Providing a tailor-made marketing package for you
Gaudin & Co place a very high premium on the fact that we are a team and successes are all the more gratifying because we work together. Anyone can try to sell a house by taking standard runof-the-mill photos, adding basic property details and uploading online. The phone might ring to arrange viewings with hope an offer will be accepted.
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OUR 4 STEP MARKE www.gaudin.je
At Gaudin & Co, our mission is different – we don’t just sell properties. Our job is to maximise the selling price for the owner. Our entire process and business model is set up to achieve just that – meaning the owner is left with more money in their pocket and receiving a team effort service.
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Here are our 4 steps to get your property SOLD in the quickest time, for the best possible price.
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Making your property shine We begin the journey by getting our professional photographers to visit your property at the best time of the day, helping dress rooms, moving items of furniture if necessary and where appropriate we will also arrange to take specialised elevated photos showing off more of your property and it’s surroundings. We will also send you a first impressions guide in preparation of our visit. We will prepare a floor plan with full room and exterior measurements (where applicable) and we will create a comprehensive list of all the benefits of your home and room items which will be included in the sale. At this stage we will discuss any potential maintenance work that may hinder a sale before launching your property to market.
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Spreading the word Preparing an engaging write-up of your property with headline grabbing text to maximise both digital and print advertising is what we do next. A detailed brochure is designed and presented to you, making sure you are 100% satisfied with how it looks and reads before we commence with any marketing. Our advertising platforms are extensive and include the Jersey Evening Post, the Homelife property supplement, radio, relevant specialist magazines, various paid platforms, such as Onthemarket.com, the Jersey Property App, Places.je and finally across all our social media channels, Facebook, Twitter, Linkedin & Instagram. While all this is taking place we cross-match appropriate buyers from our extensive database, contacting them about your home via telephone, email and text. We also can offer the discreet marketing service if this would be your preferred option.
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Selling and viewing Placing a ‘For Sale’ board outside your property for maximum exposure is something we highly recommended, but this is not essential if you would prefer not to. Facebook paid advertising is produced for targeted marketing, where we select a specific group of people that we feel would be interested in your home. In some instances a 360 virtual tour for buyers to walk through online is created if we feel it is appropriate. We then discuss with you whether you would prefer one-off viewings or an Open House approach (this is where we have lots of buyers viewing the property in one go, which always creates a buzz), or maybe a mixture of both. All viewings are confirmed to you via email, and once they have taken place we will make sure we relay the feedback as we receive it. Finally, we will provide you with full written notification of any offers.
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Offer to completion Once we have an offer, we will check the buyer’s position thoroughly, including asking for written proof of their own finances and if applicable checking their related sale, as well as how any chain behind them is proceeding. We will negotiate any offer to the full as if it were our own property. A sale will not proceed fully until you are 100% happy and your onward move is set in stone. Until that happens, your buyers will wait for you. All parties will be kept updated at all times. Once we have achieved a sale we will carry out all paperwork and liaise with solicitors and while the sale is proceeding we will update you regularly as well as chasing your buyer, mortgage brokers, surveyors and solicitors. We will guide you through the whole process, trying to make it as stress free as possible. We will help with any legal paperwork, booking removals and advising you on the right people to notify when moving. Finally, we will discuss and confirm the best moving dates, allowing as much time as possible for you to get everything you need in place before completion day. Keys are then released to your buyer once the solicitor has confirmed the sale is complete.
www.gaudin.je