Chamber News Summer 2018/19

SUMMER ‘18 | ISSUE 11

chambernews

INSIDE THIS ISSUE.

05.

08.

11.

15.

CHANGING OF THE GUARD

TWO HEADS ARE BETTER THAN ONE

SHOP LOCAL, SUPPORT LOCAL

BE PART OF THE BUSINESS AWARDS

WE DO THINGS WITH Be proud.

Stay credible.

Stay driven.

Create impact.

Motivate each other.

Be adventurous.

Be progressive.

Remain relevant.

Nurture team belonging and community spirit.

OUR MISSION Deliver timely, quality, innovative and professional accounting services within a culture of pride, integrity, teamwork and fun!

30 Duke Street, Cambridge 3434 P. 07 827 5192 www.accounted4.co.nz

presidents corner

PRESIDENT Phil Mackay Afternoon Group E. phil@afternoon.co.nz M. 021 337 255 P. 07 823 9178

VICE-PRESIDENTS Susanne Lorenz Meraki Workspace E. susanne@thesmartva.co.nz M. 021 022 81845 Lesley Nielsen Lewis Lawyers E. lesleyn@lewislaw.co.nz M. 021 524 824 P. 07 827 5147

TREASURER Janine Peters Ag Technology NZ Ltd E. janinepeters@agtechnz.com M. 021 957 418 P. 07 827 9295

an update from

the President

EXECUTIVE COMMITTEE Caro Gatley Ravenswood Manor E. caro@caroandco.co.nz M. 021 977 489 P. 07 823 4574 Fran Larsen Evolve U E. evolveu@xtra.co.nz P. 07 823 1972 Greg Wallace Rocketspark E. greg.wallace@rocketspark.com M. 0800 76 25 38 ext 2124 Jim Goddin Grinter's Funeral Home E. jim@grinters.co.nz M. 027 579 2050 P. 07 827 0065 Joel Boyte Tag Business Services E. joel@tagusin.co.nz M. 021 123 1778 Rebecca Jenkins Livewire HR E. Rebecca@livewirehr.co.nz M. 021 918 331 P. 07 394 5933

NZ has had a problem with productivity over a long period of time now. For the past 40 years we’ve been falling further behind Australia and other OECD economies with one of the lowest rates of productivity growth in the OECD. It’s not that we’re not working hard, we’re just not producing enough output from our work. On average, New Zealanders work about 15% longer than the OECD average to produce about 20% less output per person.

Successive governments have failed to address this problem, though some efforts have been made. The previous National-led government established Callaghan Innovation in 2013, and more recently the current government has announced the re-establishment of an R&D tax incentive scheme aimed at increasing R&D spending to 2% of GDP over the next 10 years.

While we should welcome these efforts by central government, productivity is complex.

Businesses need to think about how we can contribute to solving the problem by lifting productivity within our own companies.

Small businesses in particular struggle with productivity. It’s a lot harder to justify the expense of new equipment or technology if you’re just a one-man band. And every small business still has the same overhead of administration. For example, just think about how many electrical companies we have in Cambridge, each doing their own invoicing, payroll, accounts, taxes, HR, marketing, etc, etc.

Thankfully, in this respect the Chamber can help, there is an opportunity to use the Chamber network to streamline your business operations and be more productive. Amongst our members we have businesses who can help with your bookkeeping, your payroll and your HR needs. We have VA businesses who can help with all manner of admin, and marketing specialists who can optimise your spend. There are business coaches and strategy and planning specialists, who can help you take your business to the next level.

Whatever your needs, the chances are that the Cambridge Chamber includes a member business who can help you improve your business and lift your productivity. Give some thought today to how you could contribute to solving New Zealand’s productivity problem.

Sue Duignan Sue Duignan Consultant E. sue@sueduignan.com M. 021 0233 8696

CEO Kelly Bouzaid E. ceo@cambridgechamber.co.nz M. 0274 725 703 P. 07 823 3460

MEMBERSHIP CO-ORDINATORS Loren Bennett E. info@cambridgechamber.co.nz P. 07 823 3460 Aroha Croft E. info@cambridgechamber.co.nz P. 07 823 3460

Phil Mackay President - Cambridge Chamber of Commerce DISCLAIMER: The information in this publication is of general nature only and readers are cautioned not to act or rely on it without first seeking professional advice. Similarly, any opinions expressed in this publication should not be construed as official policy of the Cambridge Chamber of Commerce.

chamber news / SUMMER 2018 / 3

bits n bobs

CEO’s Message

Firstly , thank you for the warm welcome I have received over the last few weeks coming into the role. It has been an exciting time, spent both getting to know our key stakeholders, members and of course the issues currently on the table.

Parking seems to be one of the key topics of discussion.

Waipa District Council has begun work on a parking strategy to which the Chamber has naturally expressed an interest. We know currently some areas of our town already see an excess in demand versus supply.

The scope of this strategy is open and could include new infrastructure, enforcement increased signage , walkway and cycleway improvements and future-proofing parking locations.

Chamber is facilitating a workshop for interested parties with Waipa District Council to see how parking can be improved in the CBD and ensure your concerns and ideas are heard.

We invite you to join us. Thursday 15 November 10am-12.30pm So please if you have an interest in the long term planning RSVP asap to info@cambridgechamber.co.nz as numbers are limited.

I also met with the Waikato Management School who as you may know are our respected judges for the Waipa Business Awards and who have committed again to our 2019 programme. We are very grateful for their skills and knowledge and of course their time During our discussions I was made aware of The Centre for Professional Experience at Waikato Management School who provides a range of opportunities for students to gain real world experience applying what they have learnt at university for credit within their degrees. We need organisations to provide those opportunities.

We need opportunities that require 100-120 hours in the business typically (although many involve more).

There needs to be a clear person within the organisation to provide supervision of the student.

It needs to be a project that requires authentic learning for the student (so enables them to utilise skills developed during their degree).

Examples could be developing a company's digital marketing; Organising and promoting events; Analysing potential markets; Assessing supply chain models; Financial analysis.

Waikato Management School has students available both at the Undergraduate and Master's levels with a wide range of expertise and experience across all majors in our programs.

A win/win for all so please feel free to enquire with: Bobbie Wisneski - External Engagement Manager Bobbie.Wisneski@waikato.ac.nz p. 838 4195 or Dr Stephen Bowden - Academic Director Stephen.Bowden@waikato.ac.nz p. 838 4472 m. 027 389 4330 Our next Chamber News will be out early 2019 so may I take this opportunity to wish you all the best for the festive season ahead.

Kelly Kelly Bouzaid, CEO - Cambridge Chamber of Commerce

4 / chamber news / SUMMER 2018

lessons for me It’s been on my to do list for a very long time.

And I am so pleased to say I have graduated from my first Te Reo Course with Vinnie Simmonds and Matua Wayne at Nga Hau e Wha Marae, here in Cambridge.

Congratulations to this great team who gave an incredible introduction, not only to Maori language, but to Maori Culture and protocols, as well as local and national history.

I came away with greater insight, much improved pronunciation, able to engage in introductory conversation and the ability to say my pepeha with growing confidence.

This was also a great way to connect with others and to participate in song and laughter whilst learning in a safe and culturally rich environment.

Humbled by the experience – yes, keen to do more – absolutely.

Would I recommend it – definitely!

Visit: www.manahapori.co.nz for more details.

Tania Witheford - Executive Director, Community and Enterprise Leadership Foundation (CELF) E: tania@celf.org.nz M: 021 194 3884 www.celf.org.nz

AIR NEW ZEALAND IS PROUD TO PARTNER WITH THE CAMBRIDGE CHAMBER OF COMMERCE TO SUPPORT THE ECONOMIC GROWTH OF THE REGION THROUGH ENGAGEMENT WITH LOCAL BUSINESS. The airline continues to operate one of the world’s youngest fleets, connecting customers to 20 domestic and more than 30 international destinations throughout Asia, Europe, Australia, North and South America, and the Pacific Islands. We fly over 17 million customer journeys to, from and within New Zealand each year, connecting Kiwis with the world. It’s therefore fitting that we support the Waipa Business Awards which recognise excellence, growth and innovative thinking within the region.

topics

Farewell from Tania Kia ora tatou. It’s time to say farewell.

It’s been an absolute privilege and pleasure to work with the Cambridge business community as CEO of the Cambridge Chamber of Commerce over the past four years. I have to say my passion for Cambridge continues to grow, if that’s possible, and so too does my enthusiasm for Cambridge’s future.

The question of how we retain the “magic” of Cambridge in a growing landscape will be one we need to face. I believe the answer will be dependent on continued engagement by individuals and businesses in our community. Successful connected businesses underpin strong and healthy communities where authentic and active participation will determine our long-term success.

Chamber plays a critical role here; to connect, engage and support our businesses, to effectively advocate and influence in support of and on behalf of business and the community, and to ensure the best platform from which business can operate, grow and succeed.

Arriving prior to the opening of the expressway, this provided a platform and an opportunity for Chamber to generate conversation and engagement. Since: we have submitted on long term and annual council plans as well as several other issues; from Easter trading to mobile traders, RMA notifications to access and parking. We have voices at the table of the CCTV committee, Cambridge Strategy Group and the Town Concept Plan. First XV, Optimum, Accommodation Providers and Business Book Club are active groups within the Chamber portfolio.

Thank you to you: our members and our family of Strategic Partners. As a organisation we rely on your membership and sponsorship to deliver the Chamber programme. This is further made possible by a supportive Executive Team providing clear direction and for the phenomenal support of our Membership Coordinators, especially Loren Bennett in recent times, who regularly goes above and beyond. To Aimee Forrest and Poppy Wortman for their work on Love Cambridge and to Aroha Croft who has recently joined our team. I would also like to recognise the valuable contribution of our Waipa Business Awards sponsors, who make this premier business event possible and to Charlotte and Natalie of PomPom Events and Marketing, who ensured we delivered a great 2018 awards programme.

As I pass the Chamber’s CEO baton, please join me in welcoming Kelly Bouzaid and our new look team.

Ngā mihi - Tania

Welcome Kelly Kelly Bouzaid - Chief Executive Officer Kelly joined the Cambridge Chamber of Commerce in October 2018 having celebrated the move to Cambridge twelve months earlier from Waiheke Island.

Kelly has had extensive experience across a myriad of industries; National sales manager for a number of high profile companies, General manager for Touchdown Productions, Sales and marketing manager of the Waiheke Weekender and Gulf News and the owner and operator of Waiheke’s iconic Schooner Café.

Alongside her diverse range of skills, she will bring to the role, Kelly has also led and developed high performing teams and guided prominent companies through times of organisational change and crisis management.

“The Chamber of Commerce makes a real difference within our businesses community and I am keen to develop cohesive strategies and deliverables making the difference that matters amongst a fast paced and changing environment her in Cambridge”.

Kelly is joining the Chamber at a time of continued growth and where there is significant opportunity for Cambridge and the region, bringing fresh eyes and fresh thinking and take as we continue to provide leadership and support for our business community.

Welcome Aroha

Aroha Croft has joined Loren Bennett, job sharing the Membership Co-ordinator role.

Aroha is a well recognised face in Cambridge, as she was with Onyx Restaurant for over 10 years and recently she and husband Aaron have embarked on their own business ‘The Smoke Collective' a gourmet food truck. “I’m really excited about this position,” Aroha said.

“I’m out for a new challenge, and tying that in with my love for Cambridge and the business side of things is absolutely ideal.” “I have a solid love for this place, and being a part of its growth through this new job is quite thrilling,” she said.

Aroha has been actively involved in the Chamber as a member whilst she was with Onyx and she won the Waipa District Business Awards Cambridge Employee of the Year Award in 2013.

chamber news / SUMMER 2018 / 5

important dates

important dates

calendar NOVEMBER

DECEMBER

15

NETWORKING OVER COFFEE Jigsaw Professional Development

06

NETWORKING OVER COFFEE People In Mind

21

BUSINESS AFTER FIVE PAUA Architects

12

CHAMBER JINGLE & MINGLE AGM 2018

27

SEMINAR AFTER FIVE Mastering the Online ABC’s

21

CHAMBER CLOSE OF OFFICE

29

FIRST XV YOUNG PROFESSIONALS GROUP Merry Quiz-mas OPTIMUM MEETING

6 / chamber news / SUMMER 2018

bseen

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bseen in Cambridge 1.

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Great networking at our Changing of the Guard- our Farewell to Tania and Welcome to Kelly LesleyAnn Thomas and Karen May enjoy networking at Cooney Insurance NoC Waipa District Council, Waste Minimisation Assistant Katie Hine at The Great DIY Garage Sale where 15 tonnes of waste was diverted from landfill.

Te Radar hosted the 2018 Waipa Networks Business Awards Ba5 with Flexi Tanks NZ First XV Young Professionals networking group Oktoberfest Our First XV Young Professionals networking group pizza and cocktail night at Alpino

chamber news / SUMMER 2018 / 7

topics

Collaboration/Supporting Local Business

~ By Katherine Mitchell, Better Business Academy Ltd ~ BUSINESS IS OFTEN CONSIDERED A COMPETITIVE ENDEAVOUR HOWEVER THE MOST SUCCESSFUL ENTREPRENEURS ALSO REALISE THE POWER AND INCREASED POTENTIAL OF BEING COLLABORATIVE. LONG HOURS SPENT WORKING SOLO CAN LEAVE BUSINESS OWNERS AT RISK OF EXCESSIVE INTROSPECTION.

The key is to strike the right balance.

The early years of business can be stressful. You’re working hard and on a steep learning curve, there is constant pressure and it is very easy to fall into the trap of being completely absorbed in the day-to-day running of your business, without being clear on where you want to go and how you’ll get there successfully.

However, when you surround yourself with a network of like-minded business owners, things do change, new possibilities appear and significant benefits can result.

The benefits of collaboration and seeking the expertise of others in areas you lack: • A place to have quality conversations with like-minded business people • A place to share wins and discuss current issues and opportunities • Different experience and new perspectives to unlock more of your potential

•

A range of people with different skills and experience to add to your own • Greater clarity that can lead to better decisions to help you move forward, faster.

- Encouragement, support and the positive challenge to stretch you and help you grow - Energy and enthusiasm to step up, build and maintain momentum more easily - Added accountability to have you commit to taking action and being all you can be Business is a team sport. The key to increased success is to strike the right balance between being competitive and being collaborative in ways that help you have more fun, make better decisions and move forward faster.

When it comes to success, smart business owners know two heads are better than one.

Katherine Mitchell - Marketing Manager/Business Coach, Better Business Academy Ltd P. 0508 463 326 www.betterbusinessacademy.co.nz

8 / chamber news / SUMMER 2018

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WE ARE ALL PART OF OFFICIAL TEAMS IN LIFE SUCH AS WORK AND SPORTS TEAMS, BUT DID YOU REALISE THAT YOU UNDERGO THE SAME TEAM DYNAMICS IN SUB-CONSCIOUS TEAMS TOO? THESE ARE OFTEN MORE INFORMAL GROUPS WHERE YOU END UP ENGAGING WITH OTHERS AS A RESULT OF NEEDING TO COLLABORATE ON A SHARED GOAL. You may volunteer with others to help on a kindy project or come together to help plan a social club outing across your organisation but chances are you haven’t met some of these people before, you are from very different backgrounds and you haven’t formally been ‘assigned’ to them as a teammate.

The good news is that the skills learnt in the formal arrangements such as communication, problem-solving, decision-making, active listening, innovation and goal setting are completely transferable and just as powerful in the organic team opportunities we find ourselves in.

The key is to recognise that you are in a group dynamic setting, where like the formal teams, people will play different roles, have different communication styles and where to help achieve the goal you will need to be conscious enough to flex your styles to your teammates.

At Jigsaw, we realise this is easier said than done, and that’s why companies often spend a few hours or more with us in both formal and informal team structures to fine-tune these skills. Recipients of team building sessions have come away delighted at the new found connection with their official teams but also excited at the value they can bring to any new group opportunity that may arise in their life.

B R ING US A LONG TO WOW AT YOUR NEXT COR POR AT E EV EN T Stuck for end of year and xmas party ideas?

Ensure your staff have fun AND take some learning with them by tagging a team building session onto your festive celebration.

We can work across a variety of venues, session times and budgets and your staff will thank you!

Kate Ricketts - Director - Research and Operations, Jigsaw Professional Development P. 09 216 8706 M. 027 361 4015 E. kate@jpd.co.nz

Download our Team Building brochure or contact us today...

info@jpd.co.nz | www.jpd.co.nz chamber news / SUMMER 2018 / 9

topics

Collaboration COLLABORATION IS A TERM THAT IS BANDIED ABOUT A LOT THESE DAYS BUT ITS MEANING HAS BEEN CLOUDED, QUITE LITERALLY.

A base description of collaboration (thanks to the good folk at Wikipedia) is: Collaboration is the process of two or more people or organizations working together to complete a task or achieve a goal. Collaboration is similar to cooperation.

Hop online and Google collaboration though, and once you get past the definitions, you’ll find a great many links to websites for cloud based software to enable collaboration. It seems that the process has now become a definition of a tool.

Cloud computing certainly allows better integration across sites, organisations and even countries. Here at CSC Buying Group, we are definitely enjoying its many benefits.

Software allowing multiple people to edit a document or comment on a notice board may assist with collaboration but by itself, it doesn’t create and encourage it. An organisation’s culture is what enables true

collaboration. Working towards a common goal, trusting your colleagues, transparency by all parties, willingness to engage and supportive leadership will always have far more influence than software ever could.

As a leader you need to ensure that there is a common purpose and an atmosphere of trust within the group. Also provide ongoing, constructive feedback throughout the process and encourage others to do the same. Most importantly, remember to communicate, communicate, communicate.

Collaboration does not rely on software, it relies on people. Whiz-bang computer tools will assist but if you want your team to fully collaborate, it still comes down to you as a leader. Don’t get fooled by the “techies”, collaboration is a human process. It’s up to you to create the environment that will allow it to happen.

David Slone, General Manager Operations - CSC Buying Group Ltd P: 07 823 7979 M. 021 208 6270 www.csc.org.nz

For the small to medium business owner, accessing the funding they need for their business can be a real challenge. Business owners often find that while they know what they want to do, and it makes sense, they don’t know how to achieve it or who to talk to.

This challenge can become even more difficult as often; • In the modern era, their banking partner cannot offer advisory on how to do the job.

• May only have part of the solution, or • May not be able to provide what they need at all.

Profinance is a specialist broker of finance and loans especially for business owners and self-employed.

We work with you to; • Understand what you want to do.

• Provide an immediate solution to make it available, or • If it not immediately achievable, provide advice on the steps that you need to take to make it real.

In the short time that we have been going, we have had some real successes. For instance; • Arranged for a small loan to a start-up business that has now been able to grow and increase revenue by 400%.

• Provided facilities to allow a business owner to upgrade his entire vehicle fleet to ensure that his business brand is well represented.

10 / chamber news / SUMMER 2018

He is now the dominant provider in his industry throughout New Zealand.

• Provided funding to an entrepreneur with offices in NZ, Australia and the UK to purchase the home of her dreams.

Profinance provides you with funding options so that you can do the things that you need to do in your business.

Give us a call on 07 827 0964 if you would like to talk.

QUENTIN GLOVER P. 07 827 0964 M. 021 885 875 E. qglover@profinance.co.nz PO Box 1194 383 Fencourt Road, Cambridge www.profinance.co.nz

topics

SHOP LOCAL, SUPPORT LOCAL ~ By LesleyAnn Thomas, People in Mind Ltd ~

I'VE LONG BEEN A SUPPORTER OF DOING BUSINESS LOCALLY. IN FACT A FEW YEARS AGO I SET MYSELF A YEAR-LONG CHALLENGE OF SHOPPING ONLY WITHIN THE TOWN BOUNDARIES OF CAMBRIDGE (UNLESS I WAS OUT OF TOWN AND NEEDED PETROL OR FOOD OF COURSE).

Living the challenge led me to the discovery of businesses and suppliers of random things that I simply never knew existed in Cambridge.

There was the added bonus of being able to have some wonderful conversations with local business people.

When we buy local, more money stays in the community, helping create a self-sufficient community that is vibrant and a great place to live, work, play and invest in.

From an HR perspective, there's a positive

impact when we keep our shopping and business activity local: • New jobs are created; and • Businesses can more easily afford to invest in training and professional development; and • Career pathways for our employees can be realised; and • We become better equipped to attract and retain talent with skill sets that can adapt to the changing needs of our businesses.

This last point is key! Without the talent, our

businesses can't drive forward as readily as they might otherwise. Talent helps us challenge the status quo (and improve our business), identify new opportunities, find solutions to our client’s problems and helps propel our business onto a national or international stage if that's what we're after.

It's worth thinking about how we, as business owners, can lead the way in encouraging our employees to spend locally so that we can all enjoy of the benefits of a spend local ethos.

Being an employer needn’t be an uphill struggle We know what it’s like to run a business - understanding the challenges and joys of starting out, growing or making changes - it’s all about people and great HR practices.

We provide practical and relevant HR advice across all areas of being an employer.

T +64 7 823 3250 E info@peopleinmind.co.nz W www.peopleinmind.co.nz

chamber news / SUMMER 2018 / 11

topics

Next year marks 100 years since the formation of the Cambridge and Te Awamutu Electric Power Boards that would eventually become Waipa Networks. “It’s this long-standing presence in the community that has both supported and, in many cases, enabled development in the region” said Waipa Networks CEO Adam Fletcher. “As Principal Sponsor of the Business Awards it allows us to help recognise other business for their own contributions, but this year it also gave Waipa Networks the opportunity to talk about some exciting new technologies”.

Electricity distributors throughout the country are facing challenges to the traditional electricity supply and demand factors that have existed for decades. “Solar panels and battery storage will have a big impact in coming years” said Mr Fletcher. “But with challenges also come opportunities. Waipa Networks can help customers make the most of these technologies through efficient energy management and ultimately creating a win-win for themselves and the electricity network”.

Increasing fuel prices are expected to accelerate the uptake of Electric Vehicles and Waipa Networks has taken a particular interest in how to assist customers in making the right EV decisions in particular when and how to charge. “The electricity network has enough capacity to meet the extra demand created by EVs as long as these aren’t all charged at the same time” said Mr Fletcher. “Most people will charge their vehicle at home at night, but we don’t want everyone charging at the same time as this could overload the Network or force us to make expensive upgrades unnecessarily”.

Waipa Networks has invested in both EVs and solar generation, and has also recently installed advanced energy monitoring at its Te Awamutu depot. “The real value is how you can get all these technologies to work together to reduce your costs and the impact on the environment” said Mr Fletcher. “If any business owners are looking at how they can make the most of these technologies then give us a call and we’ll be happy to share our experience”.

12 / chamber news / SUMMER 2018

We at Meraki Workspace believe we live in a world of abundance.

In a world where there is plenty for everyone to go around, where it is better to support and collaborate with each other than to compete all the time. This is one of the reasons why we do not have a single industry policy. We believe that no two businesses are truly competing with each other (in most industries).

For example, two members might both be graphic designers but they are targeting two different clients, offering very different services, bringing their own very unique spin and style to their creations.

We believe that there is a customer for all of us – and one client might be the perfect match for one but the most horrible client for someone else. It’s all about personal connection. If we don’t click with someone on a personal level, it won’t be able to work successfully with this client.

We like to believe that by connecting with each other, two people - who might seem like competitors - can learn from each other, heck maybe even collaborate on projects together. They can support each other through tough times and celebrate each other’s wins in good times – because they know. They completely understand and know what their industry can be like.

It’s all about finding your tribe, your community.

We are building one of these communities. One that our members are proud to be part of, one that is supportive of each other, one that raises our members up to be better people today than they were yesterday, one that connects, engages and creates along side each other.

Meraki Workspace is the physical space for this community to call home. Where creation, connection and collaboration can take place – this is our way to support local business in Cambridge.

BOOK YOUR NEXT MEETING, DAY PLANNING SESSION, OR WORKSHOP WITH US

Hourly and day rates available, located upstairs at 32 Victoria Street For more information please visit www.merakiworkspace.co.nz

Susanne Lorenz - www.merakiworkspace.co.nz Meraki Workspace 32 Victoria Street, Cambridge

business awards

Waipa Networks Supreme Award - Loulous Salon & Day Spa

M A NAGE M E N T S CHO OL Te Raupapa

Cambridge Raceway

Outstanding Services to Business - Chris Smith

CCoC President - Phil Mackay

Customer Choice Cambridge - Accounted4

chamber news / SUMMER 2018 / 13

business awards

Excellence in Sustainability and Community Contribution - Mathematics for a Lifetime Charitable Trust

Angelique Poole, own of Loulous Salon & Day Spa

Best Customer Service Cambridge - Rocketspark

Emerging Business Leader of the Year - Craig Yarndley

Excellence in Business, Small Business - Sign Boss

Excellence in Innovation, Judges Award - TDM Homes

Excellence in Business Large Business - Five Stags Leamington

14 / chamber news / SUMMER 2018

Employee of the Year Cambridge - Ashlee Burdon, Loulous Salon & Day Spa

Tania Witheford & Loren Bennett

business awards

WHY GET INVOLVED? ALIGN YOUR BUSINESS WITH A PLATFORM THAT MATCHES YOUR VALUES - THE AWARDS ARE A CRE DIBL E AND HIGHLY ESTEEMED PLATF ORM , RENOWNED F OR ITS THOROUGH, FAIR AND E FFIC IE N T DELIVERY OF ASSESSING EXCELLENCE IN BUSINESS. It’s also a great way to give back to the business community - the Awards provide a platform to celebrate and further promote the success of our regions. As well as encouraging growth of the local economy and the individual development of the businesses within it.

Brand exposure The Awards are growing every year and last year’s figures are a testimony to that:

2018

L AU N C H ATTE N D E E S U P BY

47%

ENTRANTS UP BY

40%

G A L A AT T E N D E E S U P B Y

13%

Marketing opportunities Sponsor’s can expect high levels of exposure across an array of platforms throughout the entire season:

PRIN T MED IA

VIDEO

10 press adverts, across the Waipa & Raglan region in multiple publications, placed throughout the year, each featuring all key category sponsor logos.

3 adverts in business publications, which again feature all key category sponsor logos.

9 press releases each season sent throughout the year to local and national media.

We have great media partners, that have strong readership/distribution statistics: Cambridge Edition: Average readership

18,477

Waikato Times: Average daily readership

51,000

Stuff (Website Visits from the Waikato Region): Site visits each month 202,000 Raglan Chronicle: Average readership

6,600

86% of Raglan residents using it as their main source of news.

Waipa Post: Households delivered to (Waipa District)

SPONSORSHIP PROPOSAL 2019

20,000

We utilise video heavily during the Awards campaign with great results, 41 videos were released in total in 2018, with videos receiving up to 4.2k views each.

ONLINE Social Media - Increase in the Awards Facebook page followers for 2018 by 74%, in which 65 posts were released between March - September.

- A combined following of over 4k.

- Sponsor logos feature, as well as tagging during key milestones and sponsor profiling.

Website (Statistics taken over a 12 month period) - Users 2,381 - Total number of sessions 3,642 - Page views 7,377 Audience Location: - Waikato 34% - Auckland 14.21% All sponsor’s have click through logos on the site, category sponsor’s have additional presence.

Email Campaigns - 12 Mailchimp broadcasts to a database of over 1,100 businesses.

- Over 35 further email broadcasts across targeted databases.

3 2018 / 15 chamber news / SUMMER

topic

Negotiating Commercial Leases ~ By Lucy Young, Lewis Lawyers ~ RENTING COMMERCIAL SPACE IS A CRITICAL RESPONSIBILITY – THE SUCCESS OR FAILURE OF YOUR BUSINESS MAY DEPEND ON CERTAIN TERMS OF THE LEASE. By far, the most common form of commercial lease agreement is the Auckland District Law Society Inc. (ADLS) form, now in its 6th edition. But, each commercial lease is customized to a landlord’s needs. As a result, you need to review the proposed terms carefully.

By way of example: 1. Term of Lease

The length of a lease can vary significantly and will generally relate to a combination of the size and the amount of the specialized fit-out required.

You cannot easily break or amend a commercial lease. It is a legally binding contract and a relevant amount of money is usually at stake.

Pay attention to the length of the lease. You probably don’t want to tie yourself into a 5 or 10 year lease if you can help it: your business may grow faster than you expect or the location might not work out for you. A short term lease with renewal options is usually safer.

The right of renewal means that the tenant can elect at the conclusion of the lease whether it wants to stay on for the period specified in the right of renewal. Note that the right of renewal is purely for the benefit of the tenant.

If you are entering into a long term lease, think about requesting a limitation of the guarantee i.e. a number of years, capped amount or a release of the guarantee upon achievement of trading targets and upon any assignment.

2. Rent Reviews

How often the rent is reviewed will be stated in the lease, but frequently it is two years. The most common formula is that the rent is reviewed according to “market” rental, determined by a valuation mechanism or by negotiation. Leases will often include a ratchet clause. A hard ratchet only allows for rent to move upward. The soft ratchet on the other hand allows for rent to fall but not below the rental at the commencement of the lease or a lease renewal date.

With today’s low inflation environment (1.5% in the last annual period), it is worthwhile considering to include a rent review by the amount of variation of the Consumer Price Index (CPI).

3. Selling your Business

If you sell your business, the sale may be conditional upon the assignment of the lease to the purchaser, as the new tenant (subject to the Landlord’s consent). We often recommend to try to add a clause to release you from your liability as tenant and guarantor in the case of any assignment, otherwise you will continue to be liable for the next tenant’s payment obligations until the end of the lease or current renewal term.

Lucy Young - Lewis Lawyers P. 07 823 1769 E. lucy.young@lewislawyers.co.nz www.lewislawyers.co.nz

16 / chamber news / SUMMER 2018

new members

new members

To all our Chamber Members, Strategic Partners, Supporters & Friends Wishing you a very Merry Christmas and Happy New Year!

Stuart Matthews Editorial writes for organisations working in the built environment.

Stuart has spent more than a decade covering design, engineering and sustainability as a business journalist.

Now his editorial studio helps developers, architects, consulting engineers, and other construction industry professionals tell their story.

His studio creates the content every business needs to tell their story, whether that’s concise case studies, detailed white papers, sharp blog posts and press releases, or conversational web copy.

Stuart specialises in ghostwriting opinions, comments and speeches to help business leaders reach and engage with a professional business audience.

>> Stuart Matthews

E. stuart.matthews@me.com M. 022 570 6959

We’re looking forward to seeing you again in 2019.

The Cambridge Chamber Team PS: the Chamber office will close on Friday 21 December and reopen Monday 14 January. For any urgent enquiries over this time, you can contact Kelly on 0274 725 703.

We are a Specialist Traffic Management Company based in Waipa. Safe Road Services LTD provide the following Services: • Traffic Management Traffic Controller Course • Level 1 Site Traffic Management Supervisor Course • Preparation of Traffic Management Plan and Diagrams • Review of your own TMP or GTMP • Submission of all documentations to local RCA for approval • Carry out audits to ensure compliance • Implementation of effective Traffic Management closures • Project Management Safe Road Services LTD is a growing company that prides itself with safety and professional service. We provide services for minor works to major infrastructure projects,

but always keeping in mind our down to earth and hardworking mentality.

Safe Road Services LTD is very community based and focused and are always looking to help the locals with fundraising and sponsorship.

>> Vineet Shiriwastow

E. vinny@saferoadservices.co.nz M. 021 195 1710

chamber news / SUMMER 2018 / 17

Strategic Partnership Programme Become A Chamber Partner GAIN ACCESS & VISIBILITY TO

BRAND VISIBILITY We promote your brand at Chamber events, and allow you to leverage off our international brand.

RECOGNITION Cambridge Chamber is the recognised leader and voice of business in Cambridge EVENTS, OFFERS & SERVICES Work with us to develop & deliver value to our members.

NETWORK The Chamber network gets you connected to the people you need to know.

To Find Out More:

Kelly Bouzaid CEO 0274 725 703 / 07 823 3460 ceo@cambridgechamber.co.nz

partners

new members Caro & Co Caro Gatley E. caro@caroandco.co.nz P. 021 977 483 Ellice Tanner Hart Lawyers Laura Gray E. laura@eth.co.nz P. 07 838 2232 FutureNZ Sharonn Pirie E. sharonn@futurenz.com P. 027 364 5736

special thanks to our

strategic partners KEYSTONE PARTNER

CORNERSTONE PARTNERS

GD Pringle Building George Pringle E. george@gdpringlebuilding.co.nz P. 027 308 4515 Industry Training Solutions Ltd Lisanne Baukema E. lisanne@its.ac.nz P. 0800 464 487 NZTBA Justine Sclater E. justine@nzthoroughbred.co.nz P. 078277727

STEPPING STONE PARTNERS

Ogle. Projects Cameron Ogle E. info@ogleprojects.co.nz P. 021 062 3804 Omega Capital Limited Olivia Fraser E. olivia.fraser@omegacapital.co.nz P. 07 834 3137 Safe Road Service LTD Vineet Shiriwastow E. vinny@saferoadservices.co.nz P. 0211951710

TOUCHSTONE PARTNERS

NATIONAL SPONSORS

Soul Beauty and Skin Clinic Rebecca Osborne E. soulbeautyandskincareclinic@gmail.com P. 021 839 464 Stuart Mathews Editorial LTD Stuart Mathews E. stuart.matthews@me.com P. 022 570 6959

WWW.CAMBRIDGECHAMBER.CO.NZ