2010 Annual Report 33 2 4 6 Patronage Return and Member Reports Board Governance Message from the CEO 2010 Annual Report Message from the Board Meet the Executive Team Report on Operations Audited Financial Statements Locations Auditors’ Report Officers’ Report Our Vision: To be the premier shopping service, quality products, superior facilities and exceptional value. Commitment, Leadership, Community. destination in the communities we serve. | 1 2010 Annual Report