January 2022 California Cattleman

January 2022

THE DAWN OF A NEW YEAR 105TH CCA & CCW CONVENTION RECAP

PRIORITIES IN 2022 January 2022 California Cattleman 1

Modoc Bull Sale

FEBRUARY 11, 2022 | ALTURAS, CA POLLED & HORNED HEREFORDS WITH BREED-LEADING GENETICS! — BULLS RAISED IN TOUGH COUNTRY AND READY TO WORK — PRE SALE VIEWING ALL DAY: MODOC AUCTION YARD

5 P.M. SALE & DINNER: NILES HOTEL

ALSO SELLING 30+ FALL 2020 “DISTINCTLY DIFFERENT” ANGUS BULLS FROM BAR KD RANCH

183H

BW

2.6

WW

59

YW

89

Milk

30

SC

1.4

REA

0.61

$CHB

118

2136

2.7

WW

58

YW

91

Milk

35

SC

1.1

REA

0.69

$CHB

135

SIRE: NJW 73S 3304 GUNSLINGER 86D ET MGS: C MILES MCKEE 2103 ET

SIRE: CRR LR RINGLEADER 7145 ET MGS: NJW 73S 3304 GUNSLINGER 86D ET

Lot 39

195H

BW

CED

8

CED

7

BW

+0.1

BW

+0.7

WW

54

WW

71

YW

101

YW

123

$F

88

$F

107

$B

133

$B

152

$C

233

$C

262

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January 2022 California Cattleman 3

CALIFORNIA CATTLEMEN’S ASSOCIATION FAMILIAR FACE WITH NEW FOCUS REMINDS WE ARE STRONGER AS ONE

by CCA Second Vice President Sheila Bowen

It is a tremendous honor to serve as a second vice president in the California Cattlemen’s Association. I’d like to introduce myself to those of you I ‘ve not yet had the pleasure of meeting. My name is Sheila Bowen. My husband, Jeff, and I live on the Carver Bowen Ranch near Glennville, in Kern County. We met at Cal Poly, San Luis Obispo, when we were both ag management majors. Jeff and his sister, Cindy, manage the ranch which is a cow/calf operation headquartered in the foothills of the southern Sierra Nevada Mountains. We have four children: Pascoe Bowen (Kelly), Meghan Dresselhaus (Dan), Alicia Niesen (Justin) and Matthew Bowen (Leanne). In addition to our children and their spouses, we are blessed to have 12 grandkids that represent the 7th generation of California cowboys and cowgirls in our family tree.

“We’re Stronger Together,” could be the tagline for why I got involved in the various associations, organizations and councils in which I have served. Growing up in a family of seven kids, we all worked together on our family’s farm/ranch to get the work done.

We were taught to respect, support and encouraged each other in work and in play.

The idea of working together to accomplish a task was a seed that was planted at an early age. Working cattle and growing crops was a family affair that mixed work and fun to get the job done. Cooperating, learning from each other and working as a team is what led to success at the end of the day.

The same could be said for our industry.

We have a number of organizations that work on behalf of cattle producers to insure that we continue to be successful. I am a member of local, state and national cattlewomen organizations. In 2015-2016 it was my great honor to serve as president of the California CattleWomen. CCW has the largest membership of any state cattlewomen

organization in the nation.

Our members are some of the finest women I know.

As a member of American National CattleWomen, I am finishing up my second year as the chair of the board of directors.

This organization has afforded me the opportunity to meet women ranchers from across the United States who are smart, hardworking and are passionate advocates for the cattle industry.

In 2017 I began serving as an alternate on the California Beef Council and sit on the board as a voting member today. Attending these meetings has given me an appreciation for all that is accomplished when we pool our dollars and set to work promoting our product. Together we accomplish so much good, none of which one rancher, feeder or dairyman could do alone.

As an alternate on the California Cattle Council (CCC), I have expanded my knowledge and skill set. This council tackles issues in ways that others cannot. It has hit the ground running despite it’s first year of operation coinciding with a pandemic. The accomplishments of the CCC have already been impactful.

The cattle ranchers I know love working outdoors while caring for the livestock and providing for their families. They appreciate each season, and each new crop of calves.

Ranchers tackle the challenges they face and do not shirk from their duties.

There are times when we need to band together to face those challenges because we are stronger together and when we stand together we stand a chance.

I look forward to serving on the CCA Officer team, digging deeper into issues that affect producers, learning from our

membership and offering my perspectives.

May the new year be prosperous and full of blessings for you and your families.

SERVING CALIFORNIA BEEF PRODUCERS SINCE 1917 Bolded names and businesses in editorial represent only current members of the California Cattlmen’s Association or California CattleWomen, Inc. For questions about your membership status, contact the CCA office at (916) 444-0845.

The California Cattleman (Publication #8-3600) is published monthly except July/August is combined by the California Cattlemen’s Association, 1221 H Street, Sacramento, CA 95814, for $20/year, or as part of the annual membership dues.

All material and photos within may not be reproduced without permission from publisher.

4

Periodical postage paid at Jefferson, Mo. Publication # 8-3600 National Advertising Group: The Cattle Connection/The Powell Group, 4162-B Carmichael Ct, Montgomery, AL 36106, (334) 271-6100.

POSTMASTER: Send address changes to: California Cattleman, 1221 H Street, Sacramento, CA 95814 California Cattleman January 2022

ON THE COVER

JANUARY 2022 Volume 105, Issue 1

PERSPECTIVES

CATTLEMEN’S COLUMN Working together

4

YOUR DUES DOLLARS AT WORK 2021 convention brings ranch management policies

PROGRESSIVE PRODUCER

10

VET VIEWS

30

With the sun rising on a new year, CCA staff and officers are looking ahead to new challenges, new priorities and most of all new opportunities to advocate for all the benefits beef producers bring to the Golden State. This cover photo was taken by Anna Kucherova.

NATIONAL PERSPECTIVE

56

UPCOMING INDUSTRY EVENTS

CALIFORNIA CATTLE COUNCIL

60

BEEF AT HOME AND ABROAD

66

Vernal pools are proof of beef's benefits Hoof care from the ground up Who made the naughty list

Happy to help in the year ahead 2021 was big year for beef

SPECIAL FEATURES

105th CCA & CCW Convention Sustainability in a land-loving industry Producers of the year Hereford genetics in demand Red Angus deemed equal to Angus Red Bluff tradition continues 2021 scholarship winners

READER SERVICES In Memory Buyer’s guide Ad Index

26

14 20 22 36 40 42 54

JAN. 25-29

RED BLUFF BULL & GELDING SALE Red Bluff

FEB. 1-3

CATTLE INDUSTRY CONVENTION Houston, Texas

FEB. 5

KLAMATH FALLS BULL SALE Klamath Falls, Ore.

To list your group’s events here, contact the CCA office at (916) 444-0845 or e-mail magazine@calcattlemen.org.

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January 2022 California Cattleman 5

CCA Leadership team takes on a new year For more than 100 years, the California Cattlemen's Association has been led by cattle producers who are dedicated to their lifestyle and to protecting it. Year after year, the leadership team at CCA has worked tirelessly to represent their fellow cattlemen and women. They travel thousands of miles up and down the state to gain perspective from local ranchers and from Sacramento to Washington, D.C., with CCA staff to lobby on behalf of the beef production community.

Together with CCA legislative staff members Billy Gatlin and Kirk Wilbur the officer team will work to formulate a game plan on how to further CCA policy and tackle the top concerns CCA members shared at the annual CCA & CCW Convetion.

With the arrival of a new calendar year, in long-standing tradition, CCA is also ringing in 2022 with a new - but not entirely different - leadership team.

At the 105th CCA & CCW Convention in Reno, Nev., John Hammon of Exeter, exited his two-year term as a second vice president and was replaced by Kern County's Sheila Bowen, Glennvillle. Bowen comes to CCA's leadership team with a great deal of experience. Not only is she ranch-raised and lives and breathes commercial cattle production, she is also past president of the the California CattleWomen, Inc., and has roles with both the California Beef Council and California Cattle Council so she is well versed on all degrees of cattle production matters.

While Bowen's election to the officer team is the only substancial change, the new year will likely bring a whole new set of challenges for very experienced offices and staff to navigate.

In his third year as a CCA officer, President Tony Toso is looking foward to completing the second half of his presidency and seeing through to completion the priorities he originally set for the organization when his tenure as the association's leader began -- namely fire suppression and mitigation.

"I am very proud of the progress we have been able to make on the topic of fire. As an issue that plagues our state and our lifestyle decade after decade, I think we are finally helping lawmakers

and the public see the disastrous policies that have led to mismanaged public lands in every part of our state," Toso said. "We still have a long way to go and I hope by the end of 2022 we can see as much progress on important issues as we did in 2021."

Thanks to the dedication of a long-time, committed staff and equally dedicated officers from

various parts of the state, CCA operates like a well-oiled machine with each person involved having a specific area of expertise. As such, 2022 is shaping up to be productive on many fronts.

Should you wish to contact any of the leadership team or CCA staff to share your input on the direction of the beef industry or your association, your outreach is always welcomed.

2022 CCA OFFICERS

CCA PRESIDENT Tony Toso cottoncrk@aol.com (209) 988-4468

FIRST VICE PRESIDENT Steve Arnold pozovalley@aol.com (805) 235-7840

SECOND VICE PRESIDENT Trevor Freitas trevor@mendescalfranch.com (559) 805-5431

SECOND VICE PRESIDENT Sheila Bowen sbowen1958@earthlink.net (661) 201-5572

SECOND VICE PRESIDENT Rick Roberti rickroberti@yahoo.com (530) 249-4988

6 California Cattleman January 2022

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DUES DOLLARS AT WORK MEMBERSHIP ADOPTS NEW POLICY, SEAT NEW OFFICER AT 105TH ANNUAL MEETING

by CCA Vice President of Government Affairs Kirk Wilbur Hundreds of California cattle ranchers gathered in Reno, Nev., from December 1-3, 2021 for the 105th Annual CCA/ CCW Convention and California Cattle Industry Tradeshow.

After the COVID-19 pandemic imposed more than a year of restrictions on in-person gatherings and forced the 2020 CCA/CCW Convention online, CCA members, officers and staff relished the opportunity to reunite and catch up with good friends.

During the Board of Directors meeting on Friday, December 3, Sheila Bowen, Bowen, Glennville, was unanimously elected to the position of CCA Second Vice President, replacing John Hammon, Hammon, Exeter, whose two-year term expired this year. Hammon’s service to CCA and the California cattle industry was celebrated the prior night during the CCA/CCW Awards Reception & Banquet (as were former CCA President Mark Lacey, Lacey, Independence, former Second Vice President Greg Kuck, Kuck, Montague, and former Treasurer Rob von der Lieth, Lieth, Copperopolis, whose terms ended during the 2020 virtual convention and were thus denied the fanfare usually afforded during the awards banquet).

Bowen will serve alongside CCA Second Vice Presidents Trevor Freitas, Freitas, Tipton, and Rick Roberti, Roberti, Loyalton.

President Tony Toso, Toso, Hornitos, and Vice President Steve Arnold,, Santa Margarita, both have one year remaining in Arnold their terms, and Bev Bigger, Bigger, Ventura, will continue as CCA Treasurer in 2022.

Fire policy continued to be top-of-mind for members at this year’s Convention, with a standalone Fire Policy Subcommittee meeting on Wednesday, December 2 followed by an AB 1103 workshop to guide members through the process of developing a Livestock Pass program within their counties as enabled by CCA-sponsored legislation signed into law this year. CCA will continue to lobby hard for sensible wildfire prevention and forest resilience policy during the 2022 Legislative Session.

Of course, the ultimate purpose of the Annual Meeting is to set CCA’s policy priorities for the coming year. To that end, six standing policy subcommittees met on Thursday, December 2 to consider expiring resolutions and advance new policy to guide CCA lobbying efforts in Sacramento and Washington, D.C. Below are the operative provisions of newly-adopted policies and directive advanced by those committees and approved by the membership during the Board of Directors meeting (with “whereas” clauses omitted for space); you can view CCA’s full policy book at www.calcattlemen.org/cca-policy.

10 California Cattleman January 2022

Federal Lands AGGRESSIVE FIRE SUPPRESSION ON USFS LANDS IN FIRE SEASON – Staff Directive BE IT DIRECTED, that the California Cattlemen’s Association staff reach out to the USFS to encourage the agency to revise its let-burn policy to instead focus on aggressive suppression during the fire season, in line with Chief Moore’s Aug. 2, 2021 memo titled “Chief ’s Wildland Fire Direction.”

Property Rights & Environmental Management CATEGORICAL EXEMPTION AND CATEGORICAL EXCLUSION FROM CALIFORNIA ENVIRONMENTAL QUALITY ACT AND NATIONAL ENVIRONMENTAL POLICY ACT TO PROMOTE WILDFIRE PREPAREDNESS IN HIGH-RISK AREAS

BE IT RESOLVED, that the California Cattlemen’s Association (CCA) shall lobby the California Legislature to allow an appropriate local agency to be designated a “lead agency” under CEQA that may grant categorical exemptions when rural communities (i.e., lives and private property) are at high risk of being destroyed by severe, uncontrollable wildfire due to an overabundance of fuels, and BE IT FURTHER RESOLVED, that CCA encourage the National Cattlemen’s Beef Association to lobby Congress for the same effective measures associated with NEPA. CATEGORICAL EXEMPTION FROM CALIFORNIA ENVIRONMENTAL QUALITY ACT TO PROMOTE POSTWILDFIRE EROSION CONTROL

BE IT RESOLVED, that the California Cattlemen’s Association lobby for categorical exemptions from CEQA for dealing with the damages caused by these unprecedented events.

CCA thanks everyone who made the trek out to Reno and helped make the 105th Annual Meeting such a resounding success! For a recap of Convention and some of the issues tackled during the event, listen to recent editions of CCA’s Sorting Pen podcast, available at https:// calcattlemen.org/podcast/.

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A nn i v e r s a r y 6621

2022

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klamath cattlemen‘s association

22

est. 1960 Bull Sale

Providing Scholarships to the Youth of the Klamath Basin

Klamath County Fairgrounds Klamath Falls, OR

916-806-1919

bull & replacement heifer sale kid’s events western trade show kca ranch rodeo rancher days events stock dog trials & finals presenting sponsor

For complete Bull Sale Schedule go to:

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cattlewomens’ dinner stock horse show barrel racing presenting sponsor

January 2022 California Cattleman 11 Check us out on FaceBook at: Klamath Bull Sale

CoBank's 2022 Outlook: Lean supplies, strong demand bolster prices despite export unknowns Incredibly strong U.S. consumer demand for meat products negated fears this year that a higher feed cost environment would limit processor margins, according to CoBank Analyst Brian Earnest. The story for 2022 is consumer-level meat inflation. The Bureau of Labor and Statistics’ CPI for all meats, poultry, fish and eggs hit an all-time high in October, up 12 percent year over year. As restaurant menus and grocery prices adjust, consumer-level meat inflation is likely to continue well into the new year.

While higher retail prices could limit consumption growth, tighter cattle supplies, ongoing broiler breeder issues and sow herd reductions should support favorable processor margins through at least the first half of 2022.

The supply outlook implies that per capita U.S. meat consumption likely peaked at 225 pounds annually in 2020 and will edge lower through at least 2023.

The early 2021 tailwind of record profitability for beef packers would typically bring significant slaughter capacity expansion, but this is not the case. Low farm-level cattle prices from 2019 through mid-2021, combined with the extreme drought in the Western U.S., have set the stage for lower feeder cattle supplies for at least the next 2-3 years.

Expect the major packers and smaller independents to fiercely battle for fed cattle supplies, which in turn, will raise cattle prices and moderate packer margins.

Wage rates and overall labor costs are expected to remain firmly higher in 2022 as the industry seeks solutions to reduced labor availability. Automation capital expenditures at the plant level will continue in earnest despite the rapidly rising costs of machinery and equipment. Most processors view this as a necessary cost of doing business moving forward. The U.S. broiler sector, which has been highly successful in expanding capacity in recent years, is probably best suited to benefit from expanding automation.

The U.S. pork sector faces a challenge in managing hog production and product supplies to accommodate the upcoming implementation of California’s ballot measure, Prop 12. It mandates that pork sold in the state must be raised under compliant sow housing standards. Estimates suggest that only about 4 percent of sow operations were compliant through mid-2021, but California currently consumes 14 percent of all U.S. pork production. With the industry having exhausted most of its legal options, it appears that Prop 12 will indeed become law, with the full impact expected in the second quarter of 2022. Expect much higher pork prices in California, at least until the appropriate supply chains are developed.

U.S. meat exports have been growing steadily since 2016, but as the Phase One trade agreement with China sunsets in 2021, it is unclear if the U.S. will remain a 12 California Cattleman January 2022

primary source for China’s protein needs. China has rapidly rebuilt its domestic hog supplies after the African Swine Fever outbreak of 2018-19, and domestic hog and pork prices have dropped sharply in recent months, corresponding with notable declines in pork and poultry shipments. Although beef exports have been robust during the second half of 2021, the collective U.S. protein opportunity in China may have already peaked. Ongoing port delays and container shortages are likely partially to blame, but those will persist throughout 2022. Mexico will remain a top destination for pork and poultry exports in 2022, but it is unlikely that it would be able to absorb the entire deficit from reduced opportunities in China.

Family Values.

50Annual th

00679 AHA P44235655

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SHAW CATTLE CO. SPRING BULL SALE

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We are excited to invite you to our 50th Annual sale! We are so humbled by the fact that since 1946, we have been able to raise our family in a business we are so passionate about.

We are passionate about raising good kids, raising good cattle, building good relationships, and being good stewards of our land.

We have strived to build a good reputation in the industry with cattle that are sought after by every sector of the industry. We aim to build cattle that provide important traits that the cow/calf producer needs with built in performance and carcass traits that the feedlots and packers are requesting. We then stand behind our product with an unmatched guarantee.

We know that relationships are built long term. When you purchase a Shaw bull or female, you become part of our family. We want you to succeed and are there to help you in any way we can. We are so thankful to those who have supported our program and look to a bright future.

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The Bull Business Brand.

January 2022 California Cattleman 13

So Good To See You Again Hundreds Reunite for the 105th CCA/CCW Convention and California Cattle Industry Tradeshow

by CCA Communications Director Katie Roberti

After a virtual convention in 2020, cattlemen and women from across California once again gathered inperson the first week of December for the 105th California Cattlemen’s Association and California CattleWomen’s (CCW) Convention and Tradeshow. This annual meeting serves as CCA’s largest gathering each year and is a tradition that brings together California’s cattle producers and ranching families, students studying agriculture and allies working in sectors critical to ranching—such as animal health, feed and supply companies, research and extension personnel and equipment manufacturers.

The photos and descriptions on the next few pages are some, not all, of the highlights of speakers and moments captured from this year’s event.

Sheila Bowen, Bowen, Glennville joined the CCA officer team as a second vice president as John Hammon, Hammon, Exeter, stepped off with his term expiring. Stephanie Larson, Ph.D., a University of California Cooperative Extension County Director/ Livestock and Range Management Advisor, presented “Make America Graze Again - How to Build Rangeland Resiliency through Fire & Grazing” during a workshop on Wednesday afternoon. The Tradeshow welcomed attendees on Wednesday night for the Allied Industry Wine and Cheese Reception. The California Beef Cattle Improvement Association sponsored a Cattlemen’s

College Session with Pedro Carvalho, Ph.D., Assistant Cooperative Extension Specialist in Feedlot Management at UC Davis, who presented on “Feeding the weaned calf for max performance in the feedlot.” Over a dozen speakers spoke in policy meetings on Thursday. Wayne Varozza, Varozza, Shingle Springs, had the winning ticket for the Livestock Memorial Research Fund’s livestock trailer raffle benefitting scholarships. Hours were spent dancing to music from the Buck Ford Band. And so much more as exhibited in the images that follow.

To hear more about some of the issues tackled during the event, tune into CCA’s Sorting Pen podcast. “Episode “Episode 9: Sorting through cattle markets, price discovery, etc., with. Derrell Peel, Ph.D.,”” sorts through some of the discussions currently Ph.D., being had related to cattle markets, price discovery vs. price determination and current options for solutions. In “Episode “Episode 10: Sorting through the weather outlook w/ Meteorologist Brian Bledsoe”” the discussion is focused on the weather outlook.

Bledsoe All the details on how to listen to the podcast are available at https://calcattlemen.org/podcast.

CCA thanks everyone who took time off the ranch and away from home to be in Reno and help make the 105th Annual Meeting successful. It truly was so good to see you again. The 2022 CCA/CCW Convention will be held Nov. 30 - Dec. 2 at the Nugget Casino Resort in Sparks, Nev.

Thank you to these generous supporters!

14 California Cattleman January 2022

California CattleWomen President NCBA's Chandler Mulvaney Julie Barnett leading a media training.

California Cattle Council's Dave Daley

Derrell Peel, Ph.D., of Oklahoma State University

UC Davis' Bret McNabb, DVM, NCBA's Tanner Beymer speaking on price discovery. and Jeffrey Stott, Ph.D.

CCA staff Lisa Brendlen and Billy Gatlin were surprised with a thank you from CCA leadership on their 10 years of service to CCA

Steve Maddox was presented with the 2021 Livestock Man of the Year award.

CCA Fire Subcommittee's Anthony Stornetta

CCA First Vice President Steve Arnold

CattleFax's Duane Lenz at Friday's breakfast.

Rob Johnson, a cattle feeder CCA Price Discovery Public Lands Council Executive and futures trader Subcommittee's Seth Scribner Director Kaitlynn Glover

CDFA Bureau of Livestock ID's John Suther

Outgoing CCA officer John Hammon with President Tony Toso at the awards banquet.

(L to R): Kara Porterfield, Zach McFarlane, Justin Davis and Alex Paris.

Mark Stetter, DVM, Dean, UC Meteorologist Brian Bledsoe in general session 3.

Davis School of Vet Medicine

Gabriele Maier, DVM, UCCE Assistant Specialist

Cowboy Poet Roy Smith at the CCA/CCW Awards Banquet.

Convention attendees spent hours dancing to music from the Buck Ford Band.

January 2022 California Cattleman 15

In longtime tradition the CowBelle of the Year Luncheon is the CCW's biggest event of the convention as attendees come to celebrate award winners from all over the state.

Chico State’s Kasey DeAtley and Chico State Alumnus Weston Roberti at the CCA/ CCW Awards Banquet.

Modoc County’s Jackie and Ken McGarva at the CCA/CCW Awards Banquet on Thursday evening.

California State University, Fresno, Young Cattlemen's Committee members and faculty

Cal Poly, San Luis Obispo’s Young Cattlemen's Committee members and faculty

Attendees Laura Snell and Shane Starr listening and dancing to music from the Buck Ford Band.

Rich Ross, Susan Cochrane, Cheryl Bower and Cheryl Foster having fun reconnecting at the event.

16 California Cattleman January 2022

Stan Avrit and Myron Openshaw enjoyed each other’s company.

The 2021 CCA Officer Team (not pictured are the Feeder Council Chairs).

California State University, Chico, Young Cattlemen's Committee members and faculty

Debbie and Steve Arnold were excited to have granddaughters in attendance at this year’s event.

Tehama County’s Kendra and Mike McCluskey both attended meetings and socials throughout the three-day event.

YCC students posed for a photo as their hour of networking in the tradeshow ended and the tradeshow opened to all attendees.

Natalie and Clayton Koopmann could be found in the tradeshow and at meetings throughout the event.

Woody Meton and Bret Davis staffed the Merck Animal Health booth as attendees packed the tradeshow Wednesday evening.

The University of California Cooperative Extension Crew in the tradeshow from L to R back row: Laura Snell, Leslie Roche, Tracy Schohr, Nicole Stevens, Tina Saitone and Ken Tate; front row: Dan Macon and David Lile.

Jennifer and Myles Flournoy had fun in the tradeshow, including on the dance floor, with their kids Avery, Elsie and John.

Cindy Tews, Dean Fish and Baylee Micari pause their conversation for a photo op during the Tradeshow Welcome Party.

CCW President Julie Barnett entered the tradeshow on Wednesday with CCW’s Thursday workshop keynote speakers, Courtenay DeHoff and Kiah Twisselman-Burchett.

January 2022 California Cattleman 17

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January 2022 California Cattleman 19

COSTS AND BENEFITS OF SUSTAINABILITY Multi-pronged issue is top of mind for consumers and producers

by Bruce Derksen for the California Cattleman When checking the news feed or scrolling through agricultural podcast listings, headlines of environmental sustainability and animal welfare are often prominent.

One might proclaim cattle should be allowed to run free eating only grass while another will question the validity of livestock’s role in feeding an extra 2 billion people by 2050.

Most farmers and ranchers truly care about the welfare of their animals and the state of the environment, all while putting food on the table for their family, so those aspects aren’t often the issue. But, outside forces are playing a larger more impactful role than ever, attempting to influence what really happens on the ranch site.

It’s no secret—beef industry sustainability in all its facets is multi-tiered and begs tough and complicated considerations.

THE SUSTAINABILITY GAMEPLAN

Ashley McDonald, Executive Director of the U.S. Roundtable for Sustainable Beef (USRSB) says, “The problem with the word sustainability is it technically means everything. It’s completely holistic across the 3 pillars, the environmental, social and economic states, in terms of the cattle industry.”

Simply put, she believes if someone can’t make money in the beef industry, they’re clearly not sustainable.

Plus, they also won’t advance practices that improve environmental outcomes, or support efforts in their local community on social characteristics.

“It’s a balancing act,” she said. “Changing any one of those aspects either benefits another facet or brings a different pillar down. We must constantly perform a harmonizing effect.”

McDonald urges producers not to think of attainment of sustainability as a ‘one size fits all’ approach. Marketing variations and production system methods illuminate opportunities in different localities and states. This hits directly at the heart of the economic pillar.

She explains the USRSB has been shaping an industry framework in recent years. At its core, it asks operations to consider marketing as an essential practice. Could calves be promoted in a more direct manner? Is the business close enough to consumers to make direct to customers a viable option? Transitions such as these have made some 20 California Cattleman January 2022

enterprises more profitable than ever, but sometimes at the expense of devastating markets.

“The journey of sustainability is constantly evaluating different ways of doing things, or whether new science is telling us something else,” McDonald stressed. “Driving improvements across the board measures as a sustainable approach. If this results in more choices at the grocery store, it’s not a bad thing. We must be cognizant of the fact the public wants alternatives and will pay for different options. It’s 100 percent what sustainability has become.”

COMMUNICATING ANIMAL WELFARE ADVANCES

USRSB research also continues to place animal welfare at the top of the consumer concerns list. Faced with a steak on their plate, it’s the first question many ask.

McDonald warns all participants in the beef industry to take this fact seriously and be constantly watching for ways to improve care and handling.

“It’s not just a consumer issue, because we as farmers care about our livestock as well. Without healthy and happy animals, the economic pillar is affected due to poor performance. No matter where on the spectrum we are, a first-generation cattleman, or someone who’s taken every stewardship class offered, there’s never a ceiling when it comes to learning. The sky’s the limit with the research happening and being published.”

As a downstream effect of the ongoing effort to improve animal welfare, direct communication needs to outline its complexity. McDonald understands this is a massive challenge faced by the industry, to successfully convey that those with physical boots on the ground are constantly working. She describes the U.S. beef industry as the most sustainable production system in the world, continuing to improve across all environmental, social and economic factors. But this endeavour takes extreme effort, balancing, research, science and the potential of new technology not available today.

“We can’t boil it down to say, ‘if we could just do X on 300 million acres, the problems would be solved’.

That’s not the answer. Real sustainability won’t fit in a soundbite which makes it extra hard to get across. I believe there’s a bright future for our industry if society can truly understand the services we provide.”

McDonald reminds producers research has shown most people not connected with the industry or even farmers in general, are still interested in learning the truth. Many feel comfortable and positive about beef, and she stresses it’s vital they remain in this state of mind.

“Consumers want our product. It provides comfort and nutrition, and many are beginning to grasp the environmental aspect cattle provide. We should feel positive about this.”

She explains the USRSB provides high level data in specific forms to help the public understand what livestock operators do, why they do it, and the improvements they’ve made over time.

CLARIFYING THE ENVIRONMENTAL FOOTPRINT

For those worried about biodiversity, the U.S. beef industry is their number one hope. It’s not a simple question of switching from eating steak to eating all grains thinking the landscape is conducive to this simple fix.

“It’s not a one for one,” she adds. “A third of our grazing acres are too rocky, steep, or dry for crops. In essence, if consumption of cattle on the landscape is lowered to reduce demand, we’re essentially taking land completely out of ag production, period.”

Keeping the world’s growing population in mind, she believes we need to maintain the agricultural land base, not increase or lose it unnecessarily.

McDonald says research dictates well managed grazing land is beneficial to the environment, water quality, endangered species, and biodiversity.

“The large misconception is our land footprint is a negative. It’s actually a positive. We operate in a natural ecosystem on grass, within the true habitat of all the other wildlife. We’re actually maintaining and enhancing the ecosystem in many cases.”

EASING TECHNOLOGICAL CONCERNS

She admits the industry needs to tell its story more effectively especially regarding agricultural technology which has advanced greatly in the last 5 to 15 years.

This will be even more critical moving forward, but unfortunately this aspect has become a sore spot with consumers.

“We haven’t always done a good job of bringing the public along, helping them to understand why we’re embracing a technology or why new technology is not inherently bad. We need to be realistic in our approach.

Maintaining an enhanced planet and at the same time feeding a growing population—doing more with less.

Technology must be at the forefront to accomplish this.”

She argues advances must be balanced with sustainability in all its forms, and never be comprised of negative externalities. When these balances equal positive improvements, all facets of the industry including the USRSB, stakeholders, the NGO community, conservation areas and the entire supply chain, must communicate with one voice. They must demonstrate these positive technologies are environmentally friendly, socially responsible and economically beneficial.

“We at the U.S. roundtable try to be technology agnostic. We want to help make improvements in whichever production system our producers are a part of.

Advancements can be made with technology playing a key role. It already does and will continue to do so.”

McDonald emphasizes the USRSB plays a crucial part helping answer the hard questions from consumers and the different sectors of the industry. They attempt to bring unity to solving the variable challenges, but she stressed the entire supply chain must contribute to the continuous improvement mission of beef sustainability for it to endure and be successful in all its multi-tiered facets.

© CRAIG STEPHEN

January 2022 California Cattleman 21

PRODUCERS OF THE YEAR Honorees carry on legacy while

creating one of their own from the California Beef Cattle Improvement Association

Each year the California Beef Cattle Improvement Association (CBCIA) honors a progressive commercial or seedstock beef operation with their coveted Producer of the Year award. Awardees demonstrate and uphold the mission of CBCIA through progressive and systematic management in breeding, nutrition, animal health, handling and stewardship. The CBCIA is proud to announce that the 2021 Commercial Producer of the year is presented to Doug and Judy Parker of Williams.

The Parkers are proud to build upon and honor the legacy started by Judy’s parents, Bob and Elma Griffith.

Bob Griffith passed along his natural eye for cattle as well as the passion for the business to Judy. Judy’s nephew, Matt Griffith,, stated, “I see a lot of my Grandpa in Judy and the Griffith way she handles cattle – easy and quiet.” Matt also goes on to speak to Judy’s horsemanship by stating that, “One of the best cowboys in Colusa County is a cowgirl!”

Doug is quick to point out that Judy is in charge of the cows while he mostly works with the farming enterprises as well as the water and infrastructure development on their ranches. He states, “Judy has a natural eye for cattle and can ride through a group of cows and, where he doesn’t notice anything out of the ordinary, Judy will pick out one that is ‘off,’ sick or lame.”

Currently, Doug and Judy as well as their family work to manage multiple ranches in northern California and southern Oregon. Their roughtly 650 head of Angus and Angus-influenced fall and spring calving herds spend the winter and spring on annual-grass rangeland in the foothills of the Sacramento Valley and the summer and early fall on irrigated pastures on the Parker’s ranches in the Klamath area.

The Parkers prioritize genetic improvement in their cow herd. They work to create good, solid cows – without a top or bottom end. They were early adopters of estrus synchronization and artificial insemination in commercial herds. They develop their own replacements and used artifical insemination for many years on their heifers with semen from bulls they purchased and retained ownership on from northern California seedstock producers.

Judy and Doug have strong relationships with the Black Gold and Byrd Cattle Company Bull Sale breeders and purchase bulls that have trait measures, expected progeny differences (EPDs) and genomic 22 California Cattleman January 2022

measures that are in the top 10 to 20 percent of the Angus breed. This effort to purchase bulls at the top end of the sale helps to maintain a balanced and moderate cow herd that excel in maternal traits, low birth weights, high rates of growth and outstanding carcass genetics.

While Judy's dad used to market cattle with a contract buyer, Judy and Doug transitioned marketing goals and have a long-time friendship and business relationship with Ellington Peek and Western Video Market (WVM), where they were one of the first California commercial ranches to begin selling cattle on the video in the late 1980s.

Matt Griffith recalls that, “There is still the big TV satellite at the home ranch that was bought primarily to watch WVM sales.” In addition, Doug and Judy were progressive in their pursuit of offering non-hormone treated cattle (NHTC), Natural and GAP certified cattle. They work closely with their veterinarian on vaccination and preconditioning programs, which continues to pay off as their cattle are always at the top end of the sale. Furthermore, with a focus on selecting herd sires with desirable carcass characteristics, this past year their cattle finished-out 98 percent Choice or better – a goal the Parkers have been striving for in their genetic improvement plan.

Making sustained genetic improvement and a solid cow herd has not always been easy. The Parker’s struggled with foothill abortion and were one of the first commercial ranches to sign up for the University of California, Davis, Foothill Abortion research trial with Jeff Stott, Ph.D., ...CONTINUED ON PAGE 24

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January 2022 California Cattleman 23

...CONTINUED FROM PAGE 22 and Myra Blanchard. The foothill vaccine has completely changed management of their cow herd and drastically increased calving rates in their first-calve heifers.

Over the years, Doug and Judy have held long-term leases while working to acquire additional rangeland and ranches in Sites and Klamath Falls, Ore. They have worked to improve each lease or owned site and make it a priority to leave the land better than they found it. In collaboration with Natural Resources Conservation Service (NRCS) costshare programs, Doug and Judy have improved fencing, developed springs and wells and buried water pipe across extensive rangeland to create stock water and storage.

Doug assures, “If you’ve got water, we can get it anywhere it needs to go.” Specifically, on their newer ranch in Sites, they have increased water availability to the more than 12,000 foothill acreage by developing wells, tying wells together, creating livestock and wildlife water sources with storage structures and solar pumps. Granted, this has been a large economic and time commitment; however, they have created a flexible water storage system that can be functional in times of drought all-the-while completely changing grazing distribution of the cattle. Even though their Sites ranch lies in what will eventually be the Sites Reservoir, they both agree that the development is needed.

So, with that in mind, Doug and Judy developed the water infrastructure, corral system and fencing so that can be moved and re-assembled at other locations.

It is an honor for Doug and Judy to continue the Griffith family legacy by developing water and expanding the cattle operation. They are both equally talented, but in completely different, yet compatible ways.

Doug focuses on the farming and ranching infrastructure enterprises while Judy runs and 24 California Cattleman January 2022

manages the cows. They both work well together, not only with the cattle operation, but also with the walnut and rice farming enterprises. Even with their busy lifestyle, Doug and Judy find some time to enjoy their family and hobbies like team roping and competing in brandings.

The Parker Family was nominated by CBCIA Board Member Daniel O’Connell, O’Connell, Colusa, who claims, “The Parker family has been a cornerstone of our local community as well as the cattle industry in general for generations. The stewardship of their land and livestock is second-to-none.”

Congratulations to Doug and Judy Parker and family on their outstanding contributions to local, state and regional beef community!

Don’t buy an imposter.

Not all “Angus” bulls are REGISTERED Angus bulls.

Know what you’re buying. There are a lot of Angus bulls on the market, but not all are backed by the power of 80 million datapoints and a registration paper.

Look for the REGISTRATION NUMBER. Bring the Power of Angus to your herd.

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SM

January 2022 California Cattleman 25

PROGRESSIVE PRODUCER ONCE PERCEIVED AS A PROBLEM, CONSERVATION GRAZING BY CATTLE A BOON TO VERNAL POOLS

by Mike Hsu of the University of California College of Agriculture and Natural Resources.

Giving 1,200-pound cows access to one of California's in potentially reintroducing cattle. most fragile and biologically rich ecosystems seems a strange “A lot of them had these areas that had been fenced way to protect its threatened and endangered species. off from grazing for the last 20–30 years, and they were But a recently published study suggests that reintroducing very concerned about what happens if we let cattle back low to moderate levels of cattle grazing around vernal pools onto these vernal pool grasslands – are there going to be – under certain conditions – leads to a greater number and negative impacts because that land had been at rest for a few greater variety of native plants. decades?” Michaels explained.

“We found that after 40 years of rest from grazing, In their study within the Sacramento Valley, the reintroducing conservation grazing had – across the board researchers focused on transition zones – the “battlegrounds” – positive impacts on vernal pool plant diversity,” said Julia between vernal pool native species and the encroaching Michaels, a visiting professor at Reed College who led a invasive grasses, where they are able to detect most readily three-year study in a Sacramento-area reserve during her the effects of disturbances such as grazing. time as a University of California, Davis, doctorate student.

They discovered that, after reintroducing cattle to areas Ecologists consider vernal pools – ephemeral ponds that form seasonally – “islands of native habitat” amid ...CONTINUED ON PAGE 28 California's grasslands that are dominated by exotic grasses.

These biodiversity hotspots harbor about 200 native species of animals and plants, such as the coyote thistle, which germinates under water and forms a snorkel-like straw to deliver oxygen to its roots – and then “fills in” its stem as the pool dries.

Specially adapted to survive in those stages of wet and dry, many of these species are found only in vernal pools scattered across California – making those pools an urgent priority for conservationists.

“It's estimated that more than 90 percent of the original vernal pools in California have been destroyed due to agriculture and urban development, so management of those remaining – including those that have been re-created – is of high concern,” said Valerie Eviner, a UC Davis plant sciences professor and UC Agriculture and Natural Resources affiliate. Eviner is a co-author of the study, along with UC Davis colleague Ken Tate, Ph.D., UC Cooperative Researcher Julia Michaels standing in a field of frying pans, an Extension specialist. uplands plant endemic to California.

During the 1970s and 1980s, vernal pools were fenced off in parts of the state, in the hopes of protecting the flora and fauna from grazing cattle. In the early 2000s, however, UC Davis researcher Jaymee Marty found that grazing was actually crucial to vernal pool biodiversity: once livestock were removed from areas that had been grazed historically, the diversity of plants plummeted.

“Her research was critical to rethinking the best ways to protect the diversity in California's vernal pool ecosystems,” Eviner said.

The Michaels-led study, published in the Journal of Applied Biology, Biology, builds on Marty's work, by looking at scenarios where cattle had been blocked from vernal pools for decades, and then observes the rate at which biodiversity returns after reintroduction of the animals.

Michaels said she wanted to provide some initial answers to Vernal pools are inundated during the rainy season and dry down slowly in the spring. the practical questions that ranchers and land managers have 26 California Cattleman January 2022

WARD RANCHES 16

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...CONTINUED FROM PAGE 26 that had been fenced off since the 1970s, there was a greater abundance of native flora (species like the vernal pool buttercup, bractless hedge-hyssop and bristled downingia), as well as increased diversity among the plants (both in number of species and in how evenly distributed they were).

“Encouragingly, diversity is rapidly restored,” Eviner said, “providing conservationists with strong data to show that rapid action can enhance plant diversity.”

And as for potential worries about cattle making a snack of vernal pool plants, Michaels and her colleagues observed that the cattle appear to be more interested in munching on grasses.

“Anecdotally, we saw very few signs of herbivory on the vernal pool species because the timing is such that [the plants] are underwater for a good part of the late winter and early spring, and then by the time they're blooming, there's plenty of good forage around for the cattle,” Michaels said.

In fact, the cattle seem to be performing a function filled for millennia by native grazers (namely, the once-abundant tule elk), helping to knock down vernal pool species' chief competitor in those transition zones: the grasses.

Although the researchers were concerned about a loss of biodiversity, excessive nutrients in the ponds due to defecation and harmful compaction of “fluffy” soil, none of their worries materialized on the test sites where grazing was reintroduced.

Instead, microdepressions created by the cattle appeared to encourage the proliferation of native plants. Each hoofprint became a miniature basin – “a vernal pool within a vernal pool.”

“Right in those transition zones, where they could be

hosting either the vernal pool species or the upland grasses, just a couple centimeters of soil topography can make a big difference,” Michaels explained.

“If a cow comes and steps in that transition zone, and that lowers the soil surface so it stays inundated a little longer, you end up seeing these pockets of vernal pool species that are able Michaels is studying the role of cattle to persist.” hoofprints as "vernal pools within vernal pools" that encourage native Michaels is currently conducting plants like this vernal pool buttercup. a follow-up study on the hoofprints to pinpoint their role in boosting native plant abundance and biodiversity. Because the prints can last for several years, they might be able to deliver some enduring benefits – and land managers might not have to bring cattle in to graze the pools as often.

“If it's really the hoofprints making the big difference, maybe we don't need to graze every year – only during certain times of year when we know the hoofprints will form well and harden, and then we're good for a few years,” Michaels said.

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January 2022 California Cattleman 29

VET VIEWS cattle hoof care preventing lameness year round from Animal Health Express Lameness is a common disease in cattle, which has a negative impact on animals’ welfare. It is a symptom that can result from many different conditions, including sole ulcers, laminitis, slurry heels, foot-rot, digital dermatitis and others. Your animals can have constant pain and suffer a great deal. Reducing lameness among your cattle through proper hoof care is a crucial step to keep them happy and healthy. But it needs careful planning and commitment from you as a rancher.

HOOF CARE AND LAMENESS

Hoof health is essential for the overall health of the animal. When a cow develops a problem with a foot or leg, which would cause movement problems or limp, such a condition is called lameness. That includes any abnormality that impacts the way the animal walks. Lameness is a difficult problem to tackle. It is caused by conditions of legs and feet, environmental factors or diseases. But most of the cases of cows becoming lame are related to poor hoof care. Continued lameness often leads to the culling of the animal. Apart from that, this condition also leads to weight loss, lower milk production and lower fertility.

Check cattle often for early detection. Some animals might develop lesions, which could be changing depending on the season. If a cow develops lesions, those can be caused by infection or not be infectious. But even non-infectious lesions can become infected if they are continuously exposed to bacteria and dirt. Then you would need to give the animal antibiotics to treat the infection.

FACTORS IMPACTING LAMENESS

Lameness does not only happen because of poor hoof care, although this factor plays a crucial role in it. But there are also other things to consider when it comes to the environment, housing and animal factors. It is shown that cows are more at risk of becoming lame in the winter because of housing and wet weather, which is perfect for the breeding of bacteria. Another thing to pay attention to is housing. Cows housed in straw yards and at pasture tend to develop fewer lesions compared to the animals housed in concrete yards or on slats. Cattle on pasture or straw yards tend to spend more time lying down, and there is also less exposure to various bacteria.

Besides outside factors, there are also characteristics of the animal itself, which could have an impact on

30 California Cattleman January 2022

developments of lameness. It can depend on genes and breed of cows, their weight, feet pigmentation and age.

You, as a rancher, also should pay special attention to cows shortly after calving. They spend more time standing, which might cause foot lesions and lead to lameness. Apart from that, as cows grow older, their risk of developing different foot diseases increases. This might translate into a higher risk for lameness.

HOW TO PREVENT LAMENESS WITH PROPER HOOF CARE

You need to have good hoof care practices to prevent lameness in cows. Before giving them any treatment, you need to identify the animals that have become lame recently. If you catch the condition early enough, it is easy to treat and also prevent the infection from coming back.

Many factors could lead to the lameness of the animal and dairy cows have a higher incidence, but beef cows can also be affected. But with improper hoof care, cows end up walking with improper balance. When one or more of the hooves have to take the majority of the weight, they become unstable and more sensitive. That is why proper care is essential.

WHAT TO DO WHEN THE ANIMAL IS LAME

If you notice that an animal develops an abnormal gait, the chances are that one of its feet is lame. You will need to check the lame foot to find out the reason for the disease.

With an early diagnosis, you can treat the lame cows and take care of the overall hoof health of the herd. Being able to identify the reason behind the lame foot is important because this way, you can choose the right treatment option for the animal. If you do not diagnose the problem correctly or postpone the treatment, this can cause chronic issues.

Some of the common issues that cause lameness include foot rot, a bacterial disease, hairy wart, a skin infection, laminitis or abscesses of soles. If you identify one of these issues in the animal, know that they have quite a high recovery rate. These diseases respond well to treatment with antibiotics, especially when discovered early. Finding these diseases later poses a risk for the condition to become chronic or for the animal to develop a secondary infection.

Work with your vet to design and implement lameness treatment protocols that work best for your ranch.

ANGUS

RANCH

OREGON BULL SALE

K Bar Ranch, 3845 Roberts Mtn. Rd. Myrtle Creek, Oregon

SAT., FEBRUARY 12TH

Featuring 45 Fall-Born, Zoetis HD50K-Tested, Long-Yearling Bulls 9 A.M. – BULLS AVAILABLE FOR VIEWING 12 NOON – COMPLIMENTARY LUNCH SERVED 1 P.M. – AUCTION

Sale Details: www.EZAngusRanch.com

EZAR FIREBALL 0396 8-12-20

EZAR PLUS ONE 0357 8-1-20

EZAR FIREBALL 0406 8-15-20

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CED BW WW YW MILK MA RE $M $B $C +9 -0.8 +62 +122 +26 +0.86 +0.76 +65 +160 +273

CED BW WW YW MILK MA RE $M $B $C +10 +1.7 +56 +112 +28 +1.02 +0.92 +47 +165 +261

EZAR GURU 0400 8-14-20 Sire: EXAR Guru 8719B • Dam’s Sire: Summitcrest Complete 1P55

EZAR LADY IDA 0398 8-13-20

EZAR FIREBALL 0352 7-30-20

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CED BW WW YW MILK MA RE $M $B $C +9 +1.5 +69 +126 +31 +0.98 +0.80 +71 +151 +267

Sire: GB Fireball 672 • Dam’s Sire: EXAR Stud 4658B

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Tim & Marilyn Callison .....................Owners Chad Davis ........................... 559 333-0362 Travis Coy ............................ 559 392-8772 Justin Schmidt ..................... 209 585-6533 John Dickinson, Marketing ....916 806-1919 Website .................. www.ezangusranch.com January 2022 California Cattleman 31

Charolais

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We largely attribute the exceptional qualities of our bulls to to the V-A-L functional females that wean off heavy, high-growth calves.

Grand Ghampion steers from Oregon’s largest County Fair are routinely sired by V-A-L bulls. They perform in the ring and on the rail.

32 California Cattleman January 2022

Join us in celebrating 65 years of beef industry excellence...

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VALCHAROLAIS@HOTMAIL.COM (541) 372-5025 • (208) 573-4133 Kendalee: (541) 212-8798 True (541) 212-8802 January 2022 California Cattleman 33

WESTERN STATES ENDOW SCHOLARSHIP IN HONOR OF WILLARD WOLF

The Western States National Hereford Show, hosted in Reno, Nev., Dec. 1-4, held a special fundraiser to honor the late Willard Wolf, a recognized name in the Hereford breed and American Hereford Association (AHA) northwest field representative for 33 years. A massive fundraising effort took place at the Hereford Reno Sale as breeders, showmen and cattlemen alike raised their paddles and raised the bid to ensure a worthy endowment was started in Wolf ’s memory. After the gavel dropped for the final time, more than $50,000 was generated for the Hereford Youth Foundation of America (HYFA), to ensure the start of a scholarship in Wolf ’s name and to carry out his Hereford legacy.

Willard Wolf is a past inductee into the Hereford Hall of Merit and holds a special place in the hearts of Western Hereford breeders. “Over the decades, Willard and his wife Patty were influential in the Western Nugget Reno show and sale and it is only fitting his memory lives on through this scholarship that will support Hereford youth for generations to come,” says Amy Cowan director of youth activities and foundation for the AHA. “A huge thank you is in order to all who orchestrated this fundraising effort and contributed to such a special cause in Reno. HYFA will be contributing $10,000 to the endowment, making this a $60,000 fund in Willards name,” Cowan adds.

The Willard Wolf scholarship will be dedicated to

34 California Cattleman January 2022

Hereford juniors from the western states and the first scholarship will be awarded in 2022, continuing the legacy that Wolf started. Thank you to all donors and supporters who ensured this momentous endowment could be made. If you wish to donate in Willard’s memory, please send a check to WSHA, P.O. Box 8126, Reno, NV 89507. All funds will be managed by HYFA and the scholarship will be coordinated by the Western States Hereford Association.

National Junior Hereford Association (NJHA) Board Member Luke Daniels; Butch Booker, Colfax, Wash.; HYFA Vice President, George Sprague; Patty Wolf, Valleyford, Wash.; American Hereford Association President, Bruce Everhart and NJHA Board Member, Ralston Ripp.

January 2022 California Cattleman 35

Building Value

WITH HEREFORD

Hereford Association celebrates a year of growth, high demand for Hereford genetics. from the American Hereford Association A shared sense of optimism echoed in the halls at the American Hereford Association (AHA) annual meeting this fall in Kansas City: It’s an exciting time to be in the Hereford business. In 2021, the breed experienced notable growth and increased use of Hereford genetics in the commercial cattle industry.

“The Hereford breed and demand for Hereford genetics is growing at an exciting pace,” says Jack Ward, AHA executive vice president. “We’re seeing expanded interest for Hereford genetics in the commercial sector through an increase in average sale prices and bull numbers.”

AHA reports U.S. Hereford semen sales increased by 9 percent in fiscal year 2021, with growth in domestic and international sales. Genetic trend lines also continued their march forward, with a reported 43 percent increase in the Baldy Maternal Index (BMI) and a 55 percent increase in the Brahman Influence Index (BII) during the course of the past six years.

The Annual meeting offered an opportunity to showcase the increased averages of the breed’s profit indices and continued improvement of traits important to commercial producers. Shane Bedwell, AHA chief operating officer and director of breed improvement says AHA looks to continue the momentum in genetic improvement.

“As an Association we’re going to continue to invest in research that validates maternal heterosis That is the bread and butter of any cow herd,” Bedwell says. “We really think we have an advantage in terms of fertility, the disposition advantage that Hereford brings to the table and continued advantages in efficiency, among others.”

36 California Cattleman January 2022

A hallmark of the Annual Meeting is the educational forum. This year, attendees heard from an impressive lineup of guest speakers who shared inspirational messages about grit and the abundance mind-set, the latest on promising marketing avenues, industry lobbying efforts in Washington, D.C., and herd health.

Perhaps the most value came from the hallway conversations and comradery within the Hereford family.

“The Annual Meeting is a celebration with members each and every year here in Kansas City. This is a great time to consider the advancements made and to celebrate the victories of the year with members,” Bedwell says. “It’s a big time in our breed right now.”

Bob Harrell of Baker City, Ore., was among attendees.

Despite challenges like severe drought in portions of the U.S., and tight feed supplies, Harrell says Hereford cattle are proving their profit potential through efficiency.

“From birth to slaughter, Herefords, in my opinion, really excel in the whole production system. Not just the final product, not just from birth to weaning, not just from weaning to a nine-weight, but all along every phase they can generate income,” he says.

Bedwell says these factors keep Hereford breeders sustainable.

“There’s not a greater up-cycler than the beef cow.

She’s a ruminant female that can take low-quality forage and make high-quality beef protein. She does it year-in, year-out, 365 days a year. Hereford breeders are great stewards of that,” he says. “We’re going to continue that story because it’s a great one to tell.”

Learn why more farmers and ranchers “Come Home to Hereford,” at Hereford.org.

12:30 P.M. MST ~ AT THE RANCH, BRUNEAU, IDAHO LOT 10

LOT 101

LOT 34

AHA 44257544

C 88X GENESIS 1010

CED BW WW YW MM REA MARB CHB

3.3 3.1 68 96 37 0.41 0.39 141

Goggle eyed, freckle faced bull that is very extended through his front third and shows you exceptional body length and very correct on his feet and legs. Hard to beat his total EPD profile. Dam is a top producing 88X daughter with an ABWR of 96 and AWWR of 111.

LOT 77

AHA 44217592

C SPECIAL ADVANCE 0264 ET

CED BW WW YW MM REA MARB CHB

1.2 2.6 59 90 29 0.66 0.21 140

Unique breeding prospect with so much to offer.

Tremendous EPD profile and backs that up being stout made, high volume with tremendous muscle expression. Especially strong on carcass merit.

LOT 25

C SULL G16 GENESIS 1221 ET

8.0 1.5 67 113 40 0.70 0.18 135

Performance and eye appeal all wrapped into a special package. It is hard to put a hole in his EPD profile and phenotypically he is fault free. Five full sisters were a sale highlight this fall and averaged $9,200.

C 1311 GENESIS 1062 ET

CED BW WW YW MM REA MARB CHB

4.0 2.9 72 109 37 0.84 0.16 152

Elite herd bull prospect by the donor dam 1311. She is a full sister to Miles McKee and is the mother of Special Edition, Double Your Miles, Diversified, Spot On and numerous others. We feel 1062 has the credentials to join those ranks.

Freckle faced, ring eyed with extra length and body depth.

1311 has produced $977,800 in progeny sales thus far with 35 bulls and heifers averaging right at $30,000. Retaining 1/4 in herd interest.

AHA 44257612

C 4038 G16 GENESIS 1086 ET

AHA 44257611

C 5355C BELL AIR 1085 ET

-0.5 3.9 54 83 33 0.53 0.10 118

A bull that is youthful looking. Very elongated through his front end, and true in his stride. His dam was Reserve Grand Champion at Fort Worth and is a favorite with visitors at the ranch with a square, level udder. Six daughters have averaged over $16,000. This is her first son offered.

www.hereford.com

C WINNIE TRUE NORTH 1011 ET

CED BW WW YW MM REA MARB CHB

9.1 1.1 59 102 36 0.38 0.23 131

A young herd bull prospect with a great future. His enhanced EPD profile ranks him among the breeds elite in numerous traits. He is hard to fault and is wide based, clean in lines, and fluid in his motion. One half interest in his dam sold for $97,500 to Bowling Ranch and has right at a half a millions in progeny sales thus far. She is an ideal Hereford female. Retaining 1/4 in herd use.

LOT 148

AAA 20094891

CED BW WW YW MM REA MARB CHB

3.4 2.7 59 97 33 0.82 0.17 141

Western Nugget Calf Champion Bull. Powerhouse herd bull prospect with a super EPD profile. A massive bull with extra rib, body depth, and muscle definition. His pedigree is stacked with maternal excellence with Belle Air and 4038 on the bottom side. Three full sisters were a highlight in our fall female sale averaging $16,800.

AHA 44257589

LOT 151

LOT 35

C 8086 SANCHO 1084 ET

CED BW WW YW MM REA MARB CHB

LOT 36

AHA 44258275

CED BW WW YW MM REA MARB CHB

AHA 44257610

CED BW WW YW SC CEM MILK $W $F $G $B $C

8.0 0.2 74 127 1.57 7 25 83 87 44 131 264

Out of the popular sire True North this son has an exceptional phenotype to go along with his data sheet. Flawless structure and build in a perfectly sized package for a western environment.

AAA 20094891

C SECURITY 1007

CED BW WW YW SC CEM MILK $W $F $G $B $C

12 0.5 70 122 0.16 15 29 80 94 41 134 242

First Security sons with added power, look and style. This one is out of a great young Playbook daughter with extra calving ease and performance. ~ OFFERING 250 BULLS & 45 FEMALES ~

Guy, Sherry and Katie Colyer, 208.845.2313 Kyle, 208.250.3924 • GUY cell: 208.599.0340 email: guy@hereford.com • FAX: 208.845.2314

Horned Hereford | Polled Hereford | Angus Two-Year-Olds, Senior Yearlings and Yearlings

Sale broadcast live on ...

January 2022 California Cattleman 37

2020 and 2021 CowBelle of the Year honorees As one of the greatest honors a beef promoter can have in the state of California, CowBelle of the Year honorees are celebrated at the annual CowBelle of the Year luncheon during the annual CCA and CCW Convention. The largest luncheon of the year for CattleWomen pays homage to women in each unit who have gone above and beyond in their own county or multi-county region to put beef in front of the public and make a difference in their own ranching community.

With the luncheon unable to happen in 2020, the 2021 luncheon honored last year's recipients as well as 2021's award honorees.

In longstanding tradition, bracelets are awarded to

2021 CowBelle of the Year honorees with CCW President Julie Barnett (right).

the women from their respective cattlewomen unit by a fellow cattlewoman, generally one who has recieved the honor herself and understands its significance. The winners are listed below.

Congratulations to all of the past two year's honorees!

2020 COWBELLES OF THE YEAR Alameda County..................Joanie Jess A/E/S.............................. Rielle Santinelli Butte County...................Kari Wheeler Intermountain.................Joanne Bruce Kern County............... Gloria Graham Madera County................... Josie HArt MidValley........................Carol Kenyon Modoc.................................Dana Carey Monterey.................Marianne Madsen Placer/Nevada.............Dawn Campos 2021 COWBELLES OF THE YEAR Alameda County............. Patsy Gilbert A/E/S...................................Cindy Slater Butte County.......................Gail Tozier Fresno/Kings............Tischa Coffman Humboldt..............................Teal Cody Kern County................... Karen Weller MidValley................. Monica Patterson Modoc..............................Amy Hannah Placer/Nevada..................Emily Pruitt Plumas/Sierra.......Debbie Thompson San Benito....................... Debbie Loos

Plumas/Sierra...............Stacey Estrada San Benito............................... Jae Eade San Diego........................Kelly Tulloch San Joaquin/Stanislaus...........Jan Luiz San Luis Obispo...................Lesa John Santa Barbara.........Sherry Muskgrove Shasta ...............................Mary Burger Siskiyou............................Caroline Luiz Sonoma/Marin..................Judy Buttke Tehama........................ Jane Daugherty San Diego...............Ashley Sinderrude San Joaquin/Stanislaus... Molly Watkins San Luis Obispo........ Tracy Nicholson Santa Barbara...................... Jen Holzer Santa Clara......................... Dana Wolfe Shasta ............................Tracy Gouette Siskiyou................... Rebecca Broomell Tehama.................. Shelley Macdonald Tulare.................................... Corey Gill Yuba/Sutter.................. Karen Toepfer

BACK IN AGTION

TICKETS ON SALE NOW

www.WorldAgExpo.org Save $3: promo code CATTLEMEN

www.wORLDAGEXPO.ORG | infO@fARmshOw.ORG 38 California Cattleman January 2022

February 8-10, 2022

WHat is the Baker Angus Advantage?

• Our age-advantaged bulls are available in volume! These bulls out of top sires, listed below, can increase consistency and marketability in your calf crops.

• As the second-largest registered Angus cowherd in Oregon calving out 600-plus females a year, you get the Advantage of only the cream-of-the-crop! The top 50% of our bulls have extremely large contemporary groups to increase predictability consistency and quality for our customers from a cowherd that has been around for nearly 40 years.

• Ruthless culling for feet and legs, plus structure gives you the Advantage when it comes to bull selection. Our bulls are extremely athletic. They run in big pastures over the summer after weaning. They are developed in extremely large lots that require them to travel up and down hills over rocky, hard ground every day between a high-roughage feed source and water to ensure soundness and longevity.

• Our intense A.I. program utilizes the most current and sought-after genetics in the Angus breed, with herdsires infused and utilized that rival the most popular A.I. sires in the breed for genetic value and potency.

• Volume and repeat buyer discounts are available and delivery is free.

• Bulls are backed by a Zoetis HD50K DNA evaluation, ultrasounded with complete performance and fertility evaluation and industry best guarantee.

Featured Angus Sires

BAR R JET BLACK 5063

TEHAMA PATRIARCH F028

CED BW WW YW 14 -2.1 69 134

MK 33

MA RE $W $F $B $C .87 .96 81 104 168 303

CED 12

BW WW YW 1.2 80 144

SYDGEN ENHANCE

MK 21

MA RE $W $F $B $C .72 .88 75 132 188 294

G A R ASHLAND

SALE AT THE RANCH • 2175 BENCH ROAD • VALE, OR LUNCH SERVED AT 11:30 A.M. • SALE BEGINS AT 1 P.M.

155 bulls + 30 Commercial females 140 Angus plus 15 SimAngus High-Quality, Uniform, Older, Age-Advantaged Bulls in Volume sale bulls are ultrasounded and dna-tested

CED 8

BW WW YW .4 70 138

MK MA RE $W $F $B $C 31 1.18 .80 84 114 192 320

angus sires

sale manager Jerry & Judy Baker: 208.739.3449 jbaker@bakerandmurakami.com Samuel Mahler: 208.739.0475

BW WW YW .5 84 145

MK MA RE $W 23 1.18 1.13 86

$F $B $C 93 175 285

additional sale sires

bid live sale day

many bulls qualify for the cab targeting the brand program

CED 13

Matt Macfarlane: 916.803.3113 m3cattlemarketing.com m3cattlemarketing@gmail.com

®

Auctioneer: Rick Machado, 805.501.3210

S A V Quarterback 7933 S S Brickyard SS Identified 7551 D R Niagara E437 Musgrave 316 Stunner Jindra Acclaim

D R Cash E174 Kesslers Black Granite 7624 Rathbun Whitlock E516 Thomas Prophet 5348

SIMMENTAL SIRES

CCR Cowboy Cut 5048Z Hook’s Eagle 6E

January 2022 California Cattleman 39

THD ©

it's in the genes Red Angus now eligible for Angus branded beef programs from the Red Angus Association of America

The Red Angus Association of America (RAAA) recently completed negotiations with the U.S. Department of Agriculture on the breed’s Live Animals Specification form or GLA Schedule. The result is that, at the request of each brand owner, Red Angus can be included in Angus-labeled branded beef programs. Red Angus is "Angus," and now USDA has officially acknowledged that fact by enabling Red Angus and Red Angus-influenced cattle that meet certain requirements to join blackhided animals in as many Angus brands as decide in favor of their inclusion. Both genotypic and phenotypic qualification criteria are contained in the new GLA Live Animal Specification Schedule.

The decision comes after a multi-year evaluation process that was originally spearheaded by beef industry stake holders who asked the USDA's Agriculture Marketing Service (AMS) to look into the matter, citing that the genes of Red Angus cattle and Angus cattle are identical, except for the hair color, which does not impact the meat quality in any way.

Prior to the USDA decision, phenotypic requirements were that cattle must be predominantly (51 percent) black, along with other exclusionary criteria. The proposed changes will require that cattle— evaluated phenotypically—have a main body that is solid black with no color behind the shoulder, above the flanks, or breaking the midline behind the shoulder (excluding the tail).

Red Angus originated from the same Scottish gene pool as black Angus and are therefore genetically Angus. Hence, this change makes logical sense, and will benefit cow-calf producers, cattle feeders, packers and consumers. Red 40 California Cattleman January 2022

Angus-influenced cattle can now be beneficially accessed to increase the supply of high-quality, Angus beef in many different programs throughout the country. Furthermore, it is a simple process to add Red Angus to existing Angus beef programs. Brand owners simply need to contact USDA and request the inclusion of the RAAA GLA Schedule as part of their program's live animal specs, then make associated minor verbiage changes in their own G-Schedules. RAAA can assist in this process, which in most cases, takes very little time to prepare, and is then followed by a relatively short correspondence period with USDA-AMS. RAAA is certainly pleased USDA recognizes that Red Angus are genetically Angus and looks forward to working with many branded Angus lines in 2022 and beyond. Our goal is to actively support their efforts, both in quality and volume, to help these brands grow and become even more successful.

T he

Cowman’s Kind

Bul l Sale

Bar 6 Charolais

FEBRUARY 26

2021 1:00 PM

Green Spot Arena Madras Oregon

Lunch at 12 pm

Video catalog and Online bidding available at:

Bull Preview at 8am Jim Anspach 541-325-3251

Actual Bar Six Carcass Data Purebred Heifers Harvested At AB Foods 25 harvested on August 3, 2018

Visit our Facebook

“Cowman’s Kind Bull Sale” for Sale updates

Days on Finish Ration 127

Choice Plus & Prime 100%

Average Live Weight 1266 lbs.

Average Hot Carcass 801 lbs.

Average Hot Yield 63.3%

Outs none

Days on Finish Ration 140

Choice Plus & Prime 100%

Average Live Weight 1499 lbs.

Average Hot Carcass 949 lbs.

Average Hot Yield 63.3%

Outs none

Days on Finish Ration 145

Choice Plus & Prime 96%

Average Live Weight 1356 lbs.

Average Hot Carcass 881 lbs.

Average Hot Yield 65.02%

Outs none

7 harvested on August 10, 2020

25 harvested on October 23, 2020

January 2022 California Cattleman 41

BACK TO BUSINESS 81 Red Bluff Bull and Gelding Sale st

CHANGE AMID TRADITION

by Managing Editor Stevie Ipsen

As one of the most iconic events in the agriculture industry, the Red Bluff Bull and Gelding Sale is celebrating 81 years, and after adjustments had to be made to the 80th milestone celebration to accomodate the COVID-19 pandemic, the 81st year at the Tehama County event promises to make the founders of the event proud.

What was started by local cattlemen as a horned Hereford bull sale in 1941, when Hereford was king of the beef industry, has now grown to an all-out western affair. While it seems obvious that anyone in the cattle business might feel at home at the Red Bluff Bull and Gelding Sale, those who have attended the event can attest that anyone who owns a pair of cowboy boots could find something – or many things – to pique their interest at the weeklong event.

Though the bull sale still attracts some of the best horned Hereford bulls in the west, the sale has evolved into an all-breed bull sale with sometimes upwards of a

42 California Cattleman January 2022

dozen beef breeds represented.

Longtime consignor Steve Lambert of Oroville says that he grew up knowing that Red Bluff is where you sold your best bulls.

"That was back in a time when not just anyone could have a production sale," Lambert recalls.

"Cattlemen worked year round just to raise a bull that was good enough to take to Red Bluff."

Today, ranchers like Lambert, who may have their own on-the-ranch sale events still hold back a couple good ones to take to Red Bluff.

"It's a tradition for our family and the people in Red Bluff who have become like family. It is something we look forward to every winter," Lambert says.

Another person who is no stranger to the event and quite literally grew up at it is B.J. Macfarlane, Macfarlane, Cottonwood. Macfarlane, a Hereford breeder, has himself been a successful bull sale consignor in Red Bluff, but starting in 2022 will be wearing a new hat at

the mainstay event.

While Macfarlane's cattle production background makes him an asset to the 80-year event, his professional experience is certainly a plus as well.

Before taking the management position with the bull and gelding sale, Macfarlane was the chief executive officer at the Shasta District Fair in the nearby community of Anderson. There, he not only used his livestock showring experience, he also honed his understanding of big scale events, managing the public, navigating trade shows, working with sponsors and fine-tuning budgets to ensure profitability. Though his job with the fair is one he was good at and enjoyed, working in Red Bluff for the bull and gelding sale is kind of like coming home. His integral understanding of the consignors' perspective is a valuable one but his respect for the history of the sale is what really sets him apart from other candidates for the job and enables him to follow the footsteps of other past managers who took such personal pride in the success of the storied event.

While Macfarlane says he looks forward to some changes at the event – like bringing back the Saturday night bull riding that helps bring in people from the public who crave exposure to western events – he said a component of his job he is excited about is simply keeping the tradition alive. "...with a loyal consignor base, a loyal buyer base and attendees who have made family traditions of being at the sales, clinics, dog trials and trade show you have a perfect recipe for success and it makes it easy to see why it has carried on for more than 80 years," Macfarlane said.

After a hiatus from some of the more popular aspects of the week, 2022's festivities look to be back to normal. The buyer and consignor dinner will again be held and give those instrumental in the week a pause to come together to celebrate what was surely missing in 2021.

Even though some of the usual fan fare was lost to the pandemic in 2021, that doesn't mean the buyers and consignors didn't have plenty to be happy about. Those who have bought and sold livestock in Red Bluff will verify that the event is definitely like a fine wine and gets better as it ages.

In 2021 the three headliner events of the week – the stock dog sale, gelding sale and all-breeds bull sale – accumulated a grand total of $2,198,050, an all-time high for the event – topping 2020's total by more than $120,000. Those kind of figures are ones that could only have been imagined at the inception

Local cattleman B.J. Macfarlane prepares for his first year as the manager of the Red Bluff Bull and Gelding Sale.

in 1941.

As Macfarlane says, though the stand out auction events are the reason the event exists, that doesn't mean there aren't other reasons to attend. The Red Bluff Bull and Gelding Sale boasts one of the most comprehensive western trade shows with everything you could need to run a ranch and everything you could want to wear, eat, drink, sit in or look at on a ranch. The western art show also grows in popularity with each passing year, attracting artists specializing in all mediums from across the west. And if shopping for livestock or western good isn't your cup of tea, the atmosphere found in the mid-week horse and working stock dog competitions might be right up your alley.

The week begins with the sifting and grading of bulls and horses and concludes with the Saturday Buckin' Best Bull Riding. For a full schedule of events, see page 44.

Buyer Passes and event tickets will be available on the official event website at redbluffbullsale.com.

January 2022 California Cattleman 43

January 25-29, 2022

Tehama District Fairgrounds • Red Bluff, California Tuesday, January 25 9 a.m.

Sifting & Grading of all Range Ready Calving-Ease and Range Ready Bulls, Don Smith Pavilion

9 a.m.

12 p.m.

1 p.m.

5:30 p.m.

7-10 p.m.

Sifting & Grading of all Halter Calving-Ease and Halter Bulls, Don Smith Pavilion Trade Showopens - closes at 7 p.m.

Working Stock Dogs - All dogs work outside Buyer & Consignor Dinner, presented by Golden West Land Co., Tyler Jelly Building $20/person Casino Night in Tyler Jelly Building

9 a.m.

9 a.m.

11 a.m.

Geldings shown at halter, in age order, youngest to oldest. Pauline Davis Pavilion Geldings dry, trail and cattle Work Trade Show opens - closes at 7 p.m.

Western Video Market Internet Feeder/Female Sale, presented by Boehringer Ingelheim, Don Smith Pavilion Geldings - Calf Branding, presented by Skinner Livestock Transportation, Pauline Davis Pavilion "Stockmanship for the Cowboy" Curt Pate Clinic, sponsored by Purina, Pauline Davis Pavilion Geldings - Conformation Horse Selected Followed by working cows dogs, presented by Merck, Pauline Davis Pavilion

Wednesday, January 26

Thursday, January 27

3 p.m.

5-6:15 p.m.

6:30 p.m.

Friday, January 28 8 a.m.

9 a.m.

1 p.m.

3:30 p.m.

4 p.m.

4 p.m.

5 p.m.

6 p.m.

Geldings - Cutting, Snaffle Bit/Hackamore, Stock Horse and Team Roping contests followed by selection of the Craig Owens Ideal Ranch Horse, Pauline Davis Pavilion Trade Show opens. Closes at 9 p.m.

Final working of stock dogs outside, presented by Merck Sale of stock dogs, presented by Loyall, Don Smith Pavilion Doors open for Gelding Sale, Pauline Davis Pavilion Vic Woolery’s Famous Tri-Tip BBQ before & during the gelding sale. $10/person. Pauline Davis Pavilion Youth Activities Fund Raffle, Pauline Davis Pavilion Sale of Quarter Horses and Paint Geldings, presented by Rolling Hills Casino. Pauline Davis Pavilion

Saturday, January 29 9 a.m.

9:30 a.m.

7 p.m.

Trade Show opens - Closes at 7 p.m.

Sale of all bulls, presented by Zoetis, Don Smith Pavilion Red Bluff Bucking Battle, Party & Dance immediately following.

Pre-Sale General Admission: $30/person, $35 at the door; Arena Floor Seating Pre-Sale $40/person, $45 at the door; V.I.P. Premier Seating, Reception, Appetizers: Pre-Sale $80, $85 at the door.

for more information, visit www.redbluffbullsale.com

"Where the best in the west meet to compete!"

44 California Cattleman January 2022

2022 Gelding & Stock Dog Consignors

Geldings

CONSIGNOR(S)........................................... CITY, STATE

ANDERSON, CRYSTAL............................................. QUINCY, CA BROWN, TRACY..................................................RED BLUFF, CA C PUNCH RANCH, INC........................................LOVELOCK, NV COYOTE HOLLOW RANCH.............................WATERFORD, CA DAVIS, PEGGY...........................................KLAMATH FALLS, OR DEAN, MIKE &/OR DYLAN................................ PRINEVILLE, OR EDWARDS CO LLC....................................................VISALIA, CA FITZPATRICK, TYE & AMY............................. EAGLE POINT, OR FORD, ZANE & JOELLE............................................ BUENO, WA GALLAGHER, RYAN & SAMANTHA.................... BONANZA, OR GUERNE, JANET............................................GEYSERVILLE, CA HUNTSBERGER, BRIAN & MARY KATE......PASO ROBLES, CA IMPERIAL RANCH LLC..........................................SHAFTER, CA JACOBS, BRIAN................................................. HOLLISTER, CA JOHNSON, CLINT & CASSIE............................BAKER CITY, OR JONES, RICK & JULIE........................................STEVINSON, CA KOBERSTEIN, RODNEY & AMBER.............................. PAGE, AZ LIBERINI, GINA....................................................LOVELOCK, NV MACEDO, DAN & LINDA.........................................SONORA, CA MAGISTRI, PAUL............................................................ LODI, CA MARSHALL, JR...................................................... ATWATER, CA MCNANEY, CODY..................................................OAKDALE, CA MCNANEY, DILLON........................................... LIVERMORE, CA MEADOW VALLEY RANCH.........................................DEETH, NV MESSERSMITH, TODD.......................................ELK GROVE, CA MORENO, RUBEN & MARJORIJE...................... RIVERSIDE, CA NORTHCUTT, CAROLYN...................................... BONANZA, OR NORTHERN CROSS LAND & CATTLE CO...... WOODLAND, CA PHILLIPS, CHRISTINE.........................................TEMECULA, CA PRITCHETT, SMOKY............................................TEMECULA, CA RICKY, JAN CLATTY............................................RED BLUFF, CA ROBERTS, NANCY.................................................. CARMEL, CA ROGERS HEAVEN SENT RANCH, LLC...................TUCSON, NV SOUZA, MICHAEL...............................................DOS PALOS, CA STRAWN, LARRY.................................................... REDDING, CA

SVEDIN, BRYCE.................................................BAKER CITY, OR TEX, SUMMER................................................................. LODI, CA TORVIK, LENA.......................................................... FALLON, NV VAN LEUVEN, SCOTT & ANDREA........................... FALLON, NV VOGT, CHET & ANGELA....................................ELK CREEK, CA WRIGHT, JUSTIN.............................................SANTA MARIA, CA

Two-year-old geldings

DARGER, CHRISTINA................................................. UKIAH, CA DAVIS, PEGGY...........................................KLAMATH FALLS, OR JACOBS, BRIAN................................................. HOLLISTER, CA MERKLEY, LIBBY.................................................FLOURNOY, CA PRITCHETT, SMOKY............................................TEMECULA, CA RALPH, MIKE & PAM.....................................GRANTS PASS, OR RICKEY, JAN CLATTY.........................................RED BLUFF, CA WOIDA, LARRY.............................................. ROGUE RIVER, OR WRIGHT, JUSTIN.............................................SANTA MARIA, CA

Stock Dogs CONSIGNOR(S)........................................................Lot #

HANNAH CASH, ALTURAS, CA...................................................1 GINA LIBERINI, LOVELOCK, NV.................................................2 BARBARA JACOBS, GALT, CA...................................................3 CALEB RUNFOLA, GAINESVILLE, NY.......................................4 TIM WOODS, COTTONWOOD, CA...............................................5 BRYCE SVEDIN, BAKER CITY, OR..............................................6 KATIE STARR, PAULINA, OR.......................................................7 PAIGE WINEBARGER, PRINEVILLE, OR....................................8 KIRK WINEBARGER, PRINEVILLE, OR......................................9 BRIAN JACOBS, HOLLISTER, CA.............................................10 MIKE RALPH, GRANTS PASS, OR............................................ 11 JAIME GONZALEZ, KLAMATH FALLS, OR..............................12 NICK MASON, COLTON, OR......................................................13 TROY SPOON, VALLEY SPRINGS, CA.....................................14 KENT CHAMPNEYS, KIMBERLY, ID..........................................15 JEFF CLAUSEN, MELBA, ID......................................................16 ANNE DUMAS, WILLIAMS, OR..................................................17 MANDI POST, WALLOWA, OR...................................................18 SHERI JO PROSE, WILLIAMS, OR............................................19 EDGAR ORTEGA, FT. KLAMATH, OR.......................................20

January 2022 California Cattleman 45

2022 Bull Consignors AnguS

Balancer

Red Angus

BRangus

Kool Breeze Red Angus................... Adin, CA Owings Cattle...................... Powell Butte, OR The England Ranch............ Powell Butte, OR

Charolais

Shorthorn

Ranches............................. Gilroy, CA CONSIGNOR..................... CITY, STATE Cardey Cattle................................Turlock, CA Bianchi Louies Cattle Service.....................Burns, OR England Ranch................... Powell Butte, OR

Bar KD Ranch............................... Culver, OR Bianchi Ranches.............................Gilroy, CA Caliber Cattle Co.........................Tulelake, CA Cardey Ranches.......................... Turlock, CA Chico State Beef Unit.....................Chico, CA Cooper Cattle..............................Oakdale, CA Diamond S Angus................Cottonwood, CA Dixie Valley Ranch...................Montague, CA Eberhardt Livestock...............Wheatland, CA EV Show Cattle..............................Wilton, CA Grace Tekansik............................ Minden, NV HAVE Angus...................................Wilton, CA High Desert Cattle Co..........Canyon City, OR Hinton Ranch Simmentals.............Montague Hogan Ranch................................ Gerber, CA Larry Imbach.................................. Burns, OR Jackson Mtn. Angus...........Winnemucca, NV K Bar D.....................................Redmond, OR King Farms Cattle Co..................... Malin, OR Larry Imbach & Keith Pearce........ Burns, OR Oak Ridge Angus......................Calistoga, CA Owings Cattle......................Powell Butte, OR Peerless Ranches.................... Prineville, OR PKM Angus............................. Sherwood, OR Rafter E Angus.............................. Ronan, MT Roses Livestock Co....Christmas Valley, OR Sammis Ranch............................... Dorris, CA Shandar Angus Ranch................ Payson, UT Simmie Ranch....................... Santa Rosa, CA Spencer Cattle Co.................Rancho Murieta Spot Check Livestock...............Flournoy, CA Sunbright Ranch.......................Red Bluff, CA SV Livestock...........................Baker City, OR T&S Livestock............................... Gerber, CA The England Ranch............Powell Butte, OR TJ Stroing Cattle.......................Red Bluff, CA Twin Pine Angus...............................Adin, CA Westwind Ranch Angus............. Oroville, CA Wulff Brothers Livestock........... Cheney, WA Zanolini Cattle Co................. Healdsburg, CA

Louies Cattle Service.....................Burns, OR Bianchi Ranches............................. Gilroy, CA Broken Box Ranch.....................Williams, CA Rafter DN............................. Powell Butte, OR Reis Livestock.............................. Gridley, CA Rocking Hill Ranch............................ Galt, CA Romans Ranches Charolais.........Harper, OR

Hereford

Barry Hereford Ranch.................Madras, OR Chico State Beef Unit.....................Chico, CA England Ranch...................Powell Butte, OR Genoa Livestock.......................... Minden, NV High Desert Cattle Co..........Canyon City, OR Hufford's Herefords.................Fort Rock, OR Kudlac Herefords................ Grants Pass, OR Morrell Ranches.......................... Willows, CA Rocking K Ranch...........................Salem, OR Sonoma Mtn. Herefords....... Santa Rosa, CA The England Ranch............Powell Butte, OR

Cardey Cattle ................................Turlock, CA Louies Cattle Service......................Burns, OR Woods Land & Cattle Co..........Coos Bay, CA

SimAngus

Broken M/Mayo Livestock............ Live Oak, CA Check X Livestock.................. Powell Butte, OR Eberhardt Livestock...................Wheatland, CA Hinton Ranch Simmentals.......... Montague, CA Little Shasta Ranch...................... Montague, CA Shandar Angus Ranch.....................Payson, UT SidBar Cattle Co.................................Hardin, MT T&S Livestock ....................................Gerber, CA

Limousin

Haugen Cattle Co.................Los Molinos, CA

Maine Anjou

Brocco Show Cattle.................... Sonoma, CA

Polled Hereford

Barry Hereford Ranch................. Madras, OR High Desert Cattle Co.......... Canyon City, OR Lambert Ranch............................Oroville, CA Morrell Ranches...........................Willows, CA Rocking K Ranch........................... Salem, OR Weimer Cattle Co.................... Susanville, CA

Offering more greats like these past champions!

46 California Cattleman January 2022

find us on

Distinctly Different Angus January 2022 California Cattleman 47

LITTLE SHASTA RANCH SIMANGUS • THE BEST OF BOTH WORLDS! Add performance, red meat and fertility without sacrificing calving ease, maternal traits, soundness, longevity and marbling!

Heterosis is still the only freebie in the industry!

11 TOP QUALITY SIMANGUS BULLS 3 Halter • 8 Range Ready

9 SimAngus Bulls by Brooks Pay Weight E361 ...many calving ease!

CE BW +15.8 -0.3

WW YW MILK 81.9 129.2 22.3

MARB 0.35

REA 0.25

Sire: BASIN PAYWEIGHT 1682 | MGS: TNT TOP GUN R244

REG # 3968090 3968086 3968085 3968080 3968089 3968087 3968082 3968084 3968088 3968081 3968083

SIRE BROOKS PAY WEIGHT E361 BROOKS PAY WEIGHT E361 BROOKS PAY WEIGHT E361 OMG EPIC E27 BROOKS PAY WEIGHT E361 BROOKS PAY WEIGHT E361 BROOKS PAY WEIGHT E361 BROOKS PAY WEIGHT E361 BROOKS PAY WEIGHT E361 OMF EPIC E27 BROOKS PAY WEIGHT E361

BW +0.3 +0.2 -0.4 -1.1 +1.4 +0.2 +0.6 +0.9 +1.1 -0.6 +0.5

WW 70 79 77 80 81 70 79 77 73 79 75

YW 103 122 118 131 116 106 119 123 118 136 115

MILK 25 24 24 18 22 23 22 23 22 20 21

MARB 0.30 0.37 0.43 0.41 0.36 0.30 0.29 0.32 0.36 0.47 0.29

RE 0.22 0.39 0.27 0.59 0.26 0.40 0.47 0.46 0.32 0.49 0.44

FAT -.012 -.017 -.012 -.015 -.010 -.018 -.016 -.015 -.010 -.013 -.016

Consistency to count on at Red Bluff, year after year!

HAVE Angus Always bringing you our best!

including a great all-around performance Bomber son

CASINO BOMBER N33 EV HAVE LEVERAGE 641 707 202

HAVE BOMBER 168 2050 BW WW

YW

MK

MB

FAT

REA

$C

2.3

134

19

.96

.53

.021

262

77

This Bomber son is a flush mate to herd bulls purchased by Baker Angus, Camas Prairie Angus and Tom Atwood in the 2020 sale as three of the high-sellers.

BW WW

YW

MK

MB

4.2

110

16

.04 .21 .030

67

FAT

REA

$C

251

This individual is a flush mate to some of the best heifers we have ever raised. find us online at www.haveangus.com

Be part of a winning team that always makes a showing at Red Bluff!

Jim, Karen & Elizabeth Vietheer: Darrell, Reba & Mac Hansen: (916) 687-7620 (707) 328-9349 (916) 834-2669 darrellhansen1@hotmail.com jimvietheer@frontiernet.net Mel Hansen: (707) 478-2662

48 California Cattleman January 2022

Barry, Carrie & Bailey Morrell

Barry: (530) 682-5808 • Carrie: (530) 218-5507 morrellranches@yahoo.com • 5640 County Road 65 • Willows, CA

Westwind Ranch angus saves

5 standout bulls for Red bluff

WITH THE BREED-LEADING GENETICS BACKED BY PERFORMANCE DATA COMMERCIAL CATTLEMEN HAVE COME TO EXPECT FROM WESTWIND ANGUS!

SELLING SONS OF THESE BREED INFLUENCERS..

V A R SIGNAL 7244

BUBS SOUTHERN CHARM AA31

WESTWIND SIGNAL DJH 021

WESTWIND SOUTHERN CHARM 232

BUBS Southern Charm AA31 x S A V Seedstock 4838

V A R Signal 7244 x G A R Prophet

CED

BW

WW

YW

MILK

MARB

RE

$B

$C

CED

BW

+13

-0.3

+77

+132

+28

+0.92

+0.52

+148

+264

+6

+2.0

WW AARYW MILKS A MARB Ten X 7008 x EXAR RE 263C

+62

+101

+24

+0.57

+0.65

$B

$C

+119

+206

WESTWIND JET STREAM DJH 040

WESTWIND PLACER DJH 049

Bar R Jet Black 5063 x Quaker Hill Rampage 0A36

V A R Signal 7244 x Quaker Hill Rampage 0A36 CED

BW

WW

YW

MILK

MARB

RE

$B

$C

CED

BW

WW

YW

MILK

MARB

RE

$B

$C

+10

+2.8

+78

+133

+23

+0.69

+0.55

+160

+288

+9

+3.8

+97

+167

+22

+0.34

+0.80

+177

+286

WESTWIND DELUXE DJH 027 Diablo Deluxe 1104 x SCC Soldier 6010

CED

BW

WW

YW

MILK

MARB

RE

$B

$C

+8

+0.8

+79

+140

+32

+1.00

+0.27

+147

+262

ALL WESTWIND BULLS COME ZOETIS 50K TESTED AND PARENTAGE VERIFIED!

WESTWIND RANCH ANGUS Where Cowmen Buy Bulls

David J. Holden • (530) 736-0727

38 Montana Avenue • Oroville, CA 95966 wstwind@hotmail.com • www.westwindangus.com January 2022 California Cattleman 49

Applications being accepted for Environmental Stewardship Award Applications are being accepted until March 11, for the National Cattlemen’s Beef Association 2022 Environmental Stewardship Award. Established in 1991, the Environmental Stewardship Award Program annually recognizes outstanding stewardship practices and conservation achievements of cattle producers across the nation.

Cattle producers, as individuals and as an industry, are actively working to protect and improve the environment, because they know environmental stewardship and good business go hand-in-hand. A common trait among all ESAP winners is the desire to leave the land in better condition for future generations and inspire the next generation of land stewards. While the program highlights stewardship, it also provides fellow cattle producers with examples and ideas which may be useful on their own farms and ranches.

Any individual, group or organization is eligible to nominate one individual or business raising or feeding cattle. Individuals and families may not nominate themselves, although nominees may be involved in the preparation of the application. Past nominees are encouraged to resubmit applications; however, previous winners may not reapply.

Along with a typed application, one nomination letter and three letters of recommendation highlighting

From the ranch that brought you 2 champions at Cal Poly and a calving ease champion at World of Bulls in 2021: Thank you for believing in our program and trusting our bulls to go to work for you!

the nominee’s leadership in conservation are required.

Nominees do not have to be members of NCBA but should support the objectives of their state and national organization.

Award winners are selected by a committee of representatives from universities, conservation organizations as well as federal and state agencies. For guidance, the judges consider the management of water, wildlife, vegetation, air and soil along with leadership abilities and the sustainability of the business as a whole.

Seven regional winners will be recognized at the 2023 Cattle Industry Convention in New Orleans, La., in February 2023, and the national winner will be announced at the Celebration of America’s Land Stewards Event in Washington, D.C., in March 2023. Travel and registration are provided by ESAP for winners.

The Environmental Stewardship Award is an initiative of the National Cattlemen’s Beef Association and the National Cattlemen’s Foundation, and is funded

by Corteva Agriscience, McDonald’s and the Natural Resources Conservation Service of the U.S. Department of Agriculture along with a partnership with the U.S. Fish and Wildlife Service. For more information and to download the nomination packet, visit www. environmentalstewardship.org.

THANK YOU TO THESE CAL POLY BULL TEST SALE, CALIFORNIA BREEDERS BULL SALE, WORLD OF BULLS AND PRIVATE TREATY BUYERS...

Boston Ranch, Exeter, CA Walt Hayhurst, Orange Cove, CA Hunt Ranch, Brown’s Valley, CA Elliott Joses, Mountain Ranch, CA Maretti and Manetti Ranch, Guadalupe, CA Richard Mendoza, Oakdale, CA Joseph & Marlene Dell’Orto, Mokelumne Hill, CA Joe Nolan, Hermosa Beach, CA Myron Schotanus/Old Stage Angus, Tipton, CA

If you are looking for fertility, calving ease, temperament, growth and carcass traits, we have what you need!

Kurt and Sharon Hertlein | 209.872.0401 19001 Milton Road | Farmington, CA 95230 50 California Cattleman January 2022

Find us online! www.hertleincattlecompany.com

HIGH CALIBER GENETICS Quantity with Quality from the breeder of the 2021 Red Bluff Champion Angus Range Ready Bull

11 Powerful individuals sell Jan 29 in Red Bluff 3 Halter Bulls | 8 Range Ready including 4 Calving Ease

Featuring sons of the $938,500-valued SAV President 6847 Coleman Charlo 0256 x S A V 8180 Traveler 004

He’s out of the highest earning cow in Shaff Angus Valley history!

He breeds for performance and his sons will improve any cowherd

Cameron King

541.274.0018 kinghay27@gmail.com Matt: 408.888.7017 Rick 559.359.2987

4240 County Road 124 | Tulelake, CA 96134

Also look for our strong consignment of Registered and Commercial Bred Cows, Bred Heifers and Open Heifers on the video sale Thursday, January 27 held at the Red Bluff Bull Sale!

Contact any of us or M3 Marketing Matt Macfarlane at (916) 803-3113 with any questions about these females.

January 2022 California Cattleman 51

USDA, DOI and FEMA Jointly Establish Wildland Fire Commission

On Dec. 17, 2021, The U.S. Department of Agriculture the frontier for wildland fire,” said U.S. Fire Administrator (USDA), Department of the Interior (DOI) and Department Lori Moore Merrell. “This Commission will pull together of Homeland Security’s Federal Emergency Management our partners and stakeholders to focus on community risk Agency (FEMA) announced the establishment of a Wildland reduction, enhanced prevention efforts, and overall response Fire Mitigation and Management Commission. Establishing and mitigation capacity that matches the wildfire risks within this Commission fulfills a key provision of the Bipartisan the nation’s wildland urban interface.”

Infrastructure Law and represents a critical step in combating The Bipartisan Infrastructure Law invests unprecedented the nation’s wildfire crisis and improving resilience in funding in America’s natural infrastructure. The joint America’s landscapes.

Wildland Fire Mitigation and Management Commission The Commission is tasked with recommending will support the implementation of effective wildfire risk federal policies and strategies to more effectively prevent, reduction, community risk reduction, and resilience strategies mitigate, suppress and manage wildland fires, including the to combat the wildfire crisis, recovering and protecting our rehabilitation of land affected from wildland fires. It will nation’s forests, landscapes and surrounding communities. include representation from federal, state, Tribal, county and municipal governments as well as non-governmental stakeholders from private industry. Through a coordinated effort, the Commission will deliver a report to Congress with practical policy recommendations one year from the first meeting. In addition, the Commission will outline a strategy to cost effectively meet aerial firefighting equipment needs through 2030.

JRD EPIPHANY I149 DOB 1-27-2021 JRD TOTAL PRODUCT I135 DOB 1-22-2021 The work of the Commission will SIRE: JRD Epiphany 1843 MGS: Loosli Right On 423 SIRE: Collier Finished Product MGS: Loosli Frontier 608 build on existing interagency federal CED 13 BW -1.8 WW 73 YW 118 MK 31 ST 15 MB .41 RE .08 CED 16 BW -3.9 WW 59 YW 96 MK 28 ST 18 MB .47 RE .11 efforts such as the Wildland Fire Leadership Council and the White House Wildfire Resilience Interagency Working Group and will continue to pursue a whole-of-government approach to wildfire risk reduction and resilience.

“The effects of a changing climate are all around us. Americans, especially those in rural communities in the West, are experiencing a growing number of bigger, JRD TOTAL PRODUCT I140 DOB 1-24-2021 JRD TOTAL PRODUCT I115 DOB 1-17-2021 hotter, and more destructive wildfires SIRE: Collier Finished Product MGS: VGW Deluxe 782 SIRE: Collier Finished Product MGS: Brown Pursuit C332 that threaten people, livelihoods, and our CED 14 BW -3.6 WW 61 YW 99 MK 26 ST 18 MB .33 RE .22 CED 13 BW -4.1 WW 63 YW 105 MK 23 ST 16 MB .57 RE .17 natural resources. The Commission will bring together a diverse group of leaders to help tackle this crisis and inform our collective ability to improve the health and resilience of our forests and communities” said U.S. Department of Agriculture Secretary Tom Vilsack.

"The Commission represents a unified effort across the federal government to answer a call that is quickly growing louder; we must protect our wildlands BULLS SELL BY THESE A.I. SIRES & DILLE HERDSIRES: • Calving-Ease Bulls in Volume from the ravaging impacts of climate • Collier Finished Product R503 • JRD Acquisition 7023 • DNA-Tested & Fully Guaranteed change,” said FEMA Administrator • Brown Epiphany B111 • JRD Epiphany 1843 • Volume Discounts • PIE Just Right 540 • And More Deanne Criswell. “...It is time for us all to • Free Delivery recognize that wildland fire is not just a BULLS ARE AVAILABLE FOR VIEWING forest or rural problem any longer. Urban AT THE RANCH AHEAD OF THE SALE and suburban fire departments that had PREREGISTER & BID LIVE SALE DAY: no part in wildland firefighting 30 years WWW.SUPERIORLIVESTOCK.COM THD ago are now heavily engaged in wildland © fire prevention, mitigation, and response.

FOLLOW US ON FACEBOOK JACKSON & RACHELLE DILLE OR VISIT US ON THE WEB: The wildland urban interface is now Jackson – 208.994.1196 – jackson.dille@gmail.com 1691 E 4000 N • BUHL, ID 83316 www.DilleRedAngus.com 52 California Cattleman January 2022

ANNUAL PRODUCTION S ALE 3.11. 22

RYAN & AMY RAYMOND P.541.457.2366 C.541.969.9409 RAYMONDANDSONRANCH@GMAIL.COM BILL & JENNIFER DAVIS P.406.388.8136 C.406.489.2311 ROLNROKDAVIS@GMAIL.COM

ROLLINROCKANGUS.COM

follow along @rollinrockangus

January 2022 California Cattleman 53

Vying for a piece of the pie

An impressive pool of collegiate students set aside time to interview with CCA affiliate representatives during the 105th CCA & CCW Convention in Reno in early December to vie for a portion of more than $60,000 that was up for grabs for college education.

Scholarship finalists, came from applicants from California with unique beef industry interests and experience. In total, more than $63,000 was contributed, making it the biggest scholarship year yet for CCA’s affiliate groups.

The groups represented on the scholarship panel include: Allflex, USA; the Ken Carr Memorial Scholarship (CCA Allied Industry Council); the CCA Feeder Council; the California Beef Cattle Improvement Association (CBCIA), representing the Hank Stone Memorial Scholarship; the Livestock Memorial Research Fund (LMRF); a representative for the Tom Grimmius Memorial

Meredith Harrison

University of California, Davis Beef Cattle Systems $7,500 Livestock Memorial Research Fund Allflex, USA/Feeder Council

Emily Violini

Washington State University Veterinary Student $7,500 Livestock Memorial Research Fund

Mallory Honan

Madison Kindberg

Orlando Ochoa

University of California, Davis Doctorate in Animal Biology $5,000 Terri Bengard Memorial Livestock Memorial Research Fund

Katie Lacey

Oklahoma State University Master's in Agriculture Communication $2,500 Livestock Memorial Research Fund

54 California Cattleman January 2022

Macy Perry

Michigan State University University of Oklahoma Veterinary Student Law Student $6,500 $5,000 Tom Grimmius Memorial Livestock Memorial Research Fund Livestock Memorial Research Fund

Sebastian Mejia Turcois

University of California, Davis Doctorate in Animal Science $5,000 Livestock Memorial Research Fund

University of California, Davis Animal Science $2,500 Allflex, USA/Feeder Council

Scholarship, in memory of legendary cattle feeder Tom Grimmius and the newest scholarship, one given by Vintage Angus Ranch in honor of beloved bull buyer and legendary cattlewoman Teri Bengard.

To qualify for a scholarship, students must be members of CCA’s Young Cattlemen’s Committee and have either graduated from a California high school or be currently attending a California college or university, majoring in a beef industry-related field. This year, not only were the candidate’s applications impressive, but the group also represented both in-state and out-of-state students ranging from the community college level to veterinary and graduate school students.

Recipients of the 2021-2022 CCA scholarships are pictured here.

To learn more about how to apply for a CCA scholarship, call the CCA office at (916) 444-0845.

Megan Banworth

Cal Poly, San Luis Obispo Master's in Agriculture $4,000 Tom Grimmius Memorial Livestock Memorial Research Fund

Bailey Morrell

Colorado State University Ag Education & Political Science $2,500 Hank Stone Memorial/CBCIA

2021-2022 SCHOLARSHIPS PRESENTED BY...

the family of the late tom grimmius terri bengard memorial

Maci Mueller

University of California, Davis Doctorate in Beef Systems $2,500 Terri Bengard Memorial

Feeder Council

LMRF Hank Stone Memorial

Colby Perry

Oklahoma State University Animal Science $2,500 Allflex, USA/Feeder Council

Rachael Coon

University of California, Davis Doctorate in Animal Science $1,000 Allied Industry Council

Logan Pomi

University of Idaho Ag Science, Communications and Leadership $1,000 Allied Industry Council

Kyle Prock

California State University, Fresno Animal Science $2,500 Hank Stone Memorial/CBCIA

Ashlynn Kirk

University of California, Davis Doctorate in Animal Biology $1,000 Allied Industry Council

Ashley Porter

Purdue University Agribusiness $1,000 Allied Industry Council

Serena Schontanus Kansas State University Animal Science $1,500 Tom Grimmius Memorial

Cory Oltjen

New Mexico State University Master's in Range Science $1,000 Allied Industry Council

Catharine Renner

University of California, Davis Nutrition Science $1,000 Allied Industry Council

January 2022 California Cattleman 55

NATIONAL PERSPECTIVE

WAS IT NAUGHTY OR NICE?

NCBA REMINDS THAT CHECKOFF BELONGS TO YOU

by National Cattlemen's Beef Association Chief Executive Officer Colin Woodall In July of 2020, a petition was started by several individuals and groups like R-CALF to call for a referendum on the future of the Beef Checkoff. USDA initially gave the petitioners one year to collect signatures from 88,269 cattle producers who had paid into the Checkoff during the previous year. When their time was up in July 2021, they were woefully short on signatures.

The petitioners then asked USDA for more time and cited COVID-19 restrictions as one of the reasons they did not have the opportunity to engage with as many producers as they would have liked. While we felt this was a disingenuous request given their use of an online petition portal, USDA nonetheless granted their request for an additional 60 days. Due to the 30 days it took USDA to make this decision, the petitioners actually got an additional 90 days to collect signatures. When time was finally up in October, there were not enough signatures to meet the threshold of having 10 percent of America’s cattle producers ask for a referendum.

NCBA decided early in this process to not fight the petition. We did this because the Checkoff belongs to you, and we believe that you and every other cattle producer should have the right to decide the future of this great program. We had hoped the petitioners would conduct the petition process with integrity, but we soon found that was not the case. They definitely make the naughty list because of the way they characterized the process and some of the tactics they used to collect signatures. A referendum is about killing the Checkoff, but the petitioners were telling producers that it was going to be a chance to make some changes to the program. That is absolutely not the way this works. A referendum simply asks if you support the continuation of the Checkoff. It does not allow for any changes to be considered. Therefore, we can only deduce that the petitioners aimed to kill the Checkoff because why would you waste Checkoff dollars to conduct a vote on a program you want to keep? That is right, your Checkoff dollars would have been used to conduct the vote, and USDA told us it could easily be hundreds of thousands of dollars to do this. That is hundreds of thousands of dollars that would not go towards beef research or promotion. I had conversations with a few producers who signed the petition that told me they would 56 California Cattleman January 2022

not have done so had they really known what the referendum was going to do.

We are also aware of many unsavory tactics used to collect signatures. There was one effort that put the names of those who signed the petition into a pot for a drawing to receive a cash prize. We heard of a similar process to draw for a pair of boots. We even heard of somebody at a gas station asking whoever walked by to sign the petition. Reports of other actions came to us throughout the year as our members saw the petition process in action. Even with desperate tactics, the effort did not produce the signatures needed.

I see the lack of signatures as a de facto referendum on the Beef Checkoff. It was no secret in the countryside that this petition was collecting signatures. Petitioners were at fairs, trade shows, rodeos and other gatherings of cattle producers. They had the presence and tools to get the 88,269 signatures, but ultimately did not because of the great programs delivered by the Checkoff. The nice list is chock-full of Checkoff-funded projects and programs being delivered by State Beef Councils, the Federation of State Beef Councils and NCBA as one of nine contractors to the national Beef Checkoff. We are making the most of your Checkoff investment. If you have watched any holiday movies on the Hallmark Channel recently, you have seen Beef. It’s What’s For Dinner. commercials.

Throughout the fall, Checkoff-funded commercials aired during college football games on television and on Sirius XM radio. Our year-long Beef. It’s What’s For Dinner. sustainability campaign delivered our cattle health and environmental stewardship message to tens of millions of consumers. We are also taking full advantage of online e-commerce advertising. Our e-commerce summer grilling campaign with Kroger stores delivered awesome results by selling an additional $60 of beef for every Checkoff dollar we used to advertise. That is what you expect from your Checkoff, and that is why the petition process came up short.

rd

33 annual

WinnemuccA R HR Ranch Hand Rodeo Weekend Mark your calendars for our 33 rd annual event

March 2-6, 2022 Winnemucca Events Complex Join us at the Winnemucca Events Complex to experience Nevada’s largest & most exciting Ranch Hand Rodeo and Horse Sale! Over 30 teams compete for prizes and bragging rights!

Ranch, Rope & Performance Horse Sale 2021 Top Ten Average $15,150 High Selling Horse Fairlea Swiss Silver $48,000 This premier sale will feature top quality ranch, rope, and performance horses, both finished and started prospects.

The Winnemucca Horse Sale has become well known for quality horses and an efficient crew year after year!

Tentative Schedule Wednesday & Thursday, March 2-3, 2022 Winnemucca Cow Dog Trial and Finals Friday, March 4, 2022 **NEW** Women’s Invitational Ranch Rodeo Winnemucca RHR Barrel Bash Saturday, March 5, 2022 Ranch Hand Rodeo Winnemucca RHR Barrel Bash Winnemucca Horse Sale Sunday, March 6, 2022 Ranch Hand Rodeo

ays of D l l u F 5 nt!

Exciteme

Winnemucca RHR Barrel Bash

Winnemucca Cow Dog Trial

Open, Intermediate, Ranch/Novice & Nursery

Accepting Entries Now RanchRodeoNV.com

March 2 - 3, 2022 Winnemucca Events Complex

For More Information Call: (775)623-2220

For More Information: (775) 623-5071 or RanchRodeoNV.com January 2022 California Cattleman 57

Upcoming CatTle industry in Houston, Texas, convention expected to be largest ever The 2022 Cattle Industry Convention & NCBA Trade Show is expected to be the largest ever, bringing thousands of cattlemen and women from across the country together for education, entertainment and engagement. The event, taking place Feb. 1-3, will be held in Houston for the first time.

“Everything is bigger in Texas,” and that holds true for the 2022 Convention. There will be five general sessions packed with timely industry updates, inspirational speakers and important information that every producer can use. And the NCBA Trade Show will be the largest ever encompassing nearly 10 acres of exhibitors, displays and educational opportunities all under one roof.

“We are excited to have convention in Houston for the first time,” said Kristin Torres, National Cattlemen’s Beef Association executive director of meetings and events. “The city’s world-class facilities are helping make this the biggest convention yet.”

For those arriving early, the convention will be preceded by the 29th annual Cattlemen’s College, which is famous for stimulating and thought-provoking sessions.

This event will begin Monday, Jan. 31, with afternoon sessions and live animal demonstrations, followed by an evening reception. It will continue on Tuesday with 15 educational sessions offered in the morning and conclude with a keynote presentation and lunch.

The 2022 Cattle Feeders Hall of Fame inductees and award-winners will be honored during a reception and banquet Monday evening, celebrating the visionary men and women who have made lasting contributions to the cattle-feeding industry.

The convention will officially kick off on Tuesday, Feb. 1, with Buzz Brainard, host of Music Row Happy Hour, who will be back by popular demand as emcee during the general sessions. Brainard’s voice is well known on SiriusXM radio, Animal Planet and the Discovery Channel.

The Opening General Session on Tuesday will pack a punch with legendary boxer and famous griller George Foreman. Foreman grew up in Houston and went on to become an Olympic gold champion, heavyweight division boxing world champion, entrepreneur and well-known pitchman for the grill that bears his name.

Wednesday’s two general sessions will focus on today’s issues and tomorrow’s outlook. NCBA’s Washington, D.C. policy team will give a state of the industry overview and provide updates on taxes, cattle markets, conservation, animal health, trade, infrastructure and much more.

CattleFax’s outlook seminar will highlight demand and supplies for beef, cattle and competing proteins. They will present a price and profitability outlook for 2022 58 California Cattleman January 2022

and beyond for all classes of cattle and beef, explore export and import markets, and provide a grain outlook.

Meteorologist Matt Makens will also give a 2022 weather forecast highlighting weather pattern changes for the United States and around the world.

Attendees will then “Rocket to the Rustic” for an evening of live music, local food and a lot of fun. Wellknown in Houston, The Rustic combines great food, the best drinks and a lively backyard atmosphere for patrons to create remarkable memories.

Thursday morning will feature a discussion on policy and diplomacy during a session entitled “Beef: Here and There, Domestic and Abroad” and the Closing General Session will celebrate the Beef Quality Assurance (BQA) Program and BQA award winners.

Convention then wraps up Thursday evening with the Cowboy Comedy Club featuring headliner Jim Gaffigan.

Gaffigan is a Grammy nominated comedian, actor, writer, producer, best-selling author, Emmy-winning performer, and multi-platinum-selling recording artist. He is known around the world for his unique brand of humor, which largely revolves around his observations on life.

In addition to experiencing a wide variety of education and entertainment opportunities, producers will be hard at work guiding both Beef Checkoff and NCBA policy programs. Annual meetings of the National Cattlemen’s Beef Association (NCBA), the Cattlemen’s Beef Board, American National CattleWomen, CattleFax and National Cattlemen’s Foundation will also take place.

A variety of registration options are available including the popular family pack, which offers a $100 discount on the purchase of two full registrations combined with two student registrations. For more information and to register and reserve housing, visit https://convention.ncba.org/.

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January 2022 California Cattleman 59 THD ©

CALIFORNIA CATTLE COUNCIL

NEW OPPORTUNITIES ON THE HORIZON

CATTLE COUNCIL WORKING FOR THE GOOD OF ALL CATTLE PRODUCERS

by California Cattle Council Executive Director Justin Oldfield As we ring in the New Year, it’s wonderful to see green grass, stock ponds that are beginning to fill and a spirit of optimism. We don’t yet know what this spring will bring in terms of moisture, however it’s a comfort to know that 2021 ended with several significant storms that brought our parched state some well needed rain.

The year 2021 concluded the California Cattle Council’s second full year in operation. The Council has been extremely active working on your behalf, but we’ve certainly not been immune to the challenges we’ve all faced during the pandemic. That said, we’ve worked through those challenges to put projects in place that you can be proud of and fulfill the mission of what producers expected from us when voting to support the Cattle Council in 2019.

After all, the Cattle Council is your organization.

Funds collected and dispersed signify your investment, and it is the job of your peers represented on the board and myself to ensure funds are managed and spent judiciously and responsibly. We take great pride in the responsible management of your investment which was confirmed by the thorough financial audit that was approved and released for your review on our website earlier this year.

2021 also ushered in success on issues that are important to you and California cattle producers. Working with key partners like CCA, the Cattle Council has been actively part of the effort to change the narrative on grazing, prescribed fire and other forest management tools that seek to deter catastrophic wildfire. The Cattle Council launched a robust and comprehensive public affairs campaign in the spring and again in the fall calling attention to the role grazing and prescribed fire play in reducing fuels, promoting fire resilient landscapes and improving the overall health of our range and forest lands.

You may have heard the campaign on the radio or seen the ads or videos online and on social media. If you didn’t see the ads, rest assured the Cattle Council spent significant resources behind the campaign. Ranchers are not our targeted audiences. Our resources are directed to bringing 60 California Cattleman January 2022

the important messages embedded in our campaigns to Californians that need to hear the message the most.

That said, it’s also important you understand where your money is being spent. The ongoing pandemic has made it difficult to bring updates to you in person at local county meetings or industry events. To ensure you stay informed, the Cattle Council revamped our website this year to include information about our campaigns, projects, research, etc. all in a central location so you can stay up-todate on our work and your investment. You can also sign up to receive a monthly newsletter that is put out by the Council via email.

In addition to wildfire, the Council launched campaigns on taxes, the drought, climate and funded a series of research projects that directly benefit cattle producers. Building working partnerships also remains a fundamental objective for the Cattle Council. For example, the Cattle Council partnered with the Cattlemen’s Foundation to bring you the Rancher Technical Assistance Program. Funding by the Cattle Council also made it possible the Cattlemen’s Foundation to hire a policy advocate to represent you directly on key regulatory issues that impact your bottom line.

Projects administered through key partnerships allow the Cattle Council to keep administrative costs to a minimum which was a promise made during the campaign and one we’ve kept. The Cattle Council ensures project objectives are met by our partners and measure the success of the work that was completed to determine the possibility for future funding. In other words, our partners are equally held to a high standard with regards to the use of Council funds. Your expectation for the Cattle Council to perform always remains at the top of our minds.

I’m excited for what 2022 will bring for the Cattle Council. As always, all our meetings are open to the public and are posted on our website. We encourage your attendance and participation so please join us. It’s my hope to see you on the road or at a local meeting soon! Happy New Year!

January 2022 California Cattleman 61

CCW, cbc recognize 2021 walt rodman award winners The California CattleWomen, Inc., and California Beef Council are were proud of all the beef promotion work that has been done by units over the past year and after a less than usual event in 2020, made sure the 2021 award-winners go the fanfare they were due in want to recognizing the annual Walt Rodman Award recipients.

The Walt Rodman Award is given annually to CCW units who demonstrate exemptional projects for beef promotion in their local communities.

For the 2021 Walt Rodman competition, there were three winners based on unit membership, three runners-up and five honorable mentions.

The California Beef Council sponsors the annual competition as a way to honor and highlight the excellent beef promotion work done by California CattleWomen units on a local

level throughout the year. Now in its 40th year, the contest is named after Walt Rodman, one of the CBC’s first executive directors, and is designed to reward the efforts of CattleWomen to share the beef community’s story in creative and unique ways. Each year, the CCW units put their imaginations to work to come up with some truly inspirational beef promotion projects. This year was no exception.

First place winners receive $400 from the CBC, runners-up receive $200 and honorable mentions receive $50. Congratulations to this year’s winners!

WINNERS 1-49 members 1st Place: Shasta County CattleWomen 2 Place: San Joaquin-Stanislaus CattleWomen nd

50-69 members 1st Place: Tulare County CattleWomen 2nd Place: Lassen County CattleWomen

70 or more members 1 Place: Tehama County CattleWomen 2nd Place: Siskiyou County CattleWomen st

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Saturday March 12, 2022 Bull Buyers Seminar & The Bull Sale Bash Dinner & Dance

Anthony Angus • Dan Bell & Family Herefords • Bishop Cattle Cardey Ranches • Dixie Valley • Easterly Romanov Ranch • Genoa Livestock Gudel Cattle Co • Hertlein Cattle Company • Hone Ranch Jorgensen Charolais • Lancaster Ranch • Phillips Red Angus Flying RJ Ranch • Romans Brangus and Angus • Steve Smith Angus & Gelbvieh Trotter Red Angus • Westwind Angus

January 2022 California Cattleman 63

2021 year-end CCW awards Following the unique challenges of year of 2020 CCW members were truly ready for 2021 and came out swinging on behalf of the common passion they all share – beef promotion. These challenging times for our organization have also been of a great learning time for our members.

2021 was another historic year for CCW as another unit was formed from the eastern side of the Sierras. The Inyo/ Mono Cattlewomen bring CCW to a total of 31 units statewide.

The annual Powder River Raffle was a great success for the counties and the California CattleWomen. The winner of the Powder River Raffle was JJ Hawkins of Fiddletown.

The ticket sales continue to increase as the fundraiser grows each year. A big thank you goes to Cody Hayes, Matt Johnson and the Powder River team. An extended thank you goes to the following dealers: JSC; Evan’s Feed & Livestock Inc.,: Higby’s Country Feed; Hawes Ranch & Farm Supply, Inc., – Red Bluff; and Conlin Supply.

The state membership contest awards were sponsored

by John and Dee Lacey of Lacey Livestock. The contest is based on those membership collected during the fiscal year November 1-October 31. Other awards given in 2021 are listed to the right.

2021 Ag In The Classroom Contests All Star Reader

1st place - Jeri Roen, Inyo/Mono CattleWomen; 2nd place - Caroline Luiz, Siskiyou CattleWomen

Ag Star

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1st place - San Joaquin-Stanislaus CattleWomen 2nd place - Mid Valley Cowbelles 3rd place - Amador/Sacramento/El Dorado CattleWomen

Elanco Beef Promotion Awards 1st place: Tulare CattleWomen 2 place: San Joaquin-Stanislaus CattleWomen 3rd place: Siskiyou County CattleWomen CattleWomen nd

2021 Scrapbook Awards Unit Overall Elanco Beef Promotion & ED. Book (under 50 members)

1st place: San Joaquin-Stanislaus CattleWomen 2nd place: Placer-Nevada CattleWomen

Unit Overall Elanco Beef Promotion & ED. Book ( 51 to 100 members)

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Unit Overall Elanco Beef Promotion & ED. Book (over 101 members)

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64 California Cattleman January 2022

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GENETIC EDGE BULL SALE Saturday • March 12, 2022 • 11 a.m.

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California Cattleman 65 CALL 208-528-6635 OR January E-MAIL 2022 BULLS@RIVERBENDRANCH.US TO BE PLACED ON OUR MAILING LIST

BEEF AT HOME AND ABROAD

BEEF EXPORT VALUES SHATTERS ANNUAL RECORD from the U.S. Meat Export Federation October 2021 was another strong month for U.S. red meat exports as beef export value continued to soar, according to data released by USDA and compiled by the U.S. Meat Export Federation (USMEF). October pork exports were below last year’s large total but year-to-date shipments remained slightly above the record pace of 2020.

Beef exports reached 115,709 metric tons (mt) in October, up 7.5 percent from a year ago, while export value climbed 48 percent to $956.9 million – the second-highest total on record, behind August 2021. Through the first 10 months of the year, beef exports totaled 1.19 million mt, up 17 percent from a year ago. Export value increased 38 percent to $8.53 billion, surpassing the 2018 record ($8.33 billion) with two months to spare.

Pork exports totaled 226,206 mt in October, down 7 percent from a year ago, while export value slipped 3.5 percent to $618.8 million. For January through October, pork exports were up slightly from a year ago in volume (2.47 million mt) and increased 8 percent in value ($6.84 billion).

“USMEF has always prioritized market diversification, and this is more critical than ever now that the red meat industry faces unprecedented transportation challenges and rising input costs,” said President and CEO Dan Halstrom.

“Exports will likely reach about $18 billion in 2021, which is a remarkable achievement. While global demand is tremendous and we are cautiously optimistic about further growth in 2022, supply chain pressures are not easy to overcome and are a growing concern for exporters and their international customers.”

Broad-based growth puts beef exports on $10 billion pace U.S. beef exports will top $2 billion this year in each of three key Asian markets – South Korea, Japan and China/ Hong Kong. Korea and Japan are already knocking on the

door, with exports through October exceeding $1.9 billion.

October beef exports to Korea increased 13 percent from a year ago to 21,934 mt, while value soared 57 percent to $212.4 million. Through October, exports were also up 13 percent to 235,260 mt and increased 32 percent in value to $1.93 billion. This growth included a 50 percent increase in chilled beef export value ($831 million), with chilled volume up 23 percent to 71,860 mt, despite ongoing social distancing restrictions impacting the foodservice sector.

Restrictions were eased in November but have been largely reinstated since the emergence of the COVID-19 Omicron variant.

Japan remains the leading volume destination for U.S. beef, with October exports up slightly from a year ago to 23,435 mt while value climbed 35 percent to $198.7 million.

Through October, exports were 5 percent ahead of last year’s pace in volume (269,815 mt) and 19 percent higher in value ($1.92 billion). Growth to Japan included a 15 percent increase in chilled beef (to 130,551 mt), valued at $1.13 billion (up 24 percent percent)) on continued strong retail demand.

Japan recently eased many of its COVID-related restrictions on restaurants including resumption of alcohol sales, though restaurant traffic remains significantly impacted by the pandemic.

Beef exports to China continue to capitalize on the market access gains achieved in the Phase One Economic and Trade Agreement, with October exports up nearly 150 percent from a year ago to 16,815 mt and more than tripling in value to $148.1 million. Through October, exports to China increased more than 500 percent in volume (154,857 mt) and more than 600 percent in value ($1.26 billion). As China’s largest supplier of grain-fed beef, the U.S. accounted for 10 percent of China’s imports on a value basis and 6 percent of import volume. Exports to the combined China/ Hong Kong market have already far exceeded previous annual records, reaching 198,409 mt (up 114 percent from a year ago) valued at $1.69 billion (up 135 percent percent). ).

Other January-October highlights for U.S. beef exports include: Although October exports to Mexico were below last year’s volume at 15,841 mt, value still increased 29 percent to $93.1 million. Through October, shipments to Mexico surpassed last year’s low totals by 14 percent in volume (163,560 mt) and 39 percent in value ($861.1 million). Mexico is the largest volume destination for U.S. beef variety meat, with exports increasing 11 percent to 78,647 mt and posting strong value growth at $211.2 million (up 20 percent percent). ).

Beef exports to Taiwan have edged lower in 2021 at 51,948 mt (down 4 percent percent)) but are still on a record value pace at $532 million (up 16 percent percent). ). Chilled exports were up 22 percent to 26,921 mt, valued at $351

66 California Cattleman January 2022

...CONTINUED ON PAGE 68

Let us be your source for bulls that Target the Brand.

Join us Monday March 14th, 2022 at the ranch in Bliss, Idaho for our Annual Spring Cove Ranch Angus Bull and Female Sale.

Selling 170 yrlg & Fall yrlg Bulls and 80 Heifers.

20 sons of Sitz Accomplishment 720F sell

CED+9 BW+.7 WW+75 YW+131 SC+1.27 Milk+21 CW+56 Marb+.92 Rib+.49 $M+83 $C+288

25 sons & grandsons of Southern Charm AA31 sell CED+4 BW+3.2 WW+69 YW+116 SC+2.05 Milk+29 CW+47 Marb+.98 Rib+.87 $M+62 $C+270

For sale books call or text : 208-320-8803 www.springcoveranch.com Find us on Facebook The Pioneer Herd of the West

20 sons of Sitz Resilient 10208 sell

CED+8 BW+.4 WW+80 YW+139 SC+1.05 Milk+26 CW+63 Marb+.68 Rib+.93 $M+94 $C+309

10 sons of S S Enforcer E812 sell

CED+9 BW+1.0 WW+88 YW+166 SC+1.58 Milk+30 CW+72 Marb+1.03 Rib+1.01 $M+87 $C+349

15 sons of Musgrave 316 Exclusive sell

CED+8 BW+.5 WW+70 YW+124 SC+1.15 Milk+23 CW+58 Marb+.94 Rib+.72 $M+84 $C+306

Spring Cove Ranch Angus since 1919 269 Spring Cove Rd Bliss, Idaho 83314

15 sons of Sydgen Enhance sell

CED+8 BW+.4 WW+70 YW+138 SC+1.38 Milk+31 CW+63 Marb+1.18 Rib+.81 $M+71 $C+323

For more information call:

Art Butler: 208-280-1026 Stacy Butler: 208-320-8803 Josh Mavencamp: 208-358-0057 Sarah Helmick: 208-490-0741 Randy Lancaster, Triple L: 208-731-1947

January 2022 California Cattleman 67

...CONTINUED FROM PAGE 66 million (up 37 percent percent). ). The U.S. continues to dominate Taiwan’s imports of higher-value chilled beef, capturing more than 80 percent market share.

Led by very strong growth in Guatemala, Honduras, Costa Rica and Panama, beef exports to Central America have already surpassed previous annual records, climbing 60% from a year ago to 17,713 mt and surging 90 percent in value ($107.9 million). Exports to top market Guatemala were 6,551 mt through October, up 42 percent from a year ago, valued at $49 million (up 80 percent)) and already surpassing the percent 2019 record. October exports of beef muscle cuts were record-large to Costa Rica and Honduras and the third highest on record to Guatemala.

A strong rebound in Chile and excellent growth in Colombia and Peru drove beef exports to South America 29 percent above last year’s pace at 25,885 mt, while value climbed 79 percent to $141.2 million. Colombia’s exports have nearly surpassed the 2019 annual record and October exports were record-large at 1,359 mt.

Beef exports to the Dominican Republic increased 83 percent from a year ago to 6,375 mt, with value more than doubling to $59.6 million (up 110 percent). percent ). October exports reached a record 1,046 mt.

Beef export value per head of fed slaughter equated to $439.46 in October, up 55 percent from a year ago. The January-October average was $394.14, up 34 percent percent.. October exports accounted for 14.3 percent of total beef production and 12.4 percent for muscle cuts only, up from 12.7 percent and 10.8 percent percent,, respectively, in October 2020. For January through October these ratios were 15 percent and 12.8 percent percent,, each up nearly two full percentage points from a year ago.

68 California Cattleman January 2022

New Advocacy Program Blazes Trail for Beef Driving the demand for beef starts at the grassroots with a strong network of advocates willing to share beef ’s positive message. The new Trailblazers program, developed by the National Cattlemen’s Beef Association (NCBA), a contractor to the Beef Checkoff, takes advocacy to the next level by giving participants the tools and training they need to promote beef to new audiences while addressing and correcting myths.

“Trailblazers is a competitive, highly engaging and interactive program that is developing the next generation of beef advocates,” said Chandler Mulvaney, director of grassroots advocacy & spokesperson development at NCBA. “The goal of this program is to empower the beef community to share their stories, which ultimately helps safeguard the work of cattle farmers and ranchers across the country.

Trailblazers is looking for its first class of spokespeople to participate in a year-long hands-on program designed to

train, equip and empower beef advocates. Selected candidates will receive training to become expert communicators, excel in media interviews and understand how to build confidence in beef related practices when talking to consumers.

Each year, 10 to 12 new Trailblazers will be selected to create a tight-knit community that works together to find solutions to social and practical issues impacting the beef community.

Throughout the year, Trailblazers will receive advanced in-person and virtual training from subject matter experts, learning how to effectively engage on various social media platforms, interact with the media, and enhance public speaking skills. Upon completion of the program, Trailblazers will serve as industry spokespeople and inform beef advocates at the local and state levels on advocacy, media and spokesperson best practices.

The application process for the inaugural class of Trailblazers is now open. For more information and to apply, visit www.NCBA.org.

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Selling 100 stout yearling bulls.

Lunch 11:30 AM - Sale starts at 1:00 PM Sons sell HA Cowboy Kind 8157

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bottsangusranch.com Follow us on FaceBook January 2022 California Cattleman 69

IN MEMORY

EDWIN PARISH

Edwin J. Parish was born on Oct. 16, 1939, in Walla Walla, Wash., and moved with his family to California in middle school.

From an early age, Ed was very entrepreneurial, driven and hardworking, inspiring many who crossed his path.

While attending high school in Los Gatos, he raised chickens and pigs and sold them to his teachers. During high school, he worked in search and rescue, using bloodhounds to locate lost children and reunite them with their families.

After graduating from Los Gatos High School, Ed married Yvonne, his high school sweetheart and wife of 60 years. He took his responsibility very seriously to provide for his wife and, later, his daughter Michelle. His first job was in the service department of a car dealership, where he quickly advanced to selling cars. Ed moved on to not only sell mobile homes, but also to design and trademark the Immobile Home™. By then, he had developed a passion for real estate, transitioning into real estate development, where he built homes, condominiums, and retail throughout the Bay Area.

Ed loved the great outdoors - hunting, fly fishing, riding horses, snow skiing and boating and obtained his Private Pilot License, which allowed him to fly a Bonanza A36 to JEAN SCHOHR

Living a life full of fun, travel, flowers and family Alma “Jean” Schohr, 90, of Gridley, entered into eternal rest on Nov. 16, 2021.

Jean was the daughter of Carl and Abbie (McKenzie) Bachels, born in San Jose, on May 16, 1931. She grew up on her family’s McKenzie Guest Ranch in Mohawk Valley located near Graeagle, with her sister, Louise.

Her early schooling was nearby in the valley in the Sulfur Springs one room schoolhouse. School was during the summer after snowmelt, which, according to her, was an uphill walk, both ways! She later attended Portola High, graduating in 1949. During WWII, Jean, along with her family, spent time in the Kilkare Woods area in the East Bay, near Sunol, where her father helped lumber operations in support of war efforts. Her favorite recollections were stories of her childhood on the guest ranch, with mountain adventures in the Sierras, cooking, caring for livestock, gardening and helping her family with guests from all over that helped shape her life, caring spirit and work ethic. Her favorite guest? The man who went on to be the love of her life.

The story goes, Douglas Schohr fell for the love of his life, when a bear hunting trip to Plumas County was canceled, requiring an overnight stay at the McKenzie Guest Ranch.

70 California Cattleman January 2022

numerous outdoor adventures. Ed, a cowboy at heart, was influenced by the TV shows Bonanza and Sky King and in the early 80s bought a cattle ranch in northeastern California to fulfill his dreams of being a rancher. He participated in numerous riding groups, including Frontier Boys, Sonoma County Trailblazers, Ranchero Visitadores and Charlie Russell Riders. Ed also loved being involved in local charitable organizations and was on the Board of the National Cowboy & Western Heritage Museum. He and Yvonne built their dream home in Cameron, Mont., and enjoyed many wonderful summers there with family and friends.

Anyone who encountered Ed Parish immediately understood him to be a man who lives up to his word and whose actions reflected his beliefs. He was generous with advice for anyone interested in starting a business and challenged those around him to live up to their potential.

He was a very positive person, who believed you could accomplish anything you put your mind to.

Ed is survived by his wife, Yvonne; his brother, Doug (Loralee); his sisters Pat and Pam; his daughter, Michelle (Trevor); his three grandchildren, Dillon, Blake and Charlotte; and his nieces and nephews, Michael, Allison, Jenny and Eddie. Donations in his memory may be made to Madison Valley Medical Center Foundation in Ennis, Mont. or to the National Cowboy & Western Heritage Museum in Oklahoma City, Okla.

The pair had met once previously in 1945, but rekindled love took hold in 1949. Jean always claimed he still ended up with a bear! The two were married on Jan. 20, 1951. Doug and Jean “strolled the lane together, laughed in the rain together and both knew then that it would never end.” They were happily married 61 years, until Doug’s passing in 2012. While Doug was serving in the United States Army, Jean attended the California State College in Chico (CSU, Chico) teaching program while continuing to help her family on the guest ranch. They would exchange letters often during this time, expressing their love for each other.

In 1952, Doug returned from Korea and home to Gridley alongside his wife to farm on the Schohr Ranch west of town. They built their family and life in a renovated “bunkhouse” on the ranch, welcoming three boys, Carl Carl,, Jim and Bill. Raising these boys was a challenge, she would remark “one boy all boy, two boys some boy, three boys no boy,” referring to their decision making!

Jean, known as “Mimi” to most, was a mountain girl at heart. She loved going to the cabin her father built in Sierra County to smell the essence of fresh pine and cedar in the afternoon “Mariah” winds, drinking water from the spring, strolling the meadow for a bouquet of wildflowers and cooking on the wood fire griddle outside. She was a connoisseur of her grandchildren’s “mud” pies there and loved a good book on the porch while tanning her legs! She enjoyed cooking, canning, baking, knitting, working in her yard, watering, mowing the lawn, pruning roses, watering, feeding the birds, rearranging the flowerpots and more

watering. Most of her cherished travels and memories were spent with her seven grandchildren and 11 great grandchildren traveling and participating in their activities. For three generations she made sure youth sports were cheered on, 4-H whites were starched and blue FFA jackets cleaned, ready for the show or convention.

Mickey Mouse knew her well, as there was hardly a calendar without a trip to Disneyland planned for her, Papa Doug and family. She celebrated her 90th birthday at the “Happiest Place on Earth.”

Her legacy continues to live on through her family, son Carl and his wife Susan of Gridley; son Jim, of Star, Idaho; son Bill and his wife Lisa, of Gridley; and niece Abbie Beran of Chico.

Grandchildren include Ryan Schohr and his wife Holly, of Chico; Steven and his wife Amanda Schohr of Oroville; Jamie (Schohr) and husband Mark Owens of Eagle, Idaho, Tracy Schohr and Ryan Imbach of Gridley; Lee and his wife Taylor Schohr of Meridian, Idaho; Tayler Brumley and her husband Bryce of Orovada, Nevada, and Justin Schohr of Gridley. Great grandchildren include Kylee and Makenzie Owens; Colton Imbach; Cash Brumley, Brock Schohr; Madison Schohr; Joseph, Madeline and Aiden Schohr; and Steele and Tayson Schohr. Per her wishes a "party" to celebrate Mimi’s life was held Dec. 9, 2021, 2021, in Gridley. In Jean’s honor, the family has requested contributions be made to Gridley FFA (300 E. Spruce Street, Gridley, CA 95948) or CSU, Chico, College of Agriculture Scholarship Fund (400 W. Frist Street, Chico, CA 95929-0999).

wedding bells Arseneau & MCFARLANE Melissa Arseneau and Zachary McFarlane were wed in a ceremony in Nipomo on November 13 surrounded by friends and family. The bride works as a speech and language pathologist in Grover Beach. The groom is an animal science professor at Cal Poly San Luis Obispo. The couple has made their first home in Morro Bay.

we want your news!

To share your family news, obituaries, weddings and birth announcements, please contact the CCA office at (916) 444-0845 or e-mail magazine@calcattlemen.org

January 2022 California Cattleman 71

California Cattlemen’s Association Services for all your on-the-ranch needs Ranch Thank you for a tremendous sale season!

Join us again in 2022!

31st annual Bull Sale Sept. 15, 2022 in Denair 5031 Jersey Island Rd • Oakley, CA 94561

BAR BAR KD KD RANCH RANCH Elevating Angus to Greater Horizons

Look for our “Distinctly Different” Angus bulls annually at Red Bluff and Modoc Bull Sales!

KENNY & DIANNE READ

CALL US FOR INFORMATION ABOUT OUR PRIVATE TREATY CATTLE OR OUR ANNUAL BULL SALE!

1485 SW King Lane • Culver, OR 97734 Ranch: (541) 546-2547 Cell: (541)480-9340 E-mail: barkdranch@msn.com visit us online at: www.barkdangusranch.com

Angus

Thank you to our 2021 bull buyers!

RAnch

Annual Bull Sale: Sat., September 1, 2018

Thank forSale: your support Inauguralyour Female Mon., Octoberin15,2021!

2018

VISIT US AT WWW.DONATIRANCH.COM!

916.712.3696 • 916.803.2685 jj@barrangus.com

72 California Cattleman January 2022

SEPT. 9, 2021 • WILLIAMS, CA

Tim & Marilyn Callison............................... Owners Chad Davis ..................................... 559 333 0362 Travis Coy ...................................... 559 392 8772 Justin Schmidt................................ 209 585 6533 Ranch Website ................. www.ezangusranch.com

• Calving Ease with Growth • CONTACT US ABOUT SEMEN FROM THESE IMPRESSIVE SIRES...

O’Connell Aviator 7727

Hoffman Bomber 8743

VDAR PF Churchhill 2825

VDAR Mirror Image 6207

SIRE: Musgrave Aviator MGS: R B Tour Of Duty 177

SIRE: VDAR Churchill 1063 MGS: VDAR Really Windy 4189

LOOK FOR US AT LEADING SALES IN 2022.

SIRE: Casino Bomber N33 MGS: S A V Final Answer 0035 SIRE: W R A Mirror Image T10 MGS: BCC Bushwacker 41-93

Nathan, Melissa & Kate Noah (208) 257-3686 • (208) 550-0531

Joe Sammis • (530) 397-3456 122 Angus Rd., Dorris, CA 96023

O’Connell ranch Call us about females available private treaty.

Join us Sept. 9 for our annual Black Gold Bull Sale!

Gerber, CA

Thank you to our 2021 buyers!

We appreciate your continued support!

Contact us for information on cattle available private treaty.

Registered Angus Cattle Call to see what we have to offer you!

H

Scott & Shaleen Hogan

R (530) 200-1467 • (530) 227-8882

DAN & BARBARA O’CONNELL 3590 Brown Rd, Colusa CA (530) 458-4491

Celebrating Angus Tradition Since 1974

O’NEAL RANCH bank!

You can take to the PERFORMANCE-TESTED EFFICIENT, QUALITY ANGUS BULLS NOW AVAILABLE!

h

— Since 1878—

“Thank you!” to our 2021 bull buyers!

O’NEAL RANCH BULLS OFFER THE COMPLETE PACKAGE GROWTH • PERFORMANCE ADAPTABILITY • CARCASS Gary & Betsy Cardoza

(775) 691-1838 • honeranch@frontier.com HONERANCH.COM

PO Box 40 • O’Neals, CA 93645 (559) 999-9510

Thank you to our 2021 “Generations of Performance” Bull Sale buyers!

Offering bulls at California’s top consignment sales!

Call today about private treaty offerings!

RED RIVER FARMS 13750 West 10th Avenue Blythe, CA 92225 Office: 760-922-2617 Bob Mullion: 760-861-8366 Michael Mullion: 760-464-3906

Simmental – SimAngus™ – Angus

(530) 385-1570

E-mail................................tehamaranch@gmail.com

January 2022 California Cattleman 73

A FAMILY TRADITION

thank you to our 2021 Buyers!

Angus and SimAngus Cattle John Teixeira: (805) 448-3859 Allan Teixeira: (805) 310-3353 Tom Hill: (541) 990-5479

3L

“Breeding with the Commercial Cattleman in Mind”

79337 Soto Lane Fort Rock, OR 97735 Ken 541.403.1044 | Jesse 541.810.2460 ijhufford@yahoo.com | www.huffordherefords.com

www.teixeiracattleco.com | cattle@thousandhillsranch.com

SEEDSTOCK PRODUCER SINCE 1978

Leading Angus & Ultrablack© Genetics

TUMBLEWEED RANCHES

Contact Clinton Brightwell for assistance marketing or buying your Hereford Cattle! (417) 359-6893

Greeley Hill, CA • La Grange, CA Stephen Dunckel • (209) 591-0630 www.tumbleweedranch.net twd@tumbleweedranch.net

11500 N Ambassador Drive, Suite 410 | Kansas City, MO 64153 | (816) 842-3757 | aha@hereford.org

Bulls and females available private treaty!

THANK YOU TO OUR BUTTE BULL SALE CUSTOMERS. JOIN US IN ALTURAS IN FEBRUARY FOR OUR MODOC BULL SALE! CONTACT US FOR CATTLE AVAILABLE PRIVATE TREATY OFF THE RANCH

Oroville, CA LambertRanchHerefords.com

REGISTERED HEREFORD CATTLE

THANK YOU TO OUR BULL SALE SUPPORTERS!

“THE BRAND YOU CAN COUNT ON”

Call us about our upcoming consignments or private treaty cattle available off the ranch.

Chris Beck • 618-367-5397 OFFICE@VINTAGEANGUSRANCH.COM WWW.VINTAGEANGUSRANCH.COM

MCPHEE RED ANGUIS

14298 N. Atkins Rd • Lodi, CA 95248 Nellie, Mike, Mary, Rita & Families Nellie (209) 727-3335 • Rita (209) 607-9719 website: www.mcpheeredangus.com

74 California Cattleman January 2022

Barry: (530) 6825808 • Carrie: (530) 218-5507 Bailey (530) 519-5189 morrellranches@yahoo.com 560 County Road 65, Willows CA 95988

P.W. GILLIBRAND Cattle Co.

Registered Hereford Cattle & Quarter Horses

Call us today for information on private treaty bulls or females.

BARRY, CARRIE & BAILEY MORRELL

Annual Sale First Monday in March 42500 Salmon Creek Rd Baker City, OR 97814

Ranch: (541) 523-4401 Bob Harrell, Jr.: (541) 523-4322

Horned and Polled Hereford Genetics

Private treaty bulls available or watch for our consignments at Cal Poly!

Dwight Joos Ranch Manager P.O. Box 1019 • Simi Valley, CA 93062 805-520-8731 x1115 • Mobile 805-428-9781 dwight.joos@pwgcoinc.com Simi Valley, CA

pwgillibrandcattle.com

CHAROLAIS Feedlot • Rice • Charolais 2015 AICA Seedstock Producer of the Year

Jerry & Sherry Maltby

OFFERING HEREFORD BULLS BUILT FOR THE COMMERCIAL CATTLEMAN Bobby Mickelson (707) 396-7364

Jim Mickelson (707) 481-3440

P.O. Box 2689 • Petaluma, CA 94953

PO Box 760 Williams, CA bbr@citlink.net

Mobile: (530) 681-5046 Office (530) 473-2830 www.brokenboxranch.com

California’s Leading Producers for Brangus, Ultrablack & Brangus Optimizers

Call a breeder near you today for more information!

BALD MOUNTAIN BRANGUS, SONORA (209) 768-1712

DEER CREEK RANCH, LOS MOLINOS (541) 817-2335

RUNNING STAR RANCH, LINCOLN (916) 257-5517

THE SPANISH RANCH, NEW CUYAMA (805) 245-0434

SUNSET RANCH, OROVILLE (530) 990-2580

GLASGOW BRANGUS, SANTA YSABEL (760) 789-2488

TUMBLEWEED RANCHES, GREELEY HILL (209) 591-0630

SPANISH RANCH Your Source for Brangus and Ultrablack Genetics in the West!

LITTLE SHASTA RANCH

Genetics That Get Results!

OMF EPIC E27

Owned with Owned with Oak Meadows Farms & Schooley Cattle.

Call anytime to see what we can offer you!

THE DOIRON FAMILY Daniel & Pamela Doiron 805-245-0434 Cell doiron@spanishranch.net www.spanishranch.net

SONS AVAILABLE IN 2021-2022

THD ©

Stan Sears 5322 Freeman Rd. Montague, CA 96064 (530) 842-3950

Reliable products you are looking for with the dependable service you need.

Vaccines Mineral Medicines Supplements ...and more!

Antonia Old • (209) 769-7663

antonia.old@animalhealthinternational.com

January 2022 California Cattleman 75

M3 MARKETING

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SALE MANAGEMENT & MARKETING PHOTOGRAPHY & VIDEOGRAPHY ORDER BUYING PRIVATE TREATY SALES Proudly Featuring PRODUCTION SALE RING SERVICE Conventional ADVERTISING Non-GMO 





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Williams, CA Matt Zappetini (530) 526-0106 mzappetini@baraleinc.com

Matt Zappetini (530) 526-0106 Tracy Lewis (530) 304-7246

Ranch Deliveries Available with our Truck and Forklift! We

Certified Organic

Sales Representatives:

M3CATTLEMARKETING@GMAIL.COM (916) 803-3113 1011 Fifth Street Williams, CA. 95987 888-473-3333 info@baraleinc.com WWW.BARALEINC.COM

also offer custom formulations to meet your specific nutritional needs!

We offer blends that contain: Molasses - Zinpro® Performance Minerals - Availa® 4 - Added Selenium Yeast - Rumensin® Available

GENETICS

Watkins Fence Company

Over 25 years serving California, Utah and Southern Idaho

specializing in oil pipe • chain link • barb wire

3300 Longmire Drive• College Station, TX 77845 (800) 768-4066 • (979) 693-0388 fax: (979) 693-7994 e-mail: info@bovine-elite.com

Full Service JMM GENETICS A.I. Technician & Semen Distributor

• A.I, CIDR & heat synchronization • Extensive experience • Willing to Travel • Well-versed in dairy & beef pedigrees

JORGE MENDOZA • (530) 519-2678 jmmawss@gmail.com 15880 Sexton Road, Escalon, CA

REAL ESTATE

KNIPE LAND COMPANY

(805) 649-1568 Lic # 773420 shane@watkinsfence.com

WANT TO SEE YOUR BUSINESS ADVERTISED HERE? KEEP YOUR BUSINESS LISTING IN FRONT OF YOUR DIRECT AUDIENCE YEAR ROUND. ONE-TIME ANNUAL PAYMENT.

Lostine Timber Tract - OR

CHANGE YOUR AD ANYTIME.

Cascade Timber Ranch - ID

RESERVE YOUR BUSINESS SPACE TODAY!

9,772± acres of timber and grazing land $9,319,000. 1,198± acres with creek frontage offered separately. $1,438,260 Timbered ranch with meadows, creek, and ponds. Ranch has great hunting, and a private lease on 20,000 more acres. $5,350,000. Or buy part. $2,970,000

(208) 345-3163 knipeland.com

76 California Cattleman January 2022

CONTACT MATT MACFARLANE (916) 803-3113 OR E-MAIL M3CATTLEMARKETING@GMAIL.COM

FROM THE CHANGING SEASONS TO GOVERNMENT REGULATIONS TO THE LABOR FORCE WSR INSURANCE SERVICES knows the unique challenges ranchers face and works to provide the best coverage for you and your business.

Partner with WSR today!

AVAILABLE PRODUCTS: Farm Property and Liability Packages; Auto; Workers Compensation; Pasture, Rangeland and Forage (PRF); Group Health, Dental, Vision plans and more!

Find out what insurance packages may suit your needs at the best price today! Contact WSR’s Kevin Hoppin at (530) 662-9181.

THE EXCLUSIVE INSURANCE BROKER OF THE CALIFORNIA CATTLEMEN’S ASSOCIATION! January 2022 California Cattleman 77

Advertisers’ Index Amador Angus.......................................................... 72

HAVE Angus.............................................................. 73

Schohr Herefords....................................................... 75

American Angus Association.................................. 25

Hertlein Cattle Company......................................... 50

Shasta Farm and Equipment.................................... 28

American Hereford Association.............................. 74

Hoffman Ranches...................................................... 29

Shaw Cattle Company............................................... 13

Animal Health International................................... 75

Hogan Ranch............................................................. 73

Sierra Ranches............................................................ 75

Baker Angus Ranch................................................... 39

Hone Ranch................................................................ 73

Bar 6 Charolais........................................................... 41

Hufford's Herefords................................................... 74

Silveira Bros................................................................ 73

Bar Ale Premium Feeds............................................ 76

JMM Genetics............................................................ 76

Bar KD Angus .................................................2, 47, 72

Kessler Angus............................................................. 73

Bar R Angus............................................................... 72

Klamath Bull Sale...................................................... 11

Botts Angus Ranch.................................................... 69

Knipe Land Company............................................... 76

Bovine Elite LLC........................................................ 76

Lambert Ranch...................................................... 2, 74

Broken Box Ranch..................................................... 75

Little Shasta Ranch.............................................. 48, 75

Buchanan Angus.................................................. 23, 72

M3 Marketing............................................................ 76

Byrd Cattle Co............................................................ 72

McPhee Red Angus................................................... 74

Caliber Cattle Company........................................... 51

Morrell Ranches................................................... 48, 74

Chico State College of Ag......................................... 75

Noahs Angus Ranch.................................................. 73

Colyer Hereford and Angus..................................... 37

O'Connell Ranch....................................................... 73

Conlin Supply Co, Inc............................................... 34

O'Neal Ranch............................................................. 73

Cowman's Kind......................................................... 41

P.W. Gillibrand Cattle Co......................................... 74

Dal Porto Livestock................................................... 72

Pacific Trace Minerals............................................... 76

Dille Red Angus......................................................... 52

Pinenut Livestock Supply......................................... 24

Dixie Valley Angus.............................................. 72, 79

Price Cattle Company............................................... 59

Donati Ranch............................................................. 72

Red Bluff Bull and Gelding Sale..................44, 45, 46

EZ Angus.............................................................. 31, 72

Red River Farms........................................................ 73

Freitas Range Management...................................... 62

Riverbend Ranch....................................................... 65

Western Video Market................................................ 3

Fresno State Ag Foundation..................................... 75

Rollin Rock Genetic Partners.................................. 53

Westwind Ranch Angus........................................... 49

Genoa Livestock........................................................ 74

Romans Ranch Charolais......................................... 61

Winnemucca Ranch Rodeo Weekend.................... 57

Harrell Hereford Ranch...................................... 35, 74

Sammis Ranch........................................................... 73

World Ag Expo.......................................................... 38

HAVE Angus.............................................................. 48

Scales Northwest........................................................ 64

Wraith, Scarlett and Randolph Insurance.............. 77

78 California Cattleman January 2022

Snyder Livestock, LLC.............................................. 63 Sonoma Mountain Herefords.................................. 75 Spanish Ranch............................................................ 75 Spring Cove Ranch.................................................... 67 Stepaside Farms......................................................... 73 Tehama Angus Ranch............................................... 73 Teixeira Cattle Co.................................................. 7, 74 Topline Cattle........................................................... 8, 9 Tumbleweed Ranches............................................... 74 VAL Charolais...................................................... 32, 33 VF Red Angus............................................................ 74 Vintage Angus Ranch......................................... 74, 80 Vitaferm ..................................................................... 71 Ward Ranches............................................................ 27 Watkins Fence Company.......................................... 76 Werning Cattle..................................................... 18, 19 West Coast Brangus Breeders.................................. 75 Western Poly Pipe...................................................... 62

“PERFORMANCE, GROWTH & CARCASS GENETICS”

watch for us at top sale events in 2022!

Featuring sons of these and other industry greats!

RED BLUFF BULL SALE RED BLUFF, CA • JANUARY 29

Sterling Stonewall 0102 AAA 19901474 Sire:Jindra Stonewall MGS: WR Journey-1X74 CED +9

BW -1.6

WW +60

YW +122

MILK +30

MARB +1.05

RE +0.74

$C +305

STERLING GARY 0104 AAA 19903770

Sire: Connealy Gary MGS: V A R Discovery 2240 CED +8

BW -0.4

WW +83

YW +148

MILK +21

MARB +0.90

RE +0.81

$C +271

Sire: Jindra Stonewall MGS: Baldridge Waylon W34 BW +2.4

WW +78

YW +138

MILK +28

MARB +0.60

RE +0.72

$C +272

STERLING STONEWALL 0134 AAA 19901492 Sire:Jindra Stonewall MGS: Basin Payweight 1682 CED +10

BW -1.2

WW +62

YW +121

MILK +47

MARB +0.97

RE +0.77

$C +295

STERLING ENFORCER 0149 AAA 20080609 Sire: SydGen Enhance MGS:Hoover Dam CED -1

BW +2.8

WW +75

YW +136

MILK +26

MARB +0.99

RE +0.68

$C +301

STERLING ENFORCER 0151 AAA 19902109 Sire: S S Enforcer E812 MGS: Hoover Dam CED +12

BW -0.3

WW +86

YW +146

MILK +32

MARB +0.92

RE +0.56

BULLS FOR THE 21ST CENTURY YERINGTON, NV • MARCH 13

STERLING ALTERNATIVE 121 AAA 20044575

Sire: Baldridge Alternative E125 MGS: Styles Upgrade J59 CED +9

BW -0.3

WW +76

YW +134

MILK +22

MARB +1.16

RE +0.73

$C +283

STERLING ALTERNATIVE 130 AAA 20046789

STERLING STONEWALL 0116 AAA 19901482 CED +5

RAVEN POWERBALL

BALDRIDGE ALTERNATIVE

SS ENFORCER

$C +316

HOOVER NO DOUBT

MIDLAND BULL TEST SALE COLUMBUS, MT • APRIL 1

STERLING NO DOUBT 129 AAA 20046740 Sire: Hoover No Doubt MGS: Connealy Armory CED -6

BW +6.4

WW +97

YW +179

MILK +24

MARB +0.63

RE +1.16

$C +334

STERLING CHATOOGA 141 AAA 20044603

Sire: Baldridge Alternative E125 MGS: HAYNES Outright 452 Sire: Yon Chatooga G246 MGS: Baldridge Colonel C251 CED +2

BW +2.5

WW +72

YW +130

MILK +20

STERLING NO DOUBT 135

MARB +1.21

RE +0.60

$C +263

AAA 20046738

Sire: Hoover No Doubt MGS: Connealy Confidence Plus CED +3

BW +2.2

WW +75

YW +140

MILK +21

MARB +0.62

RE +0.59

$C +246

STERLING RELIANT 136 AAA 20046690 Sire: G A R Reliant MGS: Baldridge 38 Special CED +13

BW +0.2

WW +72

YW +129

MILK +31

MARB +1.53

RE +0.72

$C +326

Sire: S S Enforcer E812 MGS: Connealy Confidence Plus BW +0.2

WW +91

YW +164

MILK +27

MARB +0.68

RE +1.09

BW +2.4

WW +90

YW +168

MILK +31

MARB +1.07

RE +0.87

$C +306

Sterling Alternative 142 AAA 20046785

Sire: Baldridge Alternative E125 MGS: V A R Discovery 2240 CED +7

BW +2.0

WW +79

YW +145

MILK +23

MARB +1.13

RE +1.16

$C +302

STERLING ENFORCER 145 AAA 20045894

STERLING ENFORCER 163 AAA 20044600 CED +11

CED +6

$C +310

STERLING ALTERNATIVE 169 AAA 20046791

Sire: S S Enforcer E812 MGS: Styles Upgrade J59 CED +1

BW +2.5

WW +96

YW +173

MILK +27

MARB +0.90

RE +0.83

$C +309

STERLING ALTERNATIVE 156 AAA 20044586

Sire: Baldridge Alternative E125 MGS: Basin Payweight 1682 CED +13

BW -0.5

WW +80

YW +152

MILK +24

MARB +0.81

RE +0.51

$C +259

STERLING POWERBALL 165 AAA 20052964

Sire: Baldridge Alternative E125 MGS: Connealy Consensus Sire: Raven Powerball 53 MGS: Basin Payweight 1682 CED +6

BW +3.6

WW +79

YW +132

MILK +14

MARB +0.85

RE +0.72

$C +293

CED +1

BW +2.0

WW +96

YW +170

MILK +28

MARB +1.78

RE +0.63

$C +304

Lee Nobmann, owner Morgon Patrick, managing partner 8520 5th Ave E., Montague CA 96064

(530) 526-5920 • morgon@nobmanncattle.com

watch for us at top consignment sales or contact us any time about bulls private treaty

V A R CONCLUSION 0234

MULTI-TRAIT EXCELLENCE

HERD SIRES

Multi-trait excellence herd sire are the Hallmark of the Vintage Angus breeding program. Producing and suppling bulls to many of the best commercial cattlemen in the country is a privilege and responsibility that Vintage Angus takes very seriously. We are producing bulls that will thrive in the rugged more arid western environment.

Bulls that produce productive replacement females and feeder steers that will not only wean heavy but have the top of the industry carcass traits allowing them to command top dollar at every level of the production chain. At Vintage Angus we have been working on these genetics for generations. Breeding only the best we could find and multiplying them with our embryo transplant program. The results are clear, if you have top of the breed cattle in every generation of the bulls pedigree you get highly consistent results. At Vintage Angus our job is to make your job a little easier and a lot more profitable. Vintage Angus would be honored to be your genetic supplier in 2022 and beyond.

V A R SIGNAL 7244

V A R LEGEND 5019

V A R RESERVE 1111

V A R POWER PLAY 7018

V A R Play Maker 8582

V A R FIREPOWER 9228

V A R POWER SURGE 0338

V A R DISCOVERY 2240

V A R GENERATION 2100

PLAN TO JOIN US 9-1-22 WHEN THE NEXT GENERATION OF CARCASS MAKER BULLS SELL!

V A R INDEX 3282

CALL OUR OFFICE TODAY FOR SEMEN OR INFORMATION ON VAR HERD SIRES.

JIM COLEMAN, OWNER DOUG WORTHINGTON, MANAGER BRAD WORTHINGTON, OPERATIONS MIKE HALL, BULL SERVICES, (805) 748-4717 2702 SCENIC BEND, MODESTO, CA 95355 (209) 521-0537 • WWW.VINTAGEANGUSRANCH.COM • OFFICE@VINTAGEANGUSRANCH.COM