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CTBA-Interactive-Adv-Guide-2026

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TO ADVERTISE

Loretta Veiga

Call: (800) 573-2822 x227

Email: loretta@ctba.com

INTERACTIVE ADVERTISING GUIDE

Understanding digital features available in CTBA publications

WHAT IS INTERACTIVE ADVERTISING?

Interactive advertising is a form of print advertising that enables readers to click, scan, or tap an ad to instantly access additional content—such as videos, catalogs, pedigrees, contact forms, or websites—when viewed on electronic devices. It shortens the path from seeing an ad to taking action, allowing readers to move from interest to engagement immediately.

BUTTONS: drive immediate action

INTERACTIVE IMAGES: let photos do the selling

INTERACTIVE TEXTS: turn static info into one-tap action

Email Loretta@CTBA.com Get direction to CTBA Office

©2026 California Thoroughbred Breeders Association www.CTBA .com

Contact Us at (626) 445-7800 or Email at loretta@ctba.com

EXAMPLE 1: FARM EXPLORATION / DISCOVERY

Clickable buttons and text links let readers revisit the farm, facilities, and services beyond the printed page. Ideal for brand awareness. This ad invites readers to explore rather than decide immediately.

EXAMPLE 2: INTERACTIVE ROSTER AD

Clickable stallion links to farm pages, with tons of options such as:

• View pedigree and conformation

• Contact the farm or stallion manager

• Schedule a farm visit

• Submit a mare information form

Clubhouse Ride 2026 Fee: $5000

CANDY RIDE (ARG) – SEEKING RESULTS, BY SEEKING THE GOLD

TOP SIX ACTIVE CALIFORNIA SIRE BY % STAKES HORSES Over $15M in Progeny Earnings

Top Ten California Sire by Earnings 2020, 2021, 2022, 2023, 2024, 2025

MUNNINGS – RARE CAT, BY TABASCO CAT TOP 10 ACTIVE CALIFORNIA SIRE – $1.7M 2025 EARNINGS 2025 G3 Torrey Pines S. winner GUNNNY ($145,295), her 5th consecutive victory; Santa Anita Miss2NHY, Evening Jewel S., Melair S., Del Mar’s Best Treat S. and Torrey Pines G3

• Watch a stallion or progeny video

• View farm services or availability

• Request additional information

Forbidden Kingdom

2026 Fee: $5000

AMERICAN PHAROAH – JUST LOUISE, BY FIVE STAR DAY CALIFORNIA’S RICHEST SON BY TRIPLE CROWN WINNER AMERICAN PHAROAH Multiple Graded Stakes Winner of $683,660

Tamarando

BERTRANDO – TAMARACK BAY, BY DEHERE G1 WINNER AND A LEADING CALIFORNIA SIRE Leads All Sixth Crop Sires in the State By Cumulative Stakes Winners • Percentage of Stakes Winners • Percentage of Stakes Horses

Email: info@legacyranchinc.com www.legacyranchinc.com

EXAMPLE : AD THAT SHOWS OFF THE VISUAL OF THE STALLION

A visual-first ad that fills the page with striking imagery — minimal text on the page, with full details accessed via QR code. Best for dramatic photography, close-ups, and multiple images that let the stallion speak visually.

Clulbhouse Ride

Turn static files into dynamic content formats.

Create a flipbook
CTBA-Interactive-Adv-Guide-2026 by CTBA - Issuu