with this event even though that liability may arise out of negligence or carelessness on part of persons named in this waiver.

BY SUBMITTING THIS APPLICATION, I AGREE TO THE ABOVE WAIVER OF LIABILITY. The City and Chamber of Commerce reserve the right to deny registration to any applicant. Further, I hereby give full permission to any and all of the foregoing to use any photographs, video-tapes, motion pictures, recording and any other record of this event for legitimate purposes. I certify that I have read and understand the Florida fighing laws and will uphold them to the fullest.

Should this event be cancelled the entry fee shall be deemed a donation.

____________________________________________ SIGNATURE OF PARTICIPANT

__________________ DATE OF SIGNATURE

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Network Administration Maintenance Agreements Off-site Data Storage Dell, Acer, Apple (239) 573-1000 www.entechcomputers.com

Let us give you a helping hand Use the chambers online Job Bank If you need more information about the chamber Job Bank, please contact Stephanie Roberson at (239) 699-8442 or stephanie@capecoralchamber.com http://web.capecoralchamber.com/jobbank

T-SHIRTS ARE ONLY GUARANTEED IF SIGNED UP BY JUNE 15, 2016.

IF SIGNED UP AFTER IT WILL BE WHILE SUPPLIES LAST AT PICK-UPS/CHECK-IN’S

ENTRY FEE INCLUDES FOOD, REFRESHMENTS & MUSIC IN AFTER TENT, WATER ON & OFF COURSE, VENDOR BOOTHS, TIMING, AND ALL OTHER ACTIVITIES ASSOCIATED WITH THE FREEDOM 5K RACE.

2051 Cape Coral Parkway E Cape Coral, FL 33904 (239) 549-6900 www.capecoralchamber.com